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Marketing Automation Lead Jobs (NOW HIRING)

Datavail

Oracle Cloud CX/Eloqua Lead Consultant

Boulder, CO · On-site

$62.25 - $78.50/hr

The primary focus is Oracle Eloqua marketing automation, lead scoring, lead nurturing, lead lifecycle management, and the integration of qualified leads into Oracle CX Sales. The ideal candidate is ...

Inovalon

Principal of Marketing Automation

Tampa, FL · On-site

A deep command of email marketing, lead lifecycle, scoring, and deliverability is expected, along ... Bring AI and agentic automation into the core of marketing operations, using it to accelerate ...

Inovalon

Principal of Marketing Automation

Bowie, MD · On-site

A deep command of email marketing, lead lifecycle, scoring, and deliverability is expected, along ... Bring AI and agentic automation into the core of marketing operations, using it to accelerate ...

Inovalon

Principal of Marketing Automation

A deep command of email marketing, lead lifecycle, scoring, and deliverability is expected, along ... Bring AI and agentic automation into the core of marketing operations, using it to accelerate ...

Cleverbridge

Marketing Automation Manager

Chicago, IL · On-site

We are looking for an experienced Marketing Automation Manager to join our team. The ideal ... Develop a variety of campaigns - welcome, lead generation, nurturing, client communications, events ...

cleverbridge

Marketing Automation Manager

Chicago, IL · On-site

We are looking for an experienced Marketing Automation Manager to join our team. The ideal ... Develop a variety of campaigns - welcome, lead generation, nurturing, client communications, events ...

MetTel

Director of Growth Marketing

Holmdel, NJ · On-site

$225K/yr

Marketing Automation & Lead Management * Oversee marketing automation platforms, CRM integration, campaign workflows * Improve lead management processes and alignment between Marketing and Sales

Career Guidant

Marketing Automation BA

Atlanta, GA

Experienced in B2B and B2C Marketing automation processes * Able to implement best practice for ... Implement lead scoring programs to improve marketing's ability to route qualified leads to sales.

hcmportal

$56K - $76K/yr

Design and manage lead nurturing programs, drip campaigns, and triggered/behavioral email journeys ... Hands-on experience with a marketing automation platform (Salesforce Account Engagement/Pardot ...

PadSplit

Lifecycle Marketing Automation Specialist

$63K - $86K/yr

... lifecycle: driving initial lead acquisition, nurturing prospective hosts into qualified ... Marketing Automation & Stack Experience: 1-3 years of hands-on experience in lifecycle marketing ...

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All JobsMarketing Automation Lead Jobs

Marketing Automation Lead information

See salary details

$31.5K

$94.7K

$175.5K

How much do marketing automation lead jobs pay per year?

As of Aug 9, 2026, the average yearly pay for marketing automation lead in the United States is $94,654.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,000.00 and $140,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by a marketing automation lead, and how can they be addressed?

A Marketing Automation Lead often faces challenges such as integrating disparate marketing tools, ensuring data quality across platforms, and aligning automation strategies with broader business goals. To overcome these obstacles, it's essential to prioritize clear communication with cross-functional teams, regularly audit and clean marketing databases, and stay updated on the latest automation technologies. Building strong relationships with IT, sales, and content teams can also help ensure that automation initiatives are both technically sound and strategically aligned, paving the way for successful campaigns and measurable results.

What is a marketing automation lead?

A Marketing Automation Lead is a professional responsible for designing, implementing, and managing automated marketing campaigns and systems within an organization. They work with marketing teams to streamline processes, nurture leads, and improve customer engagement through tools like email marketing, CRM platforms, and analytics software. This role typically requires expertise in marketing automation platforms, data analysis, and campaign strategy, ensuring that marketing efforts are efficient and effective. The Marketing Automation Lead also collaborates with sales and IT departments to align technology and business goals.

What is the difference between Marketing Automation Lead vs Marketing Operations Specialist?

AspectMarketing Automation LeadMarketing Operations Specialist
Required CredentialsMarketing certifications, CRM, automation toolsMarketing certifications, CRM, data management
Work EnvironmentStrategic planning, campaign managementData analysis, process optimization
Employer & Industry UsageTech, e-commerce, B2BMarketing agencies, corporate marketing teams
Search & Comparison IntentUnderstanding roles, responsibilities, skillsOperational processes, tools, and data handling

The Marketing Automation Lead focuses on designing and executing marketing automation strategies, managing campaigns, and optimizing customer journeys. In contrast, the Marketing Operations Specialist handles the technical setup, data management, and process optimization behind marketing systems. Both roles require familiarity with marketing tools and data analysis but differ in strategic versus operational focus.

What are the key skills and qualifications needed to thrive as a marketing automation lead?

