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Digital Strategy Jobs in Austin, TX (NOW HIRING)

Phase2 Technology

Director of Digital Engagement

Austin, TX · On-site

$152.10 - $185.90/hr

Serving as a strategist, innovator and convener of digital practitioners, this role is critical to advancing Dell Med's and UT Health Austin's missions through measurable, user‑centered digital ...

Nood

Head of Digital

Austin, TX

We're hiring a Head of Digital to own the DTC growth engine: revenue, contribution margin, and the ... Channel strategy and budget allocation across Meta, Google, and an expansion roadmap (TikTok ...

Accenture

B2B Marketing Strategy Director

Austin, TX · On-site

$94K - $293K/yr

As a B2B Strategy Director in Digital Marketing Strategy, this role will be focused on crafting integrated marketing strategies and orchestrating plans that build brand experiences and drive demand ...

Nood

Head of Digital

Austin, TX · Remote

We're hiring a Head of Digital to own the DTC growth engine: revenue, contribution margin, and the ... Channel strategy and budget allocation across Meta, Google, and an expansion roadmap (TikTok ...

Audacy, Inc.

Digital Sales Specialist

Austin, TX · On-site

The role is designed for a candidate with technical and strategic digital knowledge who does not just help sell "products," rather moves our sales team to create comprehensive multi-channel digital ...

Audacy, Inc.

Digital Sales Specialist

Austin, TX

You will act as a strategic advisor to both our internal local sales team and our valuable clients. What You'll Do: * Partner with account executives to identify and generate digital sales ...

Audacy, Inc.

Digital Sales Specialist

Austin, TX

You will act as a strategic advisor to both our internal local sales team and our valuable clients. Responsibilities What You'll Do: * Partner with account executives to identify and generate digital ...

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Digital Strategy information

See Austin, TX salary details

$65.4K

$110.7K

$166.5K

How much do digital strategy jobs pay per year?

As of Aug 16, 2026, the average yearly pay for digital strategy in Austin, TX is $110,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,700.00 and $134,800.00 per year, depending on experience, location, and employer.

What is digital strategy?

Digital strategy refers to a comprehensive plan that organizations use to leverage digital technologies and channels to achieve business goals. It involves analyzing digital trends, understanding customer behavior, and utilizing tools like websites, social media, and data analytics to improve brand presence, customer engagement, and revenue. A strong digital strategy aligns technology initiatives with overall business objectives, ensuring that digital investments deliver measurable value. Professionals in this field often work on optimizing online experiences, driving digital transformation, and keeping the organization competitive in a rapidly changing digital landscape.

What are the key skills and qualifications needed to thrive as a digital strategist, and why are they important?

To thrive as a Digital Strategist, you need expertise in digital marketing concepts, data analysis, and strategic planning, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (like Google Analytics), content management systems, SEO tools, and sometimes certifications such as Google Ads or HubSpot are typically required. Strong communication, creativity, and adaptability help you collaborate across teams and respond to evolving digital trends. These skills are crucial for driving effective digital campaigns, optimizing online presence, and ensuring business growth in a competitive digital landscape.

How does a digital strategy professional typically collaborate with other departments within an organization?

Digital Strategy professionals frequently work cross-functionally, partnering with marketing, IT, product, and sales teams to ensure digital initiatives align with overall business goals. They often facilitate workshops, lead strategy sessions, and act as a bridge between technical and non-technical stakeholders. This role requires strong communication skills to translate complex digital concepts and ensure all departments are working towards cohesive objectives. Regular collaboration helps identify opportunities, streamline workflows, and maximize the impact of digital campaigns.

What is the difference between Digital Strategy vs Digital Marketing?

AspectDigital StrategyDigital Marketing
FocusOverall digital planning and business alignmentPromotional campaigns and audience engagement
SkillsStrategic thinking, data analysis, cross-channel planningContent creation, advertising, social media management
CredentialsOften requires marketing or business degrees, certifications like PMP or digital strategy coursesMarketing certifications like Google Ads, HubSpot, or social media certifications
Work EnvironmentCorporate, consulting, or agency settings focusing on business growthMarketing teams, advertising agencies, or in-house marketing departments

Digital Strategy involves creating comprehensive plans to align digital initiatives with business goals, focusing on long-term growth. Digital Marketing concentrates on executing campaigns to promote products or services and engage audiences. While they overlap, Digital Strategy is broader and more strategic, whereas Digital Marketing is more tactical and campaign-focused.

Is a digital strategist a good career?

A digital strategist is a professional who develops and implements online marketing plans using data analysis, SEO, social media, and digital tools. The role offers opportunities for growth in a rapidly evolving field, with demand driven by businesses increasing their digital presence. Success typically requires strong analytical skills, creativity, and familiarity with marketing platforms and analytics tools.

What does a digital strategist do?

A digital strategist develops and implements online marketing plans to improve a company's digital presence. They analyze data, identify target audiences, and use tools like SEO, social media, and analytics platforms to achieve marketing goals. Strong communication skills and knowledge of digital tools are essential for this role.

What are the most commonly searched types of Digital Strategy jobs in Austin, TX?

