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Entry Level App Store Optimization Jobs (NOW HIRING)

DraftKings

ASO Specialist

Boston, MA · On-site

$67K - $91K/yr

You'll drive App Store Optimization initiatives that improve visibility, increase conversion rates, and support sustainable organic growth across the Apple App Store and Google Play Store. Working ...

DraftKings, Inc.

ASO Specialist

Boston, MA · On-site

$67K - $91K/yr

You'll drive App Store Optimization initiatives that improve visibility, increase conversion rates, and support sustainable organic growth across the Apple App Store and Google Play Store. Working ...

FanDuel

ASO Marketing Associate

New York, NY · On-site

Familiarity with App Store Optimization (ASO) best practices and app store submission processes * Strong organizational skills with the ability to manage multiple projects and timelines ...

FanDuel

ASO Marketing Associate

New York, NY

Familiarity with App Store Optimization (ASO) best practices and app store submission processes * Strong organizational skills with the ability to manage multiple projects and timelines ...

Guru Schools

Junior Mobile App Developer

Orlando, FL · On-site

Participate in app testing, debugging, and performance optimization. Support UI/UX design improvements to enhance user experience. Manage app version control and deployment to app stores (Google Play ...

Airship

Data Analyst

Experience with App Store Optimization * Interest in both iOS and Android apps and the mobile gaming space * Experience running digital campaigns or working with UA data sets * Passionate about data ...

Apple

Analyst, IAP and Commerce

Cupertino, CA

$146K - $221K/yr

The App Store is the world's safest and most vibrant app marketplace, serving more than 700 million ... optimizing their in-app purchase strategies through scaled channels or ad-hoc support.

Involgix

Sr. iOS Developer - OTT

Dallas, TX · On-site

$51.50 - $70.75/hr

App Store Management: Manage the publishing of applications to the App Store and handle version ... Optimizing apps for video content consumption. * Smart Home Interoperability: Integrating with ...

Omnicom Media

Manager, SEO

New York, NY · On-site

The SEO manager is responsible for helping KINESSO clients improve organic visibility wherever search results are presented (e.g., Google, Bing, YouTube, App Store). This role develops, implements ...

Omnicom Media

Manager, SEO

New York, NY

The SEO manager is responsible for helping KINESSO clients improve organic visibility wherever search results are presented (e.g., Google, Bing, YouTube, App Store). This role develops, implements ...

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All JobsEntry Level App Store Optimization Jobs

Entry Level App Store Optimization information

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How much do entry level app store optimization jobs pay per year?

As of Jun 14, 2026, the average yearly pay for entry level app store optimization in the United States is $45,046.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,000.00 and $50,000.00 per year, depending on experience, location, and employer.

What is an Entry Level App Store Optimization (ASO) specialist?

An Entry Level App Store Optimization (ASO) specialist is a professional who assists in improving the visibility and ranking of mobile apps in app stores like the Apple App Store and Google Play Store. Their tasks often include keyword research, optimizing app titles, descriptions, and screenshots, and analyzing app performance data. By enhancing these elements, they help increase organic downloads and ensure the app reaches its target audience. Entry level ASO specialists typically work under the guidance of more experienced marketers and may also assist with competitor analysis and reporting.

What are the key skills and qualifications needed to thrive as an Entry Level App Store Optimization (ASO) Specialist, and why are they important?

To thrive as an Entry Level App Store Optimization Specialist, you need a good understanding of digital marketing principles, keyword research, and basic analytics, often supported by a relevant degree or coursework. Familiarity with ASO tools like App Annie, Sensor Tower, or Google Play Console, and knowledge of SEO concepts are typically required. Strong analytical thinking, attention to detail, and effective communication skills will set you apart in this role. These skills are crucial for improving app visibility, driving organic downloads, and collaborating with cross-functional teams to achieve business growth.

What are the typical challenges faced by entry-level App Store Optimization (ASO) specialists and how can they overcome them?

Entry-level ASO specialists often encounter challenges such as staying up-to-date with frequent changes to app store algorithms and understanding user search behavior. Navigating the balance between keyword optimization and creating compelling app descriptions can also be tricky. To overcome these challenges, new specialists should regularly monitor industry blogs, participate in ASO communities, and analyze competitors' strategies. Collaborating with product managers, marketers, and developers is also essential to ensure alignment between optimization strategies and overall app goals.
More about Entry Level App Store Optimization jobs
What cities are hiring for Entry Level App Store Optimization jobs? Cities with the most Entry Level App Store Optimization job openings:
What are the most commonly searched types of App Store Optimization jobs? The most popular types of App Store Optimization jobs are:
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What job categories do people searching Entry Level App Store Optimization jobs look for? The top searched job categories for Entry Level App Store Optimization jobs are:
Entry Level App Store Optimization jobs near you
Infographic showing various Entry Level App Store Optimization job openings in the United States as of June 2026, with employment types broken down into 3% As Needed, 25% Full Time, 69% Part Time, 2% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $45,046 per year, or $21.7 per hour.
App Store Optimization (ASO) Manager

App Store Optimization (ASO) Manager

Dignotion Digital Marketing

Manhattan, NY • On-site

Part-time

Posted 14 days ago

Job description

Job Description
Dignotion is seeking a detail-oriented and data-driven ASO Manager to support app growth initiatives for our clients. In this role, you'll be responsible for implementing App Store Optimization strategies across both the Apple App Store and Google Play, with the goal of improving app visibility, rankings, and downloads.
This is a part-time, flexible role ideal for someone with a strong understanding of mobile user acquisition, keyword research, and creative testing within app store environments.
Key Responsibilities
  • Plan and execute ASO strategies for client apps across iOS and Android platforms
  • Conduct keyword research and optimize app metadata (titles, descriptions, keywords, etc.)
  • Collaborate with designers to test and refine store creatives (icons, screenshots, videos)
  • Monitor app performance metrics and track rankings using ASO tools and dashboards
  • Analyze competitors and identify opportunities for visibility and conversion improvements
  • Report on key performance indicators and provide actionable insights

Requirements
  • 1-2 years of experience in ASO or SEO (App Store experience preferred)
  • Familiarity with keyword tools and ASO platforms (e.g., AppTweak, Sensor Tower, Mobile Action, etc.)
  • Strong analytical skills; confident working with Excel or Google Sheets (SQL knowledge a plus)
  • Understanding of A/B testing methodologies for app store assets
  • Comfortable working independently and managing timelines
  • Fluent written and spoken English

Bonus Points If You Have:
  • Experience working with mobile apps in iGaming, betting, or regulated industries
  • Background in paid user acquisition and mobile analytics
  • Familiarity with Apple Search Ads and Google UAC
  • Basic design skills or experience coordinating with creative teams

Benefits
  • Remote or hybrid (NYC-based optional)
  • Flexible working hours
  • Project-based or part-time engagement
  • Opportunity to contribute to growth strategies across multiple apps and verticals

Apply