1

Market Research Analyst Jobs in Decatur, GA (NOW HIRING)

New Business Analyst II

Atlanta, GA · On-site

$67K - $85K/yr

This role focuses on market research, financial analysis, client engagement, and cross-functional collaboration to expand market presence and drive revenue growth. The ideal candidate has a strong ...

A133 JOB SUMMARY The Economic Development Analyst serves as the City's lead analyst for economic and market intelligence, providing advanced research, financial analysis, data modeling, and strategic ...

Senior Analyst, Production Support * What this job involves: Join JLL's premier Investment Sales ... market research, advanced financial modeling, and persuasive executive summaries for diverse ...

next page

Showing results 1-20

Market Research Analyst information

See Decatur, GA salary details

$23.4K

$77K

$170.9K

How much do market research analyst jobs pay per year?

As of Jul 14, 2026, the average yearly pay for market research analyst in Decatur, GA is $76,951.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,700.00 and $86,400.00 per year, depending on experience, location, and employer.

What is the difference between Market Research Analyst vs Data Analyst?

AspectMarket Research AnalystData Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; often some certifications in market researchBachelor's degree in statistics, mathematics, or related field; certifications in data analysis tools
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, finance, healthcare, or tech companies, often in data teams
Employer & Industry UsageUsed in marketing, advertising, and consumer research industriesUsed across various industries for data interpretation and reporting

While both roles analyze data to inform business decisions, Market Research Analysts focus on understanding consumer behavior and market trends, often using surveys and focus groups. Data Analysts interpret large datasets to identify patterns and support operational decisions. The roles overlap in data skills but differ in focus and application.

What Does a Market Research Analyst Do?

A market research analyst oversees the collection and analysis of data, enabling a business to make decisions about what products they will manufacture and how to sell those products. The responsibilities of a market research analyst include developing and administering surveys to consumers, as well as recording and analyzing data regarding market trends. They make recommendations for product sales and manufacturing, as well as which marketing techniques will be most effective.

Is a marketing analyst an entry level job?

A marketing analyst can be an entry-level position, especially for those with a bachelor's degree in marketing, business, or related fields. However, some roles may require prior experience or specific skills such as data analysis or familiarity with tools like Excel or marketing software. Entry-level positions typically involve supporting research and data collection tasks.

What do you do as a market research analyst?

A market research analyst collects and analyzes data on consumers, competitors, and market conditions to help companies make informed business decisions. They use tools like surveys, statistical software, and industry reports to identify trends and evaluate market opportunities. Strong analytical skills and knowledge of data analysis are essential for this role.

What are some common challenges Market Research Analysts face when interpreting complex data sets?

Market Research Analysts often encounter challenges when analyzing large and diverse data sets, such as ensuring data accuracy, identifying meaningful patterns, and avoiding biases in interpretation. Balancing quantitative data with qualitative insights and presenting findings in a clear, actionable manner for stakeholders can also be demanding. Staying updated with the latest analytical tools and methodologies is essential to overcome these challenges and deliver valuable business recommendations.

What are Market Research Analysts?

Market Research Analysts are professionals who study market conditions to identify potential sales opportunities for products or services. They collect and analyze data on consumer demographics, preferences, needs, and buying habits to help companies understand what products people want, who will buy them, and at what price. Their insights are used to guide business decisions about product development, marketing strategies, and sales approaches. Market Research Analysts often use surveys, focus groups, and statistical software to interpret data and present their findings to stakeholders.

Is it hard to get a job as a market research analyst?

Securing a job as a market research analyst can be competitive, often requiring a bachelor's degree in marketing, statistics, or related fields, along with strong analytical skills and proficiency in tools like Excel or SPSS. Entry-level positions are available, but advancing may require experience, certifications, or specialized knowledge in data analysis and consumer behavior.

How much does a market researcher get paid?

The average salary for a market research analyst is around $65,000 to $75,000 per year, depending on experience, education, and location. Entry-level analysts typically earn less, while experienced professionals or those with specialized skills can earn over $100,000 annually.

What are the key skills and qualifications needed to thrive as a Market Research Analyst, and why are they important?

