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Digital Strategy Director Jobs in Virginia (NOW HIRING)

PLUS Communications

Digital Director

Arlington, VA · On-site

PLUS Communications is seeking a creative and hard-working Director to join our fast-growing ... Execute digital strategies for public affairs clients, translating senior leadership direction into ...

PLUS Communications

Digital Director

Arlington, VA · Hybrid

PLUS Communications is seeking a creative and hard-working Director to join our fast-growing ... Execute digital strategies for public affairs clients, translating senior leadership direction into ...

PLUS Communications

Digital Director

Arlington, VA · On-site

PLUS Communications is seeking a creative and hard-working Director to join our fast-growing ... Execute digital strategies for public affairs clients, translating senior leadership direction into ...

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All JobsDigital Strategy JobsDigital Strategy Director JobsDigital Strategy Director Jobs in Virginia

Digital Strategy Director information

See Virginia salary details

$96.7K

$141.2K

$192.8K

How much do digital strategy director jobs pay per year?

As of Jul 29, 2026, the average yearly pay for digital strategy director in Virginia is $141,240.00, according to ZipRecruiter salary data. Most workers in this role earn between $106,100.00 and $174,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Strategy Director, and why are they important?

To thrive as a Digital Strategy Director, you need expertise in digital marketing, analytics, business strategy, and often a relevant degree such as in marketing, communications, or business. Mastery of tools like Google Analytics, CRM platforms, marketing automation software, and data visualization systems is typically required, along with certifications such as Google Analytics or HubSpot. Strong leadership, strategic thinking, and communication skills help to inspire teams and articulate digital visions to stakeholders. These skills are vital to driving organizational growth, ensuring effective cross-functional execution, and maintaining a competitive edge in the digital landscape.

What does a digital strategy director do?

A digital strategy director develops and oversees a company's online marketing and digital initiatives to align with business goals. They analyze market trends, coordinate cross-functional teams, and utilize tools like analytics platforms to optimize digital campaigns and improve online presence.

How does a Digital Strategy Director typically collaborate with other departments within an organization?

A Digital Strategy Director works closely with various departments such as marketing, IT, sales, and product development to ensure digital initiatives align with overall business goals. Collaboration often involves leading cross-functional teams, facilitating communication between stakeholders, and translating digital objectives into actionable plans. This role requires a strong ability to build consensus, manage expectations, and integrate feedback from multiple sources to drive cohesive digital transformation efforts.

How much does a strategy director earn?

A strategy director typically earns between $100,000 and $200,000 annually, depending on experience, industry, and location. Senior roles may include bonuses and benefits, and strong leadership and strategic planning skills are essential for this position.

How much does a director of digital strategy make?

A director of digital strategy typically earns between $100,000 and $180,000 annually, depending on experience, industry, and location. They often oversee digital marketing initiatives, develop strategic plans, and utilize tools like analytics platforms to measure success.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as Digital Strategy Director, Senior Media Manager, or Content Director often earn $150,000 or more annually, especially with extensive experience, leadership skills, and proficiency in data analytics and digital marketing tools. These positions typically require strategic planning, team management, and a strong understanding of digital platforms and audience engagement.
What are the most commonly searched types of Digital Strategy jobs in Virginia? The most popular types of Digital Strategy jobs in Virginia are:
What are popular job titles related to Digital Strategy Director jobs in Virginia? For Digital Strategy Director jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Digital Strategy Director jobs in Virginia look for? The top searched job categories for Digital Strategy Director jobs in Virginia are:
What cities in Virginia are hiring for Digital Strategy Director jobs? Cities in Virginia with the most Digital Strategy Director job openings:
Digital Strategy Director jobs near you
Infographic showing various Digital Strategy Director job openings in Virginia as of July 2026, with employment types broken down into 98% Full Time, and 2% Contract. Highlights an 90% In-person, and 10% Remote job distribution, with an average salary of $141,240 per year, or $67.9 per hour.

Director Digital Strategy & Integrated Visibility

BRG Communications

Alexandria, VA • On-site

Full-time

Medical, Dental, Retirement, PTO

Re-posted 2 days ago

Job description

Salary:

Director Digital Strategy & Integrated Visibility

BRG Communications | Hybrid Alexandria, VA

BRG Communications is an award-winning communications agency focused on health, wellness, and better living. Recently named PRWeeks Outstanding Small Agency of the Year for 2026, BRG helps organizations build credibility, strengthen visibility, and drive meaningful audience engagement through integrated communications strategies.

We are seeking a strategic, entrepreneurial digital leader to help strengthen integrated client programs, guide implementation teams, support agency growth, and help shape BRGs next phase of evolution.


About the Role

The Director Digital Strategy & Integrated Visibility will lead BRGs integrated visibility and engagement capabilities across paid, owned, earned, organic, search, AI-driven discovery, content strategy, and digital experience.

This role partners closely with account teams, creative, research and insights, operations, and executive leadership to strengthen integrated communications programs and future-facing agency capabilities.

The ideal candidate is equally comfortable:

  • providing senior-level client counsel
  • guiding integrated visibility and engagement strategy
  • leading cross-functional collaboration and implementation
  • supporting new business growth and pitches
  • translating emerging trends into practical recommendations
  • helping build scalable agency capabilities over time


Key Responsibilities

  • Lead integrated visibility, engagement, and amplification strategies across search, AI discovery, paid, content, and digital ecosystems
  • Advise clients on audience visibility, discoverability, engagement, and integrated communications strategy
  • Partner with account leadership to strengthen integrated client programs
  • Oversee integrated paid media efforts across search, social, display, streaming/CTV, and emerging platforms
  • Provide strategic oversight for website strategy, UX, content visibility, and digital storytelling
  • Support agency growth, new business strategy, and integrated capability development
  • Collaborate across account services, research and insights, analytics, creative, operations, and business development teams


Qualifications

  • 812+ years of experience in digital strategy, integrated communications, or agency leadership
  • Strong understanding of modern search ecosystems, AI-driven discovery, and integrated visibility strategy
  • Experience leading integrated paid, owned, earned, and organic digital programs
  • Strong executive presence and client counsel skills
  • Entrepreneurial mindset with interest in helping build and evolve agency capabilities
  • Healthcare, wellness, association, or mission-driven sector experience preferred


Why BRG

This role offers the opportunity to help shape the future direction of an award-winning agency while working directly alongside executive leadership and integrated client teams.

Benefits include:

  • Hybrid and flexible work environment
  • Generous PTO and Summer Hours
  • 100% employer-paid healthcare and dental coverage
  • 401(k) with employer match
  • Professional development support
  • Better Living Bucks program

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required for this role.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, or other protected classifications.

Candidates requiring reasonable accommodation during the application or interview process are encouraged to request assistance.