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Digital Platform Manager Jobs in Texas (NOW HIRING)

Strong understanding of software development, digital platforms, and modern SDLC practices * Excellent communication, organizational, and stakeholder management skills with a high degree of ...

Digital Media Manager

Houston, TX · On-site

$82K - $107K/yr

Overview The Digital Media Manager - PPC is responsible for developing, executing, and optimizing paid search campaigns across digital platforms for Landry's, Inc. This role manages campaign strategy ...

New

Digital Media Manager

Houston, TX · On-site

$85K - $110K/yr

Overview The Digital Media Manager - PPC is responsible for developing, executing, and optimizing paid search campaigns across digital platforms for Landry's, Inc. This role manages campaign strategy ...

New

Senior Associate, Digital Product Manager

Austin, TX · On-site

$125K - $165K/yr

Within this group, PIMCO Pro is the firm's digital platform for client engagement, analytics, and account servicing. We are seeking a Senior Associate, Digital Product Manager to join the PIMCO Pro ...

Showing results 21-40

Digital Platform Manager information

See Texas salary details

$61.5K

$104.1K

$156.5K

How much do digital platform manager jobs pay per year?

As of Aug 13, 2026, the average yearly pay for digital platform manager in Texas is $104,092.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,800.00 and $126,700.00 per year, depending on experience, location, and employer.

What is the difference between Digital Platform Manager vs Digital Marketing Manager?

AspectDigital Platform ManagerDigital Marketing Manager
Primary FocusManaging digital platforms, infrastructure, and technology systemsDeveloping and executing marketing campaigns across digital channels
Skills & CertificationsTechnical skills, project management, platform-specific certificationsMarketing strategies, analytics, content creation
Work EnvironmentIT teams, product teams, technology-focused settingsMarketing teams, creative departments, advertising agencies
Industry UsageTech companies, e-commerce, SaaS providersRetail, consumer goods, service industries

The Digital Platform Manager primarily oversees the technical aspects of digital platforms, ensuring their functionality and integration. In contrast, the Digital Marketing Manager focuses on creating and implementing marketing strategies to promote products or services online. While both roles require digital expertise, their core responsibilities and skill sets differ significantly, making each essential in their respective areas.

What are some common challenges digital platform managers face when coordinating with cross-functional teams?

Digital Platform Managers often collaborate with product, engineering, marketing, and customer support teams to ensure seamless platform operations and feature rollouts. A common challenge is aligning priorities and timelines across these diverse groups, as each may have different goals and workflows. Effective communication, proactive project management, and flexibility are key to overcoming potential misalignments and ensuring that platform updates meet business and user needs. Building strong relationships and regularly syncing with stakeholders helps Digital Platform Managers navigate these challenges successfully.

What are the key skills and qualifications needed to thrive as a digital platform manager, and why are they important?

To thrive as a Digital Platform Manager, you need expertise in digital strategy, platform management, analytics, and often a degree in marketing, IT, or a related field. Familiarity with content management systems (CMS), web analytics tools, SEO platforms, and sometimes certifications like Google Analytics or Agile methodologies are typically required. Strong leadership, problem-solving, and communication skills help you effectively coordinate teams and align digital initiatives with business goals. These competencies ensure optimal platform performance, user engagement, and the ability to adapt quickly in a dynamic digital landscape.

What is a digital platform manager?

A Digital Platform Manager is responsible for overseeing the development, maintenance, and optimization of digital platforms such as websites, mobile apps, or e-commerce systems. They collaborate with cross-functional teams including marketing, IT, and customer service to ensure these platforms meet business objectives and provide a seamless user experience. Their role often includes analyzing performance data, managing updates, and implementing new features to enhance engagement and functionality. Digital Platform Managers also stay updated on industry trends and emerging technologies to keep the platform competitive.
What are popular job titles related to Digital Platform Manager jobs in Texas? For Digital Platform Manager jobs in Texas, the most frequently searched job titles are:
What cities in Texas are hiring for Digital Platform Manager jobs? Cities in Texas with the most Digital Platform Manager job openings:
Infographic showing various Digital Platform Manager job openings in Texas as of August 2026, with employment types broken down into 1% As Needed, 87% Full Time, 11% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $104,092 per year, or $50 per hour.

