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Director Web Strategist Jobs in Indiana (NOW HIRING)

Forest River

Web Developer

Elkhart, IN · On-site

Working under the direction of the Director of Software Development, you will have the opportunity to contribute to a data-driven organization, influence web services strategy, and help deliver ...

Elanco

Senior Product Manager - Global Web

Indianapolis, IN · Hybrid

$120K - $159K/yr

Own the product strategy and roadmap for Elanco's global web platform, focusing on building new ... Direct, hands-on experience implementing or managing enterprise headless content management systems ...

Bsu

Associate Director

Muncie, IN

$68K - $72K/yr

... strategic plan, along with its guiding imperatives, that lead to increased and expanded lifetime ... web, and social media); directing and supervising staff who create the marketing pieces and ...

Web Industries, Inc.

Plant Manager

Fort Wayne, IN · On-site

$130 - $145/hr

... models Web Industries' principles and values. Communicate, coach, mentor, and motivate site team around vision, values, safety, and strategy. This includes supervising several direct reports ...

Seko Logistics

Strategic Clients Director

Indianapolis, IN · On-site

$75K - $110K/yr

Development and execution of successful account sales strategies, effectively utilizing the tools ... Intermediate proficiency in Microsoft Office, internet, web-based and job specific applications.

Bayer

National Account Director - Health Systems - Western USA National Account Director - Health Systems ... sales strategies defined for the product line. May use various e-detailing platforms such as web ...

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Director Web Strategist information

What does a Director Web Strategist do?

A Director Web Strategist is responsible for overseeing the planning, development, and execution of an organization’s online presence and digital strategies. They lead teams to optimize the company website, improve user experience, and align web initiatives with overall business goals. Their role often involves analyzing website analytics, coordinating with marketing and IT departments, and ensuring that digital content effectively supports brand and revenue objectives.

What are the key skills and qualifications needed to thrive as a director web strategist?

To thrive as a Director Web Strategist, you need expertise in digital marketing, user experience (UX) design, data analytics, and a relevant bachelor's degree in marketing, communications, or a related field. Familiarity with content management systems (CMS), web analytics platforms like Google Analytics, SEO tools, and certifications such as Google Analytics Individual Qualification are commonly required. Exceptional leadership, strategic thinking, and communication skills help you guide cross-functional teams and align web strategies with business goals. These skills are critical for optimizing web presence, driving user engagement, and ensuring measurable business growth in a competitive digital landscape.

How does a director web strategist typically collaborate with other departments to achieve organizational goals?

A Director Web Strategist frequently works cross-functionally, collaborating with marketing, IT, design, and content teams to ensure the organization's digital presence aligns with broader business objectives. They often lead strategy meetings, gather input from key stakeholders, and translate business needs into actionable web initiatives. This role requires effective communication and project management skills to balance competing priorities and drive consensus across departments. Successful collaboration ensures cohesive branding, optimized user experiences, and measurable results.

What is the difference between Director Web Strategist vs Digital Marketing Manager?

AspectDirector Web StrategistDigital Marketing Manager
Primary FocusDeveloping web strategies, user experience, and site optimizationManaging digital marketing campaigns across channels
Required SkillsWeb analytics, UX design, SEO, content strategySEO, SEM, social media, email marketing
Work EnvironmentCollaborates with web development and marketing teamsCoordinates with marketing, sales, and creative teams
Common UsageUsed in organizations emphasizing web presence and user experienceUsed in companies focusing on broad digital marketing efforts

The main difference is that the Director Web Strategist focuses on creating and implementing web-specific strategies, optimizing user experience, and managing website performance. In contrast, the Digital Marketing Manager oversees broader digital campaigns across multiple channels. Both roles require digital marketing knowledge, but their scope and primary responsibilities differ based on organizational needs.

What are the most commonly searched types of Web Strategist jobs in Indiana?

The most popular types of Web Strategist jobs in Indiana are:

What are popular job titles related to Director Web Strategist jobs in Indiana?

For Director Web Strategist jobs in Indiana, the most frequently searched job titles are:

What job categories do people searching Director Web Strategist jobs in Indiana look for?

The top searched job categories for Director Web Strategist jobs in Indiana are:

What cities in Indiana are hiring for Director Web Strategist jobs?

Cities in Indiana with the most Director Web Strategist job openings:

Director Web Strategist jobs near you
Infographic showing various Director Web Strategist job openings in Indiana as of August 2026, with employment types broken down into 2% As Needed, 81% Full Time, 14% Part Time, 1% Temporary, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution.

