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Director Market Development Jobs in Texas (NOW HIRING)

AES Corporation

Director, Market Operations

Houston, TX · On-site

$200 - $320/hr

The Director of Market Operations will lead the strategic and day‑to‑day execution of market ... Monitor regulatory developments and lead internal response strategies. * Collaborate with finance ...

IPL (Indiana)

Director, Market Operations

Houston, TX · On-site

The Director of Market Operations will lead the strategic and day-to-day execution of market ... Monitor regulatory developments and lead internal response strategies. * Collaborate with finance ...

Chemicals Incorporated

Be Seen First

Business Development Manager-Pharmaceutical Market Segment

Baytown, TX · On-site

$140K/yr

Education: BS/MS Chemistry; MBA optional Experience: 10 years + market development with direct technical sales experience to Pharma Research Companies and Manufacturers. Identify leads, develop the ...

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Showing results 21-40

All JobsMarket Development JobsDirector Market Development JobsDirector Market Development Jobs in Texas

Director Market Development information

See Texas salary details

$42.4K

$97.1K

$142.1K

How much do director market development jobs pay per year?

As of Aug 12, 2026, the average yearly pay for director market development in Texas is $97,095.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,900.00 and $124,400.00 per year, depending on experience, location, and employer.

What does a director of market development do?

A Director of Market Development is responsible for identifying and pursuing new business opportunities to drive growth for a company. This role involves analyzing market trends, developing strategies to enter new markets, building relationships with key stakeholders, and overseeing the execution of market expansion initiatives. The Director works closely with sales, marketing, and product teams to align efforts and ensure successful market penetration. Their goal is to increase the company's market share and profitability by expanding into new regions or customer segments.

What is the difference between Director Market Development vs Business Development Manager?

AspectDirector Market DevelopmentBusiness Development Manager
ResponsibilitiesStrategic market expansion, high-level partnerships, long-term growth planningIdentifying leads, building client relationships, closing deals
Required CredentialsBachelor's or master's degree, experience in market strategy, leadership skillsBachelor's degree, sales or marketing experience, strong communication skills
Work EnvironmentCorporate offices, strategic planning sessionsClient meetings, sales presentations, networking events

The main difference between a Director Market Development and a Business Development Manager lies in scope and strategic focus. The Director typically oversees broader market expansion initiatives and long-term growth strategies, while the Business Development Manager concentrates on generating leads and closing sales. Both roles require strong communication skills and industry knowledge, but the Director's role is more strategic and leadership-oriented.

How does a director of market development typically collaborate with cross-functional teams to drive business growth?

A Director of Market Development frequently works with sales, marketing, product management, and executive leadership to identify and capitalize on new business opportunities. This role often leads market research initiatives, evaluates emerging trends, and builds strategic partnerships to expand the company's reach. Collaboration involves aligning go-to-market strategies, sharing customer insights, and ensuring that new offerings meet both market demands and company objectives. Effective communication and strong leadership skills are essential for coordinating these efforts and securing buy-in from diverse stakeholders.

What are the key skills and qualifications needed to thrive as a director of market development?

To thrive as a Director of Market Development, you need expertise in market analysis, business strategy, and sales leadership, typically supported by a bachelor’s or master’s degree in business or marketing. Familiarity with CRM platforms, data analytics tools, and market research software is crucial for identifying and capitalizing on growth opportunities. Exceptional communication, negotiation, and leadership skills set top performers apart in this role. These abilities are vital for driving market expansion, building strong client relationships, and achieving organizational growth objectives.
What are the most commonly searched types of Market Development jobs in Texas? The most popular types of Market Development jobs in Texas are:
What are popular job titles related to Director Market Development jobs in Texas? For Director Market Development jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Director Market Development jobs in Texas look for? The top searched job categories for Director Market Development jobs in Texas are:
What cities in Texas are hiring for Director Market Development jobs? Cities in Texas with the most Director Market Development job openings:
Director Market Development jobs near you
Infographic showing various Director Market Development job openings in Texas as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $97,095 per year, or $46.7 per hour.

Vice President, Market Development

Behavioral Health Group

Dallas, TX • On-site

Full-time

Posted 6 days ago

Job description

BHG is seeking a Vice President, Market Development to lead and scale the organization's referral growth engine across all markets. This leader is responsible for growing patient referrals, admissions, census, and market penetration through the leadership and development of Clinical & Market Development Directors (CMDs) and Regional Operations Managers (ROMs).
Success in this role is measured by the organization's ability to develop high-value referral relationships, expand market presence, increase patient access to care, and generate sustainable admissions growth. The Vice President, Clinical & Market Development serves as the leader of BHG's referral development organization, ensuring the successful execution of referral growth strategies, market development initiatives, community engagement efforts, and referral network expansion across all markets.
This role requires a highly strategic and operationally disciplined leader who can translate enterprise growth objectives into measurable field execution. The ideal candidate possesses deep healthcare market expertise, exceptional leadership capabilities, strong analytical skills, and a proven track record of building scalable, high-performing referral development organizations.
The Vice President will partner closely with Strategic Partnerships, Operations, Clinical Leadership, Marketing, Performance Insights, and Executive Leadership to drive sustainable growth, strengthen referral pathways, and improve patient access to care.
Key Responsibilities
Referral Growth Strategy & Leadership
  • Develop and execute BHG's enterprise referral growth strategy across all markets.
  • Establish annual, quarterly, and monthly referral growth objectives aligned with enterprise goals.
  • Lead the organization's efforts to increase patient referrals, admissions, and market penetration.
  • Build and scale a high-performing referral development organization focused on sustainable growth.
  • Drive a culture of accountability, relationship excellence, community engagement, and performance-driven execution.

