Strong track record managing agencies, partners, platforms, budgets, performance expectations, and ... Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing ...
Strong track record managing agencies, partners, platforms, budgets, performance expectations, and ... Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing ...
Strong track record managing agencies, partners, platforms, budgets, performance expectations, and ... Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing ...
Strong track record managing agencies, partners, platforms, budgets, performance expectations, and ... Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing ...
Team Sales Representative
Tolland, CT · Hybrid
... division, A.D. STARR. Additionally the Team Sales Representative is responsible for servicing ... Bachelor's Degree in Marketing, Management, Communications, Sports Management * 5-7 years ...
Team Sales Representative
Tolland, CT · Hybrid
... division, A.D. STARR. Additionally the Team Sales Representative is responsible for servicing ... Bachelor's Degree in Marketing, Management, Communications, Sports Management * 5-7 years ...
Technical Product Manager
$75K - $85K/yr
Demonstrated ability to manage crossfunctional projects such as design changes, recalls and retrofits, coordinating stakeholders across Service, Quality, Marketing and global/divisional teams.. * A ...
Technical Product Manager
$75K - $85K/yr
Demonstrated ability to manage crossfunctional projects such as design changes, recalls and retrofits, coordinating stakeholders across Service, Quality, Marketing and global/divisional teams.. * A ...
Technical Product Manager
Enfield, CT · On-site
$75K - $85K/yr
Demonstrated ability to manage cross-functional projects such as design changes, recalls and retrofits, coordinating stakeholders across Service, Quality, Marketing and global/divisional teams.. * A ...
Technical Product Manager
Enfield, CT · On-site
$75K - $85K/yr
Demonstrated ability to manage cross-functional projects such as design changes, recalls and retrofits, coordinating stakeholders across Service, Quality, Marketing and global/divisional teams.. * A ...
Territory Sales & Account Manager
Hartford, CT · On-site +1
$75K - $85K/yr
Territory Sales and Account Manager contributes to the growth of the College division by driving ... Up to 60% YOU HAVE: * 4-year degree in Business Administration, Marketing or related field * 5-10 ...
Territory Sales & Account Manager
Hartford, CT · On-site +1
$75K - $85K/yr
Territory Sales and Account Manager contributes to the growth of the College division by driving ... Up to 60% YOU HAVE: * 4-year degree in Business Administration, Marketing or related field * 5-10 ...
Territory Sales & Account Manager
Hartford, CT · On-site
$75K - $85K/yr
Territory Sales and Account Manager contributes to the growth of the College division by driving ... Up to 60% YOU HAVE: * 4-year degree in Business Administration, Marketing or related field * 5-10 ...
Territory Sales & Account Manager
Hartford, CT · On-site
$75K - $85K/yr
Territory Sales and Account Manager contributes to the growth of the College division by driving ... Up to 60% YOU HAVE: * 4-year degree in Business Administration, Marketing or related field * 5-10 ...
... Management role for Globe Life American Income Division: Fisher Organization. The Manager will be responsible for day-to-day tasks such as team management, sales and marketing, and business ...
... Management role for Globe Life American Income Division: Fisher Organization. The Manager will be responsible for day-to-day tasks such as team management, sales and marketing, and business ...
... Management role for Globe Life American Income Division: Fisher Organization. The Manager will be responsible for day-to-day tasks such as team management, sales and marketing, and business ...
... Management role for Globe Life American Income Division: Fisher Organization. The Manager will be responsible for day-to-day tasks such as team management, sales and marketing, and business ...
... Management role for Globe Life American Income Division: Fisher Organization. The Manager will be responsible for day-to-day tasks such as team management, sales and marketing, and business ...
... Management role for Globe Life American Income Division: Fisher Organization. The Manager will be responsible for day-to-day tasks such as team management, sales and marketing, and business ...
... Management role for Globe Life American Income Division: Fisher Organization. The Manager will be responsible for day-to-day tasks such as team management, sales and marketing, and business ...
... Management role for Globe Life American Income Division: Fisher Organization. The Manager will be responsible for day-to-day tasks such as team management, sales and marketing, and business ...
Director of Development
Chicopee, MA · On-site
$75 - $100/hr
Participates in individual major donor cultivation and stewardship, and supports division managers ... Stay abreast of philanthropy, marketing, and development trends. * Produce quarterly reports for ...
Director of Development
Chicopee, MA · On-site
$75 - $100/hr
Participates in individual major donor cultivation and stewardship, and supports division managers ... Stay abreast of philanthropy, marketing, and development trends. * Produce quarterly reports for ...
