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Digital Strategy Jobs in Dallas, TX (NOW HIRING)

GEI Consultants, Inc

Digital Consulting & Solutions Lead

Dallas, TX · On-site

$140 - $210/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Lead digital strategy discussions, discovery workshops, and client engagements focused on technology adoption, operational improvement, data‑driven decision‑making, and business value realization.

Socket.dev

Vice President of Digital Marketing

Irving, TX · On-site

$180 - $260/hr

Success in this role requires a strategic leader who combines data-driven decision making with a deep understanding of digital marketing, eCommerce, consumer behavior, and technology. What You'll ...

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All JobsDigital Strategy JobsDigital Strategy Jobs in Dallas, TX

Digital Strategy information

See Dallas, TX salary details

$65.3K

$110.5K

$166.2K

How much do digital strategy jobs pay per year?

As of Aug 16, 2026, the average yearly pay for digital strategy in Dallas, TX is $110,525.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,600.00 and $134,500.00 per year, depending on experience, location, and employer.

What is the difference between Digital Strategy vs Digital Marketing?

AspectDigital StrategyDigital Marketing
FocusOverall digital planning and business alignmentPromotional campaigns and audience engagement
SkillsStrategic thinking, data analysis, cross-channel planningContent creation, advertising, social media management
CredentialsOften requires marketing or business degrees, certifications like PMP or digital strategy coursesMarketing certifications like Google Ads, HubSpot, or social media certifications
Work EnvironmentCorporate, consulting, or agency settings focusing on business growthMarketing teams, advertising agencies, or in-house marketing departments

Digital Strategy involves creating comprehensive plans to align digital initiatives with business goals, focusing on long-term growth. Digital Marketing concentrates on executing campaigns to promote products or services and engage audiences. While they overlap, Digital Strategy is broader and more strategic, whereas Digital Marketing is more tactical and campaign-focused.

What is digital strategy?

Digital strategy refers to a comprehensive plan that organizations use to leverage digital technologies and channels to achieve business goals. It involves analyzing digital trends, understanding customer behavior, and utilizing tools like websites, social media, and data analytics to improve brand presence, customer engagement, and revenue. A strong digital strategy aligns technology initiatives with overall business objectives, ensuring that digital investments deliver measurable value. Professionals in this field often work on optimizing online experiences, driving digital transformation, and keeping the organization competitive in a rapidly changing digital landscape.

What does a digital strategist do?

A digital strategist develops and implements online marketing plans to improve a company's digital presence. They analyze data, identify target audiences, and use tools like SEO, social media, and analytics platforms to achieve marketing goals. Strong communication skills and knowledge of digital tools are essential for this role.

What are the key skills and qualifications needed to thrive as a digital strategist, and why are they important?

To thrive as a Digital Strategist, you need expertise in digital marketing concepts, data analysis, and strategic planning, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (like Google Analytics), content management systems, SEO tools, and sometimes certifications such as Google Ads or HubSpot are typically required. Strong communication, creativity, and adaptability help you collaborate across teams and respond to evolving digital trends. These skills are crucial for driving effective digital campaigns, optimizing online presence, and ensuring business growth in a competitive digital landscape.

Is a digital strategist a good career?

A digital strategist is a professional who develops and implements online marketing plans using data analysis, SEO, social media, and digital tools. The role offers opportunities for growth in a rapidly evolving field, with demand driven by businesses increasing their digital presence. Success typically requires strong analytical skills, creativity, and familiarity with marketing platforms and analytics tools.

How does a digital strategy professional typically collaborate with other departments within an organization?

Digital Strategy professionals frequently work cross-functionally, partnering with marketing, IT, product, and sales teams to ensure digital initiatives align with overall business goals. They often facilitate workshops, lead strategy sessions, and act as a bridge between technical and non-technical stakeholders. This role requires strong communication skills to translate complex digital concepts and ensure all departments are working towards cohesive objectives. Regular collaboration helps identify opportunities, streamline workflows, and maximize the impact of digital campaigns.

What are the most commonly searched types of Digital Strategy jobs in Dallas, TX?

The most popular types of Digital Strategy jobs in Dallas, TX are:

What are popular job titles related to Digital Strategy jobs in Dallas, TX?

