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Digital Marketing Operations Manager Jobs in Raleigh, NC

FatCat Strategies

Digital Marketing Intern

Raleigh, NC · On-site

... digital marketing strategies through real-life experience, then we have the internship for you ... management tasks * Follow internal processes to perform SEO optimization for clients' websites

FatCat Strategies

Digital Marketing Intern

Raleigh, NC · On-site

... digital marketing strategies through real-life experience, then we have the internship for you ... management tasks * Follow internal processes to perform SEO optimization for clients' websites

FatCat Strategies

Digital Marketing Intern

Raleigh, NC · On-site

... digital marketing strategies through real-life experience, then we have the internship for you ... management tasks * Follow internal processes to perform SEO optimization for clients' websites

FocusKPI

Marketing Operations Analyst

Durham, NC · On-site

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...

FocusKPI

Marketing Operations Analyst

Raleigh, NC · On-site

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...

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Showing results 21-40

All JobsDigital Marketing Operations JobsDigital Marketing Operations Manager JobsDigital Marketing Operations Manager Jobs in Raleigh, NC

Digital Marketing Operations Manager information

See Raleigh, NC salary details

$35.5K

$85.3K

$134.6K

How much do digital marketing operations manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for digital marketing operations manager in Raleigh, NC is $85,265.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,600.00 and $97,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a digital marketing operations manager?

To thrive as a Digital Marketing Operations Manager, you need expertise in digital marketing strategies, campaign management, and analytics, typically supported by a bachelor's degree in marketing, business, or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analysis tools such as Google Analytics is essential. Strong organizational skills, leadership, and effective communication help drive cross-functional collaboration and project execution. These skills and qualities enable efficient management of complex digital campaigns, ensuring alignment with business goals and measurable results.

What are some common challenges faced by a digital marketing operations manager, and how can they be addressed?

Digital Marketing Operations Managers often encounter challenges such as coordinating complex campaigns across multiple channels, managing evolving marketing technologies, and ensuring effective collaboration between creative, analytics, and IT teams. To address these, managers typically implement robust project management tools, standardize processes, and foster open communication among stakeholders. Staying updated on digital trends and investing in ongoing training also helps in overcoming operational hurdles and driving campaign success.

What does a digital marketing operations manager do?

A Digital Marketing Operations Manager oversees the processes, technology, and teams that support digital marketing campaigns. They are responsible for streamlining workflows, managing marketing platforms, ensuring data quality, and tracking performance metrics. Their role bridges the gap between marketing strategy and execution by improving efficiency, integrating new tools, and enabling better decision-making through analytics. They also work closely with cross-functional teams to ensure marketing initiatives run smoothly and deliver measurable results.

What is the difference between Digital Marketing Operations Manager vs Digital Marketing Specialist?

AspectDigital Marketing Operations ManagerDigital Marketing Specialist
CredentialsTypically requires a bachelor’s degree in marketing, business, or related field; certifications like Google Analytics or HubSpot are commonSimilar credentials; often holds marketing or digital certifications
Work EnvironmentOversees marketing processes, manages teams, and coordinates campaignsExecutes marketing tasks, creates content, and manages specific campaigns
Employer & Industry UsageUsed across industries for managing marketing operations and workflowsCommonly employed in marketing departments for campaign execution

The Digital Marketing Operations Manager focuses on overseeing marketing processes and team coordination, while the Digital Marketing Specialist handles campaign execution and content creation. Both roles require similar credentials and are integral to marketing teams, but differ in scope and responsibilities.

What are popular job titles related to Digital Marketing Operations Manager jobs in Raleigh, NC?

For Digital Marketing Operations Manager jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Digital Marketing Operations Manager jobs in Raleigh, NC look for?

The top searched job categories for Digital Marketing Operations Manager jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Digital Marketing Operations Manager jobs?

Cities near Raleigh, NC with the most Digital Marketing Operations Manager job openings:

Digital Marketing Operations Manager jobs near you
Infographic showing various Digital Marketing Operations Manager job openings in Raleigh, NC as of August 2026, with employment types broken down into 82% Full Time, 14% Part Time, 1% Temporary, and 3% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $85,265 per year, or $41 per hour.

