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Director Social Media Strategy Jobs (NOW HIRING)

Gondola

Director, Social Media

San Diego, CA · On-site

$80 - $120/hr

# Director, Social Media## San Diego • ### @sandiegofcPosted on 7/6/2026 • Full-time## As the ... You will shape the content strategy and brand voice that fuel engagement, deepen awareness, build ...

New

Vuori, Inc

Director, Social Media

Carlsbad, CA · On-site

Strategic Leadership & Vision * Define and own Vuori's global social media strategy across organic and paid channels. * Establish the strategic framework for how social ladders up to overall brand ...

Vuori, Inc

Director, Social Media

Carlsbad, CA · On-site

Strategic Leadership & Vision * Define and own Vuori's global social media strategy across organic and paid channels. * Establish the strategic framework for how social ladders up to overall brand ...

Vuori, Inc

Director, Social Media

Carlsbad, CA

Strategic Leadership & Vision * Define and own Vuori's global social media strategy across organic and paid channels. * Establish the strategic framework for how social ladders up to overall brand ...

Tombras

Associate Director, Social Media

Atlanta, GA · On-site

$110 - $170/hr

We're looking for an Associate Director of Social Media who can lead social strategy, drive cultural & consumer insights, and manage day-to-day social media efforts for select clients. This role ...

New

Tombras

Associate Director, Social Media

Knoxville, TN · On-site

$120 - $160/hr

We're looking for an Associate Director of Social Media who can lead social strategy, drive cultural & consumer insights, and manage day-to-day social media efforts for select clients. This role ...

Tombras

Associate Director, Social Media

Knoxville, TN · On-site

We're looking for an Associate Director of Social Media who can lead social strategy, drive cultural & consumer insights, and manage day-to-day social media efforts for select clients. This role ...

UNAVAILABLE

Account Director, Social Media

Los Angeles, CA · On-site

$100 - $150/hr

This role will lead social media strategy, planning, content development (concept & copy), and ... Directors at Allison typically have a minimum of 7+ years of experience in social media, marketing ...

New

Miamioh

Assistant Director, Social Media

Oxford, OH · Hybrid

$52K/yr

Job Title Assistant Director, Social Media Department Advancement Digital Content Worker Type ... Incorporate key initiatives of the THRIVE Strategic Plan into work and report metrics to THRIVE ...

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Director Social Media Strategy information

See salary details

$29.5K

$94.5K

$150.5K

How much do director social media strategy jobs pay per year?

As of Aug 7, 2026, the average yearly pay for director social media strategy in the United States is $94,507.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $118,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a director of social media strategy, and why are they important?

To thrive as a Director of Social Media Strategy, you need deep expertise in digital marketing, analytics, and brand management, typically supported by a bachelor's degree in marketing, communications, or a related field. Proficiency in social media management platforms (such as Sprout Social or Hootsuite), analytics tools (like Google Analytics), and paid media systems is essential. Outstanding leadership, creative thinking, and strong communication skills set top performers apart in this role. These skills and qualities are crucial for driving engagement, aligning social media initiatives with business goals, and leading high-performing teams in a dynamic digital landscape.

What is the difference between Director Social Media Strategy vs Social Media Manager?

AspectDirector Social Media StrategySocial Media Manager
ResponsibilitiesDevelops overall social media strategy, oversees campaigns, manages teamsExecutes social media campaigns, creates content, manages daily posting
Required SkillsStrategic planning, leadership, analytics, content developmentContent creation, community management, platform-specific skills
Experience & CertificationsProven experience in social media strategy, often with marketing or communications backgroundExperience in social media management, often with marketing or communications background
Work EnvironmentCorporate offices, marketing departments, remote teamsSocial media teams, marketing departments, remote or on-site

The main difference between a Director Social Media Strategy and a Social Media Manager lies in scope and leadership. The director focuses on strategic planning and overseeing teams, while the manager handles daily execution and content creation. Both roles require similar backgrounds but differ in seniority and responsibilities.

How does a director of social media strategy typically collaborate with other departments within an organization?

A Director of Social Media Strategy frequently works cross-functionally, partnering closely with marketing, communications, PR, and customer service teams to ensure brand messaging is consistent and timely across all channels. They often align campaign goals with broader company objectives, provide strategic input for product launches, and facilitate communication between creative teams and leadership. This collaborative approach helps maximize the impact of social initiatives and ensures that social media efforts effectively support organizational priorities.

What does a director of social media strategy do?