Digital Marketing Specialist

Briggs Equipment

Dallas, TX • On-site

Full-time

Retirement, PTO

Re-posted 4 days ago


Briggs Equipment rating

8.4

Company rating: 8.4 out of 10

Based on 12 frontline employees who took The Breakroom Quiz

38th of 173 rated vehicle equipment hire


Job description

At Briggs Industrial Solutions, our team members and our culture are just as important to the company as serving our customers. We believe our team members are the key to our success and we pride ourselves in hiring the highest quality people, placing emphasis on safety, ethics, integrity and respect. We are an ESOP-owned company with a customer-first focus. We realize the decisions we make about investments and operating practices ultimately affect the lives of our co-workers, families and business partners. And like those who went before us, every one of us takes that responsibility seriously.
Businesses: Briggs Equipment, Briggs Earth & Ag, Briggs Truck & Rail, Briggs Warehouse Solutions
Mission Statement: Keep business moving by being proactive, accessible, knowledgeable and above all else safe.
Value Proposition: We are an ESOP-owned company with a customer-first focus. Our solutions experts help keep your business moving by being proactive, accessible, knowledgeable and safe.
Values: Balance, Respect, Integrity, Growth, Grit, Safety
Competitive benefits:
  • 401(k)
  • Educational Assistance
  • Employee Assistance Program (EAP)
  • Employee Stock Ownership Program (ESOP)
  • Hands On and Virtual Training
  • Paid Holidays
  • Paid Time Off

Simply stated, Briggs team members strive to do the right thing by exceeding the expectations of each other, our customers and our community.
POSITION PURPOSE:
The Digital Marketing Specialist is responsible for executing and optimizing digital initiatives that enhance brand awareness, strengthen customer engagement, and generate leads across multiple markets and business lines. This role develops and implements digital strategies including social media, search engine marketing (SEM), and email campaigns with targeted segmentation and drip campaigns to drive measurable business results. The Digital Marketing Specialist leverages analytics, creative content development, and cross-functional collaboration to ensure marketing efforts effectively support organizational goals. Ensures all Briggs Industrial Solutions standards are adhered to and executed consistent with company direction.
PRINCIPAL RESPONSIBILITIES AND DUTIES:
  1. Develop, execute, and optimize digital marketing campaigns designed to generate qualified leads and drive traffic to the company website and branch locations.
  2. Develop and deploy social media strategies and content that increase brand engagement and direct audiences to the company's digital platforms.
  3. Manage and track SEM campaigns, analyzing performance to ensure return on investment.
  4. Build and maintain targeted marketing lists using Customer Relationship Management (CRM) data to support customer segmentation and campaign effectiveness.
  5. Create, manage, and distribute email marketing campaigns, including promotions, newsletters, and drip campaigns, through the CRM marketing platform.
  6. Maintain and update the internal marketing intranet, ensuring accessibility and accuracy of resources.
  7. Assist in the planning and execution of product promotions across digital marketing channels.
  8. Perform other related duties as assigned to support the marketing team's objectives.

Minimum qualifications
Basic Knowledge & Competencies:
  • Strong knowledge of SEM best practices, including Google Ads and keyword strategy
  • Proficiency in social media platform management, ad campaigns, and analytics (Facebook, LinkedIn, Instagram, etc.)
  • Basic proficiency in graphical applications such as Adobe Creative Suite preferred
  • Intermediate proficiency in Microsoft Dynamics Marketing or other CRM
  • Excellent verbal and written communication skills with attention to detail
  • Creativity balanced with data-driven decision-making
  • Excellent intrapersonal & customer service skills
  • Ability to work with a high sense of urgency and minimal supervision in a dynamic, fast-paced environment
  • Proficient in Microsoft Office Suite (Outlook, Word, Excel and PowerPoint)

Previous Experience/Education:
  • Bachelor's degree in Marketing, Communications, Digital Media or equivalent experience required
  • Previous experience in Email marketing required with Dynamics 365 preferred
  • Proven success in SEM campaigns and paid social advertising
  • Proficiency in Adobe Creative Suite preferred
  • 3+ years' experience working in digital marketing and lead generation required

PHYSICAL REQUIREMENTS
  • Standing, walking, lifting, twisting and bending on a frequent basis
  • Ability to lift up to 40 pounds

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