Gno Jobs (NOW HIRING)

Description
JOB SUMMARY
The Growth & Outreach (GNO) Liaison, reporting to the Nursing Home Administrator, is responsible for strategically planning and implementing outreach efforts specifically with physicians, nurse practitioners, physician assistants, other area hospitals, EMS and other potential referral sources within the hospital's primary, secondary and tertiary service areas and maximizing referral and redirection opportunities for both skilled nursing and long term care services. This position is focused on continuous improvements that result in improved experiences for both patients and providers within our facility.
Reporting Structure: Reports to the Nursing Home Administratoror designee
MINUMUM QUALIFICATION REQUIREMENTS
Education: Bachelor's Degree or experience in medical sales to qualify for an education exemption.
Work Experience: Minimum of 3 years' related sales experience. Medical and/or Pharmaceutical Sales experience preferred.
License/Certification: N/A
CORE COMPETENCIES
Core Values/ Standards of Conduct
AIDET/Organizational Expectations
Abuse and Neglect of Adult Patient
Abuse and Neglect of Pediatric Patient
Acute Coronary Syndrome/Chest Pain Protocols
Hand Hygiene
Incident/Occurrence Protocols
JOB SPECIFIC CORE COMPETENCIES
Skills
Conflict Resolutions/Mediation
Critical Thinking and Evidence based decision making
Leadership
Customer Service
Communications
Organization Relations
Business Acumen
Knowledge
Leadership Principles
Conflict Resolution
Data Management/Synthesizing
Information Technology
Abilities
Information driven
Job Specific Impact
Routine Business Problems
Independent Judgement
Project Planning/ Organization
Behavior
Customer Service Focus
Critical Evaluation
Leadership & Strategic Navigation
Relationship Management
Ethical Practices
Good judgement
ESSENTIAL FUNCTIONS
• Create and maintain a target list of referral sources, develop and implement an annual growth and outreach business plan and provide input in the development and implementation of marketing plans for all service lines. Utilizes Excel (or a proprietary system e.g. Sales Force) to document and optimize outreach to referral sources.
• Organize and conduct meetings with key providers and practice staff (nurses, referral coordinators, practice managers) to discover their needs to support patient care and to develop rapport. The majority of their time should be spent on physically visiting and interacting with providers, provider office staff and facilities in the specific area of responsibility.
• Provide regular communication and updates to Nursing Home Administrator. Attend onsite meetings as determined by the Nursing Home Administrator.
• Communicate activity level and identifies all issue resolution opportunities with hospital leaders along with timely follow up with referral sources to remove barriers to growth.
• Develop customized engagement strategies, approach and tactics for each provider and/industry to drive growth and additional business opportunities.
• Arrange and facilitate introductions of new and employed providers/specialists to targeted referral prospects to reinforce clinical engagement and referral process.
• Arrange introductions and regular engagement of facility's clinical services, access points and specialists to new and all providers.
• Facilitate attendance at educational programs and other opportunities/events to connect specialists with targeted providers.
• Document each provider encounter including any open requests/issues and follow up plan in Excel (or a proprietary system e.g. Sales Force), which tracks activities, progress and outcomes.
• Collaborate with Marketing to develop specific plans in support of employed physician practices and hospital service lines.
• Gather and maintain complete, accurate knowledge of clinical services in order to fully support compelling dialogue with referral sources.
• Serve as a resource to organizational leaders for market and competitive intelligence.
• Regular and reliable attendance.
• Perform other duties as assigned.
OTHER DUTIES
• Position serves both internal co-workers and external customers, clients, patients, contractors, and vendors.
• Access to and/or works with sensitive and/or confidential information.
• Exhibit an understanding of healthcare regulatory and compliance (e.g., HIPAA). Skilled in the application of policies and procedures. Knowledge of Business Office Standards and Recommended Practices.
PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job responsibilities.
While performing the duties of this job, the employee is occasionally required to stand; walk; sit for extended periods of time; use hands to finger, handle, or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, bend, crouch or crawl; talk or hear; taste or smell. The employee must occasionally lift and/or move up to 20 pounds. Repetitive motion of upper body required for extended use of computer. Required specific vision abilities include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
Works in well-lit, ventilated and climate controlled office environment with routine office equipment; some equipment has moving mechanical parts.
In hospital environment, may be exposed to hazards and unusual elements, which may include but are not limited to bloodborne pathogens and / or contagious illnesses, toxic chemicals, and biohazardous materials which may require extensive safety precautions and the use of protective equipment.
Noise level in the work environment is typical for an office and/or hospital environment.
PHYSICAL ABILITIES AND REQUIREMENTS
Activity
Occasionally (1-33%)
Frequently (34% to 66%)
Continuously (67% to 100%)
Sitting
X
Walking
X
Standing
X
Bending
X
Squatting
X
Climbing
X
Kneeling
X
Twisting
X
Lifting
X
Carrying
X
Pushing
X