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Freelance Focus Group Moderator Jobs (NOW HIRING)

Ipsos

Insights Manager & Moderator

New York, NY

Attending field online/offline - responsibilities include client servicing (backroom), moderator ... Focus group moderation experience (1+ years); Unilever or P&G accreditation / references a plus

Ipsos

Insights Manager & Moderator

New York, NY

Attending field online/offline - responsibilities include client servicing (backroom), moderator ... Focus group moderation experience (1+ years); Unilever or P&G accreditation / references a plus

Ipsos

Insights Manager & Moderator

New York, NY · On-site

Attending field online/offline - responsibilities include client servicing (backroom), moderator ... Focus group moderation experience (1+ years); Unilever or P&G accreditation / references a plus

Echelon Insights

Research Team Roles

Alexandria, VA · On-site

Create key deliverables for opinion research projects including crosstabs, focus group video and ... Be able to independently develop questionnaires and moderator guides * Perform essential data ...

Echelon Insights

Research Team Roles

Alexandria, VA · On-site

Create key deliverables for opinion research projects including crosstabs, focus group video and ... Be able to independently develop questionnaires and moderator guides * Perform essential data ...

HIT Strategies

2026 Research Pipeline

Washington, DC · On-site

Created moderator guides, conducted focus groups, reviewed focus group notes and developed analytical proof points * Created analytical reports and visually compelling presentations incorporating ...

Hit Strategies

2026 Research Pipeline

Washington, DC · Remote

Created moderator guides, conducted focus groups, reviewed focus group notes and developed analytical proof points * Created analytical reports and visually compelling presentations incorporating ...

GAMURS Group

Freelance Writer: Politics and Trending News

$21.75 - $28/hr

We're seeking a versatile Freelance Writer who can produce timely, engaging, and traffic-driven ... We're expanding our political and current-events coverage with a focus on stories that resonate ...

GAMURS Group

Trending Topics News Writers

Austin, TX · Remote

$21 - $27/hr

GAMURS Group is seeking versatile and passionate Freelance writers who can produce timely, well ... Write 1-4 short-form articles per day, with a focus on trending news, cultural events, politics ...

GAMURS Group

Trending Topics News Writers (Remote)

Austin, TX · Remote

$21.75 - $28/hr

GAMURS Group is seeking versatile and passionate Freelance writers who can produce timely, well ... Write 1-4 short-form articles per day, with a focus on trending news, cultural events, politics ...

GAMURS Group

Trending Topics News Writers

Austin, TX · On-site +1

$21 - $27/hr

GAMURS Group is seeking versatile and passionate Freelance writers who can produce timely, well ... Write 1-4 short-form articles per day, with a focus on trending news, cultural events, politics ...

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How much do freelance focus group moderator jobs pay per hour?

As of Jul 15, 2026, the average hourly pay for freelance focus group moderator in the United States is $62.54, according to ZipRecruiter salary data. Most workers in this role earn between $60.34 and $68.27 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Freelance Focus Group Moderator, and why are they important?

To thrive as a Freelance Focus Group Moderator, you need expertise in qualitative research methods, strong communication skills, and often a background in market research or social sciences. Familiarity with video conferencing software, survey platforms, and digital recording tools is typically required, along with occasional certifications in market research. Outstanding interpersonal skills, adaptability, and the ability to manage group dynamics help moderators elicit insightful feedback and keep discussions productive. These skills are crucial for gathering reliable data, ensuring participant engagement, and delivering actionable insights to clients.

What does a Freelance Focus Group Moderator do?

A Freelance Focus Group Moderator is responsible for leading and managing focus group discussions on behalf of clients, such as market research firms or businesses. Their role includes preparing discussion guides, facilitating conversations, ensuring all participants have a chance to contribute, and collecting insightful feedback on products, services, or concepts. Moderators also analyze the discussions and may provide summaries or reports that help clients understand consumer opinions and make informed decisions. Working as a freelancer, they have the flexibility to work with various clients and industries, often on a project-by-project basis.

What is the difference between Freelance Focus Group Moderator vs Freelance Market Research Interviewer?

