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Director Of Creative Strategy Jobs in Decatur, GA

... a high standard of originality and effectiveness. * Develop and manage creative strategies ... Provide direct leadership and operational support for the North America-based team. * Optimize team ...

Job Summary The Director, Strategy is responsible for driving enterprise-wide strategic planning, competitive insight development, and rigorous evaluation of strategic initiatives and investments.

Foster environment of continuous learning, using data and customer insights to drive creative strategies * Direct and inspire multidisciplinary creative teams (art directors, copywriters and ...

As AI reshapes the creative and media landscape, Adobe stands at the intersection of creativity ... Comfort operating as both strategist and creative technologist , who can drive both impact and ...

The Director of Marketing & Corporate Communications is responsible for leading Quinn's integrated ... and creative strategies. Team Leadership & Development * Lead, mentor, and develop a high ...

The director leads a team of event project managers and is responsible for developing the strategy ... Brand Activation * Partner with Creative Services to develop event assets that elevate brand ...

The Live Remote Sports Director is the creative and technical authority in the production truck on game day. Reporting to the Coordinating Director of Live Remote Productions, this role is ...

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Director Of Creative Strategy information

See Decatur, GA salary details

$42K

$117.2K

$175.7K

How much do director of creative strategy jobs pay per year?

As of May 30, 2026, the average yearly pay for director of creative strategy in Decatur, GA is $117,216.00, according to ZipRecruiter salary data. Most workers in this role earn between $85,400.00 and $145,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Director of Creative Strategy, and why are they important?

To thrive as a Director of Creative Strategy, you need a strong background in marketing, branding, and design, often supported by a degree in marketing, communications, or a related field and several years of leadership experience. Expertise in creative software (such as Adobe Creative Suite), data analytics tools, and project management systems is typically required, and certifications in digital marketing or brand strategy can be advantageous. Exceptional leadership, strategic thinking, and persuasive communication skills help drive creative teams and align vision with business objectives. These capabilities are crucial for delivering innovative campaigns, ensuring brand consistency, and achieving organizational goals in a competitive market.

How does a Director of Creative Strategy typically collaborate with other departments within an organization?

Directors of Creative Strategy work closely with teams across marketing, product development, sales, and executive leadership to ensure that creative initiatives align with broader business objectives. They often facilitate brainstorming sessions, provide strategic guidance to creative teams, and translate brand vision into actionable campaigns. Regular cross-functional meetings and open communication are key, as this role serves as a bridge between creative direction and organizational goals. Successful Directors of Creative Strategy excel at fostering collaboration and ensuring that creative solutions support both the brand and business needs.

What does a Director of Creative Strategy do?

A Director of Creative Strategy is responsible for leading the development and execution of creative campaigns and initiatives that align with a company's brand and business goals. This role involves overseeing creative teams, collaborating with marketing and product departments, and ensuring that all creative output supports the overall strategic vision. They analyze market trends, guide brainstorming sessions, and provide direction to ensure consistency and innovation in all creative projects. Ultimately, they bridge the gap between creative ideas and business objectives to drive effective marketing and branding.

What is the difference between Director Of Creative Strategy vs Creative Director?

AspectDirector Of Creative StrategyCreative Director
Primary FocusDevelops overall creative strategies and aligns them with business goalsOversees the creative vision and execution of projects
ResponsibilitiesStrategic planning, market research, brand positioningDesign, branding, visual and content direction
Required SkillsStrategic thinking, market analysis, leadershipCreative design, leadership, project management
Work EnvironmentCollaborates with marketing, product teams, and executivesWorks closely with design teams, clients, and production

While both roles require leadership and creative skills, the Director Of Creative Strategy focuses on developing strategic plans that guide creative efforts, whereas the Creative Director is responsible for the visual and creative execution of those strategies. Understanding these differences helps organizations assign the right responsibilities and find suitable candidates.

