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Director Of Optimization Jobs (NOW HIRING)

DealerOn

Director of SEO

$106K - $161K/yr

The Director of SEO will be responsible for leading the SEO department, including overseeing the daily operations of the team, and setting the direction for future SEO growth and product efforts. The ...

Digital Strike, LLC

Director of SEO

Saint Louis, MO · On-site

$110K - $125K/yr

About This Role We are looking for a strategic, data-driven Director of SEO to lead our SEO Strategists. In this role, you will be the director behind our clients' organic growth, leading a high ...

Digital Strike, LLC

Director of SEO

Saint Louis, MO · On-site

$110K - $125K/yr

About This Role We are looking for a strategic, data-driven Director of SEO to lead our SEO Strategists. In this role, you will be the director behind our clients' organic growth, leading a high ...

bwp

Director of Marketing & Optimization

Houston, TX · On-site

We are currently looking for a Director- Marketing & Optimization in our Houston, TX office. POSITION DESCRIPTION: * Contribute to operation of BWP Pipeline and Storage systems in a safe and reliable ...

Dasco HME LLC

Director of Consignment Optimization

Directs and administers the activities of the organization regarding implementation, management, and optimization of consignment accounts. Responsible for working across departments to provide ...

Muck Rack

Director of Growth (SEO & Web)

$150K - $180K/yr

As the Director of Growth (SEO & Web), you will lead our SEO strategy, website experience, and conversion optimization efforts, turning Muck Rack's website into a high performing source of traffic ...

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All JobsDirector Of Optimization Jobs

Director Of Optimization information

See salary details

$29K

$105.6K

$174.5K

How much do director of optimization jobs pay per year?

As of Jun 30, 2026, the average yearly pay for director of optimization in the United States is $105,612.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,000.00 and $130,500.00 per year, depending on experience, location, and employer.

What are the main challenges a Director of Optimization typically faces when leading cross-functional teams?

A Director of Optimization often encounters challenges in aligning diverse teams, such as marketing, product development, and engineering, toward shared performance goals. Balancing competing priorities and ensuring transparent communication can be complex, especially when different departments have unique KPIs or workflows. Success in this role relies on strong leadership, data-driven decision-making, and the ability to foster collaboration across stakeholders while driving continuous improvement initiatives.

What is the difference between Director Of Optimization vs Digital Marketing Manager?

AspectDirector Of OptimizationDigital Marketing Manager
Primary FocusOptimizing website and conversion processesManaging digital marketing campaigns
Required SkillsData analysis, SEO, CRO, UXContent creation, PPC, social media
Work EnvironmentCross-departmental, strategic planningCampaign execution, team management
CertificationsGoogle Analytics, SEO certificationsGoogle Ads, social media certifications

The Director Of Optimization primarily focuses on improving website performance and conversion rates through data-driven strategies, while the Digital Marketing Manager handles the execution of digital campaigns across various channels. Both roles require analytical skills and industry certifications, but their day-to-day responsibilities and strategic scope differ significantly.

Is a director of operations a high position?

A Director of Optimization is typically a senior leadership role responsible for improving processes and performance within an organization. It is generally considered a high-level position, often reporting to executives and requiring extensive experience and strategic skills.

What jobs pay 500,000 a year in the US?

In the US, high-paying roles such as Chief Executive Officers, investment bankers, specialized surgeons, and certain technology executives can earn $500,000 or more annually. These positions often require extensive experience, advanced degrees, leadership skills, and sometimes performance-based bonuses or stock options.

What is a director of optimization?

A director of optimization is a senior professional responsible for improving business processes, marketing strategies, or product performance through data analysis and strategic planning. They often oversee teams, utilize tools like analytics platforms, and develop strategies to maximize efficiency and results.

What jobs make around $100,000 a year?

For a Director of Optimization, annual salaries around $100,000 are common, especially with experience and in larger organizations. Similar roles such as marketing managers, data analysts, and product managers also often earn in this range, particularly with advanced skills and certifications. Salary levels can vary based on industry, location, and company size.

What does a Director of Optimization do?

A Director of Optimization is responsible for overseeing and improving business processes, marketing strategies, or digital performance to achieve better efficiency and results. They analyze data, identify areas for improvement, and implement strategies to optimize key metrics such as conversion rates, operational costs, or customer engagement. This role often involves collaborating with various teams, setting optimization goals, and utilizing tools like A/B testing, analytics platforms, and performance tracking systems. Their ultimate aim is to drive growth and maximize return on investment for the organization.

What are the key skills and qualifications needed to thrive as a Director of Optimization, and why are they important?

