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Digital Optimization Manager Jobs in Raleigh, NC

Digital Media Tutor

Durham, NC ยท Remote

$18 - $40/hr

Ability to explain content optimization, audience engagement metrics, multimedia integration, and ... digital workflow management. Guides students through creating graphics for social platforms ...

Digital Media Tutor

Raleigh, NC ยท Remote

$18 - $40/hr

Ability to explain content optimization, audience engagement metrics, multimedia integration, and ... digital workflow management. Guides students through creating graphics for social platforms ...

Digital Media Tutor

Chapel Hill, NC ยท Remote

$18 - $40/hr

Ability to explain content optimization, audience engagement metrics, multimedia integration, and ... digital workflow management. Guides students through creating graphics for social platforms ...

Showing results 41-60

Digital Optimization Manager information

See Raleigh, NC salary details

$14.1K

$90.3K

$159.4K

How much do digital optimization manager jobs pay per year?

As of Aug 18, 2026, the average yearly pay for digital optimization manager in Raleigh, NC is $90,320.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,600.00 and $111,300.00 per year, depending on experience, location, and employer.

What does a digital optimization manager do?

A Digital Optimization Manager is responsible for improving the performance of digital channels such as websites, apps, and online campaigns. They use data analytics, A/B testing, and user feedback to identify areas for improvement and implement strategies that enhance user experience and increase conversions. This role often collaborates with marketing, design, and development teams to ensure digital initiatives align with business goals. Their work helps organizations maximize the effectiveness of their online presence and drive measurable results.

What are the key skills and qualifications needed to thrive as a digital optimization manager?

To thrive as a Digital Optimization Manager, you need expertise in data analysis, conversion rate optimization (CRO), and digital marketing strategies, often supported by a relevant degree or certifications such as Google Analytics or Adobe Analytics. Familiarity with A/B testing platforms, web analytics tools, content management systems (CMS), and marketing automation software is typically required. Strong problem-solving skills, collaboration, and effective communication help you drive results across cross-functional teams. These skills and qualities are crucial to enhancing user experiences, increasing conversion rates, and maximizing the effectiveness of digital channels.

What are some common challenges faced by digital optimization managers when implementing new strategies?

Digital Optimization Managers often encounter challenges such as aligning optimization initiatives with broader business objectives, ensuring stakeholder buy-in, and dealing with data quality or integration issues. They must also prioritize experiments and changes based on potential impact and available resources, while staying adaptable to shifting digital trends. Successfully overcoming these challenges requires strong communication, analytical skills, and the ability to collaborate across marketing, product, and technical teams.

What is the difference between Digital Optimization Manager vs Digital Marketing Manager?

AspectDigital Optimization ManagerDigital Marketing Manager
Primary FocusImproving website and user experience to increase conversionsDeveloping and executing marketing campaigns to promote products/services
Skills & CertificationsAnalytics, A/B testing, CRO tools, SEOContent creation, campaign management, SEO, SEM
Work EnvironmentCollaborates with UX/UI, data analysts, developersWorks with creative teams, media buyers, content strategists

While both roles aim to enhance online presence, the Digital Optimization Manager concentrates on website performance and user experience, whereas the Digital Marketing Manager focuses on marketing campaigns and brand promotion. Understanding these differences helps in selecting the right career path or job focus.

What are popular job titles related to Digital Optimization Manager jobs in Raleigh, NC?

For Digital Optimization Manager jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Digital Optimization Manager jobs in Raleigh, NC look for?

The top searched job categories for Digital Optimization Manager jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Digital Optimization Manager jobs?

Cities near Raleigh, NC with the most Digital Optimization Manager job openings:

Infographic showing various Digital Optimization Manager job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 15% Part Time, and 2% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $90,320 per year, or $43.4 per hour.

Digital Solutions Architect - 08076

Coastal Credit Union

Raleigh, NC โ€ข On-site

$130 - $170/hr

Other

Posted 10 days ago


Job description

Job Title Digital Solutions Architect


Position Location Raleigh, NC. Hybrid Role - Two days a week in office.


