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Digital Strategy Jobs in Virginia (NOW HIRING)

WHRO

Database & Digital Fundraising Manager

Norfolk, VA · On-site

$70K - $80K/yr

The Manager ensures the integrity, functionality, and strategic use of constituent data across all fundraising channels, while leading the execution and continuous improvement of digital fundraising ...

WHRO

Database & Digital Fundraising Manager

Norfolk, VA · On-site

$90 - $110/hr

The Manager ensures the integrity, functionality, and strategic use of constituent data across all fundraising channels, while leading the execution and continuous improvement of digital fundraising ...

WHRO

Database & Digital Fundraising Manager

Norfolk, VA · On-site

The Manager ensures the integrity, functionality, and strategic use of constituent data across all fundraising channels, while leading the execution and continuous improvement of digital fundraising ...

PLUS Communications

Digital Director

Arlington, VA · On-site

Execute digital strategies for public affairs clients, translating senior leadership direction into effective campaigns * Serve as a primary day-to-day client contact, ensuring high-quality, timely ...

PLUS Communications

Digital Director

Arlington, VA · On-site

Execute digital strategies for public affairs clients, translating senior leadership direction into effective campaigns * Serve as a primary day-to-day client contact, ensuring high-quality, timely ...

PLUS Communications

Digital Director

Arlington, VA · Hybrid

Execute digital strategies for public affairs clients, translating senior leadership direction into effective campaigns * Serve as a primary day-to-day client contact, ensuring high-quality, timely ...

PLUS Communications

Digital Director

Arlington, VA · Hybrid

Execute digital strategies for public affairs clients, translating senior leadership direction into effective campaigns * Serve as a primary day-to-day client contact, ensuring high-quality, timely ...

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All JobsDigital Strategy JobsDigital Strategy Jobs in Virginia

Digital Strategy information

See Virginia salary details

$65.4K

$110.8K

$166.6K

How much do digital strategy jobs pay per year?

As of Sep 6, 2026, the average yearly pay for digital strategy in Virginia is $110,769.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,800.00 and $134,800.00 per year, depending on experience, location, and employer.

What is digital strategy?

Digital strategy refers to a comprehensive plan that organizations use to leverage digital technologies and channels to achieve business goals. It involves analyzing digital trends, understanding customer behavior, and utilizing tools like websites, social media, and data analytics to improve brand presence, customer engagement, and revenue. A strong digital strategy aligns technology initiatives with overall business objectives, ensuring that digital investments deliver measurable value. Professionals in this field often work on optimizing online experiences, driving digital transformation, and keeping the organization competitive in a rapidly changing digital landscape.

What are the key skills and qualifications needed to thrive as a digital strategist, and why are they important?

To thrive as a Digital Strategist, you need expertise in digital marketing concepts, data analysis, and strategic planning, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (like Google Analytics), content management systems, SEO tools, and sometimes certifications such as Google Ads or HubSpot are typically required. Strong communication, creativity, and adaptability help you collaborate across teams and respond to evolving digital trends. These skills are crucial for driving effective digital campaigns, optimizing online presence, and ensuring business growth in a competitive digital landscape.

How does a digital strategy professional typically collaborate with other departments within an organization?

Digital Strategy professionals frequently work cross-functionally, partnering with marketing, IT, product, and sales teams to ensure digital initiatives align with overall business goals. They often facilitate workshops, lead strategy sessions, and act as a bridge between technical and non-technical stakeholders. This role requires strong communication skills to translate complex digital concepts and ensure all departments are working towards cohesive objectives. Regular collaboration helps identify opportunities, streamline workflows, and maximize the impact of digital campaigns.

What is the difference between Digital Strategy vs Digital Marketing?

AspectDigital StrategyDigital Marketing
FocusOverall digital planning and business alignmentPromotional campaigns and audience engagement
SkillsStrategic thinking, data analysis, cross-channel planningContent creation, advertising, social media management
CredentialsOften requires marketing or business degrees, certifications like PMP or digital strategy coursesMarketing certifications like Google Ads, HubSpot, or social media certifications
Work EnvironmentCorporate, consulting, or agency settings focusing on business growthMarketing teams, advertising agencies, or in-house marketing departments

Digital Strategy involves creating comprehensive plans to align digital initiatives with business goals, focusing on long-term growth. Digital Marketing concentrates on executing campaigns to promote products or services and engage audiences. While they overlap, Digital Strategy is broader and more strategic, whereas Digital Marketing is more tactical and campaign-focused.