Referral Network Development & Market Growth
  • Oversee regional referral development strategies across key referral channels, including:
    1. Hospitals and health systems
    2. Behavioral health providers
    3. Primary care organizations
    4. Emergency departments
    5. Criminal justice organizations
    6. Community agencies
    7. Employers
    8. Government organizations
    9. Recovery and social service organizations
  • Ensure effective growth and retention of referral relationships across all markets.
  • Support CMDs in developing strategic referral partnerships capable of generating significant patient volume.
  • Identify and activate new referral pathways that increase patient access and drive admissions growth.

Market Development & Strategic Planning
  • Lead regional and market-level growth planning initiatives.
  • Implement strategic account planning processes across the field organization.
  • Develop referral-source segmentation strategies to prioritize high-opportunity accounts and growth channels.
  • Optimize territory alignment and market coverage to maximize referral potential.
  • Identify white-space opportunities, underserved patient populations, and emerging referral channels.
  • Develop growth plans for underperforming markets and monitor execution against performance targets.

Team Leadership & Development
  • Directly lead and develop Clinical & Market Development Directors (CMDs) and Regional Operations Managers (ROMs).
  • Establish clear performance expectations, accountability standards, and growth objectives.
  • Conduct regular business reviews, performance evaluations, and coaching sessions.
  • Recruit, develop, and retain top referral growth talent.
  • Build organizational capabilities that support long-term scalability, succession planning, and continuous improvement.

CRM Excellence, Pipeline Management & Forecasting
  • Establish CRM as the operating system for the referral growth organization.
  • Drive accountability for CRM utilization, activity tracking, data quality, and reporting.
  • Develop standardized pipeline management and forecasting practices across all markets.
  • Monitor referral pipeline health, referral source activity, conversion rates, and growth opportunities.
  • Ensure visibility into referral performance and forecasting accuracy at the market, regional, and enterprise levels.
  • Utilize data and analytics to optimize resource allocation and growth initiatives.

Referral Analytics & Performance Insights
  • Partner closely with Performance Insights to identify referral leakage, conversion opportunities, and market-specific growth initiatives.
  • Analyze referral trends, source performance, market penetration, and patient acquisition patterns.
  • Identify barriers to referral conversion and implement corrective actions.
  • Develop actionable growth strategies based on referral analytics and performance data.
  • Provide executive leadership with meaningful insights and growth recommendations.

Competitive Intelligence & Market Insights
  • Maintain a comprehensive understanding of referral patterns, market dynamics, and competitive activity across all markets.
  • Monitor competitor developments, referral trends, service-line expansions, and emerging growth opportunities.
  • Identify market risks and opportunities that impact patient acquisition and referral growth.
  • Provide strategic recommendations to executive leadership based on market intelligence and field observations.

Cross-Functional Collaboration
  • Partner with Operations to align referral growth objectives with market capacity and operational performance.
  • Collaborate with Regional Leadership to strengthen referral partner confidence and improve patient outcomes.
  • Work closely with Marketing to support market awareness, community engagement, and growth initiatives.
  • Coordinate with the Strategic Partnerships team to maximize enterprise partnership opportunities and referral growth.
  • Ensure alignment between referral growth strategies and enterprise objectives.

Travel
This role requires regular travel (40-60%) across BHG markets to support field teams, strategic growth initiatives, and leadership engagement.
Success Metrics
Referral Growth
  • Referral volume growth
  • Active referral source growth
  • Strategic referral source development
  • Referral source retention and expansion
  • Referral pipeline growth

Admissions & Market Growth
  • Admissions growth
  • Census growth
  • Market penetration
  • Market share expansion
  • Same-market growth performance

Referral Excellence
  • Referral conversion rates
  • Referral leakage reduction
  • Pipeline health
  • Forecast accuracy
  • CRM adoption and data integrity
  • Territory coverage effectiveness

Leadership Effectiveness
  • Team productivity
  • Employee engagement and retention
  • Talent development and succession planning
  • Achievement of market growth objectives

Qualifications
Required
  • Bachelor's degree required.
  • 10+ years of healthcare business development, provider relations, referral development, market development, or growth leadership experience.
  • 5+ years leading multi-market field teams.
  • Demonstrated success driving patient referrals, admissions growth, and market expansion.
  • Strong experience developing and executing data-driven growth strategies.
  • Experience building and leading high-performing referral development organizations.
  • Strong business acumen, analytical capabilities, and operational discipline.
  • Proven ability to translate strategy into measurable field execution.

Preferred
  • Experience in behavioral health, addiction treatment, mental health, healthcare services, post-acute care, or other multi-site healthcare organizations.
  • Experience working with hospitals, health systems, physician groups, managed care organizations, community organizations, and referral networks.
  • Experience in private equity-backed healthcare organizations.
  • Experience leading growth transformations and large-scale market development initiatives.

Physical Requirements and Working Conditions
The physical demands described here are representative of the requirements that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions to the extent such accommodation does not create an undue hardship on the business.
  • A variable workload, periodic high activity level.
  • Vision adequate to read correspondence, computer screen, forms, etc.
  • Sit for long periods of time, some bending, stooping and stretching
  • Speaking and hearing ability sufficient to communicate effectively by phone or in person at normal volumes
  • Keyboarding for long periods of time

BHG is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, national origin, protected veteran status, disability status, or any other legally protected basis, in accordance with applicable law.
I acknowledge that I have read, reviewed, and understood the above job description in its entirety and can perform all the stated requirements. I also acknowledge that an electronic signature is equivalent to my handwritten signature.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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