... marketing of ABB's offerings to targeted market segments and manage these offerings throughout ... The Division offers integrated digital technologies to control HVAC, lighting, shutters, and ...
... marketing of ABB's offerings to targeted market segments and manage these offerings throughout ... The Division offers integrated digital technologies to control HVAC, lighting, shutters, and ...
Ability to lead through ambiguity, manage competing priorities, and deliver in a fast-paced ... Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing ...
Ability to lead through ambiguity, manage competing priorities, and deliver in a fast-paced ... Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing ...
Business Development Manager
Hartford, CT · On-site
The Regulated Industries division is focused on developing translation and content management ... Marketing, Quality, and Subject Matter Experts. * Collaborate closely with operational teams to ...
Business Development Manager
Hartford, CT · On-site
The Regulated Industries division is focused on developing translation and content management ... Marketing, Quality, and Subject Matter Experts. * Collaborate closely with operational teams to ...
Business Development Manager
Hartford, CT · On-site
The Regulated Industries division is focused on developing translation and content management ... Marketing, Quality, and Subject Matter Experts. * Collaborate closely with operational teams to ...
Business Development Manager
Hartford, CT · On-site
The Regulated Industries division is focused on developing translation and content management ... Marketing, Quality, and Subject Matter Experts. * Collaborate closely with operational teams to ...
Deli Assistant Manager
Sturbridge, MA · On-site
$55K - $80K/yr
Our energy and logistics division serves as a top supplier of fuel, employing one of the largest ... and marketing. Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our ...
Deli Assistant Manager
Sturbridge, MA · On-site
$55K - $80K/yr
Our energy and logistics division serves as a top supplier of fuel, employing one of the largest ... and marketing. Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our ...
Deli Assistant Manager
Sturbridge, MA · On-site
$55K - $80K/yr
Our energy and logistics division serves as a top supplier of fuel, employing one of the largest ... and marketing. Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our ...
Deli Assistant Manager
Sturbridge, MA · On-site
$55K - $80K/yr
Our energy and logistics division serves as a top supplier of fuel, employing one of the largest ... and marketing. Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our ...
Technical Support Manager
West Hartford, CT · On-site
$90 - $125/hr
Perform related project assignments as determined by the ongoing needs of the Marketing Department ... Division Legrand's Electrical Wiring Systems (EWS) division provides the most complete line of ...
Technical Support Manager
West Hartford, CT · On-site
$90 - $125/hr
Perform related project assignments as determined by the ongoing needs of the Marketing Department ... Division Legrand's Electrical Wiring Systems (EWS) division provides the most complete line of ...
UTILITY SALES MANAGER
Springfield, MA · On-site
$70 - $110/hr
Work with the corporate accounts division to create relationships with key accounts at the highest ... Demonstrates mastery of skills in the areas of consultative selling, marketing principles ...
UTILITY SALES MANAGER
Springfield, MA · On-site
$70 - $110/hr
Work with the corporate accounts division to create relationships with key accounts at the highest ... Demonstrates mastery of skills in the areas of consultative selling, marketing principles ...
Division Marketing Manager information
See Springfield, MA salary details
$32.9K - $43.1K
4% of jobs
$43.1K - $53.3K
13% of jobs
$58.9K is the 25th percentile. Wages below this are outliers.
$53.3K - $63.5K
15% of jobs
$63.5K - $73.7K
15% of jobs
The median wage is $75.9K / yr.
$73.7K - $83.8K
17% of jobs
$92.7K is the 75th percentile. Wages above this are outliers.
$83.8K - $94K
14% of jobs
$94K - $104.2K
9% of jobs
$104.2K - $114.4K
5% of jobs
$114.4K - $124.6K
4% of jobs
$124.6K - $134.8K
2% of jobs
$134.8K - $145K
2% of jobs
$32.9K
$83.2K
$145K
How much do division marketing manager jobs pay per year?
As of Sep 6, 2026, the average yearly pay for division marketing manager in Springfield, MA is $83,196.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,800.00 and $97,700.00 per year, depending on experience, location, and employer.
What does a division marketing manager do?
A Division Marketing Manager is responsible for developing and executing marketing strategies for a specific division within a company. They oversee marketing campaigns, analyze market trends, manage budgets, and coordinate with sales and product teams to achieve business goals. Their role often includes supervising a team, setting marketing objectives, and ensuring that all initiatives align with the company's overall brand and objectives. Strong leadership, analytical, and communication skills are essential for success in this position.
