Overview Reporting to the ICBD CEO, the Chief Marketing Officer (CMO) will serve as the architect of ICBD's brand ecosystem and growth engine, responsible for building, scaling, and integrating ...
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The CMO shall form a mastermind alliance with the CEO, and be the second senior director who guides the business strategically. Responsibilities: * Responsible for Aladdin Partnership Program, by ...
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GENERAL SUMMARY The Chief Marketing Officer (CMO) leads the teams and processes that drive enrollment growth at the University of St. Augustine for Health Sciences (USAHS) through timely and ...
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The CMO will be responsible for creating and driving systemwide marketing strategy, brand awareness and long-term brand loyalty.The ideal candidate brings a balance of leadership, performance ...
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Description Chief Marketing Officer (CMO) Category-Defining Brand Builder | Industrial Growth Leader | AI ‑ Enabled Marketing Location: South Africa / Birmingham, AL The Chief Marketing Officer ...
Description Chief Marketing Officer (CMO) Category-Defining Brand Builder | Industrial Growth Leader | AI ‑ Enabled Marketing Location: South Africa / Birmingham, AL The Chief Marketing Officer ...
GENERAL SUMMARY The Chief Marketing Officer (CMO) leads the teams and processes that drive enrollment growth at the University of St. Augustine for Health Sciences (USAHS) through timely and ...
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Overview Reporting to the ICBD CEO, the Chief Marketing Officer (CMO) will serve as the architect of ICBD's brand ecosystem and growth engine, responsible for building, scaling, and integrating ...
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Chief Marketing Officer
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San Marcos, CA · On-site
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Chief Marketing Officer
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Interim Cmo information
See salary details
$27.16 - $33.76
0% of jobs
$33.76 - $40.36
0% of jobs
$40.36 - $46.96
7% of jobs
$52.41 is the 25th percentile. Wages below this are outliers.
$46.96 - $53.56
21% of jobs
$53.56 - $60.16
14% of jobs
The median wage is $64.36 / hr.
$60.16 - $66.76
12% of jobs
$66.76 - $73.36
16% of jobs
$76.33 is the 75th percentile. Wages above this are outliers.
$73.36 - $79.96
11% of jobs
$79.96 - $86.56
11% of jobs
$86.56 - $93.16
6% of jobs
$93.16 - $99.76
2% of jobs
$27
$66
$99
How much do interim cmo jobs pay per hour?
What is an Interim CMO?
How much does a CMO typically make?
What are some common challenges an Interim CMO faces when joining a new organization?
What are the key skills and qualifications needed to thrive as an Interim Chief Marketing Officer (CMO), and why are they important?
Who is the highest paid CMO?
What does interim CMO mean?
What is the difference between fractional CMO and interim CMO?

Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 19 days ago
Job description
Reporting to the ICBD CEO, the Chief Marketing Officer (CMO) will serve as the architect of ICBD's brand ecosystem and growth engine, responsible for building, scaling, and integrating marketing capabilities across a nascent, high-growth portfolio.
This is a foundational leadership role focused on defining and operationalizing brand architecture across multiple portfolio companies-establishing clear positioning, differentiated value propositions, and cohesive storytelling that accelerates meaningful, sustainable growth.
The CMO will design and execute a modern, data-driven growth marketing strategy that fuels customer acquisition, retention, and lifetime value, while building the infrastructure, systems, and team required to scale. This leader will partner closely with executives and portfolio company leadership to translate early-stage market opportunity into disciplined, repeatable growth.
Key Responsibilities
Brand Architecture & Positioning
- Define and implement a scalable brand architecture framework across the ICBD portfolio, ensuring clarity, differentiation, and cohesion across all entities.
- Establish compelling brand positioning, messaging, and narratives tailored to distinct audience segments and growth stages.
- Build brand systems, guidelines, and governance models that enable consistency while supporting speed and experimentation.
Growth Strategy & Market Expansion
- Design and lead an end-to-end growth marketing strategy focused on rapid yet sustainable market penetration for early-stage and scaling businesses.
