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Digital Marketing Operations Manager Jobs (NOW HIRING)

Experience: * 5+ years of experience in marketing automation, CRM, lifecycle marketing, email/SMS operations, campaign production, technical marketing operations, or a related digital marketing role.

... digital services environment. Experience with enterprise CRM platforms, internal campaign tools ... marketing automation systems. Experience building operational dashboards, issue taxonomy, or ...

Marketing Operations, HubSpot & Pipeline Management: * Own digital lead flow infrastructure and serve as primary admin for HubSpot campaigns, lead management, and reporting. * Maintain a clean ...

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Marketing Operations, HubSpot & Pipeline Management: * Own digital lead flow infrastructure and serve as primary admin for HubSpot campaigns, lead management, and reporting. * Maintain a clean ...

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Digital Marketing Operations Manager information

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$36.5K

$87.7K

$138.5K

How much do digital marketing operations manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for digital marketing operations manager in the United States is $87,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,500.00 and $100,000.00 per year, depending on experience, location, and employer.

What does a digital marketing operations manager do?

A Digital Marketing Operations Manager oversees the processes, technology, and teams that support digital marketing campaigns. They are responsible for streamlining workflows, managing marketing platforms, ensuring data quality, and tracking performance metrics. Their role bridges the gap between marketing strategy and execution by improving efficiency, integrating new tools, and enabling better decision-making through analytics. They also work closely with cross-functional teams to ensure marketing initiatives run smoothly and deliver measurable results.

What are the key skills and qualifications needed to thrive as a digital marketing operations manager?

To thrive as a Digital Marketing Operations Manager, you need expertise in digital marketing strategies, campaign management, and analytics, typically supported by a bachelor's degree in marketing, business, or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analysis tools such as Google Analytics is essential. Strong organizational skills, leadership, and effective communication help drive cross-functional collaboration and project execution. These skills and qualities enable efficient management of complex digital campaigns, ensuring alignment with business goals and measurable results.

What are some common challenges faced by a digital marketing operations manager, and how can they be addressed?

Digital Marketing Operations Managers often encounter challenges such as coordinating complex campaigns across multiple channels, managing evolving marketing technologies, and ensuring effective collaboration between creative, analytics, and IT teams. To address these, managers typically implement robust project management tools, standardize processes, and foster open communication among stakeholders. Staying updated on digital trends and investing in ongoing training also helps in overcoming operational hurdles and driving campaign success.

What is the difference between Digital Marketing Operations Manager vs Digital Marketing Specialist?

AspectDigital Marketing Operations ManagerDigital Marketing Specialist
CredentialsTypically requires a bachelor’s degree in marketing, business, or related field; certifications like Google Analytics or HubSpot are commonSimilar credentials; often holds marketing or digital certifications
Work EnvironmentOversees marketing processes, manages teams, and coordinates campaignsExecutes marketing tasks, creates content, and manages specific campaigns
Employer & Industry UsageUsed across industries for managing marketing operations and workflowsCommonly employed in marketing departments for campaign execution

The Digital Marketing Operations Manager focuses on overseeing marketing processes and team coordination, while the Digital Marketing Specialist handles campaign execution and content creation. Both roles require similar credentials and are integral to marketing teams, but differ in scope and responsibilities.

More about Digital Marketing Operations Manager jobs

What cities are hiring for Digital Marketing Operations Manager jobs?

Cities with the most Digital Marketing Operations Manager job openings:

What states have the most Digital Marketing Operations Manager jobs?

States with the most job openings for Digital Marketing Operations Manager jobs include:

Infographic showing various Digital Marketing Operations Manager job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, 1% Temporary, 1% Contract, and 1% Nights. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $87,719 per year, or $42.2 per hour.

Marketing Operations Manager

Neighborly

Irving, TX • On-site

Full-time

Posted 9 days ago


Key responsibilities

  • Manage, coach, and support a technical marketing operations team, overseeing workload prioritization, capacity planning, performance management, skill development, and day-to-day issue resolution.

  • Ensure accurate and timely delivery of email and SMS campaigns, including intake, audience segmentation, personalization, testing, QA, deployment, monitoring, and launch readiness.

  • Collaborate with Data, Product, Analytics, Engineering, MarTech, Creative, Legal, and external vendors to align business requirements, validate data and technical dependencies, and mitigate launch risks.


