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Digital Strategy Manager Jobs in Minnesota (NOW HIRING)

Sr Digital Marketing Strategist

Minneapolis, MN · On-site

$80K - $100K/yr

  • Medical

  • Dental

  • Life

  • Retirement

  • PTO

... strategy resets. Collaboration & Process * Partner with Project Management to maintain scope ... Qualifications * 5-7+ years in digital marketing with agency experience leading multi-channel ...

Sr Digital Marketing Strategist

Minneapolis, MN · On-site

$80K - $100K/yr

  • Medical

  • Dental

  • Life

  • Retirement

  • PTO

... strategy resets. Collaboration & Process * Partner with Project Management to maintain scope ... Qualifications * 5-7+ years in digital marketing with agency experience leading multi-channel ...

Director - AI Digital Biology

Rochester, MN · Hybrid

$204K - $306K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

AI Strategy & Program Leadership: Lead development and execution of enterprise AI strategy and ... Lead, develop, and support managers and senior professionals; foster a culture of accountability ...

Digital Content Specialist

Champlin, MN · On-site

$58K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This role is both strategic and highly creative; you'll optimize content for search and performance ... Social and digital community management (social platforms, web, blog, website inquiry response ...

Digital Content Specialist

Champlin, MN · On-site

$58K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This role is both strategic and highly creative; youll optimize content for search and performance ... Social and digital community management (social platforms, web, blog, website inquiry response ...

Digital Content Specialist

Champlin, MN · On-site

$58K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This role is both strategic and highly creative; you'll optimize content for search and performance ... Social and digital community management (social platforms, web, blog, website inquiry response ...

Showing results 21-40

Digital Strategy Manager information

See Minnesota salary details

$64.6K

$109.4K

$164.5K

How much do digital strategy manager jobs pay per year?

As of Aug 18, 2026, the average yearly pay for digital strategy manager in Minnesota is $109,427.00, according to ZipRecruiter salary data. Most workers in this role earn between $81,800.00 and $133,200.00 per year, depending on experience, location, and employer.

How does a digital strategy manager typically collaborate with other departments to drive organizational goals?

A Digital Strategy Manager works closely with cross-functional teams such as marketing, IT, sales, and product development to align digital initiatives with overall business objectives. This role often involves facilitating workshops, leading strategy sessions, and regularly communicating progress and insights to stakeholders. Effective collaboration ensures that all departments are working towards unified digital goals, leverages diverse expertise, and accelerates project implementation. Building strong relationships and maintaining open communication channels are crucial for success in this position.

What are the key skills and qualifications needed to thrive as a digital strategy manager, and why are they important?

To thrive as a Digital Strategy Manager, you need strong analytical abilities, digital marketing expertise, and a background in business or marketing, often supported by a bachelor's degree or higher. Familiarity with tools like Google Analytics, CRM platforms, SEO/SEM systems, and certifications such as Google Ads or HubSpot are highly valued. Exceptional communication, leadership, and project management skills set standout candidates apart. These combined abilities enable effective development, execution, and optimization of digital strategies to drive business growth.

What is the difference between Digital Strategy Manager vs Digital Marketing Manager?

AspectDigital Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping overall digital strategies to align with business goalsExecuting marketing campaigns across digital channels
Required SkillsStrategic planning, data analysis, cross-channel integrationContent creation, campaign management, SEO/SEM
Work EnvironmentCollaborates with executive teams, oversees multiple projectsWorks with marketing teams, focuses on campaign execution
Common CertificationsGoogle Analytics, PMP, Digital Strategy certificationsGoogle Ads, HubSpot, Facebook Blueprint certifications

The Digital Strategy Manager focuses on creating comprehensive digital plans to support business objectives, while the Digital Marketing Manager concentrates on executing specific marketing campaigns. Both roles require digital marketing knowledge, but the Strategy Manager emphasizes planning and alignment, whereas the Marketing Manager emphasizes campaign execution.

Is a digital strategy manager a good career?

A digital strategy manager is a valuable role responsible for developing and implementing online marketing and business growth plans. It requires skills in data analysis, digital tools, and strategic thinking, often involving collaboration across departments. The role offers opportunities for advancement and high demand in industries focusing on digital transformation.

What does a digital strategy manager do?

A digital strategy manager develops and implements plans to enhance a company's online presence and digital marketing efforts. They analyze data, coordinate cross-functional teams, and use tools like analytics platforms to optimize digital campaigns and achieve business goals.