What skills and qualifications are needed to thrive as a division marketing manager?
To thrive as a Division Marketing Manager, you need expertise in marketing strategy, market analysis, and team leadership, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with CRM software, marketing analytics tools, and digital advertising platforms is commonly required. Strong communication, project management, and creative problem-solving skills help you excel in cross-functional leadership and campaign execution. These abilities are essential for driving division-wide growth, ensuring brand consistency, and achieving strategic business objectives.
How does a division marketing manager typically collaborate with sales and product teams to achieve business goals?
A Division Marketing Manager frequently works in close partnership with both sales and product teams to develop and execute strategies that drive growth. This collaboration often involves aligning marketing campaigns with sales objectives, sharing market insights, and coordinating product launches. Regular meetings and cross-functional planning sessions are common, ensuring that all teams are unified in messaging and targeting. Effective communication and teamwork are crucial for addressing challenges such as shifting market trends or evolving customer needs.
What is the difference between Division Marketing Manager vs Product Marketing Manager?
| Aspect | Division Marketing Manager | Product Marketing Manager |
|---|---|---|
| Primary Focus | Oversees marketing strategies for entire divisions or business units | Focuses on marketing specific products or product lines |
| Work Environment | Strategic planning across multiple products/services within a division | Product-specific campaigns, market research, and positioning |
| Required Credentials | Bachelor's or Master’s in Marketing, Business, or related field; experience in division-level management | Bachelor's or Master’s in Marketing, Business, or related; experience in product marketing |
The Division Marketing Manager typically manages marketing strategies at a broader division level, overseeing multiple products or services, while the Product Marketing Manager concentrates on specific products, ensuring targeted marketing and positioning. Both roles require similar educational backgrounds and experience but differ in scope and focus.
Is a division marketing manager a high paying job?
A division marketing manager typically earns a competitive salary that varies based on industry, location, and experience. In general, it is considered a mid- to high-level management position with potential for higher compensation, especially in larger companies or industries with strong marketing budgets.
What is a division marketing manager?
A division marketing manager is responsible for developing and implementing marketing strategies for a specific division or business unit within a company. They oversee market research, advertising, and promotional activities to drive sales and brand awareness, often managing a team and coordinating with other departments. Strong analytical skills and knowledge of marketing tools are essential for success in this role.
What's the average pay for a division marketing manager?
The average salary for a division marketing manager typically ranges from $80,000 to $130,000 annually, depending on experience, industry, and location. Senior roles with extensive experience or in large organizations can earn higher compensation, often including bonuses and benefits.
What are popular job titles related to Division Marketing Manager jobs in Springfield, MA?
For Division Marketing Manager jobs in Springfield, MA, the most frequently searched job titles are:
What job categories do people searching Division Marketing Manager jobs in Springfield, MA look for?
The top searched job categories for Division Marketing Manager jobs in Springfield, MA are:
What cities near Springfield, MA are hiring for Division Marketing Manager jobs?
Cities near Springfield, MA with the most Division Marketing Manager job openings:
Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Posted 8 days ago
Cigna Healthcare rating
8.3
Based on 241 frontline employees who took The Breakroom Quiz
39th of 898 rated healthcare providers
Job description
Principal, Enterprise Influencer Marketing
Responsibilities
The Cigna Group is building a modern social media and influencer marketing capability to strengthen trust, expand reach, and connect more authentically with patients, clients, and communities. Reporting to the Head of Social Media and Influencer Marketing, the Principal of Influencer Marketing will establish influencer marketing as an enterprise capability across The Cigna Group and its portfolio of brands.
This role will define the strategy, operating model, governance, measurement, and partnership approach for a scalable influencer function in a trusted, regulated healthcare environment. Success requires strategic judgment, cultural fluency, relationship leadership, operational rigor, and a willingness to build the capability from the ground up.
Core Responsibilities
Qualifications
If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.
For this position, we anticipate offering an annual salary of 127,700 - 212,800 USD / yearly, depending on relevant factors, including experience and geographic location.
This role is also anticipated to be eligible to participate in an annual bonus and long term incentive plan.
At The Cigna Group, you'll enjoy a comprehensive range of benefits, with a focus on supporting your whole health. Starting on day one of your employment, you'll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs. We also offer 401(k), company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year, paid holidays, and leaves of absence. For more details on our employee benefits programs, click here.