AspectFreelance Focus Group ModeratorFreelance Market Research Interviewer
CredentialsTypically requires communication skills, experience in moderation, sometimes certifications in research methodsRequires strong interviewing skills, sometimes certifications in survey techniques
Work EnvironmentLeads focus groups in person or online, facilitates group discussionsConducts one-on-one interviews, surveys, or phone interviews
Employer & Industry UsageUsed by market research firms, advertising agencies, and corporationsEmployed by research firms, polling organizations, and marketing companies

While both roles involve gathering consumer insights, Freelance Focus Group Moderators facilitate group discussions to explore opinions collectively, whereas Freelance Market Research Interviewers conduct individual interviews to collect specific data. Both require strong communication skills and are used within the market research industry, but they differ in format and interaction style.

What are some common challenges faced by freelance focus group moderators, and how can they be managed?

Freelance focus group moderators often face challenges such as managing diverse participant personalities, keeping discussions on track within time constraints, and adapting to different client expectations. Successfully navigating these challenges requires strong communication skills, the ability to quickly build rapport, and flexibility in moderating styles. Staying organized and preparing thoroughly for each session, including understanding the client's goals and designing effective discussion guides, can help ensure productive and insightful focus groups.
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Freelance Focus Group Moderator jobs near you
Infographic showing various Freelance Focus Group Moderator job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 74% Full Time, 21% Part Time, and 4% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $130,079 per year, or $62.5 per hour.

Insights Manager & Moderator

Ipsos-Insight, LLC

Manhattan, NY • On-site

Other

Posted 7 days ago

Job description

Is your next opportunity as an Insight Manager with PRS IN VIVO Qualitative?

We are a full-service Market Research company specializing in Packaging, Shopper and New Product Development. We seek independent thinkers who will apply their critical reasoning skills to provide our clients with the best solutions to their business questions. We encourage our staff to challenge the status quo innovating and proposing new solutions for the benefit of PRS IN VIVO and our clients.

We have open position in our USA office for a Qualitative Insight Manager to be responsible for the implementation of qualitative consumer research studies for USA and outside.

This is an exciting opportunity to join a thought leadership market research agency which is ever expanding and known for its pioneering of behavioral economic science approaches.

Responsibilities

  • To understand the background and intent of client requests (participating in kick-off calls, reviewing proposals and market research briefs)
  • Input on the development of research plans and proposals (adhering to PRS IN VIVO best practices, services, and visual guidelines)
  • Managing / directing projects from start to finish including close collaboration with fieldwork department
  • Moderating f2f and online
  • Attending field online/offline - responsibilities include client servicing (backroom), moderator briefing, leading initial on-site research debriefs
  • Writing and presenting strategic reports of findings in PowerPoint
  • Leading / assisting with debrief presentations
  • Actively participate in internal and external marketing activities developing white papers, participate in client events, conferences, LinkedIn posts, etc
  • Experience in qualitative consumer research (minimum 3 years)
  • Project Management understanding and experience.
  • Excellent level of expression and sophistication in written and spoken English
  • Shopper/packaging/ NPD/ retail research experience is a plus
  • Focus group moderation experience (1+ years); Unilever or P&G accreditation / references a plus
  • Strong analytical ability - able to see past claimed preferences and behaviors to understand the true underlying insights
  • Strong presentation skills
  • Passion for international exposure and interest in understanding behaviors across cultures
  • Advanced level of PowerPoint, video editing is a plus
  • Experience setting up online qual projects including online communities with providers like 20/20, Recollective, FF, etc
  • Proven ability to take responsibility, think analytically and to communicate clearly
  • Must be able to work independently, yet be comfortable asking questions
  • Curious and creative, non-stop learning attitudes, ready to go beyond standard approaches and trial things

Requirements:

  • Experience in qualitative consumer research (minimum 3 years)
  • Project Management understanding and experience.
  • Excellent level of expression and sophistication in written and spoken English
  • Shopper/packaging/ NPD/ retail research experience is a plus
  • Focus group moderation experience (1+ years); Unilever or P&G accreditation / references a plus
  • Strong analytical ability - able to see past claimed preferences and behaviors to understand the true underlying insights
  • Strong presentation skills
  • Passion for international exposure and interest in understanding behaviors across cultures
  • Advanced level of PowerPoint, video editing is a plus
  • Experience setting up online qual projects including online communities with providers like 20/20, Recollective, FF, etc.
  • Proven ability to take responsibility, think analytically and to communicate clearly
  • Must be able to work independently, yet be comfortable asking questions
  • Curious and creative, non-stop learning attitudes, ready to go beyond standard approaches and trial things

Apply