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Digital Transformation Strategist Jobs in Rochester, NY

ASSA ABLOY

Regional Sales Manager

East Rochester, NY

$70K - $80K/yr

Biosite's purpose is to support the digital transformation of the construction industry, by being ... As well as managing the strategy, you will also be hands on; liaising with clients directly and ...

ASSA ABLOY

Regional Sales Manager

Rochester, NY

$70K - $80K/yr

Biosite's purpose is to support the digital transformation of the construction industry, by being ... As well as managing the strategy, you will also be hands on; liaising with clients directly and ...

Deloitte

SAP PP-ME Senior Consultant

Rochester, NY · On-site

... digital transformation. Join our team of strategic advisers and architects, differentiated by our industry depth to collaborate with leading solution providers and leverage your experience in ...

Sutherland

Director - Research

Rochester, NY

... and digital transformation. Sutherland Research & MII practice has made significant investments in creating solutions that change the way actionable insights get delivered for strategic and ...

Sutherland

Director - Research

Rochester, NY · On-site +1

... and digital transformation. Sutherland Research & MII practice has made significant investments in creating solutions that change the way actionable insights get delivered for strategic and ...

Sutherland Global

Director - Research

Rochester, NY · On-site

$134.54 - $201.80/hr

... and digital transformation. Sutherland Research & MII practice has made significant investments in creating solutions that change the way actionable insights get delivered for strategic and ...

Pwc

Senior Manager, Solution Architect

Rochester, NY · On-site

... drive digital transformation and enhance business performance. In this field, you will use your ... Growing as a strategic advisor, you leverage your influence, expertise, and network to deliver ...

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Showing results 21-40

All JobsDigital Transformation Strategist JobsDigital Transformation Strategist Jobs in Rochester, NY

Digital Transformation Strategist information

See Rochester, NY salary details

$29.1K

$90.9K

$134.2K

How much do digital transformation strategist jobs pay per year?

As of Aug 12, 2026, the average yearly pay for digital transformation strategist in Rochester, NY is $90,898.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,900.00 and $93,200.00 per year, depending on experience, location, and employer.

What are some common challenges faced by digital transformation strategists when aligning stakeholders around new technology initiatives?

A key challenge for Digital Transformation Strategists is ensuring buy-in from diverse stakeholders—ranging from executives to end-users—who may have differing priorities and varying levels of comfort with change. Building consensus often requires clear communication of the transformation’s benefits, addressing concerns proactively, and demonstrating quick wins to build momentum. Strategists must also navigate organizational silos and legacy systems, adapting their approach to fit the company's culture while fostering a collaborative, innovation-driven environment.

What does a digital transformation strategist do?

A digital transformation strategist develops and implements plans to integrate digital technologies into a company's operations, aiming to improve efficiency, customer experience, and competitive advantage. They analyze business processes, identify technology solutions, and collaborate with teams to drive change, often utilizing tools like data analytics and project management methodologies.

What are the key skills and qualifications needed to thrive as a digital transformation strategist?

To thrive as a Digital Transformation Strategist, you need expertise in business analysis, digital technologies, change management, and a relevant degree in business, IT, or a related field. Familiarity with digital platforms, data analytics tools, cloud solutions, and certifications like PMP or Agile are highly valued. Strong communication, strategic thinking, and stakeholder management abilities set outstanding strategists apart. These skills are crucial for successfully guiding organizations through complex digital changes and achieving sustainable business growth.

What is a digital transformation strategist?

A Digital Transformation Strategist is a professional who helps organizations leverage digital technologies to improve business processes, enhance customer experiences, and drive innovation. They assess current operations, identify opportunities for digitalization, and develop comprehensive roadmaps for integrating new technologies. Their role often involves collaborating with stakeholders across departments to ensure successful implementation and alignment with business goals. Ultimately, they guide companies through the complex process of digital change to remain competitive in a rapidly evolving market.
What are popular job titles related to Digital Transformation Strategist jobs in Rochester, NY? For Digital Transformation Strategist jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Digital Transformation Strategist jobs in Rochester, NY look for? The top searched job categories for Digital Transformation Strategist jobs in Rochester, NY are:
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Digital Transformation Strategist jobs near you

Marketing Director

Insero Talent Solutions

Rochester, NY

Full-time

Posted 28 days ago

Job description

Insero Talent Solutions has partnered with a flourishing optical company based in Rochester, NY, experiencing substantial growth to recruit a Marketing Director.

Position Summary

The Marketing Director serves as the senior marketing executive and principal advisor to the CEO on all marketing, branding, communications, and customer engagement initiatives. This position develops enterprise marketing strategies that drive revenue growth, strengthen brand equity, support product innovation, expand market share, and enhance customer experience across all business channels.

Scope of Responsibility

The Marketing Director has overall responsibility for corporate marketing strategy, digital transformation, brand management, demand generation, licensing, product marketing, communications, e-commerce marketing, retail marketing, analytics, and marketing technology.

The role leads internal staff and external agencies while partnering with executive leadership to achieve strategic business objectives.

Leadership Responsibilities

  • Serve as the principal marketing advisor to the CEO and executive leadership team.
  • Develop long-range marketing strategies aligned with corporate growth initiatives.
  • Lead enterprise brand architecture across all of the company's brands.
  • Direct integrated marketing strategies across digital, retail, wholesale, healthcare,
  • government, and e-commerce channels.
  • Lead product launch and go-to-market strategies.
  • Oversee digital marketing, SEO, SEM, paid media, content marketing, email marketing,
  • influencer marketing, affiliate marketing, and social media.
  • Lead licensing and strategic brand partnership marketing programs.
  • Direct corporate communications, public relations, executive messaging, and reputation
  • Develop annual marketing budgets and measure ROI, ROAS, CAC, CLV, and other key
  • performance indicators.
  • Champion AI, marketing technology, automation, CRM, analytics, and customer
  • intelligence initiatives.
  • Build, mentor, and lead a high-performing marketing department.

Education

  • Bachelor's degree in Marketing, Business Administration, Communications, Public Relations, or a related field, or an equivalent combination of education and progressively responsible marketing experience. MBA or related graduate degree preferred.

Experience

Required:

  • 10+ years of progressive marketing leadership experience.
  • Executive-level experience developing enterprise marketing strategy.
  • Experience leading multi-brand marketing organizations, digital marketing, budgeting, analytics, and cross-functional initiatives.

Preferred:

  • Manufacturing, optical, healthcare, consumer products, B2B/B2C, e-commerce, and licensed products experience.

Knowledge, Skills & Abilities

  • Enterprise marketing strategy, executive leadership, digital marketing, brand management, licensing, AI-enabled marketing, marketing analytics, financial management, customer insights, public relations, organizational development, strategic partnerships, and executive communication.
  • Oversee agencies, creative partners, vendors, licensors, and strategic partners.
  • Conduct market research, competitive intelligence, pricing analysis, and customer insight initiatives.
  • Engage and strengthen relationships with retail locations, ranging from independent standalone operations to medium and larger-scale businesses. Additionally, develop and execute marketing plans for these locations and collaborate effectively with client marketing representatives to align objectives, share insights, and co-create campaigns that deliver measurable results. Passion for fashion, sports, fandom culture, or entertainment marketing.
  • Drive innovation in omnichannel marketing and customer engagement.