ZipRecruiter

Log In

1

Digital Marketing Technology Jobs (NOW HIRING)

Yeo & Yeo

Digital Marketing Lead

Troy, MI · On-site

Digital Marketing Lead The Marketing & Practice Growth team at Yeo & Yeo is seeking a Digital ... Marketing Technology, CRM & Automation * Serve as the primary owner and strategic administrator of ...

ORW USA INC

Digital Marketing Manager

Gardena, CA · On-site

$95 - $145/hr

The Digital Marketing Manager at 4 Wheel Parts (4WP) and Off Road Warehouse (ORW) is responsible ... Support marketing technology requirements, customer data standards, platform integrations, and ...

SS&C

VP Digital Marketing

New York, NY · Hybrid

As a leading financial services and healthcare technology company based on revenue, SS&C is ... Job Title: VP of Digital Marketing Locations : New York, NY or Boston, MA | Hybrid Get To Know Us:

SS&C

VP Digital Marketing

Braintree, MA · Hybrid

As a leading financial services and healthcare technology company based on revenue, SS&C is ... Job Title: VP of Digital Marketing Locations : New York, NY or Boston, MA | Hybrid Get To Know Us:

Hubbell Incorporated

$190 - $260/hr

The Hubbell Enterprise Marketing Director, Digital Marketing, will be primarily responsible for the ... They will develop digital and technology strategies that successfully support both the company ...

previous page

Showing results 41-60

All JobsBusiness JobsMarketing JobsDigital Marketing Technology Jobs

Digital Marketing Technology information

See salary details

$12

$25

$35

How much do digital marketing technology jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for digital marketing technology in the United States is $25.46, according to ZipRecruiter salary data. Most workers in this role earn between $17.31 and $26.92 per hour, depending on experience, location, and employer.

What is digital marketing technology?

Digital marketing technology refers to the tools, platforms, and software used to plan, execute, and analyze digital marketing campaigns. This includes technologies for email marketing, social media management, content creation, search engine optimization (SEO), pay-per-click (PPC) advertising, and analytics. These tools help businesses reach their target audiences more effectively, automate repetitive tasks, and measure the success of their marketing efforts. Adopting the right digital marketing technologies can improve efficiency, provide valuable insights, and deliver better returns on marketing investments.

What are the key skills and qualifications needed to thrive as a digital marketing technology specialist?

To thrive as a Digital Marketing Technology Specialist, you need a solid understanding of digital marketing concepts, data analytics, and web technologies, often supported by a degree in marketing, IT, or a related field. Proficiency with marketing automation platforms (like HubSpot or Marketo), CRM systems, analytics tools (such as Google Analytics), and relevant certifications are typically required. Strong problem-solving skills, adaptability, and effective communication help drive innovation and collaboration across teams. These skills are essential for designing and executing technology-driven marketing strategies that deliver measurable business results.

How does a digital marketing technology professional typically collaborate with other teams within an organization?

Digital Marketing Technology professionals work closely with marketing, IT, analytics, and creative teams to implement and optimize digital campaigns. They often serve as the bridge between marketers who design strategy and technical teams who manage platforms and data. Regular cross-functional meetings, project planning sessions, and collaborative tool usage are common, ensuring that all campaign elements—such as tracking, automation, and personalization—are seamlessly integrated. This collaborative approach helps align marketing objectives with technical capabilities, ultimately driving campaign effectiveness.

What is the difference between Digital Marketing Technology vs Digital Marketing Specialist?

AspectDigital Marketing TechnologyDigital Marketing Specialist
Required CredentialsTechnical certifications, marketing tools proficiencyMarketing degrees, communication skills
Work EnvironmentTech-focused, data-drivenCreative, campaign-focused
Employer & Industry UsageTech companies, marketing agenciesBrands, advertising agencies

Digital Marketing Technology roles focus on implementing and managing marketing tools and platforms, requiring technical skills. Digital Marketing Specialists develop and execute marketing campaigns, emphasizing creativity and strategy. Both roles are essential but differ in technical depth and daily tasks.

What careers are in digital marketing?

Careers in digital marketing include roles such as digital marketing manager, social media specialist, content marketer, SEO analyst, email marketing coordinator, and data analyst. These roles often require skills in analytics tools, content creation, and campaign management, with certifications like Google Analytics or HubSpot being beneficial.

What is a digital marketing technologist?

A digital marketing technologist is a professional who combines marketing knowledge with technical skills to implement and manage digital marketing tools, platforms, and data analytics. They often work with marketing automation, customer relationship management (CRM) systems, and data analysis tools to optimize marketing campaigns and improve digital engagement.

What jobs can a digital marketing technology professional do?

A digital marketing technology professional can work as a digital marketing analyst, marketing automation specialist, SEO/SEM specialist, social media manager, or data analyst. These roles involve managing marketing tools, analyzing data, optimizing campaigns, and implementing marketing automation platforms. Proficiency in marketing software, analytics tools, and coding skills can enhance job prospects in this field.
More about Digital Marketing Technology jobs

What cities are hiring for Digital Marketing Technology jobs?

Cities with the most Digital Marketing Technology job openings:

What states have the most Digital Marketing Technology jobs?

States with the most job openings for Digital Marketing Technology jobs include:

What job categories do people searching Digital Marketing Technology jobs look for?

The top searched job categories for Digital Marketing Technology jobs are:

Digital Marketing Technology jobs near you
Infographic showing various Digital Marketing Technology job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 17% Part Time, and 4% Contract. Highlights an 85% Physical, 3% Hybrid, and 12% Remote job distribution, with an average salary of $52,948 per year, or $25.5 per hour.

