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Manager Brand Strategy Jobs in Indiana (NOW HIRING)

Belden Inc

Manager, Brand Governance

Carmel, IN · On-site +1

$125K - $155K/yr

This role ensures the strategic, consistent and correct application of Belden's brand identity ... Manage Belden's trademark portfolio, including applications, renewals, compliance and communication.

Belden, Inc.

Manager, Brand Governance

Carmel, IN · On-site

$125K - $155K/yr

This role ensures the strategic, consistent and correct application of Belden's brand identity ... Manage Belden's trademark portfolio, including applications, renewals, compliance and communication.

GigaBrands

Brand Manager

Brazil, IN · Remote

Sitting between the Brand Director and Junior Brand Managers, this role is responsible for managing day-to-day client accounts, executing strategies that drive sales, and ensuring exceptional service ...

GigaBrands

Brand Manager - INT003

Brazil, IN · Remote

Sitting between the Brand Director and Junior Brand Managers, this role is responsible for managing day-to-day client accounts, executing strategies that drive sales, and ensuring exceptional service ...

Great Clips, Inc.

General Manager

Madison, IN

Coaches and provides feedback to salon managers to improve brand delivery and salon operations. * Provides strategic direction to salon managers related to the identification and support of ...

Great Clips, Inc.

General Manager

Corydon, IN

Coaches and provides feedback to salon managers to improve brand delivery and salon operations. * Provides strategic direction to salon managers related to the identification and support of ...

Great Clips, Inc.

General Manager

Sellersburg, IN

Coaches and provides feedback to salon managers to improve brand delivery and salon operations. * Provides strategic direction to salon managers related to the identification and support of ...

Cummins

Marketing Communications Manager

Indianapolis, IN · On-site

$105K - $158K/yr

Apply strategic and business insight to shape forward-looking marketing plans, using data analytics and market knowledge to make informed, results-driven decisions Champion strong brand management ...

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Manager Brand Strategy information

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How much do manager brand strategy jobs pay per hour?

As of Jun 15, 2026, the average hourly pay for manager brand strategy in Indiana is $43.70, according to ZipRecruiter salary data. Most workers in this role earn between $36.06 and $48.08 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Manager Brand Strategy, and why are they important?

To thrive as a Manager Brand Strategy, you need expertise in brand management, market research, and strategic planning, often supported by a degree in marketing or business. Familiarity with analytics platforms, digital marketing tools, and brand tracking systems is typically required. Strong leadership, creative thinking, and persuasive communication are standout soft skills in this position. These capabilities enable the effective development and execution of brand strategies that drive business growth and market differentiation.

What does a Manager of Brand Strategy do?

A Manager of Brand Strategy is responsible for developing and implementing plans to position and promote a company's brand in the marketplace. They analyze market trends, identify target audiences, and work with cross-functional teams to ensure consistent brand messaging across all channels. Their goal is to enhance brand awareness, drive customer engagement, and support business growth by differentiating the brand from competitors.

What is the difference between Manager Brand Strategy vs Brand Manager?

AspectManager Brand StrategyBrand Manager
Primary FocusDeveloping long-term brand strategies and positioningManaging day-to-day brand activities and campaigns
ResponsibilitiesMarket research, strategic planning, brand architectureAdvertising, promotions, product launches
Required SkillsStrategic thinking, market analysis, branding expertiseCreativity, project management, communication skills
Work EnvironmentStrategic teams, marketing departmentsMarketing, advertising agencies, product teams

While both roles focus on branding, the Manager Brand Strategy emphasizes long-term strategic planning and positioning, whereas the Brand Manager handles the execution of marketing campaigns and daily brand activities. Understanding these differences helps clarify career paths and employer expectations in branding roles.

What are some common challenges faced by a Manager Brand Strategy when aligning teams around a unified brand vision?

A Manager Brand Strategy often encounters the challenge of uniting cross-functional teams—such as marketing, sales, product, and design—around a cohesive brand vision. Differences in departmental goals and perspectives can lead to misalignment or inconsistent messaging. Overcoming these challenges requires strong communication skills, regular cross-team workshops, and clear brand guidelines. Building consensus and fostering collaboration are key to ensuring that all teams represent the brand consistently and effectively, which ultimately strengthens brand equity.
What are the most commonly searched types of Brand Strategy jobs in Indiana? The most popular types of Brand Strategy jobs in Indiana are:
What job categories do people searching Manager Brand Strategy jobs in Indiana look for? The top searched job categories for Manager Brand Strategy jobs in Indiana are:
What cities in Indiana are hiring for Manager Brand Strategy jobs? Cities in Indiana with the most Manager Brand Strategy job openings:
Manager Brand Strategy jobs near you
Brand Strategy and Marketing Manager