To thrive as a Market Research Analyst, a solid background in data analysis, statistics, and market research methodologies, often supported by a relevant bachelor's degree, is essential. Familiarity with data analytics software such as SPSS, Excel, and survey platforms, as well as certifications like the Insights Association's IPC, are commonly valuable. Critical thinking, attention to detail, and strong communication skills help analysts interpret data and present actionable insights to stakeholders. These competencies are vital to accurately assess market trends, support business decisions, and provide a competitive advantage.
What are the most commonly searched types of Market Research Analyst jobs in Decatur, GA? The most popular types of Market Research Analyst jobs in Decatur, GA are:
What are popular job titles related to Market Research Analyst jobs in Decatur, GA? For Market Research Analyst jobs in Decatur, GA, the most frequently searched job titles are:
What job categories do people searching Market Research Analyst jobs in Decatur, GA look for? The top searched job categories for Market Research Analyst jobs in Decatur, GA are:
What cities near Decatur, GA are hiring for Market Research Analyst jobs? Cities near Decatur, GA with the most Market Research Analyst job openings:
Operations Research Analyst-Direct Hire

Operations Research Analyst-Direct Hire

US Department of the Treasury

Chamblee, GA

$74K/yr

Other

Posted 5 days ago

New


U.S. Department Of The Treasury rating

8.2

Company rating: 8.2 out of 10

Based on 13 frontline employees who took The Breakroom Quiz

235th of 692 rated public administrative organizations


Job description


WHAT IS DATA AND ANALYTICS?
A description of the business units can be found at: https://www.jobs.irs.gov/about/who/business-divisions