Digital Marketing & Content Specialist

Girl Scouts

Raleigh, NC • On-site

$40K - $45K/yr

Full-time

Re-posted 9 days ago

Girl Scouts rating

7.0

Company rating: 7.0 out of 10

Based on 64 frontline employees who took The Breakroom Quiz

16th of 59 rated activity centers and activity clubs

Job description

Job Type
Full-time
Description
Want to join an AMAZING organization with a mission of building girls of COURAGE, CONFIDENCE, and CHARACTER who make the world a better place?
Girl Scouts - North Carolina Coastal Pines is seeking a Digital Marketing & Content Specialist to join its local council! Girl Scouts - North Carolina Coastal Pines represents 41 counties within North Carolina. Girl Scouts - North Carolina Coastal Pines, in partnership with Girl Scouts of the USA, has a mission to build girls of courage, confidence and character who make the world a better place.
The Digital Marketing & Content Specialist supports the execution of digital marketing initiatives across multiple channels, including social media, website, email marketing, paid advertising, and membership recruitment campaigns. This role combines content creation with analytics and reporting responsibilities to help drive membership growth, program participation, volunteer engagement, and brand awareness. The position is responsible for monitoring campaign performance, supporting A/B testing efforts, analyzing data, and providing actionable insights to improve marketing effectiveness.
The annual salary range for this position is $40,000 - $45,000, commensurate with experience.
This is a hybrid role, NOT a fully remote position. The selected candidate must reside in North Carolina, specifically within our council's 41-county service footprint.
  • Schedule and publish content across all platforms, write engaging captions aligned with brand voice, monitor community comments/messages, and track performance trends.
  • Develop graphics, flyers, digital ads, and marketing materials using brand templates; format content for multiple platforms and assist with photography/video coordination.
  • Manage editorial calendars, write and publish blog content, and coordinate story collection across departments to ensure alignment with organizational priorities.
  • Update landing pages and website content for accuracy, monitor user engagement analytics, and support SEO optimization efforts.
  • Assist with launching and monitoring paid advertising campaigns across Google, Meta, and YouTube/OTT, while tracking campaign pacing, budget utilization, and cost-per-lead metrics.
  • Run A/B testing on digital ads, email campaigns, and landing pages; analyze cross-channel performance to identify trends and conversion opportunities.
  • Partner closely with the Membership team to track lead generation, monitor recruitment and renewal campaign metrics, and evaluate overall campaign effectiveness.
  • Compile weekly and monthly performance dashboards and reports, providing actionable recommendations to improve campaign performance and return on ad spend (ROAS).
  • Organize digital asset and photography libraries, support council-wide event promotions, and assist with strategic projects and administrative marketing tasks as needed.

Requirements
  • Bachelor's degree in Marketing, Communications, Public Relations, Digital Marketing, or related field
  • 1-3 years of relevant experience: internship, volunteer, or professional experience preferred
  • Strong analytical and organizational skills
  • Experience interpreting marketing data and performance metrics
  • Knowledge of social media platforms and digital marketing best practices
  • Familiarity with Google Analytics, Meta Business Suite, and email marketing platforms preferred
  • Experience with Canva and Adobe Creative Suite
  • Strong written and verbal communication skills
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment
  • Passion for mission-driven work and storytelling

Diversity, Equity, Inclusion & Belonging:
Girl Scouts - North Carolina Coastal Pines builds girls of courage, confidence, and character who make the world a better place. We are committed to diversity, equity, inclusivity, and belonging by creating a safe and welcoming environment for all through a shared responsibility of each and every member. We are dedicated to increasing our cultural competence and creating opportunities for authentic human-to-human connection by respecting, embracing, and celebrating what makes us all different.
GS-NCCP is an Equal Opportunity Employer:
Girl Scouts - North Carolina Coastal Pines provides equal employment opportunities to all qualified persons and prohibits discrimination and harassment of any type without regard to race, sex (including pregnancy, sexual orientation, transgender status, or gender identity), color, religion, national origin, disability, genetic information, age, marital status, veteran status, or other characteristics protected by federal, state or local laws. Reasonable accommodations may be made to enable individuals to perform the position's essential function. If you require reasonable accommodation, please contact Human Resources at (919) 600-6314 or hr@nccoastalpines.org.
Salary Description
$40,000 - $45,000

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