To thrive as a Director of Optimization, you need expertise in data analysis, A/B testing, conversion rate optimization (CRO) strategies, and a strong background in digital marketing or related fields. Familiarity with analytics platforms like Google Analytics, Optimizely, and CRO tools, as well as certifications such as Google Analytics Individual Qualification, is often expected. Strong leadership, strategic thinking, and communication skills help drive cross-functional initiatives and foster a culture of continuous improvement. These skills and qualities are vital for identifying growth opportunities, maximizing ROI, and ensuring sustained business performance.
More about Director Of Optimization jobs
What cities are hiring for Director Of Optimization jobs? Cities with the most Director Of Optimization job openings:
What states have the most Director Of Optimization jobs? States with the most job openings for Director Of Optimization jobs include:
What job categories do people searching Director Of Optimization jobs look for? The top searched job categories for Director Of Optimization jobs are:
Director Of Optimization jobs near you
Infographic showing various Director Of Optimization job openings in the United States as of June 2026, with employment types broken down into 75% Full Time, and 25% Part Time. Highlights an 92% Physical, 1% Hybrid, and 7% Remote job distribution, with an average salary of $105,612 per year, or $50.8 per hour.
Director of SEO

Director of SEO

DealerOn

Remote

$106K - $161K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 28 days ago

Key responsibilities

  • Lead the SEO department by overseeing daily operations and setting departmental strategy.

  • Perform technical SEO audits on potential client websites and lead monthly audits on team work.

  • Establish, monitor, and maintain KPIs, metrics, and quality controls for tasks completed by SEO Managers.

Job description

About DealerOn
We are an online marketing company providing website and agency services to automotive dealerships across North and South America. We are known for our cutting-edge products that streamline the car buying process and provide an experience both shoppers and dealers love. Our business model is working: we were recognized on the Inc. 5000 list of fastest growing companies six years in a row, expanding to over 30 manufacturer relationship, and over 5,000 dealer partners. We are proud of what our company has done, and it's all due to the talented and diverse team we've been lucky enough to assemble.
Job Description:
The Director of SEO will be responsible for leading the SEO department, including overseeing the daily operations of the team, and setting the direction for future SEO growth and product efforts. The Director of SEO will lead the SEO management team and be responsible for offering SEO expertise to the team, establishing and maintaining high levels of customer satisfaction. This individual sets the departmental strategy, guides ongoing tactics and performs technical SEO audits on potential client websites. The Director attends major conferences as the subject matter expert and performs SEO demos.
Essential Functions:
  • Establish, monitor and maintain KPIs, metrics and quality controls for all initial and recurring tasks completed by SEO Managers
  • Hire, terminate, and oversee employees within the department
  • Adhere to Departmental budgeting requirements
  • Address challenging situations with clients and deescalate client related fires
  • Responsible for ongoing strategy for growth and retention of all clients
  • Lead monthly audits on all work being performed on the SEO team
  • Run client demos partnering with the Sales team
  • Perform SEO audits on potential client sites
  • Manage communications across DealerOn departments
  • Keep key stakeholders abreast of progress and KPIs
  • Oversee, develop, and perform ongoing training for the SEO team

Required Skills/Experience:
  • Bachelor's Degree or equivalent industry-specific experience
  • 8 years local SEO experience
  • 4 years of experience managing SEO and Digital marketing teams
  • Excellent attention to detail, especially with communication (written and verbal) and meeting deadlines
  • Working HTML and CSS knowledge
  • Proficient in Adobe and Microsoft Suites (Word/Excel/Photoshop)
  • Experience with SEO/Site auditing tools (Screaming Frog)
  • Excellent content writing and content editing ability
  • Proficient in Google Analytics and data analysis

Preferred Skills/Experience:
  • 15 years' experience in field or career
  • Advanced experience in Local SEO
  • Ability to confidently communicate with automotive dealers
  • Experience managing processes for a large team of SEO and digital marketing Consultants

#LI-Remote
This position is open to US residents only.
The targeted salary range for this position is $106,400 - $161,400.
The posted salary range for this position may be adjusted based on job-related factors permitted by law, such as experience and training; internal pay equity; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions.
Perks and Benefits:
Aside from the awesome people you will get to interact with on a daily basis, we offer a number of benefits, including:
  • Medical, dental and vision insurance
  • Company matched 401K plan
  • Flexible PTO + Sick Leave
  • 6 weeks paid Parental Leave
  • 8 Paid National Holidays
  • Company-paid basic Life Insurance
  • Voluntary supplemental Life Insurance
  • Voluntary long-term/short-term disability insurance
  • Voluntary Pet Insurance
  • Optional Healthcare/Dependent Care FSA Account

DealerOn is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We also participate in E-Verify (for more information, click here: E-Verify Participation and Right to Work). A successful candidate must pass a background check as a condition of joining the team.
The pay range for this role is:
106,400 - 161,400 USD per year (Remote (United States))

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