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Market Research Analyst Jobs in Decatur, GA (NOW HIRING)

Analyze market gaps, trends, and competitive positioning. * Collaborate cross-functionally with Sales, R&D, Operations, Procurement, HR, and Customer Experience teams. * Develop and execute market ...

Analyze market gaps, trends, and competitive positioning. * Collaborate cross-functionally with Sales, R&D, Operations, Procurement, HR, and Customer Experience teams. * Develop and execute market ...

Senior Analyst, Production Support

Atlanta, GA · On-site

$84K - $112K/yr

Senior Analyst, Production Support * What this job involves: Join JLL's premier Investment Sales ... market research, advanced financial modeling, and persuasive executive summaries for diverse ...

... market research to identify potential suppliers and trends • Assisting in contract negotiations ... analysis Evaluating and recommending improvements to procurement policies and procedures

Conduct competitive and market research to provide insights that support team strategy and decision-making. * Contribute to persona development by gathering and analyzing insights that help refine ...

Summary Reporting to the Category Manager, the Category Analyst supports the Category Management team through spend analysis, supplier evaluation, market research, and sourcing support. This role ...

Core duties include stakeholder collaboration, creating reports/dashboards, and conducting market research. Ideal candidates hold a degree in business or related fields, possess strong analytical ...

Preference given to prior professional experience in real estate analysis, market research or ... related field * Strong analytical, writing and communication skills * Strong organizational and ...

Preference given to prior professional experience in real estate analysis, market research or ... related field * Strong analytical, writing and communication skills * Strong organizational and ...

Senior Analyst, Production Support

Atlanta, GA · On-site

$84K - $112K/yr

Investment Sales Advisory Analysts have the opportunity to be involved in every stage of a transaction, including underwriting, market research, property tours, preparation of marketing materials ...

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Market Research Analyst information

See Decatur, GA salary details

$23.4K

$77K

$170.9K

How much do market research analyst jobs pay per year?

As of Jun 9, 2026, the average yearly pay for market research analyst in Decatur, GA is $76,951.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,700.00 and $86,400.00 per year, depending on experience, location, and employer.

What is the difference between Market Research Analyst vs Data Analyst?

AspectMarket Research AnalystData Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; often some certifications in market researchBachelor's degree in statistics, mathematics, or related field; certifications in data analysis tools
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, finance, healthcare, or tech companies, often in data teams
Employer & Industry UsageUsed in marketing, advertising, and consumer research industriesUsed across various industries for data interpretation and reporting

While both roles analyze data to inform business decisions, Market Research Analysts focus on understanding consumer behavior and market trends, often using surveys and focus groups. Data Analysts interpret large datasets to identify patterns and support operational decisions. The roles overlap in data skills but differ in focus and application.

What Does a Market Research Analyst Do?

A market research analyst oversees the collection and analysis of data, enabling a business to make decisions about what products they will manufacture and how to sell those products. The responsibilities of a market research analyst include developing and administering surveys to consumers, as well as recording and analyzing data regarding market trends. They make recommendations for product sales and manufacturing, as well as which marketing techniques will be most effective.

What are some common challenges Market Research Analysts face when interpreting complex data sets?

Market Research Analysts often encounter challenges when analyzing large and diverse data sets, such as ensuring data accuracy, identifying meaningful patterns, and avoiding biases in interpretation. Balancing quantitative data with qualitative insights and presenting findings in a clear, actionable manner for stakeholders can also be demanding. Staying updated with the latest analytical tools and methodologies is essential to overcome these challenges and deliver valuable business recommendations.

What are Market Research Analysts?

Market Research Analysts are professionals who study market conditions to identify potential sales opportunities for products or services. They collect and analyze data on consumer demographics, preferences, needs, and buying habits to help companies understand what products people want, who will buy them, and at what price. Their insights are used to guide business decisions about product development, marketing strategies, and sales approaches. Market Research Analysts often use surveys, focus groups, and statistical software to interpret data and present their findings to stakeholders.

What are the key skills and qualifications needed to thrive as a Market Research Analyst, and why are they important?

