ZipRecruiter

Log In

1

Loyalty Program Marketing Manager Jobs (NOW HIRING)

Sprint Mart

Marketing Manager

Tupelo, MS · On-site

This role will be critical in overseeing our loyalty program, fostering meaningful guest engagement ... Manage the marketing budget effectively, tracking ROI on all initiatives. 2. Loyalty Program ...

Lucky Lincoln Gaming

Vice President, Marketing

Chicago, IL · On-site

$180K - $200K/yr

You set the annual marketing plan, then get it done in the field with a team of two, a Manager of Field Marketing and a Loyalty Program Marketing Manager, reporting to our Chief Operating Officer.

New

Bass Pro Shops

Loyalty Marketing Manager

Springfield, MO · On-site

... loyalty? We are seeking a dynamic marketing leader to drive lifecycle and CRM strategy for our CLUB ... In this high-impact role, you will design and execute data-driven programs that engage millions of ...

Barclays

Loyalty Marketing Manager

Wilmington, DE · On-site

... and beta programs to identify areas for improvement to refine the product before launch ... Join Barclays as a Loyalty Marketing Manager. At Barclays, our vision is clear -to redefine the ...

next page

Showing results 1-20

All JobsLoyalty Program Marketing JobsLoyalty Program Marketing Manager Jobs

Loyalty Program Marketing Manager information

See salary details

$17

$54

$86

How much do loyalty program marketing manager jobs pay per hour?

As of Jul 12, 2026, the average hourly pay for loyalty program marketing manager in the United States is $54.82, according to ZipRecruiter salary data. Most workers in this role earn between $41.35 and $65.87 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Loyalty Program Marketing Manager, and why are they important?

To thrive as a Loyalty Program Marketing Manager, you need expertise in marketing strategy, data analysis, and customer relationship management, often supported by a degree in marketing or business. Familiarity with CRM platforms, loyalty program software, and data analytics tools is typically required. Strong communication, project management, and creative problem-solving skills help set top performers apart. These skills are crucial for designing effective loyalty programs, driving customer engagement, and delivering measurable business results.

What does a Loyalty Program Marketing Manager do?

A Loyalty Program Marketing Manager is responsible for developing, implementing, and managing marketing strategies that encourage customers to engage with and remain loyal to a brand. They analyze customer data, create rewards programs, oversee promotional campaigns, and measure program effectiveness to increase customer retention and lifetime value. Their role often involves collaborating with other marketing teams, leveraging technology platforms, and continuously optimizing loyalty initiatives to achieve business goals.

What is the difference between Loyalty Program Marketing Manager vs Customer Loyalty Coordinator?

AspectLoyalty Program Marketing ManagerCustomer Loyalty Coordinator
ResponsibilitiesDevelops and executes loyalty marketing strategies, manages campaigns, analyzes dataSupports loyalty initiatives, assists with customer engagement, handles customer inquiries
Required SkillsMarketing expertise, data analysis, campaign managementCustomer service, communication, basic marketing knowledge
Work EnvironmentMarketing teams, corporate offices, cross-department collaborationCustomer service centers, retail locations, support teams
Common CertificationsMarketing certifications, CRM platform trainingCustomer service certifications, CRM familiarity

The Loyalty Program Marketing Manager focuses on creating and managing loyalty marketing strategies, while the Customer Loyalty Coordinator provides support and assists in executing these programs. The manager role involves strategic planning and campaign management, whereas the coordinator handles day-to-day customer interactions and support tasks.

How does a Loyalty Program Marketing Manager typically collaborate with other departments to ensure the success of loyalty initiatives?

A Loyalty Program Marketing Manager works closely with various departments such as IT, customer service, analytics, and product teams to ensure the seamless execution of loyalty campaigns. They often coordinate with IT to integrate loyalty technology, with analytics to assess program performance, and with customer service to address member feedback or issues. Cross-functional collaboration is essential for aligning promotional strategies, ensuring accurate data tracking, and delivering a consistent customer experience across all touchpoints.
More about Loyalty Program Marketing Manager jobs
What cities are hiring for Loyalty Program Marketing Manager jobs? Cities with the most Loyalty Program Marketing Manager job openings:
What states have the most Loyalty Program Marketing Manager jobs? States with the most job openings for Loyalty Program Marketing Manager jobs include:
What job categories do people searching Loyalty Program Marketing Manager jobs look for? The top searched job categories for Loyalty Program Marketing Manager jobs are:
Loyalty Program Marketing Manager jobs near you
Infographic showing various Loyalty Program Marketing Manager job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 64% Full Time, 28% Part Time, 1% Temporary, and 6% Contract. Highlights an 96% Physical, and 4% Remote job distribution, with an average salary of $114,025 per year, or $54.8 per hour.
Marketing Manager

