The Team: Mattel Digital Studios (MDS) is a cross-functional division that leverages digital ... The MDS Strategy team functions as the central hub for strategy and insights across MDS ensuring ...
The Team: Mattel Digital Studios (MDS) is a cross-functional division that leverages digital ... The MDS Strategy team functions as the central hub for strategy and insights across MDS ensuring ...
Supervisor, Digital
Los Angeles, CA · On-site
$85K - $100K/yr
Job Summary The Digital Strategy Supervisor is a central facet within the Digital Strategy team. Working under the guidance of the VP of Digital Strategy, the Digital Strategy Supervisor constructs ...
Supervisor, Digital
Los Angeles, CA · On-site
$85K - $100K/yr
Job Summary The Digital Strategy Supervisor is a central facet within the Digital Strategy team. Working under the guidance of the VP of Digital Strategy, the Digital Strategy Supervisor constructs ...
Head of SSF Site Services Digital Strategy and Products
South San Francisco, CA · On-site
$200.10 - $371.50/hr
Genentech is seeking an exceptional Head of SSF Site Services Digital Strategy and Products to spearhead the digital evolution of our Site Services division. In this pivotal role, you'll lead a ...
Head of SSF Site Services Digital Strategy and Products
South San Francisco, CA · On-site
$200.10 - $371.50/hr
Genentech is seeking an exceptional Head of SSF Site Services Digital Strategy and Products to spearhead the digital evolution of our Site Services division. In this pivotal role, you'll lead a ...
The Team: Mattel Digital Studios (MDS) is a cross-functional division that leverages digital ... The MDS Strategy team functions as the central hub for strategy and insights across MDS, ensuring ...
The Team: Mattel Digital Studios (MDS) is a cross-functional division that leverages digital ... The MDS Strategy team functions as the central hub for strategy and insights across MDS, ensuring ...
The Team: Mattel Digital Studios (MDS) is a cross-functional division thatleveragesdigital ... The MDS Strategy team functions as the central hub for strategy and insights across MDS, ensuring ...
The Team: Mattel Digital Studios (MDS) is a cross-functional division thatleveragesdigital ... The MDS Strategy team functions as the central hub for strategy and insights across MDS, ensuring ...
Head of SSF Site Services Digital Strategy and Products
South San Francisco, CA · On-site
$200K - $371K/yr
Genentech is seeking an exceptional Head of SSF Site Services Digital Strategy and Products to spearhead the digital evolution of our Site Services division. In this pivotal role, you'll lead a ...
Head of SSF Site Services Digital Strategy and Products
South San Francisco, CA · On-site
$200K - $371K/yr
Genentech is seeking an exceptional Head of SSF Site Services Digital Strategy and Products to spearhead the digital evolution of our Site Services division. In this pivotal role, you'll lead a ...
Head of SSF Site Services Digital Strategy and Products
South San Francisco, CA · On-site
$200K - $371K/yr
Genentech is seeking an exceptional Head of SSF Site Services Digital Strategy and Products to spearhead the digital evolution of our Site Services division. In this pivotal role, you'll lead a ...
Head of SSF Site Services Digital Strategy and Products
South San Francisco, CA · On-site
$200K - $371K/yr
Genentech is seeking an exceptional Head of SSF Site Services Digital Strategy and Products to spearhead the digital evolution of our Site Services division. In this pivotal role, you'll lead a ...
Digital Strategy ManagementIdentify consumer trends and information to drive market research in advance of marketplace shifts; includes ability to scope out research needed to obtain relevant market ...
Quick apply
Digital Strategy ManagementIdentify consumer trends and information to drive market research in advance of marketplace shifts; includes ability to scope out research needed to obtain relevant market ...
Digital Strategy Management Identify consumer trends and information to drive market research in advance of marketplace shifts; includes ability to scope out research needed to obtain relevant market ...
Digital Strategy Management Identify consumer trends and information to drive market research in advance of marketplace shifts; includes ability to scope out research needed to obtain relevant market ...
Principal, PMX Digital Strategy & Transformation Job Code: 41587 Job Location: Palm Bay FL, Herndon CA, Camden NJ, Millersville MD or Anaheim CA. Schedule: (9/80)- Employees work 9 out of every 14 ...
Principal, PMX Digital Strategy & Transformation Job Code: 41587 Job Location: Palm Bay FL, Herndon CA, Camden NJ, Millersville MD or Anaheim CA. Schedule: (9/80)- Employees work 9 out of every 14 ...
Principal, PMX Digital Strategy & Transformation Job Code: 41587 Job Location: Palm Bay FL, Herndon CA, Camden NJ, Millersville MD or Anaheim CA. Schedule: (9/80)- Employees work 9 out of every 14 ...