To thrive as a Market Research Analyst, a solid background in data analysis, statistics, and market research methodologies, often supported by a relevant bachelor's degree, is essential. Familiarity with data analytics software such as SPSS, Excel, and survey platforms, as well as certifications like the Insights Association's IPC, are commonly valuable. Critical thinking, attention to detail, and strong communication skills help analysts interpret data and present actionable insights to stakeholders. These competencies are vital to accurately assess market trends, support business decisions, and provide a competitive advantage.
What are the most commonly searched types of Market Research Analyst jobs in Decatur, GA? The most popular types of Market Research Analyst jobs in Decatur, GA are:
What are popular job titles related to Market Research Analyst jobs in Decatur, GA? For Market Research Analyst jobs in Decatur, GA, the most frequently searched job titles are:
What job categories do people searching Market Research Analyst jobs in Decatur, GA look for? The top searched job categories for Market Research Analyst jobs in Decatur, GA are:
What cities near Decatur, GA are hiring for Market Research Analyst jobs? Cities near Decatur, GA with the most Market Research Analyst job openings:
Infographic showing various Market Research Analyst job openings in Decatur, GA as of June 2026, with employment types broken down into 5% Internship, 85% Full Time, and 10% Contract. Highlights an 100% In-person job distribution, with an average salary of $76,951 per year, or $37 per hour.
Market Development Manager

Market Development Manager

Printpack

Atlanta, GA

Full-time

Posted 25 days ago


Printpack rating

8.9

Company rating: 8.9 out of 10

Based on 26 frontline employees who took The Breakroom Quiz

6th of 110 rated packaging manufacturers


Job description

Printpack is seeking a strategic and innovative Market Development Manager I or II to identify and develop new customer segments, markets, and differentiated value propositions within the flexible packaging industry. This role will be instrumental in driving growth, innovation, and competitive positioning in a rapidly evolving market landscape.Key Responsibilities:
  • Identify high-potential customer segments and emerging markets.

  • Define winning value propositions and market differentiators.

  • Analyze market gaps, trends, and competitive positioning.

  • Collaborate cross-functionally with Sales, R&D, Operations, Procurement, HR, and Customer Experience teams.

  • Develop and execute market entry strategies.

  • Build strategic alliances with external stakeholders and industry partners.

Qualifications:
  • Experience in market development, business strategy, or product management

  • Strong analytical and strategic thinking skills

  • Proven ability to lead cross-functional initiatives

  • Excellent communication and relationship-building skills

  • Experience in polyethylene films is required

Strategic Planning and Execution:
  • Conduct competitive, situational, segment, and niche analyses to determine market potential and areas of penetration.

  • Create, refine, and execute go-to-market strategies for business development and market growth opportunities.

  • Lead cross-functional teams in executing strategic plans to capitalize on market growth opportunities, commercialize new products and new technologies.

  • Understand Printpack's competitive position in the marketplace, identify uncovered customer prospects, and work with sales & sales management to ensure we engage to grow market share.

  • Conduct primary market research to understand the voice of the customer, retailers, and consumers to determine how best to position and differentiate vs. competition.

Sales Support and Enablement:
  • Work with Sales to develop and execute customer strategies to strengthen and expand customer relationships.

  • Use the Printpack Sales Accelerator process and tools to drive opportunities through to commercial sales.

  • Introduce new products/markets to our sales force along with all support materials needed to enable them to execute sales plans.

  • Attend customer meetings as the subject matter expert to help facilitate opportunities in new markets

Innovation:
  • Lead innovation activities required to support the needs of assigned markets and products.

  • Coordinate and facilitate innovation discussions, including innovation sessions with customers.

  • Play an active role in the Printpack Innovation process - ideation, scouting, new product screening, developing/evaluating the business case, and new product pipeline management.

  • Identifies and structures opportunities for partnerships and open innovation activities.

Modeling the Printpack Core Values of Treating People Right, Caring about What We Do, Being Focused on How We Achieve Results, and Doing What We Say We Will Do.

Printpack is proudly an equal-opportunity employer. We are committed to creating an inclusive environment. Embracing diversity enhances our work culture and is vital to our success. We do not discriminate based on race, color, religion, sex (including pregnancy), national origin, gender identity, sexual orientation, marital/parental status, genetic information, age, national origin, ancestry, ethnicity, disability, marital status, military or veteran status or affiliation, or any other characteristic protected under applicable law.

To view your rights and government notices, please see the links below:

Know Your Rights - Conozca sus Derechos - Your Rights Under USERRA (dol.gov) - FMLA - FMLA (Spanish) -Polygraph Protection - Right to Work - Right to Work (Spanish)

Printpack is committed to helping individuals with disabilities participate in the workforce and ensure equal opportunity to compete for jobs. If you need a reasonable accommodation to assist you with your application for employment or job search, please get in touch with us by sending an email to CorpRecruiting@Printpack.com. Please include in your email a brief description of the accommodation you are requesting and the position for which you are interested in applying.


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