The most popular types of Digital Strategy jobs in Austin, TX are:

What are popular job titles related to Digital Strategy jobs in Austin, TX?

For Digital Strategy jobs in Austin, TX, the most frequently searched job titles are:

What job categories do people searching Digital Strategy jobs in Austin, TX look for?

The top searched job categories for Digital Strategy jobs in Austin, TX are:

What cities near Austin, TX are hiring for Digital Strategy jobs?

Cities near Austin, TX with the most Digital Strategy job openings:

Digital Strategy jobs near you
Infographic showing various Digital Strategy job openings in Austin, TX as of August 2026, with employment types broken down into 1% Internship, 83% Full Time, 11% Part Time, 1% Temporary, and 4% Contract. Highlights an 88% Physical, 4% Hybrid, and 8% Remote job distribution, with an average salary of $110,719 per year, or $53.2 per hour.

Senior Digital Strategist, Content Strategy & Operations

Adobe

Austin, TX • On-site

Full-time

Re-posted 4 days ago

Adobe rating

8.9

Company rating: 8.9 out of 10

Based on 10 frontline employees who took The Breakroom Quiz

39th of 244 rated software companies

Job description

The Opportunity

Customer Experience is entering a new era-one where AI is a fundamental driver of how people interact with brands, platforms, and services. This role offers the chance to guide some of the world's most influential brands as theymeetthe moment.You'llhelp clients harness AI to evolve their content supply chain and operational capabilities.

As a Senior Digital Strategist,you'llhelp clients advance their vision for an end-to-end content supply chain that enables better personalization and accelerates speed-to-market.You'llcontribute to crafting operating models, governance frameworks, and roadmaps that align content strategy & operations with businessobjectives.You'llguide organizations by using Adobe's industry-leading solutions like Adobe Experience Manager, AdobeGenStudio, and Firefly-powered generative technologies. These tools help build content ecosystems that enable scalable, personalizedexperiencesand efficient delivery.

WhatYou'llDo

This roleleadsdigital transformation work with senior leaders. The focus is on the digital content workflow, technology adoption, and how teams work together. You will define strategy, find gaps, and build solutions based on data. You will work in matrixed organizations to align priorities and help teamsmove workforward.

You will assess content operations across people, processes, platforms, governance, and operating models. You will design future stateprocessfrom planning through delivery and optimization. You will advise on content operating models, including governance, workflows, and team structures. Collaborate with content, marketing, technology, and operations teams to align content strategy with business goals and platform capabilities.

You will help clients apply AI in content operations. This includes automation, metadata, reuse, personalization, and content intelligence. You will support change management so new ways of working take hold. You will present recommendations and roadmaps to senior leaders, mentor project teams, and work through new or unclear problems using structured problem-solving.

Basic Qualifications

  • 10+ years of experience in digital strategy, content operations, enterprise consulting, or related fields, with a solid foundation in value measurement and transformation work.

  • Demonstrated ability to navigate matrixed organizations, build influence across multi-functional teams, and align diverse complex business groups toward sharedobjectives.

  • Expertisein Adobe Experience Cloud solutions, including real-time personalization, process automation, and data-driven decision-making.

  • Experience leading enterprise-wide content operations, driving efficient content supply chains, personalization programs, and omnichannel execution.

  • Proven success contributing to executive-level transformation projects with Fortune 500 clients, bringing structured data-driven thinking and clarity to complex challenges.

  • Effective communication and executiveready presentation skills, with the ability to simplify complex ideas into compelling narratives.

  • Experience driving adoption and changemanagement efforts, supporting participant evangelization and enablement.

  • A self-starter mentality, with a consistent curiosity and a strong habit of strategic questioning that fuels innovation.

  • Comfort working in ambiguous environments, applying an entrepreneurial, problemsolving approach to netnew or "first time" challenges.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.


Let's Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408-536-3015.

AI Use Guidelines for Interviews:
Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI - and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it's restricted during live interviews. See how we think about AI in the hiring experience.

Expected Pay Range:

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this positionis $131,600 -- $245,300 annually. Paywithin this range varies by work locationand may also depend on job-related knowledge, skills,and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process. In California, the pay range for this position is $169,400 - $245,300 In New York, the pay range for this position is $169,400 - $245,300

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

What Adobe employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Adobe

Sourced by ZipRecruiter

Adobe for All is our vision to advance diversity, equity, and inclusion (DEI) across our company and in our communities. We’re focused on creating a more diverse and inclusive workforce; unleashing the full potential of every employee; and driving meaningful impact for Adobe, our industry, and society at large. Creativity has the power to unite us and inspire us to change the world. Through a vision we call Creativity for All, we’re empowering millions of people of all ages and backgrounds to express themselves, reach their full potential, and share their diverse perspectives with the world. We’re committed to advancing the responsible use of technology and driving a positive environmental impact through sustainability and climate action. Our innovations are making a significant impact across AI ethics, security, privacy, trust and safety, accessibility, and sustainability.

Industry

Computer and computer peripheral equipment and software wholesalers

Company size

10,000+ Employees

Headquarters location

San Jose, CA, US

Year founded

1982

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