Digital Marketing Lead

Yeo & Yeo

Troy, MI • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 27 days ago

Job description

Description
It's People Like You Who Make Us Great
At Yeo & Yeo, our people are the heart of everything we do. We are a people-first organization fully committed to creating a dynamic work environment that values your contributions and supports your professional growth.
Make an Impact That Matters
Yeo & Yeo is a Michigan-based accounting and advisory firm delivering comprehensive solutions in business consulting, assurance, tax, HR, technology, medical billing, and wealth management. We partner with clients to solve challenges, uncover opportunities, and achieve meaningful goals. Their success is our success-and that's what makes every day rewarding.
Join a Purpose-Driven Team
With more than 275 professionals across our family of companies, you'll be part of a diverse, forward-thinking team united by a shared commitment to excellence. Together, we make a difference for our clients, our communities, and each other.
Position: Digital Marketing Lead
The Marketing & Practice Growth team at Yeo & Yeo is seeking a Digital Marketing Lead to advance our digital strategy, execute high-impact initiatives, and strengthen our marketing technology capabilities across our growing family of companies, service lines, and niche markets.
This role will own the strategy, optimization, and execution of key components of Yeo & Yeo's digital ecosystem-including website, SEO, HubSpot, automation, analytics, paid media, social media, and digital campaigns-to strengthen our online presence, enhance client and prospect experiences, and drive measurable business results.
The ideal candidate is a strategic, data-driven, and hands-on digital marketer who thrives on owning initiatives from strategy through execution, analyzing performance, and continuously improving results. This role will collaborate closely with marketing team members, firm leaders, practice teams, and external partners to bring ideas to life and maximize marketing impact. This position will be in person at either Saginaw, Troy or Ann Arbor depending on candidate location.
Key Responsibilities:
Digital Strategy, Optimization & Growth
  • Lead the development, execution, and continuous optimization of digital marketing strategies and plans that support Yeo & Yeo's growth objectives across companies, service lines, industries, and niche markets.
  • Drive the digital strategy supporting integrated marketing campaigns, providing recommendations on audience targeting, channels, SEO, website optimization, automation, analytics, and performance measurement.
  • Execute digital campaigns across channels including paid search, social, LinkedIn, email marketing, and marketing automation to drive awareness, engagement, and conversion.
  • Partner with marketing leadership, firm leaders, and marketing team members to translate business priorities into effective digital initiatives that strengthen brand visibility, generate qualified opportunities, and enhance client experience.
  • Stay current on digital trends, AI capabilities, search optimization, and evolving buyer behaviors to identify opportunities for innovation and competitive advantage.

Website, SEO & Digital Experience
  • Own the management, optimization, and execution of Yeo & Yeo's WordPress website and digital experience.
  • Lead SEO/AIO strategy, including technical SEO, content optimization, keyword strategy, local search/listings, and emerging AI search optimization.
  • Analyze website performance, user behavior, and conversion opportunities to improve visibility, engagement, and conversion.
  • Support LinkedIn and social media strategy, management, optimization, and performance measurement.

Marketing Technology, CRM & Automation
  • Serve as the primary owner and strategic administrator of HubSpot/CRM integrations and related marketing technologies.
  • Manage and optimize marketing data and audience lists, including prospect segmentation, ICP-based list development, data quality, and CRM hygiene in collaboration with principals, practice leaders, and internal stakeholders.
  • Improve lead management, campaign effectiveness, and marketing processes through automation, data, and technology.
  • Provide guidance, training, and support to increase adoption of marketing platforms and tools.
  • Manage relationships with digital vendors, technology partners, and external resources.

Analytics & Continuous Improvement
  • Establish KPIs, dashboards, and reporting to measure digital marketing performance, lead generation, engagement, and business impact.
  • Analyze data across HubSpot, website, digital channels, and marketing platforms to identify insights, optimize performance, and provide recommendations.
  • Promote digital marketing best practices, governance, consistency, and continuous improvement across platforms and processes.

Qualifications
  • Bachelor's degree in marketing, communications, business, or related field.
  • 5+ years of progressive digital marketing experience, preferably in B2B or professional services.
  • Proven experience developing and executing digital strategies and campaigns that support business growth.
  • Hands-on experience with websites, digital channels, marketing technology, analytics, and automation.
  • Experience with WordPress and HubSpot or comparable CRM/marketing automation platforms.
  • Experience managing digital budgets, vendors, and external partners.

Knowledge & Skills
  • Strong knowledge of SEO/AIO, website optimization, paid digital media, social media, email marketing, and marketing automation.
  • Strong understanding of CRM integrations, lead management, audience segmentation, and marketing data.
  • Experience with GA4, Google Tag Manager, Looker Studio, or similar analytics and reporting tools.
  • Strong analytical and project management skills, with the ability to translate data into actionable business insights.
  • Ability to balance strategic thinking with hands-on execution, manage multiple priorities, and collaborate across teams.
  • Strong communication and relationship-building skills, with the ability to understand complex services and translate business needs into effective digital strategies.
  • Interest in AI, emerging technologies, and evolving digital marketing practices.

Benefits & Perks!
At Yeo & Yeo, we offer a great career with industry-leading benefits, and that's why we're repeatedly ranked among Michigan's Best Places to Work.
Some of our benefits include competitive salaries; paid days off; paid holidays; excellent medical, dental, and vision plans; bonuses; referral programs; life insurance; 401(k) plan; dress for your day attire; continuous feedback and so much more.
I'm in. Now what?
Apply today and explore the possibilities with Yeo & Yeo.
Interested applicants must submit their resume for consideration using our applicant tracking system. Candidates must be legally authorized to work in the United States without sponsorship. Unsolicited resumes from search firms or employment agencies, or similar, will not be paid a fee and become the property of Yeo & Yeo.
Yeo & Yeo is an Equal Opportunity Employer and maintains a drug-free workplace.

Apply