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Director Demand Generation Jobs in Raleigh, NC (NOW HIRING)

Extreme Networks

Senior ABM Manager

Raleigh, NC · Remote

... direct outreach; coordinate with PMM on messaging and sales enablement * 6sense & Reachdesk ... Background in demand generation, product marketing, or field marketing * Knowledge of sales ...

Extreme Networks

Senior ABM Manager

Raleigh, NC · On-site +1

... direct outreach; coordinate with PMM on messaging and sales enablement * 6sense & Reachdesk ... Cross-Functional Leadership - Lead collaborative planning with Product Marketing, Demand Generation ...

Extreme Networks

Senior ABM Manager

Raleigh, NC · On-site

... direct outreach; coordinate with PMM on messaging and sales enablement * 6sense & Reachdesk ... Background in demand generation, product marketing, or field marketing * Knowledge of sales ...

Abrigo

Account Executive, Install Base

Raleigh, NC · On-site +1

... Director, Install Base and can will be located at our office in Raleigh, NC, Austin, TX, or remote. What You'll Do: * Consistently achieve or exceed revenue-based commitments. * Own demand generation ...

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All JobsDemand Generation JobsDirector Demand Generation JobsDirector Demand Generation Jobs in Raleigh, NC

Director Demand Generation information

See Raleigh, NC salary details

$37.9K

$98.1K

$168.6K

How much do director demand generation jobs pay per year?

As of Sep 2, 2026, the average yearly pay for director demand generation in Raleigh, NC is $98,058.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,000.00 and $127,800.00 per year, depending on experience, location, and employer.

What does a director demand generation do?

A Director of Demand Generation is responsible for creating and executing strategies to drive awareness, engagement, and lead generation for a company’s products or services. They oversee marketing campaigns, manage inbound and outbound marketing efforts, and collaborate with sales teams to ensure a strong pipeline of qualified leads. Their role involves optimizing digital marketing channels, analyzing campaign performance, and leveraging data-driven insights to improve ROI. Ultimately, they play a key role in increasing revenue by ensuring the business attracts and nurtures the right audience.

What are the key skills and qualifications needed to thrive as a director demand generation?

To thrive as a Director Demand Generation, you need a deep understanding of digital marketing strategies, data analysis, lead generation, and pipeline management, typically accompanied by a bachelor’s degree in marketing or a related field. Familiarity with marketing automation platforms like HubSpot, Marketo, Salesforce, and certification in digital marketing or analytics tools are highly valued. Strong leadership, cross-functional collaboration, and excellent communication skills set successful candidates apart. These abilities are crucial for designing effective campaigns, optimizing marketing efforts, leading teams, and driving consistent growth in a competitive environment.

What are some typical challenges faced by a director demand generation and how do they overcome them?

Directors of Demand Generation often face challenges like balancing long-term strategy with immediate pipeline results, managing multi-channel campaigns, and aligning marketing efforts with sales objectives. They overcome these obstacles by leveraging data-driven insights, fostering close collaboration between marketing and sales teams, and continuously testing and refining campaigns to maximize ROI. A proactive approach to communication and adaptability to changing market dynamics are also essential. Developing a strong analytical framework and staying updated with industry trends enable directors to tackle obstacles and drive sustained growth.

What are the most commonly searched types of Demand Generation jobs in Raleigh, NC?

The most popular types of Demand Generation jobs in Raleigh, NC are:

What are popular job titles related to Director Demand Generation jobs in Raleigh, NC?

For Director Demand Generation jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Director Demand Generation jobs in Raleigh, NC look for?

The top searched job categories for Director Demand Generation jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Director Demand Generation jobs?

Cities near Raleigh, NC with the most Director Demand Generation job openings:

Director Demand Generation jobs near you
Infographic showing various Director Demand Generation job openings in Raleigh, NC as of August 2026, with employment types broken down into 2% As Needed, 82% Full Time, 13% Part Time, 1% Temporary, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $98,058 per year, or $47.1 per hour.