Position(s) are to be filled in the following area(s):
Data and Analytics (DAO)- Research, Applied Analytics & Statistics (RAAS)
REVIEW THE ADDITIONAL INFORMATION BELOW FOR FURTHER DETAILSQualifications:Federal experience is not required. Experience may have been gained in the public sector, private sector or through Volunteer Service. One year of experience refers to full-time work; part-timework is considered on a prorated basis. To ensure full credit for your work experience, please indicate dates of employment by month/day/year, and indicate number of hours worked per week, on your resume.
You must meet the following requirements by the cut-off date as shown in announcement under the 'How to Apply' section.
BASIC REQUIREMENTS GS-5 AND (All GRADES): A degree in operations research; or at least 24 semester hours in a combination of operations research, mathematics, probability, statistics, mathematical logic, science, or subject-matter courses requiring substantial competence in college-level mathematics or statistics. At least 3 of the 24 semester hours must have been in calculus.
Evaluation of Education:The primary requirement of operations research work is competence in the rigorous methods of scientific inquiry and analysis rather than in the subject matter of the problem. Therefore, applicants should have sufficient knowledge of applied mathematics to understand and use the fundamental concepts and techniques of operations research methods of analysis. In addition, some positions may require knowledge of a specific subject area.Courses acceptable for qualifying for operations research positions may have been taken in departments other than Operations Research, e.g., Engineering (usually Industrial Engineering), Science, Economics, Mathematics, Statistics, or Management Science.The following are illustrative of acceptable courses: optimization; mathematical modeling; queueing theory; engineering; physics (except descriptive or survey courses); econometrics; psychometrics; biometrics; experimental psychology; physical chemistry; industrial process analysis; managerial economics; computer science; measurement for management; mathematical models in social phenomena; and courses that involved application of operations research techniques and methodologies to problems of management, marketing, systems design, and other specialized fields; or other comparable quantitative analysis courses for which college-level mathematics or statistics is a prerequisite. Courses in theory of probability and statistics are highly desirable but are not specified as minimum educational requirements because to do so would possibly exclude some applicants who would otherwise be well qualified.
SPECIALIZED EXPERIENCE GS-11 Level: In addition to the basic requirements, you must have one (1) year of specialized experience at a level of difficulty and responsibility equivalent to the GS-09 grade level in the Federal service. Specialized experience for this position includes:
  • Experience with mathematical reasoning/statistical project assignments that require operations research requirements and techniques. For example, experience would show a good understanding of operations research processes, procedures, and rules.
  • Experience utilizing mathematical methods and scientific principles in order to accomplish studies, develop a variety of mathematical models and provide management with solutions or recommendations or the equivalent.
  • Experience using multivariate techniques and pertinent mathematical, simulation, economics, econometric and statistical operations research techniques.
  • Experience researching and gathering data from a variety of sources and using it to analyze technical projects and program areas.
  • Experience using negotiation and conflict resolution techniques to collaborate in a team environment.
  • Experience using oral and written techniques to develop/prepare presentations and deliver briefings, and experience managing/leading teams to develop analysis and final deliverables.
  • Experience with a declarative, set-based query language for managing and manipulating data in relational databases (examples include: SQL) or object-oriented programming language for data analysis (examples include: Python, R, SAS).
OR
Education
: You may substitute education for specialized experience as follows: Three (3) full years of progressively higher-level graduate education leading to a Ph.D. or equivalent doctoral degree in a field of study such as: operations research; or a combination of operations research, mathematics, probability, statistics, mathematical logic, science, or subject-matter courses requiring substantial competence as described in the basic requirements.
OR
A Ph.D. or equivalent doctoral degree in a field of study such as: operations research; or a combination of operations research, mathematics, probability, statistics, mathematical logic, science, or subject-matter courses requiring substantial competence as described in the basic requirements.
OR Combination of Education and Experience: You may qualify by a combination of experience and education. Options for qualifying based on a combination will be identified in the online questions.
SPECIALIZED EXPERIENCE GS-12 Level: In addition to the basic requirements, you must have one (1) year of specialized experience at a level of difficulty and responsibility equivalent to the GS-11 grade level in the Federal service. Specialized experience for this position must include the following:
  • Experience with operations research project assignments that required a wide range of experience in mathematical reasoning requirements and techniques pertinent to the position to be filled. This experience is generally demonstrated by assignments where the applicant analyzed alternative approaches in the process of advising management concerning major aspects of mathematical methods and scientific principles utilized to accomplish complex studies to provide management with viable solutions or recommendations.
  • Experience with multivariate techniques and mathematical, simulation, economics, econometric, and statistical operations research techniques to use in the context of organizational policy decisions or business problems.
  • Experience with the Internal Revenue Code, Treasury and Office of Management and Budget (OMB) regulations and procedures, administrative provisions, and the Internal Revenue Manual in order to ensure guidelines are applied in analysis.
  • Experience assisting or conducting research using standard methods for identifying the probable causes of cost/workload variances and procedures for resolving variances.
  • Experience with oral and written communications to complete data analysis and communicate analytical findings through conference calls, emails, graphic displays, and oral presentations.
  • Experience using a declarative, set-based query language for managing and manipulating data in relational databases (examples include: SQL). Experience using an object-oriented programming language for data analysis (examples include: Python, R, SAS).
See education information for Specialized experience qualification for GS 13 Level.
For more information on qualifications please refer to OPM's Qualifications Standards.Education:
SPECIALIZED EXPERIENCE GS-13 Level: In addition to the basic requirements, you must have one (1) year of specialized experience at a level of difficulty and responsibility equivalent to the GS-12 grade level in the Federal service. Specialized experience for this position must include:
  • Experience with operations research project assignments that required a wide range of experience in mathematical reasoning requirements and techniques pertinent to the position to be filled. This experience is generally demonstrated by assignments where the applicant analyzed alternative approaches in the process of advising management concerning major aspects of mathematical methods and scientific principles utilized to accomplish complex studies to measure program effectiveness and efficiency and to identify probable causes of cost/workload variance.
  • Experience conducting data analysis and communicating analytic findings to stakeholders through written products (e.g., emails, reports) and oral communication methods such as conference calls and presentations.
  • Experience applying the Internal Revenue code, Treasury and OPM regulations, administrative requirements and guidance to ensure analysis, recommendations or actions comply with established guidelines.
  • Experience consulting with supervisors, other operations research analysts, and subject-matter specialists to advise them on all aspects of problem-related studies and assignments, including the translation of broad and specific technical problems and considerations into language which allows for decisions and actions to be taken.
  • Experience using software (e.g., Excel) to develop analytical spreadsheets, prepare reports, and create materials that support operations to analyze and interpret technical or program data, develop tracking mechanisms and prepare technical reports or briefings used by management to evaluate performance, resolve issues or recommend improvements.
  • Experience using a declarative, set-based query language for managing and manipulating data in relational databases (examples include: SQL). Experience using an object-oriented programming language for data analysis (examples include: Python, R, SAS).
  • Experience manipulating datasets in relational databases (e.g., Compliance Data Warehouse, Enterprise Data Platform)

A college or university degree generally must be from an accredited (or pre-accredited) college or university recognized by the U.S. Department of Education. For a list of schools which meet these criteria, please refer to Department of Education Accreditation page.
FOREIGN EDUCATION: Education completed in foreign colleges or universities may be used to meet the requirements. You must show proof the education credentials have been deemed to be at least equivalent to that gained in conventional U.S. education program. It is your responsibility to provide such evidence when applying. Click here (Section 3, Explanation of Terms) or here for Foreign Education Credentialing instructions.
We recommend choosing an evaluator from a member organization of one of the following national associations of credential evaluation services: National Association of Credential Evaluation Services (NACES) or Association of International Credentials Evaluators (AICE).Employment Type: OTHER

What U.S. Department Of The Treasury employees say

Pay

Hours and flexibility

Workplace

Get the full story on Breakroom