ZipRecruiter

Log In

1

Market Research Analyst Jobs in Decatur, GA (NOW HIRING)

JLL

Senior Analyst, Production Support

Atlanta, GA · On-site

$84K - $112K/yr

Senior Analyst, Production Support * What this job involves: Join JLL's premier Investment Sales ... market research, advanced financial modeling, and persuasive executive summaries for diverse ...

Cesna Group

Strategy Planning Analyst

Johns Creek, GA · On-site

$50K - $100K/yr

This role focuses on data analysis, market research, and cross-functional coordination to support informed decision-making and long-term growth. * -Support strategic planning activities, including ...

Staffingine LLC

Procurement Analyst

Atlanta, GA · Remote

... market research to identify potential suppliers and trends • Assisting in contract negotiations ... analysis Evaluating and recommending improvements to procurement policies and procedures

Wabash Solutions Inc

Category Analyst

Atlanta, GA · On-site

Summary Reporting to the Category Manager, the Category Analyst supports the Category Management team through spend analysis, supplier evaluation, market research, and sourcing support. This role ...

Earn Haus

Consumer Insights Analyst

Atlanta, GA · On-site

$20/hr

We are urgently seeking people interested in taking market research studies for well known brands. If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn ...

Earn Haus

Consumer Insights Analyst

Atlanta, GA · On-site

$20/hr

We are urgently seeking people interested in taking market research studies for well known brands. If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn ...

next page

Showing results 1-20

All JobsMarket Research Analyst JobsMarket Research Analyst Jobs in Decatur, GA

Market Research Analyst information

See Decatur, GA salary details

$23.4K

$77K

$170.9K

How much do market research analyst jobs pay per year?

As of Jul 15, 2026, the average yearly pay for market research analyst in Decatur, GA is $76,951.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,700.00 and $86,400.00 per year, depending on experience, location, and employer.

What is the difference between Market Research Analyst vs Data Analyst?

AspectMarket Research AnalystData Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; often some certifications in market researchBachelor's degree in statistics, mathematics, or related field; certifications in data analysis tools
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, finance, healthcare, or tech companies, often in data teams
Employer & Industry UsageUsed in marketing, advertising, and consumer research industriesUsed across various industries for data interpretation and reporting

While both roles analyze data to inform business decisions, Market Research Analysts focus on understanding consumer behavior and market trends, often using surveys and focus groups. Data Analysts interpret large datasets to identify patterns and support operational decisions. The roles overlap in data skills but differ in focus and application.

What Does a Market Research Analyst Do?

A market research analyst oversees the collection and analysis of data, enabling a business to make decisions about what products they will manufacture and how to sell those products. The responsibilities of a market research analyst include developing and administering surveys to consumers, as well as recording and analyzing data regarding market trends. They make recommendations for product sales and manufacturing, as well as which marketing techniques will be most effective.

Is a marketing analyst an entry level job?

A marketing analyst can be an entry-level position, especially for those with a bachelor's degree in marketing, business, or related fields. However, some roles may require prior experience or specific skills such as data analysis or familiarity with tools like Excel or marketing software. Entry-level positions typically involve supporting research and data collection tasks.

What do you do as a market research analyst?

A market research analyst collects and analyzes data on consumers, competitors, and market conditions to help companies make informed business decisions. They use tools like surveys, statistical software, and industry reports to identify trends and evaluate market opportunities. Strong analytical skills and knowledge of data analysis are essential for this role.

What are some common challenges Market Research Analysts face when interpreting complex data sets?

Market Research Analysts often encounter challenges when analyzing large and diverse data sets, such as ensuring data accuracy, identifying meaningful patterns, and avoiding biases in interpretation. Balancing quantitative data with qualitative insights and presenting findings in a clear, actionable manner for stakeholders can also be demanding. Staying updated with the latest analytical tools and methodologies is essential to overcome these challenges and deliver valuable business recommendations.

What are Market Research Analysts?

Market Research Analysts are professionals who study market conditions to identify potential sales opportunities for products or services. They collect and analyze data on consumer demographics, preferences, needs, and buying habits to help companies understand what products people want, who will buy them, and at what price. Their insights are used to guide business decisions about product development, marketing strategies, and sales approaches. Market Research Analysts often use surveys, focus groups, and statistical software to interpret data and present their findings to stakeholders.