To excel as a Marketing Automation Lead, you need expertise in digital marketing strategies, campaign management, and a strong understanding of data analytics, usually supported by a relevant degree or certifications. Familiarity with marketing automation platforms like HubSpot, Marketo, or Salesforce Marketing Cloud, as well as knowledge of CRM systems and email marketing tools, is essential. Strong project management, problem-solving abilities, and clear communication are vital soft skills for coordinating teams and optimizing campaign performance. These skills ensure effective campaign execution, improved lead nurturing, and measurable ROI, driving overall marketing success.
More about Marketing Automation Lead jobs
What job categories do people searching Marketing Automation Lead jobs look for? The top searched job categories for Marketing Automation Lead jobs are:
Marketing Automation Lead jobs near you
Infographic showing various Marketing Automation Lead job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 10% Part Time, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $94,654 per year, or $45.5 per hour.

Oracle Cloud CX/Eloqua Lead Consultant

Datavail

Boulder, CO • On-site

$62.25 - $78.50/hr

Full-time

Re-posted 8 days ago

Job description


Title: Lead Oracle Eloqua / Oracle CX Sales Consultant
Location: United States
Education: Any Degree
Exp Level: 10+ Yeats
Job Description:
We are looking for a senior Oracle Eloqua and Oracle CX Sales consultant who can lead the design and delivery of a marketing automation and lead management solution. This role will partner closely with business, sales, marketing, and technical teams to ensure leads are captured, scored, routed, and managed effectively from Oracle Eloqua into Oracle CX Sales.
This is not a full Oracle CX implementation. The primary focus is Oracle Eloqua marketing automation, lead scoring, lead nurturing, lead lifecycle management, and the integration of qualified leads into Oracle CX Sales. The ideal candidate is equally comfortable speaking with executives, business users, marketers, and technical teams and can translate business objectives into practical solutions.
Job Summary:
We are looking for a senior Oracle Eloqua and Oracle CX Sales consultant who can lead the design and delivery of a marketing automation and lead management solution. This role will partner closely with business, sales, marketing, and technical teams to ensure leads are captured, scored, routed, and managed effectively from Oracle Eloqua into Oracle CX Sales.
This is not a full Oracle CX implementation. The primary focus is Oracle Eloqua marketing automation, lead scoring, lead nurturing, lead lifecycle management, and the integration of qualified leads into Oracle CX Sales. The ideal candidate is equally comfortable speaking with executives, business users, marketers, and technical teams and can translate business objectives into practical solutions.
Key Responsibilities:
  • Lead discovery sessions and requirements gathering with marketing, sales, and business stakeholders.
  • Design and configure Oracle Eloqua campaigns, segments, forms, landing pages, nurture programs, and lead scoring models.
  • Define and implement lead lifecycle processes, including lead qualification, routing, assignment, and handoff to sales.
  • Partner with Oracle CX Sales stakeholders to ensure alignment between marketing and sales processes.
  • Work with technical teams supporting Oracle Integration Cloud (OIC), OCI, APEX, and related Oracle technologies when integration support is required.
  • Identify gaps, risks, and opportunities for process improvement.
  • Support testing, user acceptance testing, training, and knowledge transfer activities.
  • Provide best-practice guidance around marketing automation governance, campaign management, and data quality.
  • Create functional design documentation, process flows, and solution recommendations.

Required Qualifications:
  • 5+ years of hands-on Oracle Eloqua experience.
  • Experience implementing and supporting Oracle CX Sales (Fusion Sales).
  • Strong understanding of B2B marketing automation, lead generation, lead scoring, lead nurturing, and lead management processes.
  • Experience integrating marketing automation platforms with CRM solutions.
  • Ability to lead workshops and communicate effectively with both business and technical audiences.
  • Experience supporting end-to-end project delivery, including requirements, design, testing, and deployment.
  • Strong problem-solving skills and ability to work independently.

Preferred Qualifications:
  • Experience with Oracle Digital Assistant (ODA).
  • Experience with Oracle Integration Cloud (OIC), Oracle Cloud Infrastructure (OCI), or Oracle APEX.
  • Consulting or professional services background.
  • Experience supporting managed services or post-go-live support organizations.

About Us
Datavail is a leading provider of data management, application development, analytics, and cloud services, with more than 1,000 professionals helping clients build and manage applications and data via a world-class tech-enabled delivery platform and software solutions across all leading technologies. For more than 17 years, Datavail has worked with thousands of companies spanning different industries and sizes, and is an AWS Advanced Tier Consulting Partner, a Microsoft Solutions Partner for Data & AI and Digital & App Innovation (Azure), an Oracle Partner, and a MySQL Partner.
About the Team
The Enterprise Applications Cloud ERP practice specializes on Oracle technology and supports our client's full-life cycle needs for both on-prem and cloud products. The practice itself is 100+ FTEs strong located in the US, Colombia, and India and is the fastest growing practice in Datavail.
The right person will exemplify Datavail's core values (Desire to service, Low Ego, Hard Work). So if you are looking for a company that loves it clients just as much we love our team then this is the right place for you.

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