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Landing Page Jobs (NOW HIRING)

FirmPilot

WordPress Landing Page Manager

Miami, FL · On-site

What You'll Do Own Landing Page Performance and the recipe of our AI creates and Optimizes Landing Pages Design, build, launch, and continuously optimize high performing WordPress landing pages that ...

FirmPilot

WordPress Landing Page Manager

Miami, FL · On-site

What You'll Do Own Landing Page Performance and the recipe of our AI creates and Optimizes Landing Pages Design, build, launch, and continuously optimize high performing WordPress landing pages that ...

Bowhead

Red River Army Anniston Landing Page

Anniston, AL · On-site

$20 - $40/hr

Overview Red River Army Anniston Landing Page (RRAD) Bowhead is seeking individuals to join our team for our proposal effort the Red River Army Supplemental Labor contract. The work is located at ...

Bowhead

Red River Army Anniston Landing Page

Anniston, AL · On-site

$20 - $40/hr

Overview Red River Army Anniston Landing Page (RRAD) Bowhead is seeking individuals to join our team for our proposal effort the Red River Army Supplemental Labor contract. The work is located at ...

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Landing Page information

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$18.5K

$58.1K

$139.5K

How much do landing page jobs pay per year?

As of Sep 4, 2026, the average yearly pay for landing page in the United States is $58,074.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,500.00 and $69,000.00 per year, depending on experience, location, and employer.

What is a landing page?

A landing page is a standalone web page designed specifically for a marketing or advertising campaign, where visitors 'land' after clicking on a link in an email, ad, or other digital location. Its main purpose is to guide visitors toward a single focused objective, such as signing up for a newsletter, making a purchase, or filling out a contact form. Effective landing pages are typically minimal in design, with clear calls to action and content tailored to the specific audience and goal. They are crucial tools in digital marketing for converting visitors into leads or customers.

What are the key skills and qualifications needed to thrive as a landing page designer, and why are they important?

To thrive as a Landing Page Designer, you need expertise in web design principles, user experience (UX), and proficiency with HTML, CSS, and graphic design, often supported by a relevant degree or certification. Familiarity with tools like Adobe Creative Suite, Figma, and landing page builders such as Unbounce or Leadpages is typically required. Strong attention to detail, creativity, and effective communication skills help designers collaborate with teams and convey compelling messages. These skills ensure landing pages are visually appealing, user-friendly, and optimized for conversion, directly impacting business success.

What are some common challenges faced by landing page designers, and how can they be addressed?

Landing page designers often face challenges such as balancing visual appeal with clear calls-to-action, optimizing for fast load times, and ensuring responsive design across devices. Additionally, effectively collaborating with marketing teams to align messaging and goals can be complex, as campaigns frequently change. To address these challenges, designers should stay current with UX best practices, utilize A/B testing to refine layouts, and maintain open communication with stakeholders to ensure landing pages meet both user needs and business objectives.

What is the difference between Landing Page vs Web Designer?

AspectLanding PageWeb Designer
Primary FocusCreating specific, conversion-oriented pages for campaignsDesigning entire websites or multiple pages with aesthetic and usability considerations
Skills & CertificationsHTML, CSS, UX principles, marketing knowledgeGraphic design, UI/UX, HTML/CSS, Adobe tools
Work EnvironmentMarketing teams, digital agencies, freelanceWeb development firms, agencies, in-house design teams

While a Landing Page specialist focuses on designing targeted pages to drive conversions, a Web Designer creates comprehensive website designs. Both roles require design skills, but their scope and objectives differ significantly.

More about Landing Page jobs

What cities are hiring for Landing Page jobs?

Cities with the most Landing Page job openings:

What states have the most Landing Page jobs?

States with the most job openings for Landing Page jobs include:

What job categories do people searching Landing Page jobs look for?

The top searched job categories for Landing Page jobs are:

Landing Page jobs near you
Infographic showing various Landing Page job openings in the United States as of August 2026, with employment types broken down into 71% Full Time, 25% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 88% Physical, 1% Hybrid, and 11% Remote job distribution, with an average salary of $58,074 per year, or $27.9 per hour.

WordPress Landing Page Manager

FirmPilot

Miami, FL • On-site

Full-time

Medical, Dental, Vision, PTO

Re-posted 8 days ago

Job description

At FirmPilot, we're redefining how law firms grow through AI powered marketing. We combine cutting edge technology with world class digital marketing to help law firms generate more qualified leads, signed cases, and measurable business growth.
We're looking for an experienced Director/Senior Conversion Rate Optimization (CRO) & WordPress Landing Page Manager to own one of the most important parts of our marketing engine: building landing pages that convert.
Every click matters. Every second of page load matters. Every headline, call to action, and form field matters.
If you're obsessed with turning paid traffic into qualified leads through data driven experimentation, exceptional user experience, and relentless optimization, we'd love to meet you.
What You'll Do
Own Landing Page Performance and the recipe of our AI creates and Optimizes Landing Pages
Design, build, launch, and continuously optimize high performing WordPress landing pages that support our Google Ads strategy, and work with our product team to automate and improve the effectiveness using AI.
Develop scalable landing page experiences across multiple legal practice areas while maintaining exceptional user experience and conversion performance.
Drive Google Ads Quality Score
Partner closely with our Paid Media team to improve Google Ads Quality Score by optimizing:
  • Landing Page Experience
  • Ad Relevance
  • Expected Click Through Rate

