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Ecommerce Marketing Director Jobs (NOW HIRING)

eCommerce Marketing Specialist Classification Exempt Job Summary The eCommerce Marketing Specialist will be onsite and located in Houston, TX and will oversee all digital campaigns aimed at ...

Director of E-Commerce Marketing Come grow with us! Working at ViewSonic is a unique opportunity to do rewarding, meaningful, high-visibility work for a global leader in visual technology. At ...

Our e-commerce destinations include CigarPage.com, FieldsSupply.com, and WingSupply.com ... Brandshopper is seeking a strategic, results-driven Marketing Director to drive new customer ...

Our e-commerce destinations include CigarPage.com, FieldsSupply.com, and WingSupply.com ... Brandshopper is seeking a strategic, results-driven Marketing Director to drive new customer ...

Our e-commerce destinations include CigarPage.com, FieldsSupply.com, and WingSupply.com ... Brandshopper is seeking a strategic, results-driven Marketing Director to drive new customer ...

Company Description Bluestone Executive Search has been retained by a National Retailer looking for an innovative Ecommerce Marketing Manager to propel their Website marketing, Email and Social Media ...

EXPERIENCE Your areas of knowledge and expertise that matter most for this role: * 3+ years of experience in e-commerce, marketing, partnerships, brand activation or a comparable commercial role.

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Ecommerce Marketing Director information

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$34K

$104.4K

$181.5K

How much do ecommerce marketing director jobs pay per year?

As of Aug 9, 2026, the average yearly pay for ecommerce marketing director in the United States is $104,448.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $131,500.00 per year, depending on experience, location, and employer.

What is the difference between Ecommerce Marketing Director vs Ecommerce Marketing Manager?

AspectEcommerce Marketing DirectorEcommerce Marketing Manager
ResponsibilitiesOversees overall ecommerce marketing strategy, manages teams, and sets long-term goalsExecutes marketing campaigns, manages daily operations, and reports on performance
Required SkillsStrategic planning, leadership, advanced analyticsCampaign management, digital marketing tactics, analytics
ExperienceTypically 8+ years in ecommerce marketing, leadership experience3-5 years in digital marketing, campaign execution
Work EnvironmentSenior management, cross-department collaborationMarketing team, digital channels focus

The Ecommerce Marketing Director focuses on strategic leadership and long-term planning for ecommerce marketing efforts, while the Ecommerce Marketing Manager handles daily campaign execution and operational tasks. Both roles require digital marketing expertise, but the director typically has more experience and leadership responsibilities.

What are the key skills and qualifications needed to thrive as an ecommerce marketing director?

To thrive as an Ecommerce Marketing Director, you need expertise in digital marketing, data analytics, SEO/SEM, and a strong track record in revenue growth, usually supported by a relevant degree and leadership experience. Familiarity with marketing automation platforms, web analytics tools like Google Analytics, and ecommerce platforms such as Shopify or Magento is typically required. Outstanding strategic thinking, leadership, adaptability, and cross-functional communication skills set top performers apart. These capabilities are crucial for driving online sales, optimizing customer experience, and leading teams in a competitive ecommerce landscape.

What are some common challenges faced by an ecommerce marketing director, and how can they be addressed?

An Ecommerce Marketing Director often faces challenges such as staying ahead of rapidly changing digital marketing trends, integrating data from multiple channels, and ensuring a seamless customer experience across platforms. To address these, it's important to foster a culture of continuous learning within the team, invest in robust analytics tools, and collaborate closely with IT and product teams to streamline campaign execution. Regular cross-departmental meetings and leveraging customer feedback can also help in adapting strategies swiftly to market demands.

What does an ecommerce marketing director do?

An Ecommerce Marketing Director oversees the development and execution of online marketing strategies to drive sales and brand awareness for a company's digital storefront. They manage teams responsible for digital advertising, SEO, email campaigns, social media, and content marketing. Their role also involves analyzing data to optimize marketing performance, collaborating with other departments, and ensuring a seamless customer journey. The goal is to increase online revenue, improve customer engagement, and maintain a competitive edge in the digital marketplace.
More about Ecommerce Marketing Director jobs
What cities are hiring for Ecommerce Marketing Director jobs? Cities with the most Ecommerce Marketing Director job openings:
What are the most commonly searched types of Ecommerce Marketing jobs? The most popular types of Ecommerce Marketing jobs are:
What states have the most Ecommerce Marketing Director jobs? States with the most job openings for Ecommerce Marketing Director jobs include:
Infographic showing various Ecommerce Marketing Director job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 83% Physical, 2% Hybrid, and 15% Remote job distribution, with an average salary of $104,448 per year, or $50.2 per hour.

eCommerce Marketing Specialist

Doggett Freightliner

Houston, TX

Full-time

Re-posted 27 days ago


Doggett Freightliner rating

7.7

Company rating: 7.7 out of 10

Based on 9 frontline employees who took The Breakroom Quiz

30th of 151 rated car dealerships


Job description

eCommerce Marketing Specialist
Classification
Exempt
Job Summary
The eCommerce Marketing Specialist will be onsite and located in Houston, TX and will oversee all digital campaigns aimed at increasing traffic and conversions on both of our eCommerce websites. They will be responsible for optimizing the customer journey daily to improve the overall customer experience including engagement rates, retention, acquisition and AOV.
Essential Functions
  • Implement and optimize on site content and technical attributes to ensure strong SEO presence on the SERPs
  • Develop, execute and optimize paid search amp; Google Merchant Center campaigns to provide Google presence where SEO gaps exist
  • Creation of a digital content calendar ensuring digital marketing campaigns meet eCommerce KPIs weekly, monthly and annually
  • Manage social media channels (Meta, Instagram amp; You Tube) ensuring frequency, content, traffic and CVR meet the targets provided
  • Oversee email marketing campaigns to provide better engagement rates, increase CVR and provide a profile center with a clear segmentation strategy
  • Partner with our SEO and Paid Media agencies to ensure an integrated digital marketing strategy that achieves required traffic, CVR and acquisition goals
  • Strong focus on site content that moves the needle in being indexed by key AI platforms to drive incremental traffic
  • Work with key stakeholders to create an annual promotional calendar that focuses on the assortment and events that drive incremental revenue
Qualifications
  • Bachelor’s Degree in Business, Marketing or a related field
  • 5+ years SEO, AI amp; digital marketing experience with emphasis on eCommerce amp; omni-channel
  • Start up experience with the ability to move fast, develop traffic strategies from the ground up and execute at a high level
  • Strong understanding of DXPs, eCommerce platforms, omnichannel and customer journeys
  • Excellent analytical, content creation, organizational and collaboration skills
  • Expertise in GA4, GSC, GMC, Google Ads, GTM, SEM Rush, Hubspot, Meta, Instagram, YouTube, Screaming Frog, ChatGPT and other AI platforms desired
The eCommerce Marketing Specialist must perform the essential duties and responsibilities with or without reasonable accommodation efficiently and accurately, and without causing significant safety threat to self or others. The statements made herein are intended to describe the general nature and level of work being performed by employees assigned to this job classification. They are not intended to be construed as an exhaustive and inclusive list of all responsibilities, duties, and/or skills required of personnel so classified.
Doggett is an Equal Employment Opportunity Employer

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