For Digital Strategy jobs in Dallas, TX, the most frequently searched job titles are:

What job categories do people searching Digital Strategy jobs in Dallas, TX look for?

The top searched job categories for Digital Strategy jobs in Dallas, TX are:

What cities near Dallas, TX are hiring for Digital Strategy jobs?

Cities near Dallas, TX with the most Digital Strategy job openings:

Digital Strategy jobs near you
Infographic showing various Digital Strategy job openings in Dallas, TX as of August 2026, with employment types broken down into 100% Full Time. Highlights an 80% In-person, and 20% Remote job distribution, with an average salary of $110,525 per year, or $53.1 per hour.

Digital Strategy & Marketing Technology Manager

Hope for the Heart

Plano, TX • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 19 hours ago

Job description

About Hope for the Heart

Hope for the Heart is a biblical counseling, coaching, and caregiving ministry founded by June Hunt in 1986 to provide biblical hope and practical help on real-life issues. We equip individuals and churches through our Complete System of Care—a fully integrated library of resources and training tools rooted in God's Word. Our resources include the 100+ topic Keys for Living Library, online courses, an award-winning radio broadcast, podcasts, training events, and other biblical tools. We also equip ministry leaders, counselors, and Christian life coaches around the world through our coaching initiative, the International Christian Coaching Institute. Our heart is to give people every reason for hope, for every challenge in life. Because hope means everything.

 
About the Position

The Digital Strategy & Marketing Technology (MarTech) Manager provides ministry-wide oversight and strategic support for Hope for the Heart’s digital platforms, analytics, and marketing technology ecosystem. This role supports strategic decision-making, execution, and optimization across departments by ensuring that digital systems, data, and insights are aligned with organizational goals, stewardship responsibilities, and the mission of Hope for the Heart.

 
Please note that this job is in-office at our office located in The Hope Center in Plano, Texas


Responsibilities
Analytical

  • Monitor daily and intraday performance across digital platforms, campaigns, and systems to ensure alignment with organizational goals.
  • Develop and maintain daily, weekly, and campaign-based reports evaluating marketing efforts, KPIs, budget pacing, and revenue performance.
  • Analyze digital marketing spend and return to support financial stewardship and informed decision-making.
  • Apply testing and optimization methodologies (e.g., A/B testing, experimentation, segmentation, attribution analysis) to improve effectiveness across channels.
  • Translate data into clear findings and recommendations for leadership and cross-functional stakeholders.
  • Analyze constituent behavior and digital journeys across multiple touchpoints to identify trends, insights, and opportunities for personalization and engagement.



Management

  • Manage the ministry’s marketing technology ecosystem, including CRM, marketing automation, analytics, and donation platforms.
  • Lead and support digital marketing initiatives across email, paid social, search, display, SMS, database-driven campaigns, and SEO.
  • Oversee donation page strategy, creation, testing, and deployment to improve donor experience and conversion performance.
  • Provide technical and execution support for donation and non-donation page builds as needed to support ministry initiatives.
  • Define success metrics, dashboards, and reporting frameworks aligned with business and ministry objectives.
  • Collaborate with multi-disciplinary teams to identify challenges, resolve performance gaps, and build upon successful initiatives.
  • Work closely with the Vice President of Marketing and interface with external vendors as needed.


Job Requirements

  • Bachelor’s degree in marketing, or revelant other degree or equivalent experience
  • At least five (5) years of experience in analytics and/or digital marketing
  • Excellent written and verbal communication skills, with the ability to effectively communicate the purpose of HFTH events and initiatives to the public via phone, fax, e-mails, letters and in-person visits. 
  • Strong marketing technology skills and experience required, including experience with Google Analytics and Google Grant, Meta, and various marketing automation, CRM, and analytics tools
  • Experience with HubSpot required; HubSpot certifications preferred
  • Experience with donation and giving platforms, such as Fundraise Up and Virtuous 
  • Experience with HTML and page-building tools


Benefits

  • 100%-employer paid Medical & Dental benefits for employees; Vision insurance available for small monthly premium; Insurance benefits available 1st of the month after start
  • HSA & FSA compatible Medical plans
  • Paid time off (two weeks of vacation & two weeks of sick leave) & 15 paid holidays
  • 403(b) retirement plan
  • Work-from-home Fridays