Principal, PMX Digital Strategy & Transformation Job Code: 41587 Job Location: Palm Bay FL, Herndon CA, Camden NJ, Millersville MD or Anaheim CA. Schedule: (9/80)- Employees work 9 out of every 14 ...
Principal, PMX Digital Strategy & Transformation
$153K - $284K/yr
Principal, PMX Digital Strategy & Transformation Job Code: 41587 Job Location: Palm Bay FL, Herndon CA, Camden NJ, Millersville MD or Anaheim CA. Schedule: (9/80)- Employees work 9 out of every 14 ...
Principal, PMX Digital Strategy & Transformation
$153K - $284K/yr
Principal, PMX Digital Strategy & Transformation Job Code: 41587 Job Location: Palm Bay FL, Herndon CA, Camden NJ, Millersville MD or Anaheim CA. Schedule: (9/80)- Employees work 9 out of every 14 ...
Overall Purpose The Director, Strategy & Development - Digital Assets will define and advance Early Warning's digital asset ecosystem strategy, including participation models, governance concepts ...
Overall Purpose The Director, Strategy & Development - Digital Assets will define and advance Early Warning's digital asset ecosystem strategy, including participation models, governance concepts ...
Director, Digital Merchandising & Strategy
San Francisco, CA · On-site +1
$171K - $187K/yr
The Digital Merchandising & Strategy team ensures: Search, browse, and navigation work seamlessly The right products surface at the right time Site experience and recommendations drive engagement and ...
Director, Digital Merchandising & Strategy
San Francisco, CA · On-site +1
$171K - $187K/yr
The Digital Merchandising & Strategy team ensures: Search, browse, and navigation work seamlessly The right products surface at the right time Site experience and recommendations drive engagement and ...
Senior UX Strategist, Contract
San Jose, CA · On-site +1
$90 - $140/hr
They will serve as thought leader in aligning digital solutions and drive high-level discussions to make strategy, content, UX, design and development recommendations based on the identified client ...
Senior UX Strategist, Contract
San Jose, CA · On-site +1
$90 - $140/hr
They will serve as thought leader in aligning digital solutions and drive high-level discussions to make strategy, content, UX, design and development recommendations based on the identified client ...
Client Success Specialist, Digital Strategy & Success
Los Angeles, CA · On-site
$71K - $75K/yr
Own day-to-day campaign execution for assigned digital campaigns in partnership with Account Executives, Digital Strategy Leadership and Ap Operations. * Build proposals and impression goals once ...
Client Success Specialist, Digital Strategy & Success
Los Angeles, CA · On-site
$71K - $75K/yr
Own day-to-day campaign execution for assigned digital campaigns in partnership with Account Executives, Digital Strategy Leadership and Ap Operations. * Build proposals and impression goals once ...
The Associate Director, Medical Digital Strategy & Activation is a strategic leader responsible for advancing Medical Affairs' digital and artificial intelligence strategy and translating it into ...
New
The Associate Director, Medical Digital Strategy & Activation is a strategic leader responsible for advancing Medical Affairs' digital and artificial intelligence strategy and translating it into ...
New
The Associate Director, Medical Digital Strategy & Activation is a strategic leader responsible for advancing Medical Affairs' digital and artificial intelligence strategy and translating it into ...
The Associate Director, Medical Digital Strategy & Activation is a strategic leader responsible for advancing Medical Affairs' digital and artificial intelligence strategy and translating it into ...
The Associate Director, Medical Digital Strategy & Activation is a strategic leader responsible for advancing Medical Affairs' digital and artificial intelligence strategy and translating it into ...
New
The Associate Director, Medical Digital Strategy & Activation is a strategic leader responsible for advancing Medical Affairs' digital and artificial intelligence strategy and translating it into ...
New
Digital Retail Strategy Manager
Los Angeles, CA · Hybrid
$110K - $130K/yr
Digital retail (primarily Walmart.com and Target.com) is one of our biggest growth opportunities at ... Price/pack and promotional strategy execution across both channels, coordinated with Amazon and ...
Digital Retail Strategy Manager
Los Angeles, CA · Hybrid
$110K - $130K/yr
Digital retail (primarily Walmart.com and Target.com) is one of our biggest growth opportunities at ... Price/pack and promotional strategy execution across both channels, coordinated with Amazon and ...
Digital Strategy information
See California salary details
$65.1K - $74.3K
3% of jobs
$82.5K is the 25th percentile. Wages below this are outliers.
$74.3K - $83.4K
24% of jobs
$83.4K - $92.6K
14% of jobs
The median wage is $100.4K / yr.
$92.6K - $101.7K
11% of jobs
$101.7K - $110.9K
8% of jobs
$110.9K - $120K
8% of jobs
$128.2K is the 75th percentile. Wages above this are outliers.