Your work will directly impact campaign performance, cost per click, and lead generation.
Increase Conversion Rates
Continuously improve every stage of the user journey by optimizing:
  • Headlines
  • Value propositions
  • Calls to action
  • Forms
  • Mobile experience
  • Trust signals
  • Social proof
  • Conversion paths

Success is measured by generating more qualified leads while lowering acquisition costs.
Build a Testing Culture
Develop and execute ongoing A/B testing initiatives across landing pages and conversion funnels.
You'll create hypotheses, launch experiments, analyze results, and implement winning strategies backed by data.
Write High Converting Copy
Create persuasive landing page copy that aligns with search intent and motivates users to take action.
You'll write and optimize:
  • Headlines
  • Supporting copy
  • Benefit statements
  • Calls to action
  • Microcopy
  • Conversion messaging
Measure Everything
Own the reporting behind landing page performance.
Monitor and improve:
  • Conversion Rate
  • Cost Per Lead
  • Qualified Lead Rate
  • Google Ads Quality Score
  • Landing Page Experience
  • Core Web Vitals
  • Cost Per Signed Case

You understand that meaningful business metrics matter more than vanity metrics.
Leverage AI
Use AI as a force multiplier throughout your workflow.
Examples include:
  • Copy creation
  • Landing page development
  • Competitor analysis
  • CRO audits
  • Voice of Customer research
  • A/B testing ideas
  • Workflow automation

We're looking for someone who already uses tools like Claude and ChatGPT to work smarter while maintaining exceptional quality.
What We're Looking For
Required Qualifications
  • 5+ years of experience in Conversion Rate Optimization, landing page optimization, or performance marketing.
  • Expert level experience building and optimizing WordPress landing pages.
  • Strong understanding of Google Ads Quality Score and how landing pages influence campaign performance.
  • Experience improving conversion rates through structured experimentation and A/B testing.
  • Strong copywriting skills with a focus on lead generation.
  • Experience using Google Analytics 4 and Google Tag Manager.
  • Experience with Microsoft Clarity, Hotjar, or similar behavior analytics platforms.
  • Strong understanding of Core Web Vitals, mobile optimization, and page speed best practices.
  • Experience using modern WordPress page builders such as Elementor, Bricks, or Gutenberg.
  • Comfortable working with developers, designers, and paid media specialists.
  • Authorized to work in the United States.
Preferred Qualifications
  • Experience working with law firms or legal marketing.
  • Experience supporting other high value lead generation industries including healthcare, dental, financial services, or home services.
  • Experience with CallRail, CallTrackingMetrics, or WhatConverts.
  • Experience with VWO, Optimizely, Convert, or other experimentation platforms.
  • Experience using Claude as part of your daily workflow.
  • Familiarity with offline conversion tracking and advanced Google Ads optimization.
What Success Looks Like
Within your first year, you'll:
  • Increase landing page conversion rates across our paid search campaigns.
  • Improve Google Ads Landing Page Experience and overall Quality Scores.
  • Reduce cost per lead while increasing lead quality.
  • Build scalable landing page frameworks supporting multiple legal practice areas.
  • Establish a repeatable experimentation process that continually improves marketing performance.
  • Become the internal subject matter expert for conversion optimization.
Why Join FirmPilot?
You'll join one of the fastest growing AI companies transforming legal marketing.
You'll have the opportunity to own a critical growth function, work alongside a highly talented team, and directly influence how thousands of prospective clients discover and engage with law firms across the country.
If you thrive in a fast paced environment, enjoy solving complex marketing challenges, and are passionate about measurable business impact, you'll fit right in.
How to Apply
We're looking for proven results, not buzzwords.
Please include:
  • Your resume or LinkedIn profile.
  • A portfolio showcasing landing pages you've built and optimized.
  • Two to three case studies highlighting measurable improvements in conversion rates, cost per lead, Quality Score, or overall campaign performance.
  • A brief overview of how you incorporate AI tools, including Claude or ChatGPT, into your CRO, copywriting, or landing page workflow.

Candidates with demonstrated success improving conversion performance in highly competitive paid search environments will receive priority consideration.
Pursuant to applicable pay transparency laws, the Company reasonably expects the salary range for this position to be $100,000 to $135,000 annually.
In addition to base salary and commission, FirmPilot offers:
  • 100% premium cost for employee: health, dental, and vision coverage
  • Discretionary paid time off
  • 11 holidays observed, and 2 floating holidays
  • Fully remote work environment

Apply