Director, Program Operations and Business Growth

FMI

Raleigh, NC • On-site

$120K/yr

Full-time

Medical, Life, Retirement, PTO

Posted 16 days ago

Job description

Overview
FMI's Training Institute Performance programs team is seeking a Director of Business Growth & Operations to own and scale the business performance of FMI's experiential learning programs - the Project Manager Academy (PMA) and Construction Business Academy (CBA), with a mandate to develop and launch new offerings over time. This role is accountable for revenue growth, profitability, forecasting, and business development, operating each program as a business. The Director builds and leads the team and systems that support scale, and partners closely with subject-matter facilitators to bring programs to market - with the opportunity to facilitate personally as capacity allows.
For more than 70 years, FMI has partnered with organizations across the built environment to develop exceptional leaders and build stronger, more profitable businesses. Experience in or adjacent to the built environment is preferred, but strong program or business-unit leadership experience from other industries will be considered.
This is a full-time position based in either our Raleigh, NC or Denver, CO office. Travel is approximately 15-25%, with increased travel in the initial months to support onboarding.
**Applicants must be legally authorized to work in the U.S. on a full-time basis. FMI is unable to provide visa sponsorship at this time.
Key Responsibilities
  • Own end-to-end program performance across assigned offerings, operating each program as a business with accountability for revenue growth, profitability, and continuous improvement.
  • Own programs' financial performance, including forecasting, budgeting, pricing strategy, and margin management.
  • Lead business development for assigned programs, including client discovery, proposal development, and pricing strategy, with accountability for pipeline performance and enrollment targets.
  • Set growth strategy and roadmap for expanding into additional performance and technical offerings.
  • Build, lead, and develop a high-performing team of Program Operations Managers, Coordinators, and subcontracted facilitators, setting clear expectations, driving accountability, and ensuring operational discipline.
  • Foster a culture of ongoing feedback and coaching within the team, actively investing time in developing direct reports and addressing improvement areas as they arise.
  • Partner cross-functionally with Marketing, Consulting, and Operations to drive program visibility, demand generation, and execution excellence.
  • Identify and implement opportunities to improve efficiency, scalability, and overall program impact through systems, processes, and operational improvements.
  • Own the end-to-end client experience, ensuring programs deliver outcomes that drive retention, repeat business, and long-term client relationships.
  • Partner with facilitators and subject-matter experts to ensure content and delivery quality align with client and market needs.
  • Contribute to facilitation and content refinement, ensuring alignment with built-environment client needs.

Qualifications
  • Experience owning or operating a P&L, business unit, or revenue-generating program required.
  • 7+ years of experience building, scaling, or operating a business, program portfolio, or revenue-generating unit - regardless of industry - including direct team leadership and P&L or growth accountability.
  • Proven experience managing complex programs or business units with multiple stakeholders.
  • Demonstrated ability to manage financial performance, including budgeting, forecasting, and driving revenue or margin growth.
  • Demonstrated experience leading business development, including pipeline management, proposal development, and enrollment or sales targets.
  • Bachelor's degree in business, marketing, education, or a related field required; advanced degree preferred.
  • Experience in the built environment, including construction or related industries,
  • Facilitation, coaching, or leadership development experience a plus, but not required.
  • Demonstrated ability to coach and develop direct reports, with a track record of investing in team members' growth.
  • Strong strategic thinking, problem solving, and communication skills.
  • Proficiency with Microsoft Office, Salesforce, NetSuite, and Cvent.
  • Ability to operate effectively in dynamic, fast paced, and ambiguous environments with minimal direction.

Compensation Information
$120K base salary plus annual bonus opportunity as aligned with FMI's compensation structure.
Benefits
FMI offers a comprehensive benefits package, including fully paid employee medical insurance, life insurance, and long-term disability coverage, as well as additional benefit elections. Our package also includes a competitive 401(k) plan, paid time off (PTO), and parental leave.
Equal Opportunity
FMI is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, protected veteran status, or disability status.

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