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Director Of Audience Development Jobs in Indiana

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Director Of Audience Development information

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$15.2K

$91.1K

$169.4K

How much do director of audience development jobs pay per year?

As of Aug 10, 2026, the average yearly pay for director of audience development in Indiana is $91,073.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,400.00 and $109,000.00 per year, depending on experience, location, and employer.

What is the difference between Director Of Audience Development vs Content Marketing Manager?

AspectDirector Of Audience DevelopmentContent Marketing Manager
Primary FocusGrowing and engaging the audience across platformsCreating and distributing content to attract customers
Skills & CredentialsAnalytics, audience segmentation, digital marketingContent creation, SEO, branding
Work EnvironmentMarketing, digital media teamsContent teams, marketing departments
Industry UsageMedia, publishing, digital platformsBrands, agencies, media companies

The main difference is that the Director Of Audience Development focuses on expanding and engaging the audience through strategic initiatives, while the Content Marketing Manager concentrates on creating content to attract and convert customers. Both roles require digital marketing skills but serve different aspects of audience and content strategy.

What does a director of audience development do?

A Director of Audience Development is responsible for growing and engaging an organization's target audience across various platforms. They develop strategies to attract new audiences, retain existing ones, and increase overall engagement, often using data analytics, content optimization, and marketing campaigns. This role typically collaborates closely with editorial, marketing, and product teams to ensure content and messaging are aligned with audience interests and business goals. The Director also monitors trends and uses insights to adjust tactics for maximum impact.

What are the key skills and qualifications needed to thrive as a director of audience development, and why are they important?

To thrive as a Director Of Audience Development, you need expertise in audience analytics, digital marketing, and content strategy, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (such as Google Analytics), CRM systems, social media management tools, and SEO best practices is essential. Outstanding leadership, creative thinking, and strong interpersonal communication enable effective team management and cross-departmental collaboration. These skills are crucial for growing and engaging audiences, optimizing content reach, and driving organizational success in a competitive digital landscape.

How does a director of audience development typically collaborate with marketing and editorial teams to drive growth?

A Director of Audience Development works closely with both marketing and editorial teams to create and execute strategies that attract, engage, and retain audiences across digital platforms. This often involves aligning content initiatives with audience insights, coordinating campaigns, and leveraging analytics to inform decisions. Regular cross-departmental meetings and data sharing are common, ensuring goals are unified and initiatives are mutually supportive. By fostering this collaboration, the Director helps maximize audience reach and engagement while supporting broader organizational objectives.
What are popular job titles related to Director Of Audience Development jobs in Indiana? For Director Of Audience Development jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Director Of Audience Development jobs in Indiana look for? The top searched job categories for Director Of Audience Development jobs in Indiana are:
What cities in Indiana are hiring for Director Of Audience Development jobs? Cities in Indiana with the most Director Of Audience Development job openings:
Director Of Audience Development jobs near you
Infographic showing various Director Of Audience Development job openings in Indiana as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 15% Part Time, and 3% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $91,073 per year, or $43.8 per hour.

Director of Player Development

Purdue University

West Lafayette, IN • On-site

Full-time

Posted 2 days ago

New

Purdue University rating

7.5

Company rating: 7.5 out of 10

Based on 136 frontline employees who took The Breakroom Quiz

310th of 617 rated colleges and universities

Job description

Director of Player Development
City: West Lafayette
Job Description:
Job Summary
The Director of Player Development will serve as a mentor, advisor, and liaison to all players in the football program. The Director will work with department, campus and outside resources to assist student-athletes' personal skill development (financial literacy, time management, etc.). The position will coordinate guest speakers to address issues and life skills outside of football; as well as develop a relationship with each football student-athlete. Collaboration with Student-Athlete Development of and oversight/tracking of all community service that the football team and/or football student athletes participate in will be central to the responsibilities of this position. This role will also develop, plan, and implement an orientation for incoming freshman and transfer football student-athletes.
What You'll Be Doing:
Mentor/Advisor
Serve as a mentor, advisor, and liaison to all players in the football program. Build relationships and trust with the student-athletes ensure they are comfortable with communicating concerns, issues and positive feedback regarding their Purdue experience. This includes managing the Profile Behavioral Assessment Results and meeting with student-athletes to learn their personality, goals, motivations, etc.
Student-Athlete Development
Work with the athletics department, campus and outside resources to assist student-athletes' growth in personal skills (financial literacy, time management, etc.). The position will coordinate guest speakers to address issues and life skills outside of football. Responsible for ensuring football student-athletes participate in the opportunities offered by the Student-Athlete Development unit as applicable.
Freshman Onboarding
Develop, plan, and implement an orientation for incoming freshman and transfer football student-athletes. Provide guidance for student-athletes in the incoming class in critical areas including moving logistics, medical physicals, player parking, and immerse them into the football program. Serve as point of contact for all parents. Create a mentorship program pairing the incoming student-athletes with the upperclassmen. The head coach will rely on this person to advise him on all details regarding issues with incoming student-athlete transitions.
Community Service
Responsible for overseeing the community service of the program. Create and implement a summer, fall, and spring plan for the student-athletes and coaches to serve the Greater Lafayette community. The development of relationships and partnerships with external organizations, alumni, and donors is essential to this aspect of the role. Additionally, this position will identify events and opportunities for student-athletes to volunteer in the local community, such as visiting local elementary schools and hospitals, as well as attending events and speaking engagements. The community service hours performed by student-athletes will be tracked and logged by this position.
About Us:
Purdue Athletics is built on unrivaled pride, unlimited potential, and a sense of shared purpose that unites staff, student-athletes, and the broader community. As part of Purdue's 150-year legacy, Athletics exemplifies a culture of collaboration, continuous growth, and excellence, where every member is encouraged to strive for success while fostering a positive and supportive environment. Joining Purdue Athletics means joining a team committed to building a better world together-where professional aspirations thrive, innovation is celebrated, and a lasting impact is made on campus and beyond. Read more: Purdue Boilermakers Athletics
What We're Looking For:
Education and Experience:
  • Bachelor's Degree
  • Master's Degree Preferred
  • Four (4) years of experience working with student-athletes and/or collegiate age individuals in a life skills and mentorship capacity

Skills needed:
  • Knowledge of NCAA rules and regulations
  • Knowledge of football fundamentals and rules of the game necessary
  • Must be able to effectively communicate with student-athletes, coaches, administrators, faculty, staff, and parents
  • Ability to plan and organize work to meet established deadlines necessary
  • Ability to read, interpret, instruct, and effectively communicate complex rules, regulations, and guidelines
  • Must be able to demonstrate problem-solving, analytical, and excellent communication skills (oral & written)
  • Personal computer and related software skills (e.g., word processing, spreadsheets, database, internet)
  • LIGHT PHYSICAL ACTIVITY: Lift and carry 10 to 25 lbs. frequently, and up to 40 lbs. occasionally

Who We Are:
Purdue is a community built on collaboration, with global perspectives, Boilermaker pride and endless opportunity to live, learn and grow. Join us and contribute to our culture.
Additional Information:
  • Purdue's benefits summary https://www.purdue.edu/hr/Benefits/
  • Purdue will not sponsor employment authorization for this position
  • A background check will be required for employment in this position
  • FLSA: Exempt (Not Eligible For Overtime)
  • Retirement Eligibility: Defined Contribution Waiting Period

Career Stream
Compensation Information:
Professional 3
Pay Band S060
Job Code#20002135
Link to Purdue University's Compensation Guidelines: https://www.purdue.edu/hr/mngcareer/compguidelines/index.php
EOE
Purdue University is an EO/EA University

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