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Franchise Performance Manager Jobs (NOW HIRING)

SERVPRO

Office Manager

Safety Harbor, FL · On-site

$60K/yr

Verify and analyze franchise performance reports * Assist with office staffing and compensation ... management experience * Excellent written and verbal communication skills * Exceptional ...

Empower Brands

Franchise Business Consultant

$90K - $110K/yr

Track key performance indicators to assess operational health across assigned locations. Franchisee Coaching & Business Support: * Provide ongoing coaching on staffing, financial management, workflow ...

Merck Group

Head of Core Franchise

Rockville, MD · On-site

... Managers, fostering professional growth and high performance. * Drive broader business case ... Serve as Franchise PDP & TDP business owner. * Assign PMs and SPMs to collaborate on transformative ...

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Franchise Performance Manager information

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$23K

$61.4K

$102.5K

How much do franchise performance manager jobs pay per year?

As of Jul 24, 2026, the average yearly pay for franchise performance manager in the United States is $61,351.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,000.00 and $69,000.00 per year, depending on experience, location, and employer.

How does a Franchise Performance Manager typically support franchisees in improving their operational efficiency?

A Franchise Performance Manager works closely with franchise owners to analyze business metrics, identify areas for improvement, and implement best practices. They often conduct regular site visits, provide tailored feedback, and facilitate training sessions to help franchisees meet brand standards and financial goals. By fostering open communication and offering ongoing support, they help resolve challenges related to staffing, customer service, and local marketing, ensuring each location operates efficiently and profitably.

What are the key skills and qualifications needed to thrive as a Franchise Performance Manager, and why are they important?

To thrive as a Franchise Performance Manager, you need a strong background in business management, financial analysis, and franchise operations, often supported by a bachelor’s degree in business or a related field. Familiarity with CRM platforms, performance analytics tools, and franchise management systems is typically required. Excellent communication, relationship-building, and problem-solving skills help you effectively support and motivate franchisees. These skills and qualifications are crucial for driving franchise growth, ensuring compliance, and fostering successful franchisee partnerships.

What is the difference between Franchise Performance Manager vs Franchise Business Analyst?

AspectFranchise Performance ManagerFranchise Business Analyst
Required CredentialsBachelor's degree, experience in franchise operations or performance analysisBachelor's degree, strong analytical skills, experience in data analysis or business analysis
Work EnvironmentCorporate offices, franchise networks, performance review settingsCorporate offices, data-driven environments, strategic planning teams
Employer & Industry UsageFranchise chains across retail, food, and service industriesFranchise companies, consulting firms, and corporate strategy departments
Search & Comparison IntentUnderstanding roles related to franchise performance managementAnalyzing franchise data and business performance metrics

The Franchise Performance Manager focuses on overseeing and improving franchise operations and performance metrics, while the Franchise Business Analyst emphasizes analyzing data to inform strategic decisions. Both roles require analytical skills and industry knowledge but differ in their primary focus—performance management versus data analysis.

What does a performance manager do?

A performance manager oversees and analyzes the performance of franchise locations or teams to ensure goals are met. They develop strategies, monitor key performance indicators (KPIs), and provide coaching or support to improve operational efficiency and profitability.

What jobs pay $500,000 a year in the US?

In the US, high-level executive roles such as CEOs, CFOs, and other C-suite positions often earn $500,000 or more annually. Certain specialized professions like investment bankers, top-tier surgeons, and successful franchise performance managers with extensive experience and bonuses can also reach or exceed this income level. Compensation varies based on industry, experience, and company size, often including bonuses, stock options, or profit sharing.

What kind of jobs in media bring in $150,000 a year?

In media, high-paying roles such as media directors, senior producers, or executive producers often earn $150,000 or more annually. These positions typically require extensive experience, strong leadership skills, and proficiency with industry tools like Adobe Creative Suite or media management platforms.

Is being a BDM a stressful job?

A Business Development Manager (BDM) role can be stressful due to targets, client management, and sales pressure. The level of stress varies based on industry, company culture, and individual workload, but strong communication and time management skills are essential to handle the demands effectively.

What are Franchise Performance Managers?

Franchise Performance Managers are professionals responsible for supporting and overseeing the success of franchisees within a franchise network. They work closely with individual franchise owners to ensure they are meeting company standards, achieving business goals, and following operational procedures. Their role often involves providing training, analyzing performance metrics, offering strategic advice, and serving as a liaison between the franchisor and franchisees. By monitoring and guiding franchise operations, they help drive business growth and maintain brand consistency across locations.
More about Franchise Performance Manager jobs
What job categories do people searching Franchise Performance Manager jobs look for? The top searched job categories for Franchise Performance Manager jobs are:
Franchise Performance Manager jobs near you
Infographic showing various Franchise Performance Manager job openings in the United States as of July 2026, with employment types broken down into 76% Full Time, and 24% Part Time. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $61,351 per year, or $29.5 per hour.
Director of Performance Marketing

Director of Performance Marketing

Five Star Franchising

Springville, UT • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 10 days ago

Job description

Description:

About Five Star Franchising

Five Star Franchising, headquartered in Springville, Utah, is among the nation’s fastest-growing franchise portfolio companies with brands across home services. What began in 2005 with the launch of Five Star Painting has expanded into a thriving organization of multiple brands and more than 1,500 franchise locations across the U.S. and Canada. With a focus on strategic growth, we continue to expand our portfolio through acquisitions while investing in scalable marketing, technology, and operational excellence.


