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Marketing Associate Jobs in Michigan (NOW HIRING)

Northgate Resorts

Marketing Associate

Grand Rapids, MI · On-site

$19 - $21/hr

The Marketing Associate is responsible for a variety of marketing and analysis activities for the area of assigned responsibility. This is a full-time position and reports to the Marketing Manager.

Northgate Resorts

Marketing Associate

Grand Rapids, MI · On-site

$19 - $21/hr

The Marketing Associate is responsible for a variety of marketing and analysis activities for the area of assigned responsibility. This is a full-time position and reports to the Marketing Manager.

Tropolis Insurance

Marketing Associate II

Ann Arbor, MI · On-site

$60 - $65/hr

Marketing Associate II Employment Type: Full‑time Compensation range: $60,000 - $65,000 Key Responsibilities Research agency target markets, competitive landscapes, and buyer behavior to surface ...

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Andersen

Direct Marketing Associate - KENTWOOD

Kentwood, MI · On-site

$17.48 - $26.22/hr

While doing so it is the responsibility of the Direct Marketing Associate to record accurate data regarding the information of prospective customers, and the targeted market area. Individuals in this ...

Andersen

Direct Marketing Associate - DETROIT

Wixom, MI · On-site

$17.48 - $26.22/hr

While doing so it is the responsibility of the Direct Marketing Associate to record accurate data regarding the information of prospective customers, and the targeted market area. Individuals in this ...

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All JobsMarketing Associate JobsMarketing Associate Jobs in Michigan

Marketing Associate information

See Michigan salary details

$23.1K

$44.2K

$63.6K

How much do marketing associate jobs pay per year?

As of Sep 4, 2026, the average yearly pay for marketing associate in Michigan is $44,195.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,600.00 and $50,600.00 per year, depending on experience, location, and employer.

What does a marketing associate do?

A Marketing Associate supports the marketing team by helping to develop and implement marketing strategies, campaigns, and materials. Their tasks often include conducting market research, analyzing consumer data, coordinating events, managing social media accounts, and assisting with the creation of promotional content. They play an important role in ensuring marketing projects run smoothly and are completed on time. This entry-level position is ideal for those looking to gain experience and build a career in marketing.

What are the key skills and qualifications needed to thrive as a marketing associate, and why are they important?

To thrive as a Marketing Associate, you need a solid grasp of marketing principles, data analysis, and content creation, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, social media management platforms, and CRM systems is highly beneficial. Strong communication, creativity, and organizational skills help you collaborate effectively and adapt to fast-changing campaigns. These competencies are essential for executing successful marketing strategies and driving measurable business results.

How does a marketing associate typically collaborate with other departments within a company?

Marketing Associates frequently work cross-functionally, collaborating with teams such as sales, product development, and design to execute campaigns and support business objectives. They may coordinate with the sales team to align messaging and gather customer insights, or work alongside the design team to produce visually compelling promotional materials. This role often requires strong communication and project management skills to ensure that marketing initiatives are consistent and integrated across departments, helping to drive overall company success.

What is the difference between Marketing Associate vs Marketing Coordinator?

AspectMarketing AssociateMarketing Coordinator
Required CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing campaigns and researchOffice setting, coordinating marketing activities and events
Employer & Industry UsageCommon in advertising, retail, and corporate sectorsCommon in advertising, retail, and corporate sectors
Search & Comparison IntentUnderstanding entry-level marketing roles and responsibilitiesDistinguishing roles involving campaign coordination and execution

The main difference between a Marketing Associate and a Marketing Coordinator lies in their focus. Marketing Associates typically support research and campaign development, while Marketing Coordinators handle the organization and execution of marketing activities. Both roles require similar educational backgrounds and are found in similar industries, but their day-to-day tasks differ slightly, with Coordinators often managing logistics and timelines.

Is a marketing associate an entry-level job?

A marketing associate position is typically considered an entry-level role suitable for candidates with a bachelor's degree in marketing, communications, or related fields. It often involves tasks such as market research, content creation, and campaign support, with opportunities to develop skills in digital marketing tools and analytics. Many employers offer on-the-job training for new hires without extensive experience.

What are 5 careers in marketing?

