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Digital Product Development Jobs (NOW HIRING)

WEC Energy Group

Digital Product Manager

Milwaukee, WI · Hybrid

$156K/yr

Support development of business requirements to support self-service and experience enhancements ... Digital Product Manager: * 3+ years of relevant experience - preferred experience in digital self ...

DECOPAC INC.

Digital Product Manager

Anoka, MN · On-site

$90K - $120K/yr

The Digital Product Manager is responsible for driving the development of digital technology products from inception to market success. This role requires a strong understanding of digital trends and ...

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Digital Product Development information

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$54.5K

$133.2K

$219K

How much do digital product development jobs pay per year?

As of Jul 11, 2026, the average yearly pay for digital product development in the United States is $133,209.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,500.00 and $177,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in Digital Product Development, and why are they important?

To thrive in Digital Product Development, you need a strong understanding of product lifecycle management, user experience (UX) design, and agile methodologies, often backed by a degree in business, computer science, or a related field. Familiarity with tools such as Jira, Figma, and product analytics platforms, along with certifications like Scrum Master or Product Owner, is highly beneficial. Exceptional communication, problem-solving, and collaborative skills help you align stakeholders and drive innovation. These abilities ensure successful product launches, user satisfaction, and adaptability in a rapidly evolving digital landscape.

Are PMs in high demand?

Product Managers (PMs) in digital product development are in high demand due to the growth of technology companies and the need for cross-functional leadership. Strong skills in project management, user experience, and data analysis increase employability, with many organizations seeking PMs to oversee product lifecycle and strategy.

What does a digital product developer do?

A digital product developer designs, builds, and maintains digital products such as websites, mobile apps, or software solutions. They often work with cross-functional teams, utilize programming languages and development tools, and focus on creating user-friendly, functional digital experiences. Strong technical skills and understanding of user needs are essential for this role.

What are some common challenges faced in digital product development roles, and how can they be addressed?

Professionals in digital product development often encounter challenges such as balancing user needs with business goals, managing changing project requirements, and coordinating across multidisciplinary teams. Addressing these challenges typically involves adopting agile methodologies, fostering open communication among stakeholders, and prioritizing features through regular feedback cycles. Staying adaptable and user-focused, while maintaining clear project documentation, can help ensure successful product outcomes and collaborative teamwork.

What is the highest paying digital job?

In digital product development, senior roles such as Chief Digital Officer, Director of Product Management, or Lead Software Architect tend to have the highest salaries, often exceeding six figures annually. These positions require extensive experience, technical expertise, and leadership skills, and may involve overseeing large teams or strategic initiatives.

What is the difference between Digital Product Development vs Digital Product Management?

AspectDigital Product DevelopmentDigital Product Management
Primary FocusDesigning, building, and launching digital productsStrategic planning, roadmap, and overall product lifecycle
Required SkillsTechnical skills, UX/UI design, codingMarket research, stakeholder communication, project oversight
Work EnvironmentDevelopment teams, engineering, designCross-functional teams, executive stakeholders
Common CertificationsAgile, Scrum, technical certificationsProduct management certifications like PMP, CSPO

Digital Product Development focuses on creating and building digital products, while Digital Product Management involves overseeing the product's strategy, lifecycle, and market fit. Both roles often collaborate but serve different functions within the product creation process.

What is the AI PM salary?

The salary for an AI Product Manager (AI PM) typically ranges from $100,000 to $160,000 annually, depending on experience, location, and company size. Senior roles or those in high-cost areas may offer higher compensation, often including bonuses and stock options. Strong knowledge of AI technologies and product management tools is essential for this role.

What is digital product development?

Digital product development is the process of designing, creating, and launching products that exist in a digital format, such as mobile apps, software, or online platforms. This field involves a multidisciplinary approach, including market research, user experience design, software engineering, and product management. The goal is to create solutions that meet user needs and business objectives, often through iterative testing and improvement. Digital product development teams collaborate closely to bring innovative ideas to life in a rapidly changing technological landscape.
More about Digital Product Development jobs
What cities are hiring for Digital Product Development jobs? Cities with the most Digital Product Development job openings:
What states have the most Digital Product Development jobs? States with the most job openings for Digital Product Development jobs include:
What job categories do people searching Digital Product Development jobs look for? The top searched job categories for Digital Product Development jobs are:
Digital Product Development jobs near you
Infographic showing various Digital Product Development job openings in the United States as of July 2026, with employment types broken down into 95% Full Time, and 5% Contract. Highlights an 80% In-person, 10% Hybrid, and 10% Remote job distribution, with an average salary of $133,209 per year, or $64 per hour.
Digital Product Manager

Digital Product Manager

WEC Energy Group

Milwaukee, WI • Hybrid

$156K/yr

Other

This job post has expired today. Applications are no longer accepted.