Is a digital strategist a good career?

A digital strategist is a professional who develops and implements online marketing plans using data analysis, SEO, social media, and digital tools. The role offers opportunities for growth in a rapidly evolving field, with demand driven by businesses increasing their digital presence. Success often requires strong analytical skills, creativity, and familiarity with marketing platforms and analytics software.

What does a digital strategy do?

A digital strategy professional develops plans to use digital channels, such as websites, social media, and online advertising, to achieve business goals. They analyze data, select appropriate tools, and coordinate campaigns to improve online presence and engagement. Strong analytical skills and familiarity with digital marketing tools are essential for this role.

What are the most commonly searched types of Digital Strategy jobs in Virginia?

The most popular types of Digital Strategy jobs in Virginia are:

What are popular job titles related to Digital Strategy jobs in Virginia?

For Digital Strategy jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Digital Strategy jobs in Virginia look for?

The top searched job categories for Digital Strategy jobs in Virginia are:

What cities in Virginia are hiring for Digital Strategy jobs?

Cities in Virginia with the most Digital Strategy job openings:

Digital Strategy jobs near you
Infographic showing various Digital Strategy job openings in Virginia as of August 2026, with employment types broken down into 1% Internship, 82% Full Time, 13% Part Time, 1% Temporary, and 3% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $110,769 per year, or $53.3 per hour.

Senior Director, Digital

PLUS Communications

Arlington, VA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 22 days ago

Job description

PLUS Communications is a full-service communications firm based in Arlington, Virginia. PLUS Communications leads award-winning campaigns integrating public affairs, corporate communications, digital, advertising and media buying. PLUS means more!
PLUS Communications is seeking a creative and hard-working Senior Director to join our fast-growing digital practice to help top-tier advocacy campaigns and organizations win, every day.
Your day in this position may include:
  • Crafting innovative digital strategies for public affairs clients, anticipating opportunities and challenges to build timely, cost-efficient, winning campaigns.
  • Managing and cultivating client relationships to grow existing client accounts and leading the development and strategic planning of new business proposals.
  • Managing a team of strategists to successfully execute daily responsibilities and new projects for public affairs accounts.
  • Collaborating with our Graphic Design department to provide design collateral for clients, including logos, one-pagers, social graphics, and more.
  • Partnering with our Digital Advertising team to submit plan requests, traffic new campaigns and prepare client reports.

This job may be for you, if you:
  • Have previous experience working in a fast-paced environment.
  • Are comfortable engaging with clients and outside groups on day-to-day deliverables.
  • Have previous experience leading a high-performing team and driving results.
  • Have a knack with words and enjoy writing on a variety of topics with quick turnaround.
  • Are natural problem solver who always looks for a way to improve end results for clients and the team.
  • Have strong organizational skills and ability to manage several projects simultaneously to ensure nothing falls through the cracks.
  • Are willing to do whatever it takes to get the job done, no matter the time commitment.

Requirements
  • 8+ years of relevant experience in digital marketing, public affairs, public relations and / or political campaign work. Some past public affairs or public relations agency experience is required.
  • Advanced writing skills with the ability to write for senior-level stakeholders and proficiency in editing with a strong understanding of AP Style.
  • Experience using digital/social media tools for issue advocacy and public affairs campaigns.
  • Proven track record of developing and executing successful digital strategies and managing client relationships.
  • Demonstrated experience deploying AI tools to improve processes while adhering to company expectations for utilization.
  • Familiarity with the Adobe creative suite is a plus.

Benefits
The budgeted salary is $120,000 and there is an opportunity for a year-end bonus. Medical, dental, vision, 401k, and life insurance. We also offer a paid parental leave program, paid vacation and paid sick leave. In addition, we have a work from home hybrid environment.
PLUS Communications is an Equal Employment Opportunity (EEO) employer.

Apply