Five common careers in marketing include marketing manager, digital marketing specialist, content marketer, brand strategist, and market research analyst. These roles often require skills in communication, data analysis, and familiarity with marketing tools like SEO and social media platforms.

What can I do with an associate in marketing?

A marketing associate can pursue roles such as marketing coordinator, social media specialist, or brand assistant. These positions involve tasks like market research, content creation, and campaign support, often requiring skills in digital tools and communication. An associate degree provides a foundation for entry-level marketing jobs and opportunities for advancement with experience and additional training.
More about Marketing Associate jobs

What are the most commonly searched types of Marketing jobs in Michigan?

The most popular types of Marketing jobs in Michigan are:

What are popular job titles related to Marketing Associate jobs in Michigan?

For Marketing Associate jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Marketing Associate jobs in Michigan look for?

The top searched job categories for Marketing Associate jobs in Michigan are:

What cities in Michigan are hiring for Marketing Associate jobs?

Cities in Michigan with the most Marketing Associate job openings:

Marketing Associate jobs near you
Infographic showing various Marketing Associate job openings in Michigan as of August 2026, with employment types broken down into 6% Internship, 76% Full Time, and 18% Part Time. Highlights an 94% In-person, and 6% Remote job distribution, with an average salary of $44,195 per year, or $21.2 per hour.

Marketing Associate

Northgate Resorts

Grand Rapids, MI • On-site

$19 - $21/hr

Full-time

Posted 10 days ago

Job description

Northgate Resorts owns and manages the most awarded Camp-Resort portfolio in the nation. Our passion is creating family camping memories for our guests - memories that will last a lifetime! We don't do this as individuals, but as a passionate team that cares about making a difference in our guests' lives. We endeavor to be a highly effective, lean, and fast-moving organization.
The Marketing Associate is responsible for a variety of marketing and analysis activities for the area of assigned responsibility. This is a full-time position and reports to the Marketing Manager. This position is in office located in Grand Rapids, Michigan.
DUTIES & RESPONSIBILITIES
  • Assist with marketing research, product launches, brand promotions, and test markets
  • Implement marketing campaigns, including product positioning, campaign strategies, and market insights
  • Attend product knowledge and marketing communication strategy meetings with the marketing team every week
  • Day to day updating of website content
  • Work with the marketing team to create social media campaigns and creative assets
  • Maintain resort social media sites to include the creation of timely and engaging content and graphics. Also, respond timely to social media questions/comments
  • Monitor website and other marketing-related data analytics
  • Take, edit and enhance digital photos and videos and handle posting to sites
  • Edit video footage to create marketing videos for use on multiple platforms
  • Identify marketing & business opportunities for revenue along with weaknesses in existing employed marketing strategies needing to be over-turned
  • Communicate with management on projects dealing with media relations, business communications, etc
  • Participate in staff and training meetings
  • Participate in other projects and activities as assigned

EDUCATION/TRAINING/EXPERIENCE
  • Bachelor's degree or equivalent experience in marketing, communications, advertising, and/or journalism is preferred

QUALIFICATIONS/REQUIREMENTS
  • Excellent customer service, communication, and problem-solving skills
  • Have a good design sense and an eye for appealing images
  • Ability to work in a high energy environment
  • Ambition, strong work ethic, and willingness to learn
  • Be a self-starter with problem-solving skills
  • Be a career-oriented individual searching for rapid growth
  • Good attitude and work ethics with strong attention to detail
  • Strong sense of urgency
  • Must be able to work in a fast-paced office environment
  • Familiar with Adobe Photoshop, Illustrator, and InDesign
  • Maintain a positive work environment by acting and communicating in a manner so that you get along with customers, clients, vendors, coworkers, and management

ESSENTIAL PHYSICAL DEMANDS
  • Remain stationary for long periods
  • Walk and stand during occasionally during shift
  • Continuously reach, bend, lift, carry, stoop and wipe
  • Able to lift up to 20 lbs
  • Able to manipulate fingers, hands, and arms to reach, carry, serve, etc
  • Ability to look at a computer monitor for extended periods

Northgate provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Northgate is also a proud participant of the E-Verify Program.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Pay Range: $19 - $21 per hour

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