About The Cigna Group
Doing something meaningful starts with a simple decision, a commitment to changing lives. At The Cigna Group, we're dedicated to improving the health and vitality of those we serve. Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing the lives of our clients, customers and patients. Join us in driving growth and improving lives.
Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.
If you need a reasonable accommodation to complete the online application process, please email seeyourself@thecignagroup.com for assistance. Please note that this email inbox is dedicated to accommodation requests only and cannot provide application updates or accept resumes.
The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State.
Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.
Responsibilities
The Cigna Group is building a modern social media and influencer marketing capability to strengthen trust, expand reach, and connect more authentically with patients, clients, and communities. Reporting to the Head of Social Media and Influencer Marketing, the Principal of Influencer Marketing will establish influencer marketing as an enterprise capability across The Cigna Group and its portfolio of brands.
This role will define the strategy, operating model, governance, measurement, and partnership approach for a scalable influencer function in a trusted, regulated healthcare environment. Success requires strategic judgment, cultural fluency, relationship leadership, operational rigor, and a willingness to build the capability from the ground up.
Core Responsibilities
- Set the enterprise vision, strategy, and roadmap for influencer marketing across The Cigna Group, Cigna Healthcare, Evernorth, and related brands.
- Build a scalable Center of Excellence with clear governance, standards, workflows, risk controls, and best practices.
- Develop a high-quality ecosystem of creators, advocates, ambassadors, thought leaders, agencies, and strategic partners to drive brand content and content and storytelling from creator accounts.
- Translate business, brand, and reputation goals into authentic, platform-native creator programs with measurable impact.
- Partner across brand, communications, social, marketing, paid media, legal, compliance, privacy, and business teams to recommend influencer marketing best practices into priority initiatives.
- Establish measurement, executive reporting, and performance standards that connect influencer activity to audience, reputation, and business outcomes.
- Guide agency, platform, vendor, budget, and investment decisions needed to scale the capability responsibly.
- Serve as the enterprise expert on creator culture, influencer trends, emerging platforms, brand safety, disclosure, and reputation risk.
Qualifications
- 10+ years of experience in influencer marketing, creator partnerships, and social media, with demonstrated success building or scaling programs for major brands or agencies.
- Deep understanding of creator ecosystems, social platforms, content strategy, partnership models, and paid amplification.
- Proven ability to develop strategy, governance, operating models, measurement frameworks, and executive-ready recommendations in complex organizations.
- Strong track record managing agencies, partners, platforms, budgets, performance expectations, and cross-functional stakeholders.
- Exceptional communication, influence, and storytelling skills, including experience advising senior leaders and aligning teams around performance.
- Demonstrated people leadership, with a track record of building highly engaged, high-performing teams.
- Experience in regulated industries preferred.
- Ability to work from a Cigna Group office 3 days a week.
If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.
For this position, we anticipate offering an annual salary of 127,700 - 212,800 USD / yearly, depending on relevant factors, including experience and geographic location.
This role is also anticipated to be eligible to participate in an annual bonus and long term incentive plan.
At The Cigna Group, you'll enjoy a comprehensive range of benefits, with a focus on supporting your whole health. Starting on day one of your employment, you'll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs. We also offer 401(k), company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year, paid holidays, and leaves of absence. For more details on our employee benefits programs, click here.
About The Cigna Group
Doing something meaningful starts with a simple decision, a commitment to changing lives. At The Cigna Group, we're dedicated to improving the health and vitality of those we serve. Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing the lives of our clients, customers and patients. Join us in driving growth and improving lives.
Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.
If you need a reasonable accommodation to complete the online application process, please email seeyourself@thecignagroup.com for assistance. Please note that this email inbox is dedicated to accommodation requests only and cannot provide application updates or accept resumes.
The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State.
Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.
What Cigna Healthcare employees say
Pay
Benefits
Hours and flexibility
Workplace
Get the full story on Breakroom
About Cigna
Sourced by ZipRecruiter
Cigna Corporation exists to improve lives. We are a global health service company dedicated to improving the health, well-being and peace of mind of those we serve. Together, with colleagues around the world, we aspire to transform health services, making them more affordable and accessible to millions. Through our unmatched expertise, bold action, fresh ideas and an unwavering commitment to patient-centered care, we are a force of health services innovation. When you work with us, or one of our subsidiaries, you'll enjoy meaningful career experiences that enrich people's lives.
Industry
Health care and social assistance
Company size
10,000+ Employees
Headquarters location
Bloomfield, CT, US