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Digital Marketing Operations Manager Jobs (NOW HIRING)

Overview FMI is seeking a Marketing Operations & Digital Manager with deep HubSpot expertise who can effectively straddle both marketing operations and digital marketing responsibilities to lead the ...

Overview FMI is seeking a Marketing Operations & Digital Manager with deep HubSpot expertise who can effectively straddle both marketing operations and digital marketing responsibilities to lead the ...

The Marketing Operations Manager is responsible for the operational excellence of the MarTech stack and the data infrastructure that powers digital marketing, website experience, and ecommerce ...

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Digital Marketing Operations Manager information

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$36.5K

$87.7K

$138.5K

How much do digital marketing operations manager jobs pay per year?

As of May 28, 2026, the average yearly pay for digital marketing operations manager in the United States is $87,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,500.00 and $100,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Marketing Operations Manager, and why are they important?

To thrive as a Digital Marketing Operations Manager, you need expertise in digital marketing strategies, campaign management, and analytics, typically supported by a bachelor's degree in marketing, business, or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analysis tools such as Google Analytics is essential. Strong organizational skills, leadership, and effective communication help drive cross-functional collaboration and project execution. These skills and qualities enable efficient management of complex digital campaigns, ensuring alignment with business goals and measurable results.

What are some common challenges faced by a Digital Marketing Operations Manager, and how can they be addressed?

Digital Marketing Operations Managers often encounter challenges such as coordinating complex campaigns across multiple channels, managing evolving marketing technologies, and ensuring effective collaboration between creative, analytics, and IT teams. To address these, managers typically implement robust project management tools, standardize processes, and foster open communication among stakeholders. Staying updated on digital trends and investing in ongoing training also helps in overcoming operational hurdles and driving campaign success.

What does a Digital Marketing Operations Manager do?

A Digital Marketing Operations Manager oversees the processes, technology, and teams that support digital marketing campaigns. They are responsible for streamlining workflows, managing marketing platforms, ensuring data quality, and tracking performance metrics. Their role bridges the gap between marketing strategy and execution by improving efficiency, integrating new tools, and enabling better decision-making through analytics. They also work closely with cross-functional teams to ensure marketing initiatives run smoothly and deliver measurable results.

What is the difference between Digital Marketing Operations Manager vs Digital Marketing Specialist?

AspectDigital Marketing Operations ManagerDigital Marketing Specialist
CredentialsTypically requires a bachelor’s degree in marketing, business, or related field; certifications like Google Analytics or HubSpot are commonSimilar credentials; often holds marketing or digital certifications
Work EnvironmentOversees marketing processes, manages teams, and coordinates campaignsExecutes marketing tasks, creates content, and manages specific campaigns
Employer & Industry UsageUsed across industries for managing marketing operations and workflowsCommonly employed in marketing departments for campaign execution

The Digital Marketing Operations Manager focuses on overseeing marketing processes and team coordination, while the Digital Marketing Specialist handles campaign execution and content creation. Both roles require similar credentials and are integral to marketing teams, but differ in scope and responsibilities.

More about Digital Marketing Operations Manager jobs
What cities are hiring for Digital Marketing Operations Manager jobs? Cities with the most Digital Marketing Operations Manager job openings:
What states have the most Digital Marketing Operations Manager jobs? States with the most job openings for Digital Marketing Operations Manager jobs include:
Infographic showing various Digital Marketing Operations Manager job openings in the United States as of May 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 96% Physical, 2% Hybrid, and 2% Remote job distribution, with an average salary of $87,719 per year, or $42.2 per hour.

Digital Marketing Operations Manager

Assa Abloy Group

Winston Salem, NC • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

This job post has expired today. Applications are no longer accepted.


Job description

Digital Marketing Operations Manager

Amarr Garage Doors, a leading manufacturer and part of global opening solutions company ASSA ABLOY, is seeking a Digital Marketing Operations Manager to join our team in Winston Salem, NC to strengthen and scale our digital marketing capabilities. This role is the operational backbone of our digital marketing team, ensuring that digital initiatives—from websites to campaigns—are delivered accurately, consistently, and on time. The Digital Marketing Operations Manager will play a key role in establishing processes, standards, and operational foundations, with responsibilities shifting over time as specialized teams and capabilities are introduced. While primary production is executed through agencies and partners, this role requires hands-on digital marketing expertise and the ability to step into execution, editing, troubleshooting, or quality assurance when necessary to maintain quality, speed, and alignment.

Essential Functions:

  • Marketing Operations & Execution Management
  • Web and Digital Experience Operations
  • Customer Journey, Lead Lifecycle & Digital Workflow Governance
  • Vendor & Agency Coordination
  • Platform, MarTech & Integration Coordination
  • Data Quality, Tracking & Reporting Cadence
  • Quality Assurance, Audits & Release Management
  • AI Tools & Operational Enablement

Experience and Requirements:

  • Bachelor's degree in marketing, Business, Communications, or a related field (or equivalent experience).
  • Minimum of 6–10 years of experience in digital marketing, marketing operations, or related roles.
  • Demonstrated hands-on experience across digital marketing disciplines, including website content management, SEO fundamentals, CMS platforms, campaign workflows, and analytics tagging.
  • Experience managing agencies or external vendors.
  • Strong understanding of lead workflows, campaign operations, and digital execution dependencies.
  • Familiarity with modern AI tools and platforms used in marketing operations and content workflows.

Overnight and extended travel – approximately 2-3 nights per quarter. Benefits include Medical/Dental/Vision, Paid Time Off, Paid Holidays from day one, tuition reimbursement, and a 401k plan (with an automatic 3% company contribution, regardless of your contribution) among others.

Our goal is to be a world-leading company that attracts diverse talent, where all team members feel safe being their true selves and are able to thrive in a work environment that promotes change, innovation, and provides equal access and opportunity. As one of North America's leading garage door manufacturers, Amarr Company takes pride in fostering a culture where employees enjoy many opportunities for career growth, rapid advancement, and relocation to some of America's most desired cities. Although Amarr Company is an international business, employees enjoy a family-oriented, caring culture and rewarding work environment. Amarr Company offers competitive wages, generous benefits, and a bonus program for every employee. At Amarr Company, the door is always open and there is no ceiling to your career growth.