We are committed to empowering franchise owners to thrive by delivering best-in-class marketing, operations, and business support that drive profitable growth and remarkable customer experiences. We provide the tools, resources, and expertise needed to help franchise owners grow their businesses and maximize long-term success.


We live our DRIVE values — Driven, Real, Enthusiastic, Innovative, Vital — combining bold thinking with disciplined execution. We move fast, embrace accountability, and care deeply about results, innovation, and people.


Position Overview

The Director of Performance Marketing serves as the enterprise leader responsible for maximizing the effectiveness of paid media, marketing analytics, attribution, and performance optimization across Five Star Franchising's growing portfolio of brands.

This role partners closely with Brand Marketing Directors, agency partners, franchise leadership, operations, technology teams, and executive leadership to improve customer acquisition, optimize marketing investment, strengthen reporting accuracy, and drive measurable business growth.


We're looking for a strategic, highly analytical leader who thrives on solving complex marketing challenges through data, technology, and continuous optimization.

This leader will build scalable reporting frameworks, establish performance standards across brands, strengthen agency accountability, and transform marketing insights into actionable strategies that improve franchise owner success and enterprise performance.


The ideal candidate combines deep expertise in digital marketing with strong business acumen, operational discipline, and executive communication skills. They know how to challenge assumptions, identify opportunities, influence cross-functional teams, and continuously improve marketing performance through data-driven decision making.

Responsibilities

  • Lead enterprise Performance Marketing strategy, execution, and optimization across Five Star's portfolio of franchise brands.
  • Develop paid media strategies that improve lead generation, customer acquisition, revenue growth, and franchise owner profitability.
  • Partner with Brand Marketing Directors to identify growth opportunities, optimize marketing investments, and improve channel performance.
  • Oversee paid media initiatives across Google Ads, Meta, YouTube, TikTok, Reddit, Local Service Ads, Display, Programmatic, and emerging advertising platforms.
  • Build scalable testing frameworks across creative, audiences, landing pages, bidding strategies, messaging, and conversion funnels.
  • Own attribution, conversion tracking, and marketing measurement frameworks to ensure reporting accuracy and business visibility.
  • Develop executive dashboards, scorecards, and performance reporting that translate complex marketing data into actionable business insights.
  • Lead agency relationships through structured governance, performance benchmarks, quarterly business reviews, and continuous optimization initiatives.
  • Evaluate campaign performance using key performance indicators including ROAS, MER, CPL, CPA, CAC, LTV, conversion rates, and lead quality.
  • Partner with CRM, analytics, and technology teams to improve data integrity, offline conversion tracking, and marketing system integrations.
  • Identify operational gaps, reporting challenges, and process improvements that increase marketing efficiency and scalability.
  • Develop franchise performance benchmarks and optimization playbooks that improve results across brands and individual franchise locations.
  • Present strategic recommendations, performance insights, and growth opportunities to executive leadership with clarity and confidence.
  • Stay ahead of emerging advertising platforms, AI technologies, privacy regulations, attribution models, and digital marketing best practices to maintain Five Star's competitive advantage.
Requirements:

Qualifications

  • 7+ years of experience in Performance Marketing, Digital Marketing, or Growth Marketing
  • Proven success managing multi-channel paid media programs and optimizing marketing performance through data-driven decision making.
  • Strong analytical skills with experience measuring campaign performance, attribution, and marketing ROI.
  • Experience managing agencies, strategic vendor partnerships, and cross-functional stakeholders.
  • Deep expertise across Google Ads, Meta Ads, Google Analytics 4, Google Tag Manager, attribution platforms, and modern reporting tools.
  • Experience with CRM and marketing automation platforms such as HubSpot, Klaviyo, or similar systems.
  • Strong understanding of lead generation, conversion optimization, customer acquisition strategy, and performance measurement.
  • Excellent leadership, communication, presentation, and project management skills.
  • Experience in franchise, multi-location, home services, restoration, or other service-based industries is a plus.
  • Bachelor's degree in Marketing, Business, Analytics, Communications, or related field preferred.
  • Google Ads, Analytics, Meta, or related certifications are a plus.
  • Strong project management and organizational skills; experience with Monday.com or similar work management platforms is a plus.
  • Experience in franchise, multi-brand platform, or marketing agency environments is a plus.

Why Join Us?

This is an opportunity to help shape the future of Performance Marketing & Analytics across one of the fastest-growing franchise organizations in North America. You'll influence millions in annual advertising investment, build scalable systems that support enterprise growth, and directly impact the success of more than 1,500 franchise locations.

We offer a flexible, collaborative work environment where innovation, accountability, and measurable results are valued. Our benefits include:

  • Medical, Dental, and Vision Insurance
  • Long-Term and Short-Term Disability Insurance
  • Supplemental Life Insurance
  • 401(k)
  • Generous Paid Time Off

Equal Opportunity Employer
Five Star Franchising is an equal opportunity employer. Hiring decisions are made without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state, or local law.
Reasonable Accommodations
Qualified individuals with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and applicable state or local laws.