$120K - $129.2K
7% of jobs
$129.2K - $138.3K
8% of jobs
$138.3K - $147.5K
7% of jobs
$147.5K - $156.6K
4% of jobs
$156.6K - $165.8K
4% of jobs
$65.1K
$110.3K
$165.8K
How much do digital strategy jobs pay per year?
What is the difference between Digital Strategy vs Digital Marketing?
| Aspect | Digital Strategy | Digital Marketing |
|---|---|---|
| Focus | Overall digital planning and business alignment | Promotional campaigns and audience engagement |
| Skills | Strategic thinking, data analysis, cross-channel planning | Content creation, advertising, social media management |
| Credentials | Often requires marketing or business degrees, certifications like PMP or digital strategy courses | Marketing certifications like Google Ads, HubSpot, or social media certifications |
| Work Environment | Corporate, consulting, or agency settings focusing on business growth | Marketing teams, advertising agencies, or in-house marketing departments |
Digital Strategy involves creating comprehensive plans to align digital initiatives with business goals, focusing on long-term growth. Digital Marketing concentrates on executing campaigns to promote products or services and engage audiences. While they overlap, Digital Strategy is broader and more strategic, whereas Digital Marketing is more tactical and campaign-focused.
What is digital strategy?
What does a digital strategist do?
What are the key skills and qualifications needed to thrive as a digital strategist, and why are they important?
Is a digital strategist a good career?
How does a digital strategy professional typically collaborate with other departments within an organization?

Manager, Digital Strategy & Strategic Initiatives (Mattel Digital Studios
El Segundo, CA • On-site
Full-time
Posted 28 days ago
Mattel rating
8.4
Based on 27 frontline employees who took The Breakroom Quiz
Job description
CREATIVITY IS OUR SUPERPOWER. It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard-when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
The Team:
Mattel Digital Studios (MDS) is a cross-functional division that leverages digital innovation to amplify Mattel's iconic brands, expanding into digital gaming, interactive experiences, and emerging technologies. The MDS Strategy team functions as the central hub for strategy and insights across MDS ensuring the organization operates as "One Team" remains proactive, data-driven, and aligned with corporate priorities. We are at the forefront of MDS's next chapter of growth.
Job Description
The Opportunity:
Mattel is currently seeking a Manager to join the MDS Strategy team at our El Segundo, CA headquarters. This role will help to develop long-term strategic roadmaps, overseeing financial modeling, and ensuring operational efficiency across all MDS units. It is a unique opportunity to shape the digital future of Mattel, driving business growth through emerging technologies, digital transformation, and data-driven decision-making. The ideal candidate is an experienced strategist able to translate complex business challenges into actionable strategies and high-impact partnerships. Each member of this high-performing team plays a key role in shaping the future of digital at Mattel.
This position offers:
- Significant opportunity for impact through shaping MDS's strategic roadmap and supporting key strategic priorities across the organization.
- Access to MDS's executive leadership team and partnership with senior executives to drive business impact.
- Exposure across the organization through cross-functional projects including marketing, finance, and studios teams
- Competitive compensation and benefits.
What Your Impact Will Be:
Strategic Thought Partner
- Define and execute MDS's long-term digital strategy, ensuring alignment with Mattel's corporate priorities.
- Serve as a key liaison to senior leadership, providing insights on digital strategy, growth opportunities, and investment priorities
Market Analysis and Competitive Intelligence
- Conduct competitive intelligence, market trend analysis, and scenario planning to inform MDS's strategic roadmap.
- Work closely with the Strategic Planning team to identify new growth areas, emerging business models, and expansion opportunities.
Business Strategy and Strategic Planning
- Create and refine a multi-year MDS strategy aligned with corporate priorities
- Develop comprehensive business cases for investment, partnerships, and acquisitions across both brands and audiences.
- Partner with Finance, Legal, and Product teams to structure scalable and financially viable business models.
Qualifications
What We're Looking For:
- BA / BS degree from a top-tier university.
- 7+ years of total professional experience (5+ with an MBA) with 2+ years of post-MBA or equivalent work experience in management consulting, investment banking, private equity, or in-house strategy.
- Track record of impact.
- Proven strategic thinking and problem-solving skills.
- Ability to work successfully in cross-functional teams and manage complex stakeholder groups.
- Superior communication skills.
- Prior digital gaming industry experience
Preferred Qualifications:
- MBA or equivalent advanced degree
- Consumer, Tech, and / or Entertainment industry experience
*The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate's work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
Additional Information
Don't meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!
How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
- We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
- We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
- We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Who We Are:
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world's leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.
Mattel's award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.
Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.
Videos to watch:
The Culture at Mattel
Corporate Philanthropy
Videos To Watch
https://youtu.be/gWyvtJNrMno
About Mattel
Sourced by ZipRecruiter
Industry
Manufacturing
Company size
5,001 - 10,000 Employees
Headquarters location
El Segundo, CA, US
Year founded
1945