What job categories do people searching Director Of Creative Strategy jobs in Decatur, GA look for? The top searched job categories for Director Of Creative Strategy jobs in Decatur, GA are:
What cities near Decatur, GA are hiring for Director Of Creative Strategy jobs? Cities near Decatur, GA with the most Director Of Creative Strategy job openings:
User Acquisition, Creative Strategy Manager

User Acquisition, Creative Strategy Manager

PrizePicks

Atlanta, GA โ€ข On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 25 days ago


Job description

At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 550 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together?
Job Overview:
PrizePicks is looking for a highly creative and performance-driven User Acquisition Creative Strategy Manager to support and execute creative strategy as a core driver of growth across paid acquisition channels.
This role sits at the intersection of creative, growth marketing, and analytics - owning execution across the full lifecycle of performance creative from ideation through production, testing, and optimization. You will partner closely with the Senior Manager, Content Strategy to bring creative strategies to life across paid social, display, and search.
This is a high-impact individual contributor role with clear growth potential into leadership. You'll play a critical role in scaling what works, improving how we test, and helping shape the future of creative performance at PrizePicks.
If you thrive in a sports-obsessed & fast-moving environment, love testing and iterating at scale, and see creative as the biggest lever for growth, this role is for you.
Key Responsibilities:
Creative Strategy & Ideation
  • Develop and execute performance-driven creative strategies across key acquisition channels (Meta, TikTok, Snap, X, Reddit, Google/YouTube, AppLovin, Moloco, etc.) in partnership with the Senior Manager, Content Strategy
  • Translate business goals, product launches, and sports seasonality into clear, actionable creative roadmaps
  • Generate and scale high-impact concepts across static, video, and playable formats
Testing & Optimization
  • Execute against the creative testing roadmap using a build-measure-learn approach
  • Design and run experiments to identify winning creative variables (messaging, hooks, formats, audiences)
  • Use performance data to rapidly iterate and scale top-performing concepts
Creative Production & Operations
  • Lead day-to-day creative development, including briefing, production, feedback, and delivery
    Support and help lead in-person creative shoots, including working with high-profile talent, guiding on-set execution, and ensuring outputs align with performance goals
  • Manage relationships with external creative and media agencies, including scope, timelines, and output quality
  • Increase creative volume and velocity while maintaining high performance standards
  • Willingness to travel for shoots throughout the year, including occasional weekend work based on production schedule
Cross-Functional Collaboration
  • Partner with Digital Acquisition, Product Marketing, Creative, Analytics, Product, and Legal teams to align on strategy and execution
  • Act as a key point of contact for acquisition creative across internal and external stakeholders
Performance & Reporting
  • Define and track KPIs to measure creative effectiveness (e.g., CPA, CPI, CTR, CVR, hook rate)
  • Deliver clear, data-driven insights and recommendations to leadership
    Identify new opportunities through industry trends, platform changes, and emerging technologies
What We're Looking For
  • 5+ years of experience in performance marketing, creative strategy, or growth marketing
  • Proven track record of developing and scaling creative that drives measurable user acquisition growth
    Deep understanding of paid social and digital advertising platforms, including creative best practices by channel
  • Strong analytical mindset with experience using data to inform creative decisions and optimization
  • Experience executing creative testing frameworks and experimentation at scale
  • Hands-on experience working with creative production (in-house or agency)
  • Experience participating in or supporting on-set creative production, including talent-driven shoots, is a plus
  • Familiarity with analytics and attribution tools (e.g., Tableau, AppsFlyer)
  • Excellent project management skills with the ability to manage multiple workstreams simultaneously ensuring attention to detail
  • Strong communication and stakeholder management skills, including experience presenting to senior leadership
  • Highly organized, proactive, and comfortable operating in a fast-paced environment

Nice to Have:
  • Experience in daily fantasy sports, sports betting, gaming, or consumer mobile apps
  • Experience leveraging AI tools to accelerate creative ideation, production, and iteration
Success in This Role Looks Like
  • Increased creative output and testing velocity across channels
  • Measurable CPA improvements in acquisition efficiency driven by creative
  • A scalable, repeatable creative testing framework
  • Consistent pipeline of high-performing concepts that unlock new audiences
  • Strong partnership with senior leadership to effectively execute against creative strategy
Why This Role is Exciting
  • Creative is a primary growth lever at PrizePicks - you'll have real ownership and impact
  • Clear path to grow into a leadership role as you demonstrate impact and ownership
  • Opportunity to operate at scale across multiple high-growth channels
  • Fast iteration environment with strong cross-functional collaboration
  • Ability to shape and influence creative strategy within a rapidly growing business

Benefits you'll receive:
In addition to your great compensation package, full-time employees will be eligible for the following perks:
  • Company-subsidized medical, dental, & vision plans
  • 401(k) plan with company match
  • Annual bonus
  • Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!)
  • Generous paid leave programs, including 16-week paid parental leave and disability benefits
  • Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
  • Company-wide in-person events and team outings
  • Lifestyle enhancement program
  • Company equipment provided (Windows & Mac options)
  • Annual performance reviews with opportunities for growth and career development

You must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
PrizePicks is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.