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Digital Program Director Jobs in Wisconsin (NOW HIRING)

Kohler Co.

Kohler Intern - Digital

Kohler, WI · On-site

... Programs and direct hire roles. Program Overview KohlerCo.'s Digital Internship Program provides ... students with the opportunity to gainhands-on experience across Kohler's Digital organization and ...

Kohler Co.

Kohler Intern - Digital

Kohler, WI · On-site

... Programs and direct hire roles. Program Overview KohlerCo.'s Digital Internship Program provides ... students with the opportunity to gainhands-on experience across Kohler's Digital organization and ...

Hearst

Digital Content Manager

Milwaukee, WI

... Director, and spearheads the creation of unique, interesting and dynamic content for all digital ... Benefits Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst ...

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Digital Program Director information

How does a digital program director typically collaborate with cross-functional teams to ensure the success of digital initiatives?

A Digital Program Director regularly works with cross-functional teams, including marketing, IT, design, and analytics, to align project goals and ensure seamless execution of digital programs. They facilitate communication between departments, manage timelines, and resolve any roadblocks that arise. By providing strategic direction and fostering a collaborative environment, they help ensure that all stakeholders are working towards shared objectives and that digital initiatives are delivered on time and within budget.

What is a digital program director?

A Digital Program Director is a professional responsible for overseeing and managing digital initiatives within an organization. This role involves planning, executing, and optimizing digital programs such as marketing campaigns, online content strategies, or digital product launches. Digital Program Directors coordinate cross-functional teams, monitor project progress, and ensure that digital strategies align with the company's goals. They also track performance metrics and adjust strategies to improve outcomes.

What are the key skills and qualifications needed to thrive as a digital program director?

To thrive as a Digital Program Director, you need expertise in digital strategy, project management, and leadership, typically supported by a bachelor’s or master’s degree in marketing, communications, or a related field. Familiarity with project management tools (like Asana or Trello), analytics platforms (such as Google Analytics), and digital marketing systems is essential. Strong communication, problem-solving, and stakeholder management skills help you lead teams and align projects with business goals. These skills ensure the successful execution of digital initiatives that drive organizational growth and innovation.

What is the difference between Digital Program Director vs Digital Marketing Manager?

AspectDigital Program DirectorDigital Marketing Manager
Required CredentialsBachelor's degree; often advanced degrees in business or digital fields; certifications in project management or digital strategyBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpot
Work EnvironmentOversees multiple digital projects and teams, strategic planning, high-level decision makingExecutes marketing campaigns, manages digital channels, focuses on marketing tactics
Employer & Industry UsageUsed in large corporations, agencies, and organizations with complex digital initiativesCommon in marketing departments across various industries

The Digital Program Director focuses on overseeing multiple digital projects and strategic initiatives, while the Digital Marketing Manager concentrates on executing marketing campaigns and managing digital channels. Both roles require digital expertise but differ in scope and responsibilities.

What are the most commonly searched types of Digital Program jobs in Wisconsin? The most popular types of Digital Program jobs in Wisconsin are:
What are popular job titles related to Digital Program Director jobs in Wisconsin? For Digital Program Director jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Digital Program Director jobs in Wisconsin look for? The top searched job categories for Digital Program Director jobs in Wisconsin are:
What cities in Wisconsin are hiring for Digital Program Director jobs? Cities in Wisconsin with the most Digital Program Director job openings:
Digital Program Director jobs near you
Infographic showing various Digital Program Director job openings in Wisconsin as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 18% Part Time, 1% Temporary, and 2% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution.

Account Executive, Digital Marketing

A.B. Data, Ltd.

Milwaukee, WI

$80K - $90K/yr

Full-time

Re-posted 18 days ago

Job description

For over 40 years, ABD Direct has fostered dedicated partnerships with nonprofit charitable and advocacy organizations, pushing the boundaries of direct response fundraising and securing the resources they need to fulfill their critical missions. ABD Direct has a long history of developing forward-thinking direct-response fundraising solutions that pave the way for success for some of the nation’s leading non-profit organizations and progressive political campaigns.

The Account Executive, Digital Marketing provides a robust set of integrated and standalone digital services for our non-profit clients. This position requires experience in client management, developing digital and multi-channel fundraising strategies, data analysis, and project management.

Responsibilities

Account Strategy/Client Management

  • Serves as lead account manager on select mid-revenue accounts, providing client management support and technical expertise to supporting account managers and coordinators.
  • Contributes to the development of creative strategies and testing plans that integrate multiple channels including direct mail, digital advertising, email, and web.
  • Manages client relationships as well as relationships with other vendors involved with each client.
  • Drafts and edits landing page and email copy for client fundraising, engagement, and advocacy campaigns.
  • Manages new email subscriber imports, onboarding, and sourcing with the digital ads team.
  • Writes strategy memos and creative briefs.
  • Oversees regular client email reporting and provides insight and analysis on digital program performance.
  • Serves as a lead project manager for major client or company initiatives that require multiple assignments within and outside of the company, complex timelines, and the use of project management tools like basecamp and Asana.
  • Assist with developing comprehensive budgets for digital fundraising and tracking client revenue goals.
  • Leads client and internal meetings.
  • Responsible for understanding larger industry trends and the impact on clients and the company.

Internal People, Project and Process Management

  • Identifies opportunities to optimize email production processes for the department that will create efficiencies across the team.
  • Contributes to developing documentation as needed to provide standards of service executed consistently across clients.
  • Manages and onboards account coordinators and contractors in the department as staffing allows.

New Business Development

  • Helps produce new client proposals and participates in new client pitches.
  • Represents ABD Direct at industry events, both through attendance and presentations.

Must-have Experience and Qualifications:

  • 3-6 years experience in agency, nonprofit, or political direct response marketing.
  • Excellent command of email marketing best practices.
  • Intense attention to detail with solid self-organization skills.
  • Commitment to maintaining excellence in client service.
  • Able to work independently in a changing environment, meet tight deadlines, exercise good judgment to set and meet results-oriented goals.
  • Some travel required; ability to work off-hours in support of client meetings and events.
  • Excellence in MS Office or Google Suite products

Nice-to-have Experience and Qualifications:

  • Engaging Networks, Luminate, or EveryAction experience.
  • Experience leading accounts in an agency environment.
  • Proficient in digital advertising best practices and platform capabilities.

The salary range for this position is $80,000 - $90,000.

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