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Earned Media Jobs (NOW HIRING)

Lego

Earned Media & Events Manager

Boston, MA · On-site

$120K - $181K/yr

Look no further! We're searching for a dynamic Earned Media & Events specialist with a proven ability to generate impactful coverage, implement standout product launches and events, and cultivate ...

Lego

Earned Media & Events Manager

Boston, MA · Hybrid

$120K - $181K/yr

Look no further! We're searching for a dynamic Earned Media & Events specialist with a proven ability to generate impactful coverage, implement standout product launches and events, and cultivate ...

Zeno

Senior Account Supervisor, Earned Media

Chicago, IL · On-site

$100K - $120K/yr

SAS, Earned Media (Corporate Clients) As a Senior Account Supervisor, Earned Media, you will join our unrivaled earned media team leading corporate media strategy and execution for clients in our ...

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How much do earned media jobs pay per hour?

As of Jun 10, 2026, the average hourly pay for earned media in the United States is $49.52, according to ZipRecruiter salary data. Most workers in this role earn between $47.36 and $51.68 per hour, depending on experience, location, and employer.

What is the difference between Earned Media vs Public Relations Specialist?

AspectEarned MediaPublic Relations Specialist
CredentialsTypically no specific credentials required, but experience in media or communications helpsOften holds a degree in communications, PR, or related fields
Work EnvironmentMedia outlets, online platforms, social media channelsCorporate offices, PR agencies, media firms
Industry UsageUsed across marketing, advertising, and media industriesPrimarily in PR, marketing, and corporate communications

Earned Media refers to publicity gained through organic efforts like media coverage, social shares, or influencer mentions. Public Relations Specialists actively manage and generate such media coverage through strategic communication and relationship-building. While Earned Media is the result of PR efforts, the PR Specialist is the professional who plans and executes these strategies to secure media attention.

What is earned media?

Earned media refers to publicity gained through organic means rather than paid advertising or owned channels. It includes mentions in news articles, shares on social media, word-of-mouth recommendations, reviews, and influencer coverage. Earned media is valuable because it typically comes from third parties, making it more credible and influential with audiences. Businesses often seek to generate earned media by creating newsworthy stories, engaging with the public, and building strong relationships with journalists and influencers.

How does an Earned Media professional typically collaborate with other departments within a company?

Earned Media professionals frequently work cross-functionally, partnering with PR, marketing, and content teams to amplify brand messaging and secure media coverage. They often coordinate with subject matter experts to develop compelling story angles and work closely with social media managers to extend the reach of earned placements. This collaboration ensures that campaigns are cohesive and that earned media efforts are aligned with broader organizational goals. Regular communication and strategic planning with these teams are essential for maximizing the impact of earned media initiatives.

What are the key skills and qualifications needed to thrive in Earned Media, and why are they important?

To excel in Earned Media, you need expertise in public relations, content strategy, media outreach, and analytics, often supported by a degree in communications, marketing, or a related field. Familiarity with media monitoring tools, PR platforms like Cision or Meltwater, and social listening systems is typically required. Outstanding communication, creativity, relationship-building, and adaptability are vital soft skills for securing media placements and responding to trends. These abilities ensure effective brand visibility, reputation management, and successful engagement with target audiences.
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What job categories do people searching Earned Media jobs look for? The top searched job categories for Earned Media jobs are:
Earned Media jobs near you
Infographic showing various Earned Media job openings in the United States as of June 2026, with employment types broken down into 83% Full Time, and 17% Temporary. Highlights an 67% In-person, and 33% Remote job distribution, with an average salary of $102,999 per year, or $49.5 per hour.

Senior Associate, Earned Media, Healthcare

Circa - IPG DXTRA

Los Angeles, CA

$70K - $78K/yr

Other

Posted 3 days ago

Job description

Who We Are

Weber Shandwick is more than a leading global PR agency - we're an engagement agency and we're working in and around the cutting edge of the new media landscape. We're storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations.

Senior Associate, Earned Media, Healthcare

Weber Shandwick is seeking a Senior Associate, Earned Media (Senior Account Executive equivalent) for its growing health earned media team and healthcare practice.

As a Senior Associate, you will be supporting earned media strategy and driving execution for campaign and product launches, news engine programs, disease awareness initiatives and more for our healthcare accounts. The ideal candidate has experience in or a passion for health-related work, creativity and a foundation of media relations skills. This opportunity is a fit for someone who places an emphasis on relationship-management, is a strong writer, loves the thrill of a pitch, can juggle supporting multiple clients and teams, keeps a pulse on the media landscape and can bring creativity as well as existing and new media relationships to teams.

Job description:

  • Serve as a key integrated team member in support of strategic earned media campaigns, including developing media relations action plans, goals and objectives, media targets, story angles and outreach approaches, in collaboration with and support from senior media relations team members
  • Generate story ideas and drafts media materials (e.g., media lists, written content, pitches and pitching reports), conducts outreach, and manages reporter/influencer relationships and media opportunities to land coverage
  • Research media topics, trends, important issues, and reporters in support of new assignments and projects, including new business opportunities
  • Attend client events and manages on-site media and influencers at local and national events
  • Maintain a keen interest in current news and industry trends; proactively flag notable media opportunities via media coverage for newsjacking/opportunistic media and share insights with teams and clients to inform plans, strategies and activations
  • Anticipate and proactively offers solutions to senior team leadership for executional issues specific to assigned programs
  • Assist with client communication and manage detailed tasks with the account and earned media teams
  • Develop and manage project timelines and weekly action plans to ensure all media internal and client deliverables are met with quality and efficiency

Requirements:

  • 2 or more years' experience in public relations at an agency or corporate in-house (healthcare experience preferred)
  • Media relations skills (media monitoring, media list development, pitch development, outreach
  • Experience and interest in working with healthcare clients across industries
  • Excellent communication/presentation skills; verbal and written
  • Strong attention to detail and organization
  • Ability to multi-task effectively and work within tight deadlines
  • Ability to work independently and as part of a team

Salary Range: $70,400 USD - $78,000 USD

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

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