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Equestrian Marketing Jobs (NOW HIRING)

Marketing Manager

Iselin, NJ ยท On-site

$120K - $150K/yr

Marketing Manager Location: Hybrid - New Jersey (2 days in-office / 3 days remote) Reports To ... bike, equestrian, and specialty retail -- working closely with some of the industry's leading ...

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Equestrian Marketing information

See salary details

$26.5K

$50.7K

$73K

How much do equestrian marketing jobs pay per year?

As of Aug 1, 2026, the average yearly pay for equestrian marketing in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Equestrian Marketing position, and why are they important?

Success in Equestrian Marketing requires a blend of marketing expertise, in-depth knowledge of the equestrian industry, and a relevant degree in marketing, communications, or a related field. Familiarity with digital marketing platforms, social media tools, equestrian event management software, and design programs like Adobe Creative Suite is often necessary. Excellent communication, networking skills, and creativity help professionals build relationships with clients, sponsors, and audiences. These competencies drive effective marketing campaigns tailored to the unique culture and needs of the equestrian sector, contributing directly to organizational growth.

What are some typical responsibilities for someone working in Equestrian Marketing?

Equestrian Marketing professionals typically manage branding, develop and execute marketing campaigns, and coordinate sponsorships for equestrian events or products. They often collaborate closely with riders, trainers, event organizers, and equestrian product manufacturers to craft effective messaging and deliver engaging content across digital and print platforms. Day-to-day tasks can include overseeing social media channels, planning event promotions, creating press releases, and analyzing campaign performance metrics. This dynamic role offers a unique blend of marketing strategy and industry passion, with diverse tasks that keep every workday interesting and connected to the equestrian community.

What is an Equestrian Marketing job?

An Equestrian Marketing job involves promoting equine-related businesses, products, or events through various marketing strategies. Professionals in this field develop advertising campaigns, manage social media, coordinate sponsorships, and engage with the equestrian community to boost brand awareness and sales. They may work for equestrian brands, horse shows, riding facilities, or publications. Strong industry knowledge, creativity, and digital marketing skills are essential for success in this role.

More about Equestrian Marketing jobs
What cities are hiring for Equestrian Marketing jobs? Cities with the most Equestrian Marketing job openings:
What are the most commonly searched types of Equestrian Marketing jobs? The most popular types of Equestrian Marketing jobs are:
What states have the most Equestrian Marketing jobs? States with the most job openings for Equestrian Marketing jobs include:
Infographic showing various Equestrian Marketing job openings in the United States as of July 2026, with employment types broken down into 93% Full Time, and 7% Part Time. Highlights an 93% In-person, and 7% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.

Digital Marketing Associate - CWD & BUTET SELLIER

CWD

Wellington, FL โ€ข On-site

$20/hr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 8 days ago


Job description

LIM Group (Leather in Motion) is a French company specialized in the design, manufacturing, and distribution of luxury and high-performance equestrian saddles. With more than twenty subsidiaries across Europe and North America, LIM Group has established itself as a global leader in the equestrian industry.
Its brands - DEVOUCOUX, CWD, BUTET, and ALBION - partner with the world's top riders and continuously push the boundaries of innovation, craftsmanship, and performance.
We are currently looking for a Digital Marketing Associate to support the CWD and BUTET brands in North America, based in Wellington, Florida.
Requirements
What you'll be doing is...
The Digital Marketing Associate will support the development and execution of digital marketing initiatives for CWD and BUTET across North America. Working closely with Global Marketing, Sales, and HR teams, this role will contribute to digital campaigns, social media management, content creation, and brand visibility across digital platforms and major equestrian events.
The ideal candidate is creative, organized, proactive, and passionate about digital marketing and the equestrian industry.
Key responsibilities include:
1. Digital Marketing Strategy & Campaign Management
  • Execute digital marketing strategies supporting product launches, horse shows, recruitment initiatives, website projects, and business objectives.
  • Develop campaign marketing plans, including content calendars, creative direction, photoshoots, interviews, and timelines.
  • Coordinate integrated campaigns across social media, email marketing, websites, influencers, and digital partnerships.

2. Social Media Management
  • Manage CWD and BUTET's social media presence across Facebook, Instagram, TikTok, YouTube, and LinkedIn, including developing content calendars, and publishing engaging organic content.
  • Plan, launch, and optimize paid social campaigns.
  • Monitor community engagement, track social media performance and ensure brand consistency across all platforms.

3. Content Creation & Brand Storytelling
  • Capture, edit, and publish photo and video content during horse shows, events, and brand photoshoots.
  • Plan and conduct interviews with Saddle Experts, riders, internal team members, and event partners.
  • Organize and maintain the company's digital media library
  • Build relationships with photographers and videographers to secure high-quality content while managing budgets effectively.

4. Influencer & Rider Relations
  • Develop relationships with riders, ambassadors, influencers, and brand partners, including identifying and recruiting new influencer partnerships.
  • Ensure ambassadors represent the brand in accordance with CWD's brand guidelines.
  • Coordinate collaborations, giveaways, and sponsored campaigns.
  • Curate and share content from sponsored riders and trainers.

5. Graphic Design & Marketing Assets
  • Prepare detailed creative briefs for the graphic design team.
  • Coordinate production of visuals for campaigns, events, social media, email marketing, and internal communications.

6. Sales & HR Support
  • Create and manage social media accounts for saddle experts and sales managers.
  • Provide training and best practices on social media for saddle experts and sales managers.
  • Support recruitment campaigns and sales initiatives through targeted digital advertising.
  • Create and manage onboarding email communications for new employees.

Skills & Qualifications
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 2+ years of experience in digital marketing or social media.
  • Strong understanding of digital marketing, social media, and Meta Ads.
  • Experience with CRM and marketing automation platforms (HubSpot, Brevo, or similar).
  • Working knowledge of GA4, SEO, and email marketing.
  • Proficiency in content creation (photo, video, editing) and Canva and/or Adobe Creative Suite.
  • Excellent organizational, project management, and communication skills.
  • Passion for the equestrian industry and willingness to travel frequently across North America.

Benefits
  • Health coverage (medical, dental & vision) 100% paid by the company
  • 401(k) plan available with a 4% match
  • 2 weeks of vacation per year
  • 5 sick days
  • Company phone

Salary Description
$20/hr