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Marketing Analytics Jobs in Indiana (NOW HIRING)

We are seeking a Marketing Analytics Manager to unify the fragmented view of marketing performance and customer insights across channels, brands, and teams. The goal is to ensure the company acquires ...

Marketing Analytics Manager

Carmel, IN · On-site +1

$100K - $120K/yr

We are seeking a Marketing Analytics Manager to unify the fragmented view of marketing performance and customer insights across channels, brands, and teams. The goal is to ensure the company acquires ...

Marketing Analytics Manager

Carmel, IN · On-site

$100K - $120K/yr

We are seeking a Marketing Analytics Manager to unify the fragmented view of marketing performance and customer insights across channels, brands, and teams. The goal is to ensure the company acquires ...

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

Track and analyze campaign performance, providing regular reporting and insights * Collaborate cross-functionally with sales and operations teams to align marketing efforts with business goals

Marketing Specialist

Carmel, IN · On-site

$72K - $87K/yr

Manage email marketing campaigns, audience segmentation, and campaign analytics. * Support website content, SEO, and SEM initiatives to expand the City's digital reach. * Monitor campaign performance ...

Marketing Specialist

Carmel, IN · On-site

$72K - $87K/yr

Manage email marketing campaigns, audience segmentation, and campaign analytics. * Support website content, SEO, and SEM initiatives to expand the City's digital reach. * Monitor campaign performance ...

The Marketing Director is responsible for developing and executing integrated marketing strategies ... Analyze performance metrics (traffic, leads, leases, ROI) and optimize campaigns accordingly

The Marketing Director is responsible for developing and executing integrated marketing strategies ... Analyze performance metrics (traffic, leads, leases, ROI) and optimize campaigns accordingly

Director of Marketing

Indianapolis, IN · On-site

$85K - $95K/yr

Digital Marketing & Analytics • Oversee website strategy and digital user experience. • Manage digital advertising, SEO, SEM, and audience acquisition efforts. • Develop performance measurement ...

The Marketing Director is responsible for developing and executing integrated marketing strategies ... Analyze performance metrics (traffic, leads, leases, ROI) and optimize campaigns accordingly

Marketing Tutor

Bloomington, IN · Remote

$18 - $40/hr

Skilled at breaking down market segmentation analysis, campaign development, and marketing plan construction. Guides students through conducting SWOT and competitive analysis, developing buyer ...

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Showing results 1-20

Marketing Analytics information

See Indiana salary details

$34.7K

$90.2K

$136.6K

How much do marketing analytics jobs pay per year?

As of Aug 6, 2026, the average yearly pay for marketing analytics in Indiana is $90,215.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,300.00 and $105,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed for marketing analytics?

To thrive in Marketing Analytics, you need a strong analytical mindset, expertise in statistical methods, and a relevant degree such as marketing, statistics, or business. Proficiency in data analysis tools like Google Analytics, Tableau, SQL, and knowledge of marketing automation platforms is highly valued, and certifications in analytics or digital marketing can be advantageous. Strong communication, teamwork, and the ability to translate complex data into actionable insights are important soft skills for this role. These skills enable you to drive data-informed marketing strategies that improve campaign effectiveness and business outcomes.

What can you do with a marketing analytics degree?

A marketing analytics degree prepares individuals for roles such as marketing analyst, data analyst, or digital marketing specialist, focusing on interpreting data to improve marketing strategies. Graduates can work with tools like Excel, SQL, and marketing platforms, and often need strong analytical, statistical, and communication skills. The degree opens opportunities across industries including retail, technology, and advertising, with roles involving data collection, reporting, and campaign optimization.

What does a marketing analytics professional do?

In a Marketing Analytics role, your daily responsibilities may include collecting and analyzing marketing data, tracking campaign performance, building and updating dashboards, and generating reports to support decision-making. You’ll regularly collaborate with marketing, sales, and product teams to interpret results and provide actionable recommendations. Additionally, you may be involved in A/B testing, customer segmentation, and identifying market trends to help optimize marketing strategies. The role often requires balancing both short-term campaign analysis and long-term strategic reporting.

Is marketing analytics a good job?

Marketing analytics is a growing field that involves analyzing data to improve marketing strategies and decision-making. It typically requires skills in data analysis, statistics, and tools like Excel, SQL, or Tableau. The role offers opportunities for advancement and can be found in various industries, making it a valuable career choice for those interested in data-driven marketing.

What does a marketing analyst do?

A marketing analyst collects and interprets data related to market trends, customer behavior, and campaign performance to help businesses make informed marketing decisions. They use tools like Excel, SQL, and analytics software to analyze data and generate reports. Strong analytical skills and knowledge of marketing strategies are essential for this role.

What is marketing analytics?

A Marketing Analytics job involves collecting, analyzing, and interpreting data to measure the effectiveness of marketing campaigns and strategies. Professionals in this role use tools like Google Analytics, SQL, and data visualization platforms to track key performance metrics. Their insights help businesses optimize marketing efforts, improve customer targeting, and increase ROI. They often collaborate with marketing, sales, and product teams to drive data-driven decision-making. Skills in data analysis, statistics, and predictive modeling are highly valuable in this role.