Job Summary

The Digital Solutions Architect designs, documents, and maintains the highโ€‘level structure of the Credit Union's Digital Platforms. This role provides architectural leadership across systems, software, infrastructure, integrations, and services to ensure digital solutions align with business goals, regulatory requirements, security standards, and industry best practices. Serving as the Digital Platforms subject matter expert, the Digital Solutions Architect collaborates with internal teams and vendors to drive scalable, secure, and highโ€‘performing solutions that enhance the member experience.


As a key contributor to the Coastal team, your responsibilities will be:



  • (30%) Digital Platform Architecture and Solution Design: Design and maintain the highโ€‘level architecture for Digital Platforms, including systems, software, services, and interfaces. Define architecture standards, technology stacks, and integration points that support business objectives, improve member service, and ensure scalability, reliability, and maintainability.

  • (20%) Technical Direction, Standards, and Governance: Define and guide architectural direction in alignment with Coastal's IT and industry best practices, regulatory requirements, and security protocols. Ensure digital solutions comply with applicable standards while supporting longโ€‘term technology strategy and business growth. Serve as the Digital Platforms SME for architecture, infrastructure, and technical decisionโ€‘making.

  • (15%) Documentation: Develop and maintain comprehensive system, solution, and technical documentation, including requirements, specifications, diagrams, and design standards. Ensure documentation supports operational continuity, vendor collaboration, audits, and future enhancements.

  • (15%) Vendor, Platform, and Performance Optimization: Evaluate and guide optimization of vendors, systems, and tools to ensure effective performance management. Provide architectural oversight related to platform availability, recovery objectives (RTO/RPO), internal and vendor system resiliency, and key performance indicators (KPIs) supporting high availability and highโ€‘performance digital services.

  • (10%) Crossโ€‘Functional Collaboration and Requirements Analysis: Collaborate with business, digital, and technology teams to gather and analyze business requirements. Translate business needs into architectural solutions and provide recommendations that balance member experience, operational efficiency, security, and cost effectiveness.

  • (10%) Providing Guidance: Act as a trusted advisor to peers, leaders, and vendors by communicating architectural decisions, tradeโ€‘offs, and futureโ€‘state vision. Drive shared understanding of digital architecture across the organization and contribute to continuous improvement and innovation initiatives.


Interested? Here are the qualifications we need to see on your resume

Experience:



  • Eight years of experience with the design, implementation, operation, and support of end-user-facing distributed systems, servers, networking, and security technologies, including: web servers, TCP/IP, VPNs, HTTP(S), X.509, SAML, mTLS, API gateways, SCA, and SAST/DAST code scanning

  • Experience with the following:

    • Software architecture, design patterns, and best practices

    • API design, RESTful web services, microservices architecture, and cloud-based solutions

    • Writing multi-table SQL queries, Microsoft Office, diagramming tools, and largeโ€‘scale digital transformation project planning



  • Exposure to all technological aspects of a financial institution is highly desirable

  • Exposure to security and compliance standards including PCI, GDPR, and SOC2


Education:

Related bachelor's degree or four additional years of experience in lieu of degree


Essential cognitive/physical/social requirements of position:

Must be able to learn and retain information; resolve problems and think sequentially; remain in a stationary position; constantly operate a computer; and converse with others on a continual basis.


Deadline for Application: All resumes must be received on or before 8/21/2026


Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.


Coastal Federal Credit Union is committed to providing reasonable accommodations to applicants who may have disabilities. If you need special assistance or an accommodation in applying for employment, please contact our HR department at jkedra@coastal24.com. Request for reasonable accommodation will be considered on a case by case basis.


"It's our duty to create a workplace and company culture where everyone feels heard and valued, and is appreciated for their unique backgrounds, experiences, and perspectives. At the end of the day, what truly matters is that every person who walks through our doors believes that they are an integral part of our team and can bring their best, true self to work each day. Building a culture of inclusivity means creating an environment where everyone thrives and succeeds together."


-Tyler Grodi, CEO


VEVRAA Federal Contractor


Equal Opportunity/Affirmative Action Employer


Minority/Female/Disability/Veterans

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