WEC Energy Group rating

8.4

Company rating: 8.4 out of 10

Based on 20 frontline employees who took The Breakroom Quiz

Job description

WEC Business Services LLC, a subsidiary of WEC Energy Group, is seeking a Digital Product Manager in our Milwaukee, Wisconsin location. This position offers a flexible hybrid work arrangement with time spent in the Milwaukee office.  

This is a job family (Digital Product Manager, Senior Digital Product Manager, Principal Digital Product Manager) where experience is the determining factor. 

About Us

WEC Energy Group is one of the nation's largest electric generation and distribution and natural gas delivery holding companies serving 4.7 million customers across the Midwest. We are committed to providing clean, reliable, and affordable energy in an environmentally sustainable manner. Customers are the heart of our business, and we work every day to help grow and support communities where we provide vital energy services.

As a Fortune 500 company, we value and develop our employees who are making a difference in a mission that matters. We don't just offer a job; we provide fulfilling careers where safety and well-being are paramount. Join our team and experience first-hand our commitment to your success. We offer competitive pay and benefits to recognize your hard work and dedication.

If you're talented, energetic and ready for a career with a future, we want you on our team. We are powered by a diverse and inclusive workforce fueled by the pride in what we do. If you're driven by the passion to change lives, this is the place for you.

Job Summary

The  Digital Product Manager will be responsible for delivering an excellent customer experience and providing self-service options via the assigned digital product. The Digital Product Manager leads process and experience improvements, and collaborates with other groups (IT, Care Center, Corporate Communications) as needed for operational  and strategical activities. The Digital Product Manager leads and manages multiple initiatives at the same time.

Job Responsibilities
  • Drive an excellent digital customer experience, through analysis and iteration of content, UI/UX design, containment, usability, accessibility and performance.
  • Analyze customer usage and product performance metrics to identify areas of improvement and has an active role in the implementation.
  • Recommend and execute tactics (smaller enhancements) to increase digital containment and call deflection.
  • Recommend large improvements (projects) and contribute to the development of supporting business case.
  • Active participation in cross-functional teams to develop and execute digital product plans.
  • Support development of business requirements to support self-service and experience enhancements and projects.
  • Support usability testing and customer-centric design efforts to ensure the digital product is intuitive, easy to use and meets accessibility requirements.
  • Execute test plans (including development, management and execution of test cases) to support implementation of improvements and enhancements to the digital product.
  • Collaborate with different stakeholders to achieve an excellent digital customer experience
    Other digital product managers to achieve a consistent customer experience across products that offer similar self-service functionality.
    Corporate Communications, Care Center, IT and other applicable business units to support daily operations.
    Business and IT process owners to develop business requirements, gain approvals/support on business cases, ensure proper testing and signoff of product improvements and projects.
    Vendors supporting the assigned digital product.
Minimum Qualifications
  • Bachelor's Degree in Computer Science, IT, Business or related field
  • Digital Product Manager:
    • 3+ years of relevant experience - preferred experience in digital self-service / product development (analysis, design, design development, testing, usability testing)
  • Senior Digital Product Manager:
    • 5+ years of relevant experience - preferred experience in digital self-service / product development (analysis, design, design development, testing, usability testing)
  • Principal Digital Product Manager:
    • 7+ years of relevant experience - preferred experience in digital self-service / product development (analysis, design, design development, testing, usability testing)

End Date: 07/04/2026 

Pay Range Minimum:  $78,702.26 

Pay Range Maximum:  $156,125.32 

The pay range reflects the minimum and maximum for the position at the time of posting and may be modified in the future. The starting salary/pay within the pay range will be based on several factors, as applicable, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, shift, travel requirements, collective bargaining agreements, and business and organizational needs.  At WEC Energy Group, it is not typical for an individual to be hired at or near the top of the range for their role.

WEC Energy Group benefits

We reserve the right to modify the application deadline or discontinue accepting applications for any position if deemed necessary.
Learn more at Careers

WEC Energy Group will only employ those who are legally authorized to work in the United States. Individuals with temporary visas such as E, F-1 with OPT or CPT, H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.

WEC Energy Group and its subsidiaries are Equal Opportunity Employers. As a result, all qualified applicants will receive equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or any other protected status. The Company also complies with all applicable federal, state and local laws that require it to take affirmative action.
 

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