Web and Digital Strategy Manager (Communications Generalist)

Indiana University

Indianapolis, IN • On-site

Full-time

Medical, Dental, Life, Retirement, PTO

Posted 23 days ago

Job description

The Web and Digital Strategy Manager is a full-time position that manages web and other digital needs for initiatives of the Internal Communications unit, housed inside University Communications and Marketing. This position works with all communications leaders and other colleagues across the unit to provide direct web support as well as strategic guidance for the Human Resources (HR), Information Technology (IT) and Indiana University (IU) Global web portfolios.
Department-Specific Responsibilities
  • Leads strategic planning, governance, and ongoing management for the Internal Communications web portfolio, establishing long-term digital roadmaps aligned with university priorities.
  • Supervises process for and completes build-out and/or edits as needed for updated web needs for University Administration (UA) units served by the Internal Communications unit.
  • Maintains workflow consistent with broader UA web team to ensure seamless process and service.
  • Manages web project intake, prioritization, timelines, risks, and resource allocation.
  • Oversees and provides guidance on digital best practices and university brand guidelines.
  • Serves as the primary web strategy consultant for senior leaders and stakeholders across IU Global, HR, and University Information Technology Services (UITS).
  • Builds collaborative relationships with technical teams, communications staff, and campus partners.
  • Collaborates to provide web analysis expertise to other functional teams inside Internal Communications, including but not limited to leadership, content, audience strategy and IU Today teams.
  • Contributes additional support for other UA initiatives and projects.
  • Explores AI communication tools and technologies to enhance digital strategies.
  • Ensures compliance with university web standards, accessibility requirements (WCAG), and digital governance policies.
  • Uses Google Analytics, SiteImprove, and other reporting tools to evaluate website performance and recommend improvements.
General Responsibilities
  • Independently creates basic and complex communications for print and e-distribution on behalf of department or large multi-faceted department and in support of departmental goals and objectives; communications may be interdepartmental; staff, faculty, or student-focused; or external.
  • Responds to inquiries and requests and explains policies, procedures, and context of communications.
  • Manages relationships with various internal and external stakeholders and creates communications coverage for relevant initiatives, events, and programs.
  • Prepares communications timelines and shares progress of communications toward relevant deadlines with manager, team members, and other relevant constituents.
  • Regularly monitors relevant social media and news sites; researches relevant subject matter to increase knowledge in area(s) of specialty.
  • Utilizes various communications software programs and delivers communications in multiple formats to a variety of audiences.
  • Monitors industry trends and best practices and makes process and operational recommendations to manager.
  • May provide guidance to lower-level Communications Generalists.
Qualifications
Combinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.
EDUCATION
Required
  • Bachelor's degree in communications, journalism, English, public relations, or related field.
WORK EXPERIENCE
Required
  • 5 years in a relevant field.
Preferred
  • 3 years of demonstrated experience with proven written communications skills.
SKILLS
Required
  • Proficient written and verbal communication skills.
  • Maintains a high degree of professionalism.
  • Demonstrates time management and priority setting skills.
  • Demonstrates a high commitment to quality.
  • Possesses flexibility to work in a fast paced, dynamic environment.
  • Seeks to acquire knowledge in area of specialty.
  • Highly thorough and dependable.
  • Demonstrates a high level of accuracy, even under pressure.
  • Possesses a high degree of initiative.
  • Ability to influence internal and/or external constituents.
Preferred
  • Proficiency with WCMS, LiveWhale and related content management systems.
  • Demonstrated knowledge of web management and digital analytics.
  • Ability to work independently as well as part of a team.
Working Conditions / Demands
This role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment. The position involves sedentary work as well as periods of time moving around an office environment and the campus. The person in this role must be able to perform the essential functions with or without an accommodation.
Work Location
Bloomington, Indiana or Indianapolis, Indiana
Benefits Overview
For full-time staff employees, Indiana University offers a wide array of benefits including:
  • Comprehensive medical and dental insurance
  • Health savings account with generous IU contributions
  • Healthcare and dependent care flexible spending accounts
  • Basic group life insurance paid by IU
  • Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance
  • Base retirement plan with generous IU contributions, subject to vesting
  • Voluntary supplemental retirement plan options
  • Tuition subsidy for employees and family members taking IU courses
  • 10 paid holidays plus a paid winter break each year
  • Generous paid time off plans
  • Paid leave for new parents and IU-sponsored volunteer events
  • Employee assistance program (EAP)
Learn more about our benefits by reviewing the IU Benefit Programs Brochure .
Job Classification
Career Level: Advanced
FLSA: Exempt
Job Function: Marketing & Communications
Job Family: Communications Generalist
Click here to learn more about Indiana University's Job Framework.
Posting Disclaimer
This posting is scheduled to close at 11:59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.
If you wish to include a cover letter, you may include it with your resume when uploading attachments.
Equal Employment Opportunity
Indiana University is an equal opportunity employer and provider of ADA services and prohibits discrimination in hiring. See Indiana University Notice of Non-Discrimination here which includes contact information .
Campus Safety and Security
The Annual Security and Fire Safety Report, containing policy statements, crime and fire statistics for all Indiana University campuses, is available online . You may also request a physical copy by emailing IU Public Safety at iups@iu.edu or by visiting IUPD.
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