What are the most commonly searched types of Digital Strategy jobs in Minnesota?

The most popular types of Digital Strategy jobs in Minnesota are:

What cities in Minnesota are hiring for Digital Strategy Manager jobs?

Cities in Minnesota with the most Digital Strategy Manager job openings:

Infographic showing various Digital Strategy Manager job openings in Minnesota as of August 2026, with employment types broken down into 86% Full Time, 11% Part Time, and 3% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $109,427 per year, or $52.6 per hour.

Digital Marketing Lead

Erik's Bike Shop Inc

Minneapolis, MN • On-site

$48K - $55K/yr

Full-time

Re-posted 27 days ago


Erik's Bike Shop rating

7.6

Company rating: 7.6 out of 10

Based on 7 frontline employees who took The Breakroom Quiz


Job description

Digital Marketing Lead
On-Site - Minneapolis, MN Updated: 7/22/2026
Reports To: Marketing Manager FLSA Status: Full-Time Exempt
About ERIK'S:
As one of the largest independent bicycle retailers in the U.S., ERIK'S thrives in a fast-paced, high-energy environment where every team member plays a key role in our success. We recognize hard work, promote from within, and build teams that love to win. If you're looking to take the next step in your marketing career - owning strategy, execution, and optimization across paid digital channels - this role offers the opportunity to make a measurable impact.
We are seeking a Digital Marketing Lead to manage our paid advertising strategy across Google, Meta, and emerging digital channels. This role is perfect for someone who blends analytical strength with strategic planning and collaborative leadership. You fully own the execution of ERIK'S digital ad strategy, influence overall digital strategy, and ensure paid media efforts support broader business goals.
Key Responsibilities:
  • Paid Media Strategy & Execution:
    • Lead and manage day-to-day execution of paid search, paid social, shopping feeds, remarketing, and performance campaigns across varying markets with differing needs.
    • Build full-funnel advertising strategies that drive revenue, traffic, new customer acquisition, and brand visibility.
    • Oversee budget pacing, bidding strategies, and optimize campaigns to maximize ROAS.
  • Cross-Functional Collaboration:
    • Work closely with internal teams (Content, Merchandising, Marketing, Leadership) to plan aligned campaigns and ensure messaging consistency.
    • Work closely with the Marketing Manager to ensure strategy and priority alignment
    • Map campaign timelines, ensure dependencies are clear, and keep teams accountable to deadlines.
  • Data Analytics & Reporting:
    • Own reporting for paid media channels, providing actionable insights to leadership.
    • Build dashboards in Looker Studio or similar tools to visualize performance.
    • Conduct A/B tests, audience segmentation, and attribution analysis to continuously optimize spend and performance.
  • Digital Optimization Influence:
    • Conduct regular performance reviews and identify opportunities for improvement.
    • Stay aligned with evolving digital media best practices and platform updates.

What You Bring:
Experience: 2+ years of paid media management, ideally in e-commerce. Experience managing and creating Google and Meta Ads campaigns.
Education: Bachelor's degree in Marketing, Business, or a related field preferred but not required.
Skills:
  • Strong proficiency with Google Business Suite, Meta Ads Manger, Looker Studio, and Google Ads Editor.
  • Experience with Google Tag Manager and managing large catalogue product feeds
  • Ability to turn data into an actionable strategy.
  • Excellent communication, leadership, and project management skills.
  • Comfortable planning and executing complex campaigns in a fast-paced environment.
  • Familiarity with the Shopify web platform, Asana workflow management tool, and Microsoft Suite a plus, but not required.

Mindset:
  • Strong attention to detail and ability to stay engaged with the day-to-day minutia of campaign management.
  • Strategic thinker who owns outcomes and thrives in collaboration.
  • Analytical, data-driven, and detail-oriented.
  • Brings ideas and flags problems proactively but executes confidently within a defined strategy.
  • Entrepreneurial spirit aligned with ERIK'S culture of speed, growth, and results.

Why You'll Love It Here:
  • A dynamic environment that celebrates smart strategy and measurable wins.
  • Genuine opportunities for career growth.
  • A hardworking, supportive team that values creativity and collaboration.
  • Discounts on the best bike, ski, and snowboard gear in the industry.

Ready to ride with us? Apply today and take the next step in your marketing career at ERIK'S!

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