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Integrated Marketing Manager Jobs in Raleigh, NC

Work as a core member of the industry campaign team to create an integrated marketing strategy to ... Ability to manage multiple projects with tight deadlines and competing priorities. * Bachelor ...

Segment Marketing Manager

Raleigh, NC · On-site

$78K - $131K/yr

Work as a core member of the industry campaign team to create an integrated marketing strategy to ... Ability to manage multiple projects with tight deadlines and competing priorities. * Bachelor ...

Work as a core member of the industry campaign team to create an integrated marketing strategy to ... Ability to manage multiple projects with tight deadlines and competing priorities. * Bachelor ...

Product Marketing Manager - Cloud

Morrisville, NC · On-site +1

$200K - $225K/yr

  • Medical

  • Life

  • Retirement

  • PTO

Job Summary As a Senior Product Marketing Manager (PMM) at NetApp, you will be the voice of the ... Build integrated marketing and launch plans, including budget considerations. * Solutions Marketing:

Growth Marketing Manager

Raleigh, NC · On-site

$90 - $120/hr

Own the end-to-end planning, development, and execution of integrated multi-channel marketing ... Own and actively manage ABM (account-based marketing) channels, including platform selection ...

New

The Senior Digital Marketing Manager is a strategic leader and client-facing driver who owns larger initiatives, leads integrated workstreams, and elevates both client outcomes and internal team ...

Field Marketing Manager

Raleigh, NC · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

DSplus employs a powerful data-driven, integrated messaging platform that works across the sales ... Field Marketing Manager must have a thorough knowledge of the Client's business and demonstrate an ...

Sr. Product Marketing Manager - Platform

Morrisville, NC · On-site +1

$190K - $220K/yr

  • Medical

  • Life

  • Retirement

  • PTO

Job Summary As a Senior Platform Product Marketing Manager (PMM) at NetApp, you will be the voice ... Build integrated marketing and launch plans, including budget considerations. * Solutions Marketing:

Field Marketing and ABM Manager

Raleigh, NC · On-site

$90 - $150/hr

  • Medical

  • Dental

  • Vision

  • PTO

Work hand in hand with integrated marketing manager to employ a mix of creative tactics, including multi-touch, multi-channel nurture programs, content marketing; events; direct mail, social media

New

Mgr, Global Product Marketing

Raleigh, NC

$149K/yr

  • Medical

  • Dental

  • Life

  • Retirement

  • PTO

Product life cycle management with knowledge of marketing strategies and the ability to build, defend and execute an integrated marketing plan * Develop growth strategies and implementing product ...

New

Showing results 21-40

Integrated Marketing Manager information

See Raleigh, NC salary details

$74.8K

$126.2K

$147.3K

How much do integrated marketing manager jobs pay per year?

As of Aug 19, 2026, the average yearly pay for integrated marketing manager in Raleigh, NC is $126,242.00, according to ZipRecruiter salary data. Most workers in this role earn between $97,200.00 and $145,800.00 per year, depending on experience, location, and employer.

What is an integrated marketing manager?

An Integrated Marketing Manager is responsible for developing and executing cohesive marketing strategies that unify various channels such as digital, print, social media, and events. Their goal is to ensure consistent messaging and branding across all platforms to maximize the effectiveness of campaigns. They collaborate with multiple teams, analyze campaign performance, and adjust tactics to achieve marketing objectives. This role often requires strong project management, communication, and analytical skills.

What are the key skills and qualifications needed to thrive as an integrated marketing manager?

To thrive as an Integrated Marketing Manager, you need expertise in campaign strategy, brand management, and data-driven marketing, typically supported by a bachelor's degree in marketing or a related field. Familiarity with marketing automation platforms, CRM systems, analytics tools, and project management software is essential. Strong communication, collaboration, and creative problem-solving skills help you align cross-functional teams and execute cohesive marketing initiatives. These skills ensure that marketing efforts are unified, effective, and aligned with overall business objectives, maximizing impact and ROI.

How does an integrated marketing manager typically collaborate with cross-functional teams to execute campaigns?

An Integrated Marketing Manager works closely with various departments such as creative, digital, sales, product, and analytics to ensure cohesive messaging and campaign execution across all marketing channels. Regular meetings and clear communication are essential to align strategies and timelines. They often serve as the central point of contact, facilitating collaboration and resolving potential conflicts to keep campaigns on track. This role requires strong project management skills and the ability to synthesize feedback from multiple stakeholders.

What is the difference between Integrated Marketing Manager vs Marketing Coordinator?

AspectIntegrated Marketing ManagerMarketing Coordinator
ResponsibilitiesDevelops and oversees comprehensive marketing strategies across channelsSupports marketing campaigns, handles logistics and administrative tasks
Required SkillsStrategic planning, campaign management, cross-channel integrationCommunication, organization, basic marketing knowledge
Experience & CertificationsTypically 3-5 years in marketing, relevant certifications preferredEntry-level, often no specific certifications required
Work EnvironmentCollaborates with multiple teams, manages projectsSupports marketing team, performs operational tasks

The Integrated Marketing Manager focuses on creating and executing comprehensive marketing strategies across channels, requiring strategic skills and experience. In contrast, the Marketing Coordinator provides support for campaigns and handles logistical tasks, making it more entry-level. Both roles are essential in marketing departments but differ in scope and responsibilities.