Marketing Manager

Sprint Mart

Tupelo, MS • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 7 days ago

Sprint Mart rating

4.5

Company rating: 4.5 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

Job description

Description
Position Summary: The Marketing Manager, will be responsible for developing, executing, and optimizing comprehensive marketing strategies to increase brand awareness, drive traffic, and enhance customer loyalty across our convenience store network. This role will be critical in overseeing our loyalty program, fostering meaningful guest engagement, and leveraging data to create personalized customer experiences. The ideal candidate will be a strategic thinker with a proven track record in marketing, digital engagement, and loyalty program management, preferably within the retail or convenience store sector.
Key Responsibilities:
1. Marketing Strategy & Execution: * Develop and implement annual and quarterly marketing plans aligned with business objectives, including promotional calendars, new product launches, and seasonal campaigns. * Oversee all marketing channels, including in-store merchandising, digital marketing (website, social media, email, SMS), local advertising, and PR. * Manage the creation of compelling marketing collateral, signage, and promotional materials. * Collaborate with operations and merchandising teams to ensure seamless execution of marketing initiatives at the store level. * Conduct market research and competitor analysis to identify trends, opportunities, and competitive advantages. * Manage the marketing budget effectively, tracking ROI on all initiatives.
2. Loyalty Program Management: * Design, implement, and continuously optimize the company's customer loyalty program. * Develop strategies to drive new loyalty program enrollments and increase active member participation. * Create tiered rewards, personalized offers, and exclusive promotions to maximize member engagement and retention. * Monitor loyalty program performance metrics (e.g., enrollment rates, redemption rates, average spend of members vs. non-members, churn) and generate regular reports. * Work with IT and third-party vendors to ensure the loyalty platform is functioning optimally and integrates seamlessly with POS systems.
3. Guest Engagement & Experience: * Develop and execute strategies to enhance the overall guest experience, both in-store and online. * Implement feedback mechanisms (e.g., surveys, comment cards, online reviews) to gather customer insights and identify areas for improvement. * Manage online reputation by monitoring and responding to customer reviews and comments across various platforms. * Develop personalized communication strategies to foster deeper connections with customers. * Identify opportunities for community involvement and local partnerships to enhance brand perception.
4. Digital Marketing & Analytics: * Manage and optimize the company's digital presence, including website content, social media profiles, and online advertising campaigns. * Develop and execute email marketing and SMS campaigns to drive sales and engagement. * Utilize marketing analytics tools to track campaign performance, website traffic, customer behavior, and loyalty program effectiveness. * Generate regular reports on key marketing KPIs and provide actionable insights and recommendations. * Stay up-to-date with emerging digital marketing trends and technologies.
5. Cross-Functional Collaboration: * Work closely with Operations, Merchandising, IT, and Finance departments to ensure integrated and effective marketing strategies. * Provide marketing support and guidance to store managers and staff. * Foster a customer-centric culture throughout the organization.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • 5+ years of progressive marketing experience, with a strong emphasis on loyalty programs and customer engagement.
  • Proven experience in retail marketing, preferably within the convenience store, QSR, or grocery sector.
  • Demonstrated success in developing and executing integrated marketing campaigns across multiple channels.
  • Strong understanding of customer loyalty principles, CRM systems, and marketing automation platforms.
  • Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, social media management tools, email marketing platforms).
  • Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
  • Exceptional written and verbal communication skills, with the ability to craft compelling marketing messages.
  • Strong project management skills with the ability to manage multiple priorities and deadlines.
  • Creative, innovative, and results-oriented with a passion for customer experience.
  • Occasional to frequent travel as needed with overnight stays.
  • Due to the nature of the business potentially extended working hours.

Preferred Additional Qualifications
  • Experience with specific loyalty platforms or POS systems.
  • Knowledge of local market nuances within Mississippi, Alabama and Louisiana.

Physical Demands:
  • Dependent upon marketing events may require the lifting of up to 50 pounds
  • Ability to sit or stand for extended periods of time.
  • Ability to use a computer and other office equipment for extended periods.

Benefits: Medical, Dental, Vision, 401(k) matching, Paid Time Off, Employee Discounts, Laptop Computer, Cell Phone Stipend and more.

What Sprint Mart employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply