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Director Media Analytics Jobs in Indiana (NOW HIRING)

Ten Adams

Paid Media Director

Evansville, IN · On-site

The Role As Paid Media Director at Ten Adams, you'll lead paid media planning, execution and ... Partner with Analytics and the VP Performance on measurement - experimentation, testing and the ...

Ten Adams

Paid Media Director

Evansville, IN · On-site +1

The Role As Paid Media Director at Ten Adams, you'll lead paid media planning, execution and ... Partner with Analytics and the VP Performance on measurement - experimentation, testing and the ...

coty

$85K - $110K/yr

Conduct deep-dive performance analysis (incrementality, attribution, cohort analysis) to identify ... Your direct contact for this position is Christopher Johnson . ABOUT US Coty is one of the world ...

Loopy

Paid Media Manager

Griffith, IN · On-site

$110K - $115K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... family-founded, direct-to-consumer eCommerce phone accessory brand entering its next phase of ... Analyze campaign performance, attribution, and full-funnel metrics, using data to set priorities ...

New

Loopy Cases

Paid Media Manager

Griffith, IN · On-site +1

$110K - $115K/yr

... family-founded, direct-to-consumer eCommerce phone accessory brand entering its next phase of ... Analyze campaign performance, attribution, and full-funnel metrics, using data to set priorities ...

Loopy Cases

Paid Media Manager

Griffith, IN · On-site

$110K - $115K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... family-founded, direct-to-consumer eCommerce phone accessory brand entering its next phase of ... Analyze campaign performance, attribution, and full-funnel metrics, using data to set priorities ...

Loopy Cases

Paid Media Manager

Griffith, IN · On-site +1

$110K - $115K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... family-founded, direct-to-consumer eCommerce phone accessory brand entering its next phase of ... Analyze campaign performance, attribution, and full-funnel metrics, using data to set priorities ...

State of Indiana

Social Media Specialist

Indianapolis, IN

$56K - $58K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Under the direction of IEDC Marketing and Communications leaders, monitor and respond to direct ... Understand the drivers of social reach in economic development through data insights and analytics ...

State of Indiana

Social Media Specialist

Indianapolis, IN · On-site

$56K - $58K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Under the direction of IEDC Marketing and Communications leaders, monitor and respond to direct ... Understand the drivers of social reach in economic development through data insights and analytics ...

Real Chemistry

Senior Manager, Earned Media

Carmel, IN · On-site +1

Real Chemistry is looking for an Associate Director join our growing Earned Media team! This role ... Collaborate with the analytics and influencer teams to identify influencers to engage and activate

IMI

Head of Marketing

Greenfield, IN · On-site

Develop and execute a data driven approach to marketing across a variety of channels including but not limited to digital platforms, emails, and social media. * Analyze the success of marketing ...

Mood Media

Head of Engineering, ISM

Fishers, IN · On-site

Coordinate with Mood platform and operations teams, including relevant Harmony, Unity, customer operations, analytics, device/network, and in-store media capabilities. * Protect delivery focus by ...

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Director Media Analytics information

What does a director of media analytics do?

A Director of Media Analytics leads the strategy and execution of media data analysis to measure the effectiveness of marketing campaigns across various channels. They oversee teams that collect, interpret, and report on media performance metrics, helping organizations understand how their advertising and media investments impact business goals. The role involves collaborating with marketing, creative, and executive teams to inform decision-making, optimize budgets, and recommend improvements. Directors of Media Analytics also stay updated on the latest analytics tools and industry trends to ensure their teams adopt best practices.

What are the key skills and qualifications needed to thrive as a director of media analytics?

To thrive as a Director of Media Analytics, you need expertise in data analysis, media measurement, and a strong background in statistics or marketing, often supported by a relevant degree. Familiarity with analytics platforms like Google Analytics, Tableau, Nielsen, and advanced Excel, as well as certifications in analytics or digital marketing, are typically required. Exceptional leadership, strategic thinking, and communication skills help you guide teams and translate complex data into actionable insights for stakeholders. These skills ensure effective campaign evaluation, data-driven decision-making, and impactful media strategies that drive business results.

How does a director of media analytics typically collaborate with marketing and creative teams?

A Director of Media Analytics works closely with marketing and creative teams to ensure data-driven decision-making throughout campaign planning and execution. They translate complex analytics into actionable insights that help shape targeting strategies, creative messaging, and media channel selection. Regular collaboration occurs through cross-functional meetings, strategy sessions, and ongoing performance reviews, fostering a unified approach to achieving campaign objectives and optimizing ROI.

What is the difference between Director Media Analytics vs Media Analyst?

AspectDirector Media AnalyticsMedia Analyst
CredentialsBachelor's/Master's in Marketing, Data Analytics, or related fields; experience in analytics leadershipBachelor's in Marketing, Communications, or related fields; experience in media analysis
Work EnvironmentStrategic leadership, team management, cross-department collaborationData collection, reporting, campaign analysis, media research
Employer & IndustryAdvertising agencies, media companies, corporations with marketing teamsMedia agencies, marketing departments, research firms

The main difference is that the Director Media Analytics oversees analytics strategies, manages teams, and aligns media data with business goals, while the Media Analyst focuses on data collection, reporting, and analyzing media campaigns. The director has a broader strategic role, whereas the analyst handles day-to-day data tasks.

What are the most commonly searched types of Media Analytics jobs in Indiana?

The most popular types of Media Analytics jobs in Indiana are:

What are popular job titles related to Director Media Analytics jobs in Indiana?

For Director Media Analytics jobs in Indiana, the most frequently searched job titles are:

What job categories do people searching Director Media Analytics jobs in Indiana look for?

The top searched job categories for Director Media Analytics jobs in Indiana are:

Director Media Analytics jobs near you

Paid Media Director

Ten Adams

Evansville, IN • On-site

Full-time

Re-posted 6 days ago

Job description

About Ten Adams
Healthcare brands have the power to change lives-and we're here to help them do exactly that. At Ten Adams, we're an independent healthcare brand performance agency where strategic thinking, creativity and insights come together to drive measurable results for hospitals and health systems, multi-location health and wellness providers, and B2B healthcare tech.
Join our team of driven, curious, authentic professionals who take ownership, grow personally and professionally, and commit to driving health forward. At Ten Adams, bold ideas aren't just welcomed; they're expected. Together, we're helping healthcare brands grow stronger, businesses hit targets and communities live healthier, one meaningful connection at a time.
The Role
As Paid Media Director at Ten Adams, you'll lead paid media planning, execution and optimization across our healthcare client engagements. You'll turn client goals and budgets into measurable channel outcomes. Reporting to the VP Performance, you'll own paid media strategy, lead the team, and manage our vendor and platform relationships. You'll be the senior paid media voice on our team.
Day-to-Day Responsibilities
Media Strategy & Channel Optimization (50%)
  • Own integrated paid media strategy across all channels, turning client business priorities and budget targets into channel plans, budget allocations and integrated media approaches.
  • Direct strategy across traditional and digital channels in alignment with our Performance Growth Framework (Traffic / Conversion / Friction).
  • Lead the full media plan lifecycle - negotiation, execution, optimization and reconciliation - across traditional, paid search, paid social, programmatic, CTV/OTT, streaming, native and emerging channels.
  • Partner with Analytics and the VP Performance on measurement - experimentation, testing and the metrics that prove media is working.
  • Feed the Brand Performance Audit with channel-level inputs: how each channel is performing, where spend is hitting saturation or diminishing returns, and where efficiency is starting to slip.
  • Bring AI and automation into the media workflow responsibly and keep us current on emerging platforms and ad-tech relevant to performance-driven media.

Collaboration & Strategic Integration (20%)
  • Serve as the senior paid media voice across Performance, Creative, Product and Client Experience teams to align channel decisions with brand and business objectives.
  • Build trusted client media relationships and present media strategy with executive-level clarity in client and prospect settings.
  • Partner with Analytics on media measurement, attribution and incrementality testing aligned to the unified KPI architecture.
  • Provide regular performance updates to the VP Performance and agency leadership.

Team Development & Media Operations (20%)
  • Lead, coach and develop the paid media team - including performance management and career development.
  • Define operating cadence, workflows and quality standards.
  • Manage vendor partnerships, ad platform relationships and media tool contracts.
  • Oversee media budget management, billing reconciliation and monthly revenue/commission reporting in partnership with Leadership and Finance.

Business Development (10%)
  • Contribute paid media architecture, channel recommendations and investment frameworks to new business proposals and pitch presentations.
  • Identify organic growth opportunities for retained clients through media investment expansion and incrementality-led recommendations.

Required Skills
Hard Skills
  • 10+ years of experience in paid media planning/buying across traditional and digital channels.
  • Demonstrated experience leading and developing media teams across multiple client engagements.
  • Advanced knowledge across all paid media channels - traditional, paid search, paid social, programmatic, CTV/OTT, streaming and emerging tactics.
  • Comfortable with media measurement and attribution, and able to partner with Analytics on testing and performance reporting.
  • Working knowledge of programmatic ecosystems, ad-tech platforms and AI-enabled media capabilities.
  • Experience influencing scoping, pricing and revenue modeling for media engagements.
  • Healthcare marketing experience is strongly preferred.

Soft Skills
  • Strong leadership and coaching capabilities.
  • Collaborative partner who works effectively across our Performance team.
  • Eager to collaborate, align and grow into a performance-driven framework and KPI architecture.
  • Adaptable change agent comfortable with evolving organizational structures.
  • Decisive operator who understands tradeoffs and resource constraints.
  • Clear communicator who translates channel complexity into client-ready clarity.
  • Strong negotiation and relationship-building skills with vendors, platforms and clients.
  • Detail-oriented and capable of managing multiple accounts and budgets simultaneously.

Remote or hybrid from our office in Evansville, IN.
Ten Adams is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

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