Is it hard to get a job as a market research analyst?

Securing a job as a market research analyst can be competitive, often requiring a bachelor's degree in marketing, statistics, or related fields, along with strong analytical skills and proficiency in tools like Excel or SPSS. Entry-level positions are available, but advancing may require experience, certifications, or specialized knowledge in data analysis and consumer behavior.

How much does a market researcher get paid?

The average salary for a market research analyst is around $65,000 to $75,000 per year, depending on experience, education, and location. Entry-level analysts typically earn less, while experienced professionals or those with specialized skills can earn over $100,000 annually.

What are the key skills and qualifications needed to thrive as a Market Research Analyst, and why are they important?

To thrive as a Market Research Analyst, a solid background in data analysis, statistics, and market research methodologies, often supported by a relevant bachelor's degree, is essential. Familiarity with data analytics software such as SPSS, Excel, and survey platforms, as well as certifications like the Insights Association's IPC, are commonly valuable. Critical thinking, attention to detail, and strong communication skills help analysts interpret data and present actionable insights to stakeholders. These competencies are vital to accurately assess market trends, support business decisions, and provide a competitive advantage.
More about Market Research Analyst jobs
What are the most commonly searched types of Market Research Analyst jobs in Decatur, GA? The most popular types of Market Research Analyst jobs in Decatur, GA are:
What are popular job titles related to Market Research Analyst jobs in Decatur, GA? For Market Research Analyst jobs in Decatur, GA, the most frequently searched job titles are:
What job categories do people searching Market Research Analyst jobs in Decatur, GA look for? The top searched job categories for Market Research Analyst jobs in Decatur, GA are:
What cities near Decatur, GA are hiring for Market Research Analyst jobs? Cities near Decatur, GA with the most Market Research Analyst job openings:
Market Research Analyst jobs near you

Strategy Analyst

Yamaha Motor Corporation, U.S.A.

Kennesaw, GA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 9 days ago

Job description

Yamaha Motor Finance - US has an exciting opportunity for a Strategy Analyst to support analytics within the organization in our Townpark Kennesaw, GA location. This role will be responsible for conducting research, analyzing business performance, identifying trends, and providing data driven insights to drive organizational growth and operational effectiveness.
What you'll be doing:
  • Analyze business trends and underlying drivers of change
  • Identify process and performance improvement opportunities through operational, financial, and customer data analysis
  • Support the design, implementation, and monitoring of strategies across the organization
  • Collaborate with and support business partners on key initiatives
  • Develop and maintain reports, dashboards, and recurring analytics
  • Perform economic and market research to inform strategic decisions

What you'll need to be successful:
  • Bachelor's degree in Business Administration, Statistics, Economics, Mathematics, or other quantitative field
  • Excellent analytical and problem-solving skills
  • Strong communication and presentation skills
  • Strong attention to detail and accuracy

Preferences:
  • Coding experience (ex. SQL, SAS, Python)
  • Proficiency in Excel
  • Internship or academic project experience involving business analysis, strategy, consulting, finance, or data analytics
  • Advanced degree in a quantitative field
  • Desire to work in a fast-paced environment

Don't meet every single requirement? Studies have shown that women and underrepresented minorities are less likely to apply to jobs unless they meet every single qualification. At Yamaha, we understand that talent comes in various forms, as such we are dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role but your experience doesn't align perfectly with every qualification in the job
description, we encourage you to apply anyway. You may be just the right candidate for this or other roles!
What's in it for you:
  • 401(k) and Profit Sharing
  • Fertility Benefits
  • 37.5-hour workweek
  • Medical, Dental, Vision
  • Life and AD&D Insurance
  • Wellness Program
  • Short-Term and Long-Term Disability
  • Student Debt Repayment Benefits
  • Ability to borrow Yamaha product

Reports to: Department Manager
Yamaha Motor Corporation, USA is proud to be an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identify, national origin, veteran or disability or any other status protected by federal, state, or local law. We celebrate diversity and are committed to creating an inclusive environment for all employees.
#LI-RM1

Apply