Brand Strategy and Marketing Manager

Cummins

Indianapolis, IN • On-site

$105K - $158K/yr

Full-time

Posted 22 days ago

Cummins rating

8.0

Company rating: 8.0 out of 10

Based on 245 frontline employees who took The Breakroom Quiz

131st of 518 rated manufacturers

Job description

Job Description
We are looking for a talented Brand Strategy and Marketing Manager to join our team specializing in brand perception shaping for Cummins Inc. in Indianapolis, IN.
In this role, you will make an impact in the following ways:
  • Drive effective, multi-channel marketing campaigns that increase visibility and engagement across digital, social, email, and traditional platforms.
  • Craft compelling, brand-aligned messaging and content that resonates with target audiences and supports strategic growth opportunities.
  • Strengthen collaboration with sales, product, and creative teams to ensure unified, high impact execution of marketing initiatives.
  • Protect and elevate Cummins' brand identity by ensuring consistency and quality across all marketing materials and touchpoints.
  • Deliver memorable virtual and in-person events that deepen audience connection to the Cummins brand and enhance overall experience.
  • Use data-driven insights to monitor campaign performance and optimize strategies for greater reach, efficiency, and ROI.
  • Manage budgets, resources, and risks effectively to ensure marketing operations run efficiently and remain financially sound.
  • Lead digital marketing innovation by championing new tools, trends, and strategies that strengthen Cummins' digital presence and performance.

Responsibilities
To be successful in this role you will need the following:
  • Strong brand management skills to maintain consistent brand standards, build recognition, and position Cummins' brand to exceed stakeholder expectations.
  • Advanced digital media expertise to leverage emerging tools, platforms, and automation strategies that influence audience behavior and drive desired actions.
  • Solid data analytics capability to interpret qualitative and quantitative data, extract meaningful insights, and communicate findings that support data-driven decisions.
  • Clear articulation of value propositions to align customer needs with product or service strengths, differentiating Cummins effectively from competitors.
  • Proficient marketing plan management skills to develop integrated 4P strategies, guide cross-functional execution, and evaluate market response to achieve business objectives.

Qualifications
Education, Licenses, Certifications:
College, university, or equivalent degree in marketing or a related subject required.
Experience:
  • Strategic thinker with the ability to develop and implement successful marketing campaigns.
  • Creative thinker with a strong attention to detail.
  • Ability to work collaboratively in a team environment.
  • Strong project management skills and the ability to meet deadlines.
  • Digital marketing experience preferred.
  • Product marketing experience preferred.
  • Global perspective and experience preferred.
  • B2B experience preferred.
  • Talent Management experience and experience managing distributed teams highly preferred.
  • Strong analytical skills and proficiency in using marketing analytics tools.

Additional Responsibilities:
Responsibilities unique to the role
  • Lead the translation of brand and business strategy into integrated, omnichannel campaigns by setting strategic intent, shaping the execution approach, and guiding delivery to shift perception and support high-stakes commercial decisions
  • Partner closely with the Global Brand Leader and senior stakeholders to develop brand valuation models, naming and positioning strategies, scenario analysis, and global tradeoff assessments that inform M&A, ventures, and long-range strategic planning
  • Design and implement process improvements that increase efficiency, effectiveness, and responsiveness across global, cross-functional teams, balancing adaptability with disciplined execution

Skills needed
  • Proven ability to build credibility and trust with senior stakeholders in a complex, global business environment
  • Strong systems thinker with the ability to connect brand, business strategy, and market context in evolving environments, and translate those connections into actionable plans
  • Experience thriving in highly collaborative, cross-functional settings
  • Comfort advancing work without complete information while applying structure and judgment to avoid unnecessary churn
  • Experience developing strategy and leading the planning and execution of integrated marketing initiatives aligned around a single strategic intent
  • Ability to prioritize rigorously and manage multiple concurrent workstreams while maintaining focus on the highest-value activities
  • Demonstrated experience concepting strong ideas, producing high-quality deliverables, and managing agencies and stakeholder inputs across complex engagements
  • Creative, analytical thinker with strong attention to detail and a consistent track record of meeting commitments and deadlines

About Us
Cummins is an equal opportunity employer. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, sex, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity, or other status protected by law.

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About Cummins

Sourced by ZipRecruiter

Cummins Inc., headquartered in Columbus, IN, US, is a global power leader that designs, manufactures, and distributes numerous power products and systems. With its genesis from as early as 1919, the company readily serves diverse industries such as transportation, industrial, generator drive, or marine applications, among others. At the heart of Cummins' operations, its key product lineup encompasses diesel & natural gas engines, generator sets, engine components, and filtration, emission solutions, and electrical power generation systems. Cummins deeply embodies core values of integrity, respect for diversity, teamwork, performance excellence, and social responsibility - all of which dynamically fuel their mission 'Making people's lives better by powering a more prosperous world'.

Industry

Transportation equipment manufacturing

Company size

10,000+ Employees

Headquarters location

Columbus, IN, US

Year founded

1919

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