Job description

Marketing Operations Manager
Are you looking for a place where you can bring your passion for helping shape and execute the marketing automation vision across Neighborly brands, driving customer engagement, lifecycle marketing performance, and business growth through data-driven strategy and continuous optimization?
Welcome to Neighborly-the hub of service brands that connects customers to top-notch local experts who repair, maintain, and enhance homes and businesses. Our long-standing business, with over 40 years of experience, is focused on strategic innovation as we build the future of home and business services. Bring your ambition to the table as we unlock new doors together, taking your career to the next level.
Bring your experience and be empowered to innovate.
As a Marketing Operations Manager on the Marketing team, a typical day for you will include:
  • Manage, coach, and support a technical marketing operations team, overseeing workload prioritization, capacity planning, performance management, skill development, and day-to-day issue resolution.
  • Ensure accurate and timely delivery of email and SMS campaigns, including intake, audience segmentation, personalization, testing, QA, deployment, monitoring, and launch readiness.
  • Establish and improve campaign build standards, QA processes, documentation, automation, reusable templates, scalable frameworks, and operational best practices to enhance efficiency and quality.
  • Collaborate with Data, Product, Analytics, Engineering, MarTech, Creative, Legal, and external vendors to align business requirements, validate data and technical dependencies, and mitigate launch risks.
  • Maintain adherence to email and SMS regulations, consent management requirements, deliverability best practices, data governance standards, and internal review processes while minimizing defects and rework.
  • Serve as the primary escalation point for technical and operational issues, driving root-cause resolution, performance optimization, testing initiatives, and ongoing improvements in team capabilities and campaign execution.

Bring your skills and be inspired to achieve success.
(Required qualifications)
  • Experience:
    • 5+ years of experience in marketing automation, CRM, lifecycle marketing, email/SMS operations, campaign production, technical marketing operations, or a related digital marketing role.
    • Hands-on experience building, QA'ing, deploying, or troubleshooting campaigns in marketing automation platforms such as Braze, Salesforce Marketing Cloud, Iterable, Responsys, Eloqua, HubSpot, Broadly, or similar systems.
    • Strong working knowledge of email and SMS campaign execution, including campaign setup, segmentation, personalization, dynamic content, triggered journeys, audience logic, suppression rules, subscription groups, link tracking, rendering QA, and deployment readiness.
    • Technical fluency with HTML, CSS, Liquid or similar scripting logic, dynamic content, personalization rules, reusable templates, QA tools, and email rendering best practices.
    • Working knowledge of customer data structures, CRM/CDP environments, APIs, webhooks, event triggers, data feeds, consent fields, suppression logic, preference management, and marketing data workflows.
    • Proven ability to troubleshoot technical campaign issues, evaluate root causes, partner with data and technology teams, document decisions, and communicate risks clearly to technical and non-technical stakeholders.
    • Experience managing campaign throughput, SLAs, production calendars, QA cycles, launch readiness, capacity planning, and competing priorities in a fast-paced environment.
    • Strong understanding of email and SMS compliance and deliverability considerations, including CAN-SPAM, TCPA, CCPA, unsubscribe requirements, consent management, opt-out processing, list hygiene, and sender reputation.
    • Ability to translate business requirements into technical campaign requirements, identify missing inputs, clarify logic, document dependencies, and help the team move toward scalable execution.
  • Skills:.
    • Ability to communicate effectively, both verbally and in writing, across cross-functional teams.
    • Ability to manage multiple priorities and meet deadlines in a fast-paced environment
    • Detail-oriented with a high level of accuracy
    • Ability to demonstrate problem-solving and critical thinking skills
    • Ability to work independently and as part of a team
  • Education:
    • Bachelor's degree in Marketing, Business, Information Systems, Computer Science, Communications, or a related field preferred; equivalent hands-on experience will be considered.
  • Schedule / in-office requirements:
    • Hybrid working model; Monday-Wednesday in office, Thursday/Friday from home.
    • Our office locations are:
      • 500 E John Carpenter Fwy, Irving, TX
      • 1010 N University Parks Drive, Waco, TX

Bring your goals and be enabled to reach them.
  • Competitive Pay: Commensurate with experience
  • Schedule: Full-time, Monday - Friday, 8 AM - 5 PM local time zone
  • Benefits: Check out our benefits offerings here: Neighborly Benefits
  • Financial Benefits: Equity and bonus opportunities

Neighborly® is fully committed to Equal Employment Opportunity and to attracting, retaining, developing and promoting the most qualified employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal or state law. We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity and encouraged to be their authentic self.
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Brand:
Neighborly - USA Shared Services