Is an integrated marketing manager a high paying job?

An integrated marketing manager typically earns a competitive salary that varies by industry, location, and experience level. In general, it is considered a mid- to high-level marketing role with salaries often exceeding the national average for marketing positions, especially for those with specialized skills in digital marketing, data analysis, and strategic planning.

What are the most commonly searched types of Integrated Marketing jobs in Raleigh, NC?

The most popular types of Integrated Marketing jobs in Raleigh, NC are:

What job categories do people searching Integrated Marketing Manager jobs in Raleigh, NC look for?

The top searched job categories for Integrated Marketing Manager jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Integrated Marketing Manager jobs?

Cities near Raleigh, NC with the most Integrated Marketing Manager job openings:

Infographic showing various Integrated Marketing Manager job openings in Raleigh, NC as of August 2026, with employment types broken down into 96% Full Time, and 4% Part Time. Highlights an 76% In-person, 4% Hybrid, and 20% Remote job distribution, with an average salary of $126,242 per year, or $60.7 per hour.

Segment Marketing Manager

RELX

Raleigh, NC

$78K - $131K/yr

Full-time

Re-posted 27 days ago


Job description

Do you enjoy building solid internal and external relationships resulting in growth?

Do you enjoy collaborating cross-functionally to deliver on common goals?

Overview

LexisNexis is seeking a results-oriented, commercially minded Segment Marketing Manager to focus on the Professional Services industry. This role will partner closely with Segment General Management, Sales, GTM, Sales Enablement, and cross-functional marketing teams to develop materials that support sales conversations and marketing lead generation programs tailored to the unique challenges and opportunities in professional services.

This position is ideal for a marketer who thrives at the intersection of customer insight, strategic positioning, and omni-channel campaign strategy within a specific industry segment.

What You'll Do

Industry Strategy & Market Intelligence

  • Develop deep expertise in the professional services industry, particularly management consulting, such as regulatory environment, buyer behavior, competitive trends, and market dynamics.
  • Develop deep understanding of the customer personas, pain points, and jobs to be done.
  • Serve as the internal voice of the customer and market for professional services across marketing, product, and sales teams.
  • Monitor industry news, analyst reports, and regulatory changes to inform campaigns and content.

Segment Messaging & Positioning

  • Develop audience-specific value propositions, messaging, and positioning for professional services buyers based on customer knowledge gained.
  • Tailor personas, value statements, messaging frameworks, and campaign themes to resonate with stakeholders in professional services and management consulting.

Content Development & Campaigns

  • Lead development of segment-specific content for use in omni-channel campaigns globally.
  • Work as a core member of the industry campaign team to create an integrated marketing strategy to reach and serve the industry audience.
  • Align content and messaging with account-based marketing (ABM) strategies and sales enablement initiatives.

Sales Enablement & Field Alignment

  • Partner with sales and account teams to ensure alignment between marketing efforts and customer engagement for named accounts.
  • Support development of vertical-specific sales assets including, talk tracks, objection handling, and value statements.
  • Support go-to-market efforts with tailored collateral and field enablement for launches and demand generation programs.

Cross-functional Collaboration

  • Work hand-in-hand with Product Marketing, Content Strategy, Digital Marketing, and Country Marketing teams to ensure consistency and amplification of professional services initiatives.
  • Share initiatives and learnings across cross-functional groups including Segment, GTM, Sales, Customer Success, Sales Enablement, and Pricing.

Qualifications

  • 5-7+ years of B2B marketing experience, preferably with exposure to or direct focus on the professional services sector.
  • Demonstrated ability to translate industry trends into actionable marketing strategy.
  • Strong writing, communication, storytelling, and presentation skills.
  • Experience working with cross-functional teams including product, sales, and marketing.
  • Self-starter with the ability to successfully lead and drive programs forward. Ability to manage multiple projects with tight deadlines and competing priorities.
  • Bachelor's degree in Marketing, Business, Communications, or a related field; advanced degree a plus.
  • Experience in legal tech, risk management, or regulatory compliance marketing a strong advantage but not required

Preferred Qualities

  • Deep curiosity about industry challenges and customer workflows.
  • Strong analytical thinking and market research capabilities.
  • Collaborative mindset with the ability to drive consensus across teams.
  • Experience with ABM, CRM platforms, and marketing automation tools.
  • Experience working in a global organization a plus.

LexisNexis is an equal opportunity employer. We are committed to a fair and accessible hiring process. If you have a disability or other need requiring accommodation, please notify us using our Applicant Request Support Form.

U.S. National Base Pay Range: $78,800 - $131,300. Geographic differentials may apply in some locations to better reflect local market rates. This job is eligible for an annual incentive bonus.

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