What are the most commonly searched types of Marketing Analytics jobs in Indiana? The most popular types of Marketing Analytics jobs in Indiana are:
What are popular job titles related to Marketing Analytics jobs in Indiana? For Marketing Analytics jobs in Indiana, the most frequently searched job titles are:
What cities in Indiana are hiring for Marketing Analytics jobs? Cities in Indiana with the most Marketing Analytics job openings:
Infographic showing various Marketing Analytics job openings in Indiana as of July 2026, with employment types broken down into 84% Full Time, 10% Part Time, and 6% Temporary. Highlights an 91% In-person, and 9% Remote job distribution, with an average salary of $90,215 per year, or $43.4 per hour.

Marketing Analytics Manager

OPENLANE

Carmel, IN

$100K - $120K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 7 days ago


Openlane rating

7.8

Company rating: 7.8 out of 10

Based on 16 frontline employees who took The Breakroom Quiz

2nd of 17 rated auctioneers


Job description

Who We Are:

At OPENLANE we make wholesale easy so our customers can be more successful.

We’re a technology company building the world’s most advanced—and uncomplicated—digital marketplace for used vehicles.

We’re a data company helping customers buy and sell smarter with clear, actionable insights they can understand and use.

And we’re an innovation company accelerating the future of wholesale remarketing through curiosity, collaboration, and an entrepreneurial spirit.

Our Values:

Driven Waybuilders. We pursue challenges that inspire us to build, create, and innovate.

Relentless Curiosity. We seek to understand and improve our customers’ experience.

Smart Risk-Taking. We transform risk into progress through data, experience, and intuition.

Fearless Ownership. We deliver what we promise and learn along the way.
 

We’re Looking For:

We are seeking a Marketing Analytics Manager to unify the fragmented view of marketing performance and customer insights across channels, brands, and teams. The goal is to ensure the company acquires, engages, and converts customers through coordinated marketing touchpoints and efficient spend. The ideal candidate has 5–7 years of experience in Marketing Analytics, Growth Analytics, or Performance Marketing, operating at the manager level in data-driven, multi-channel environments.

You Are:

  • Strategic. You are responsible for architecting a comprehensive B2B measurement framework and owning the data strategy for the full customer lifecycle.

  • Analytical. You have deep expertise in lead funnel analytics, conversion optimization, and CAC management.

  • Communicative. You possess an exceptional ability to communicate complex marketplace data to Sales Operations and non-technical marketing stakeholders.

You Will:

  • Architect a comprehensive B2B measurement framework that balances the dual-sided ecosystem (Buyer and Seller).

  • Own the data strategy for the full customer lifecycle (Awareness, Activation, Engagement, Loyalty).

  • Create executive dashboards for a unified, actionable view of acquisition performance, channel efficiency, and funnel conversion.

  • Manage the end-to-end data lifecycle across Segment (CDP), Domo (BI), Snowflake (DWaaS), Twilio (SMS), and SendGrid (ESP) to create a "single source of truth".

  • Analyze the effectiveness of Web/SEO, SMS, and Email in moving users through the marketplace funnel.

  • Provide insights to optimize acquisition, activation, and retention for both buyers and sellers.

  • Partner with the Sales Analytics team to align marketing activities with "boots on the ground" acquisition efforts.

  • Lead the implementation of web tracking (pixels, UTMs, server-side tagging) while adhering to global data privacy requirements and cookie consent management.

  • Evaluate and recommend new technologies to track Retention, Churn, and Lifetime Value (LTV).

Must Have’s:

  • Minimum of 5–7 years in Marketing Analytics, Growth Analytics, or Performance Marketing, operating at the manager level.

  • Deep expertise in lead funnel analytics, conversion optimization, and CAC management.

  • Hands-on experience with Snowflake, Domo, AWS, dbt, Python, and advanced SQL.

  • Expert understanding of web tracking (GA4, GTM) and the logic of API integrations.

  • Deep understanding of two-sided B2B funnels, including lead scoring, liquidity metrics, and the nuances of buyer vs. seller behavior.

  • Strong working knowledge of web/data privacy requirements, including ITP, GDPR, and CCPA.

  • Experience measuring SEO performance and SendGrid email/SMS campaign effectiveness.

  • Bachelor’s degree in Marketing, Statistics, Data Science, Economics, or a related quantitative field.


What We Offer:

  • Competitive pay

  • Medical, dental, and vision benefits with employer HSA contributions (US) and FSA options (US)

  • Immediately vested 401K (US) or RRSP (Canada) with company match

  • Paid Vacation, Personal, and Sick Time

  • Paid maternity and paternity leave (US)

  • Employer-paid short-term disability, long-term disability, life insurance, and AD&D (US)

  • Robust Employee Assistance Program

  • Employer paid Leap into Service Day to volunteer

  • Tuition Reimbursement for eligible programs

  • Opportunities to expand your skill set and share your knowledge across a publicly traded, global organization

  • Company culture of internal promotions, diverse career paths, and meaningful advancement

Sound like a match? Apply Now - We can\'t wait to hear from you!
 

Compensation Range of

Annual Salary: $100,000.00 - $120,000.00 USD

(Depending on experience, skill set, qualifications, and other relevant factors.)


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