- Identify high-impact growth opportunities across channels, markets, and customer segments, translating them into actionable playbooks.
- Drive customer acquisition, engagement, and retention through a full-funnel, test-and-learn approach grounded in performance data.
Marketing Infrastructure & Scalability
- Build and operationalize the marketing function from the ground up, including tools, systems, processes, and analytics capabilities.
- Develop scalable demand generation engines across digital, content, partnership, and lifecycle marketing.
- Establish KPIs, attribution models, and dashboards that create visibility into growth drivers and ROI.
Portfolio Integration & Collaboration
- Partner with portfolio company CEOs and leadership teams to embed marketing as a core growth lever within each business.
- Collaborate with the Chief Growth Officer and cross-functional leaders to align go-to-market strategies with broader business objectives.
- Serve as a strategic advisor to operating companies, helping them navigate early-stage market dynamics and brand evolution.
Data-Driven Performance & Optimization
- Instill a culture of experimentation, measurement, and continuous optimization across all marketing initiatives.
- Own and optimize marketing investment strategy, ensuring disciplined allocation of capital to the highest-return growth opportunities.
- Leverage insights to refine positioning, improve conversion rates, and unlock new growth channels.
Team Building & Leadership
- Build, mentor, and scale a high-performing, entrepreneurial marketing team capable of operating in ambiguity and rapid growth environments.
- Foster a culture rooted in accountability, creativity, speed, and measurable impact.
- Assess talent needs across the portfolio and develop capabilities aligned to early-stage and scaling company requirements.
Compliance & Industry Stewardship
- Ensure all marketing activities comply with healthcare regulatory standards while maintaining innovative and competitive positioning.
- Establish clear policies and review processes to balance speed-to-market with risk management.
Requirements
Qualifications, Personal Attributes & Education
Education:
- The Chief Marketing Officer requires a minimum of a BS/BA in Marketing, Business Administration or relevant field.
- MBA (or equivalent) highly preferred.
Experience/Personal Attributes:
- 15+ years of marketing leadership experience (B2C & B2B) in regulated multi-brand healthcare or similar highly service focused industry.
- Proven experience building brands and marketing functions in early-stage or high-growth environments.
- Expertise in brand architecture, multi-brand strategy, and positioning across emerging businesses.
- Strong track record of driving measurable growth through modern, digital-first marketing strategies.
- Builder mindset with the ability to create structure, processes, and teams from the ground up.
- Data-driven decision-maker with deep understanding of performance marketing and analytics.
- Collaborative, hands-on leader comfortable operating in ambiguity and rapid change.
- Exceptional interpersonal and relationship building skills required to initiate and develop productive working partnerships with all levels of management/leadership and staff.
- Must be confident and decisive but be a good listener and be flexible/adaptable as well.
- Willingness to travel nationwide (10-15%) to support marketing initiatives, events, and strategic partnerships.
Location, Travel and Role Expectations
This is a full-time position based in ICBD's corporate offices in Fort Lauderdale, FL with ability to travel as needed; possibly for extended periods of time.
Compliance with all applicable laws, professional responsibility obligations, and Company policies.
Benefits
Compensation and Benefits
- Competitive salary commensurate with experience.
- 21 paid days off (15 days of PTO, which increases with tenure, plus 6 holidays).
- 100% paid family health insurance premium.
- 100% premium paid for dental and vision insurance for family.
- Concierge medical doctor for employee.
- 100% premium paid for long-term disability.
- SERP (Supplemental Executive Retirement Plan) for employee.
- Generous 401(k) match.
- Annual C-suite bonus program.
Closing Statement
ICBD is an Equal Opportunity Employer and is committed to building an inclusive workplace free from discrimination. We make employment decisions based on qualifications, merit, and business needs, and do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic under applicable law.
ICBD participates in the U.S. Department of Homeland Security E-Verify program.
We are committed to providing reasonable accommodation for qualified individuals with disabilities throughout the hiring process and employment. If you require assistance or accommodation, please let us know.