A Director of Social Media Strategy is responsible for developing and overseeing an organization's overall social media presence and strategy. This role involves creating campaigns, analyzing performance metrics, and ensuring that social media efforts align with the company’s brand and business goals. They lead teams, collaborate with other departments, and stay updated on trends and platform changes to maximize engagement and impact. Additionally, they may manage budgets and work with influencers or agencies to drive results.
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What cities are hiring for Director Social Media Strategy jobs? Cities with the most Director Social Media Strategy job openings:
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Director Social Media Strategy jobs near you
Infographic showing various Director Social Media Strategy job openings in the United States as of August 2026, with employment types broken down into 50% Full Time, and 50% Contract. Highlights an 50% In-person, and 50% Remote job distribution, with an average salary of $94,507 per year, or $45.4 per hour.

Director, Social Media

Gondola

San Diego, CA • On-site

$80 - $120/hr

Other

Posted 2 days ago

New

Job description

# Director, Social Media## San Diego•### @sandiegofcPosted on 7/6/2026•Full-time## Job DescriptionAs the Director, Social Media, you will partner with San Diego Football Club (SDFC) executive leadership to define and execute the club’s social media vision. You will shape the content strategy and brand voice that fuel engagement, deepen awareness, build affinity, and drive growth across every digital platform.You’ll lead a team of creators responsible for daily content production, community engagement, and campaign execution collaborating closely with SDFC’s other owned channels to ensure a unified, innovative, and impactful presence.Your work will define a bold and distinctive digital identify or SDFC, one that is unmistakingly rooted in the city’s spirit, powered by the energy and storytelling of soccer, and alive with the vibrancy of modern Latino culture.**Key Responsibilities****Leadership & Strategy*** Develop and oversee a channel strategy that plays to each platform’s strengths, crafting content that feels native, showcasing SDFC’s bold identity as a professional football club rooted in San Diego’s culture.* Build and maintain strong, trust-based relationships with Football Operations and first-team players earning their confidence through professionalism and discretion.* Manage a growing social media team, setting clear goals, creative direction, and performance metrics.* Define and implement the club’s social media voice, ensuring consistency across all platforms while allowing for cultural connection and personality.* Drive a clear growth strategy with emerging platforms such as Instagram and TikTok.* Continuously track platform changes, emerging formats, and cultural moments to ensure SDFC leads in innovative social storytelling.* Partner cross-functionally with Marketing, Communications and Creative to align digital content with brand, soccer, and commercial objectives.* Collaborate with commercial and sponsorship teams to develop social campaigns that fulfill partner rights, meet contractual KPIs, and unlock new revenue opportunities.* Leverages AI-powered tools and workflows to accelerate content ideation, audience insights, trend analysis, and campaign planning, increasing team efficiency and creative output.**Cultural & Community Connection*** Serve as a cultural compass – bridging the worlds of football and lifestyle, including fashion, music, fitness, and art.* Unite San Diego’s many voices by creating the content that celebrates modern Latino culture while inviting and inspiring all communities across the region to feel connected, and part of SDFC’s growing football movement.* Identify collaboration opportunities with creators, influencers, and cultural voices who authentically reflect San Diego’s diversity.**Analytics & Performance*** Highly analytical, with demonstrated experience using social analytics platforms.* Oversee all social media reporting, settling KPI’s for reach, engagement, growth, and conversion.* Work with Marketing and Business Intelligence to evaluate social media’s impact on fan acquisition, ticket sales, and overall brand health.* Use insights to refine creative strategy, audience segmentation, and content performance.* Provide regular reporting that evaluates the value and impact of social media content in relation to current and prospective corporate partners.**Reputation Management*** Ensure all messaging aligns with club’s tone, values, and brand integrity.* Collaborate with Executive Leadership on real-time responses, sensitive issues, and reputation management.* Serve as a core member of the executive marketing leadership team, collaborating closely with the VP of Marketing and EVP of Marketing and Communications.**Experience*** 5+ years of progressive experience in social media with at least 2-3 years in a leadership strategic role, preferably within a professional sports organization or major consumer brand.* Proven success developing and executing social media campaigns that drive engagement and growth.* Deep understanding of global football including Major League Soccer, and supporter culture.* Cultural fluency in modern Latino trends across music, fashion, and entertainment.* Bilingual (English/Spanish) strongly preferred, or culturally bilingual with a strong grasp of binational and bicultural storytelling.* Expertise in analytics, reporting, content optimization, and platform strategy.* A creative leader who can inspire, empower, and grow a dynamic social media team.*We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.* #J-18808-Ljbffr

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