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Digital Marketing Operations Manager Jobs (NOW HIRING)

Digital Marketing Manager

$70K - $110.30K/yr

Digital Marketing Manager - Remote Position Summary: MeridianLink is seeking a Digital Marketing ... and Marketing Operations to ensure paid media aligns with campaign objectives • Manage ...

The Marketing Operations Manager will own and optimize the processes, systems, tools, and workflows ... Experience coordinating creative, digital, ecommerce, packaging, or campaign-related assets and ...

Experience: 5+ years in marketing operations or digital marketing roles with a strong focus on lead management and pipeline generation. Proven track record of managing reporting for multi-channel ...

Experience: 5+ years in marketing operations or digital marketing roles with a strong focus on lead management and pipeline generation. Proven track record of managing reporting for multi-channel ...

GENERAL SUMMARY The Digital Marketing Specialist supports the planning, execution, and optimization ... Marketing Operations and Enablement * * Ensure accurate tracking from ad platform to Marketo/CRM. ...

Summary The Marketing Operations Manager plays a critical role in supporting the firm's Marketing ... participating in digital/virtual conference calls; (c) participating in meetings as needed.

Summary The Marketing Operations Manager plays a critical role in supporting the firm's Marketing ... participating in digital/virtual conference calls; (c) participating in meetings as needed.

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Digital Marketing Operations Manager information

See salary details

$36.5K

$87.7K

$138.5K

How much do digital marketing operations manager jobs pay per year?

As of May 29, 2026, the average yearly pay for digital marketing operations manager in the United States is $87,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,500.00 and $100,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Marketing Operations Manager, and why are they important?

To thrive as a Digital Marketing Operations Manager, you need expertise in digital marketing strategies, campaign management, and analytics, typically supported by a bachelor's degree in marketing, business, or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analysis tools such as Google Analytics is essential. Strong organizational skills, leadership, and effective communication help drive cross-functional collaboration and project execution. These skills and qualities enable efficient management of complex digital campaigns, ensuring alignment with business goals and measurable results.

What are some common challenges faced by a Digital Marketing Operations Manager, and how can they be addressed?

Digital Marketing Operations Managers often encounter challenges such as coordinating complex campaigns across multiple channels, managing evolving marketing technologies, and ensuring effective collaboration between creative, analytics, and IT teams. To address these, managers typically implement robust project management tools, standardize processes, and foster open communication among stakeholders. Staying updated on digital trends and investing in ongoing training also helps in overcoming operational hurdles and driving campaign success.

What does a Digital Marketing Operations Manager do?

A Digital Marketing Operations Manager oversees the processes, technology, and teams that support digital marketing campaigns. They are responsible for streamlining workflows, managing marketing platforms, ensuring data quality, and tracking performance metrics. Their role bridges the gap between marketing strategy and execution by improving efficiency, integrating new tools, and enabling better decision-making through analytics. They also work closely with cross-functional teams to ensure marketing initiatives run smoothly and deliver measurable results.

What is the difference between Digital Marketing Operations Manager vs Digital Marketing Specialist?

AspectDigital Marketing Operations ManagerDigital Marketing Specialist
CredentialsTypically requires a bachelor’s degree in marketing, business, or related field; certifications like Google Analytics or HubSpot are commonSimilar credentials; often holds marketing or digital certifications
Work EnvironmentOversees marketing processes, manages teams, and coordinates campaignsExecutes marketing tasks, creates content, and manages specific campaigns
Employer & Industry UsageUsed across industries for managing marketing operations and workflowsCommonly employed in marketing departments for campaign execution

The Digital Marketing Operations Manager focuses on overseeing marketing processes and team coordination, while the Digital Marketing Specialist handles campaign execution and content creation. Both roles require similar credentials and are integral to marketing teams, but differ in scope and responsibilities.

More about Digital Marketing Operations Manager jobs
What cities are hiring for Digital Marketing Operations Manager jobs? Cities with the most Digital Marketing Operations Manager job openings:
What states have the most Digital Marketing Operations Manager jobs? States with the most job openings for Digital Marketing Operations Manager jobs include:
Infographic showing various Digital Marketing Operations Manager job openings in the United States as of May 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 96% Physical, 2% Hybrid, and 2% Remote job distribution, with an average salary of $87,719 per year, or $42.2 per hour.
Digital Marketing Manager

$70K - $110.30K/yr

Full-time

Posted 8 days ago


Job description

Digital Marketing Manager - Remote
Position Summary:
MeridianLink is seeking a Digital Marketing Manager to support the execution and optimization of paid digital programs across our B2B Mortgage and Consumer segments. This role sits on the Demand Generation team and focuses both on strategy and hands-on campaign management, performance optimization, and reporting across core paid channels. The ideal candidate is data-driven, eager to learn, and comfortable working cross-functionally to support pipeline growth.
Key Responsibilities
• Execute and optimize paid media campaigns across search, social, display, and ABM platforms
to support demand and pipeline goals
• Develop and execute segmentation strategies, including account-based marketing programs
(e.g., 6sense or similar tools)
• Manage day-to-day campaign setup, optimization, and performance monitoring across
platforms such as Google, LinkedIn, Meta, YouTube and Display (e.g. 6Sense)
• Plan, forecast, and manage budget allocation and pacing to ensure efficient spending
• Inform channel mix decisions and develop paid media strategy to maximize pipeline and ROI.
• Test and evaluate new channels, formats, and tactics to improve efficiency and results
• Partner with Campaign Managers, Product Marketing, Creative, SEO/Web, and Marketing
Operations to ensure paid media aligns with campaign objectives
• Manage relationships with industry publications and media partners, owning sponsorship
strategy, negotiating placements, and reporting performance
• Analyze and report on campaign performance, sharing clear insights and optimization
recommendations
• Establish and maintain accurate conversion tracking and attribution across paid platforms
(LinkedIn, Google, 6sense) in partnership with Marketing Operations
Qualifications & Experience
• 2-4 years of experience in B2B digital marketing, paid media, or demand generation
• Bachelor's degree in Marketing, Business, Communications, or a related field
• Hands-on experience with LinkedIn Ads and at least one additional paid platform (Google Ads,
Meta, or programmatic)
• Familiarity with ABM platforms such as 6sense (or similar)
• Experience working with budgets, performance metrics, and campaign reporting
• Strong analytical skills and comfort working with data and dashboards
• Exposure to marketing automation and CRM platforms such as HubSpot and Salesforce
• Detail-oriented with strong organizational and time management skills
• Ability to balance learning strategy with hands-on execution in a fast-paced environment
• Clear written and verbal communication skills