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Manager Gtm Strategy Jobs in Indiana (NOW HIRING)

This position will report to the NAM GTM Regional Product Management Director and acts as a vital link between revenue operations and data analytics, providing insights to optimize our GTM strategy ...

Own go-to-market (GTM) strategy and develop integrated marketing plans supporting product launches ... Develop and manage marketing budgets to maximize ROI * Lead, coach, and develop marketing team ...

Manager, Applied AI Strategy and Operations Job Purpose: As a Manager, Applied AI Strategy and ... Collaborate with central Revenue Operations and AI GTM Sales Strategy to define, refine, and ...

Develop and operationalize GTM strategy for efficient new market penetration * Create, build, and manage relationships with referral sources across priority markets * Go in the field 4 - 5 days/week ...

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Manager Gtm Strategy information

What is a manager GTM strategy?

A Manager GTM (Go-To-Market) Strategy is responsible for developing and executing plans that help a company successfully launch products or services into the market. They analyze market trends, collaborate with cross-functional teams like product, sales, and marketing, and create strategies to maximize product adoption and revenue. Their role is pivotal in ensuring that new offerings reach target customers effectively and achieve business goals. GTM Strategy Managers often use data-driven insights to adjust plans and optimize performance post-launch.

What are the key skills and qualifications needed to thrive as a manager GTM strategy?

To thrive as a Manager GTM Strategy, you need a solid background in business strategy, market analysis, and project management, often supported by a degree in business, marketing, or a related field. Familiarity with CRM tools like Salesforce, data analytics platforms such as Tableau, and experience with product launch frameworks are typically required. Strong leadership, cross-functional collaboration, and communication skills set outstanding candidates apart in this role. These competencies are crucial for effectively designing and executing GTM plans that align with business objectives and drive market success.

How does a manager GTM strategy typically collaborate with cross-functional teams to drive successful product launches?

A Manager GTM (Go-To-Market) Strategy works closely with teams across product, marketing, sales, and customer success to ensure a cohesive approach to product launches. They facilitate alignment by organizing regular meetings, sharing strategic insights, and coordinating launch timelines and deliverables. This role often acts as a bridge, translating high-level business objectives into actionable plans for each department, and ensuring that all stakeholders are informed and engaged throughout the process. Strong communication and project management skills are crucial for navigating competing priorities and achieving unified launch goals.

What is the difference between Manager Gtm Strategy vs Product Manager?

AspectManager Gtm StrategyProduct Manager
Primary FocusGo-to-market planning and executionProduct development and lifecycle management
Skills & CertificationsMarketing, sales, strategic planningProduct management, UX, technical knowledge
Work EnvironmentMarketing, sales teams, cross-functional collaborationEngineering, design, customer research
Industry UsageCommon in SaaS, tech, and consumer goodsPrevalent in tech, software, hardware

The Manager Gtm Strategy focuses on developing and executing go-to-market plans to drive product adoption and revenue, working closely with sales and marketing teams. In contrast, a Product Manager oversees the product lifecycle, from conception to launch, ensuring the product meets customer needs. While both roles require strategic thinking and cross-functional collaboration, their core responsibilities differ significantly, with Gtm Strategy emphasizing market entry and growth, and Product Management focusing on product development and user experience.

What are popular job titles related to Manager Gtm Strategy jobs in Indiana?

For Manager Gtm Strategy jobs in Indiana, the most frequently searched job titles are:

What cities in Indiana are hiring for Manager Gtm Strategy jobs?

Cities in Indiana with the most Manager Gtm Strategy job openings:

Senior Product Marketing Manager - GTM Strategy & Execution

Indianapolis, IN • On-site


Salesforce, Inc.

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$110 - $160/hr

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Posted 10 days ago


Job description

## Senior Product Marketing Manager – GTM Strategy & ExecutionApplyremote type: Office - Flexiblelocations: Indiana - Indianapolis: Georgia - Atlantatime type: Full timeposted on: Posted Yesterdayjob requisition id: JR356324*To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.*Job CategoryMarketing & CommunicationsJob Details****About Salesforce****Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.We are looking for a self-starting, team-oriented, and passionate Senior Product Marketing Manager to join our team focused on GTM strategy and execution. You will act as a product and marketing expert, translating the needs of customers and sellers across marketing, sales enablement, product, and field teams.In this role, you will own a wide variety of initiatives that support pipeline generation and help drive deals to close. The ideal candidate has a passion for navigating ambiguity, driving clarity, and influencing strategy across the business.## **Responsibilities*** **Go-To-Market Expertise:** Serve as the product GTM expert for stakeholders across product, marketing, and distribution teams for your assigned product line.* **Sales Enablement & Training:** Develop succinct and effective sales training materials (demos, pitch decks, training guides, FAQs, etc.) to make complex suite technology easy for non-technical sales reps to understand and sell.* **Pipeline Generation & Alignment:** Align with named global distribution leaders to drive marketing and sales alignment, execute sales programs, and fuel pipeline growth.* **Content & Program Creation:** Define and build repeatable demos, sales plays, competitive programs, and high-quality content that align with supporting marketing campaigns.* **Sales Communications:** Own key sales updates, announcements, and strategic field communications.* **Event Strategy & Production:** Create, recruit, and produce compelling content for Salesforce events, including World Tours, Dreamforce, webinars, and third-party industry events.## **Required Skills & Experience*** **Background:** 7+ years of experience in Product Marketing, Solution Engineering, Sales, or Go-To-Market roles.* **Industry Domain:** Deep expertise in Salesforce products and/or other SaaS and B2B enterprise technology platforms.* **Asset Creation:** Hands-on experience building a range of marketing assets, including compelling sales plays, enablement materials, succinct slide decks, demo videos, and event/webinar content.* **Data-Driven Approach:** Proven ability to use data and analytics to guide decision-making, with a consistent track record of setting and delivering against measurable marketing metrics.* **Project Management:** Outstanding organizational skills to define, balance, and deliver multiple projects under tight deadlines within a fast-paced environment.* **Cross-Functional Leadership:** Strong track record of establishing strong working relationships with cross-functional teams and aligning global stakeholders.* **Execution & Drive:** Strong collaboration skills with a willingness to drive hands-on tactical execution, navigate ambiguity, and confidently lead new initiatives.* **Communication & Presentation:** Exceptional written and verbal communication skills with the confidence to deliver presentations to audiences of all sizes.*Note: Experience will be evaluated based on alignment to the core competencies for the role (including extracurricular leadership roles, military experience, volunteer work, etc.).* **Benefits & Perks** Salesforce offers comprehensive benefits designed to support you and your family. Visit Salesforce Benefits for a full breakdown, including:* Wellbeing reimbursement* Generous parental leave* Adoption assistance & fertility benefits* Healthcare coverage and retirement plansUnleash Your PotentialWhen you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and *be your best*, and our AI agents accelerate your impact so you can *do your best*. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.AccommodationsIf you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.Posting StatementSalesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com. #J-18808-Ljbffr

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