Overview
The Associate Manager, Video Content supports the creation of fast-paced, culturally relevant, platform-native video content across organic social channels. This role is ideal for a creative, hands-on storyteller who is passionate about sneaker culture, sports, fashion, and youth trends, with a strong understanding of how content performs across short-form social platforms. Partnering closely with Social, Influencer, and Creative teams, this position helps concept, capture, edit, and deliver engaging content that connects with consumers in real time.
Responsibilities
- Create platform-native short-form video content optimized for channels such as Instagram, TikTok, and YouTube Shorts
- Contribute to creative ideation, brainstorms, shoots, trend moments, and real-time content opportunities
- Capture and edit fast-turn, culturally relevant social content aligned with brand voice and audience interests
- Monitor trends, sounds, creators, and visual styles across sneaker, sport, fashion, and youth culture
- Collaborate cross-functionally to execute content quickly and efficiently in a fast-moving environment
- Edit and deliver polished social content using mobile and desktop editing tools
- Support rapid content production while maintaining creativity, quality, and platform relevance
- Assist with influencer and creator-related initiatives and campaign execution
- Provide production support including shoot setup, product sourcing, prop coordination, mailings, and vendor onboarding
- Support occasional evening, weekend, holiday, and travel needs related to shoots or live content moments
Qualifications
Required
- 2โ4 years of experience creating video or social content through professional, freelance, academic, or personal projects
- Portfolio, social handle, or work samples showcasing short-form or social-first video content
- Strong understanding of social media platforms, trends, and creator-driven content styles
- Passion for sneaker culture, basketball, fashion, and youth culture
- Experience shooting and editing content using mobile devices and/or mirrorless cameras
- Familiarity with editing tools such as CapCut, Premiere Pro, Final Cut, or similar software
- Ability to manage multiple projects and deliver content quickly in a fast-paced environment
- Strong creative instincts, organization, and time management skills
Preferred
- Experience supporting influencer or creator-led content initiatives
- Experience creating content for retail, fashion, sports, or lifestyle brands
- Familiarity with social analytics or content performance tracking tools