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Digital Marketing Manager Jobs in Rochester, MN (NOW HIRING)

Lennar

HB - Marketing Coordinator

Rochester, MN · On-site

$17.31 - $25/hr

Analyze and deliver performance data of digital marketing campaigns to assess effectiveness ... Manage the Division's participation in trade shows and housing exhibitions. * Maintain a monthly ...

Hibu

Account Executive - B2B

Stewartville, MN · Hybrid

$90K - $110K/yr

Selling Digital Marketing solutions through a partnership selling model * Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold calling business owners and ...

Mayo Clinic

Director - AI Digital Biology

Rochester, MN · Hybrid

$204K - $306K/yr

... with the CMO for clinical relevance and the CSO for scientific rigor - to consistently ship ... Lead, develop, and support managers and senior professionals; foster a culture of accountability ...

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All JobsDigital Marketing JobsDigital Marketing Manager JobsDigital Marketing Manager Jobs in Rochester, MN

Digital Marketing Manager information

See Rochester, MN salary details

$37.1K

$89.2K

$140.8K

How much do digital marketing manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for digital marketing manager in Rochester, MN is $89,166.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,600.00 and $101,600.00 per year, depending on experience, location, and employer.

What does a digital marketing manager do?

As a digital marketing manager, you use your vast knowledge of search engine optimization (SEO), social media platforms, email marketing, and web development to create effective marketing in the digital space. You oversee the editorial calendar and establish the entire digital marketing presence for your company. You may work independently or manage a digital marketing team. Your job is to work with the marketing team, graphic designers, the IT department, management, and anyone else involved in crafting the online voice of your company.

What does a digital marketing manager do?

A Digital Marketing Manager is responsible for developing, implementing, and overseeing online marketing strategies to promote a company's products or services. They manage various digital channels, such as social media, email, search engines, and websites, to increase brand awareness and drive traffic or sales. Their role often includes analyzing campaign performance, optimizing content, managing budgets, and coordinating with other marketing professionals or agencies. Digital Marketing Managers also stay up to date with the latest digital trends and technologies to ensure effective and competitive marketing efforts.

What are some common challenges digital marketing managers face when coordinating multi-channel campaigns?

Digital Marketing Managers often encounter challenges in ensuring brand consistency and messaging across various platforms such as social media, email, search engines, and display ads. Coordinating timelines, aligning strategies with different teams (like content creators, designers, and analytics specialists), and monitoring performance metrics in real time can also be complex. Success in this role requires strong organizational skills, adaptability, and clear communication to keep all stakeholders aligned and campaigns running smoothly.

What are the key skills and qualifications needed to thrive as a digital marketing manager, and why are they important?

To thrive as a Digital Marketing Manager, you need expertise in digital marketing strategies, analytics, and campaign management, typically supported by a degree in marketing or a related field. Familiarity with tools like Google Analytics, SEO platforms, email marketing software, and certifications such as Google Ads or HubSpot are highly valuable. Strong leadership, creativity, and excellent communication skills set outstanding managers apart in this role. These skills and qualifications are essential for driving effective campaigns, analyzing performance, and leading teams to achieve business goals in a fast-evolving digital landscape.

What is the difference between Digital Marketing Manager vs Content Marketing Manager?

AspectDigital Marketing ManagerContent Marketing Manager
Primary FocusOversees all digital marketing campaigns, including SEO, SEM, social media, email marketing, and analyticsDevelops and manages content strategies, creating engaging content to attract and retain audiences
Required SkillsDigital advertising, data analysis, SEO, SEM, social media managementContent creation, storytelling, SEO, editorial skills
Work EnvironmentMarketing teams, agencies, online platformsContent teams, creative departments, editorial platforms
Common UsageUsed across industries for digital campaign managementUsed for brand storytelling and audience engagement

While both roles focus on digital presence, the Digital Marketing Manager manages overall online campaigns, whereas the Content Marketing Manager specializes in creating compelling content to support marketing goals.

How much do digital marketing managers get paid?

Digital marketing managers typically earn a median annual salary ranging from $65,000 to $120,000, depending on experience, location, and industry. Salaries can be higher for those with advanced skills in data analysis, SEO, or paid advertising, and often include benefits such as bonuses and performance incentives.

How much does a digital marketing manager make?

The average salary for a digital marketing manager in the United States is around $75,000 to $120,000 annually, depending on experience, industry, and location. In Florida, salaries typically range from $65,000 to $110,000, with higher pay for those with advanced skills in SEO, analytics, and campaign management. Certifications like Google Analytics or HubSpot can also influence earning potential.

What qualifications do I need to be a digital marketing manager?

A digital marketing manager typically needs a bachelor's degree in marketing, communications, or a related field. Relevant skills include proficiency with digital marketing tools, data analysis, and understanding of SEO, SEM, and social media platforms. Professional certifications such as Google Analytics or HubSpot can enhance qualifications.
More about Digital Marketing Manager jobs

What are the most commonly searched types of Digital Marketing jobs in Rochester, MN?

The most popular types of Digital Marketing jobs in Rochester, MN are:

What job categories do people searching Digital Marketing Manager jobs in Rochester, MN look for?

The top searched job categories for Digital Marketing Manager jobs in Rochester, MN are:

What cities near Rochester, MN are hiring for Digital Marketing Manager jobs?

Cities near Rochester, MN with the most Digital Marketing Manager job openings:

Digital Marketing Manager jobs near you
Infographic showing various Digital Marketing Manager job openings in Rochester, MN as of August 2026, with employment types broken down into 81% Full Time, 18% Part Time, and 1% Contract. Highlights an 80% Physical, 2% Hybrid, and 18% Remote job distribution, with an average salary of $89,166 per year, or $42.9 per hour.

HB - Marketing Coordinator

Lennar

Rochester, MN • On-site

$17.31 - $25/hr

Full-time

Medical, Dental, Vision, Retirement

Posted 6 days ago

Lennar rating

8.0

Company rating: 8.0 out of 10

Based on 46 frontline employees who took The Breakroom Quiz

17th of 80 rated construction

Job description

Marketing Coordinator
We are Lennar
Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.
A Career that Empowers You to Build Your Future
The Marketing Coordinator at Lennar assists the Marketing team with day-to-day marketing activities and responsibilities including marketing collateral, signage, marketing events and market research.
  • A career with purpose.
  • A career built on making dreams come true.
  • A career built on building zero defect homes, cost management, and adherence to schedules.

Your Responsibilities on the Team
  • Maintain daily communication with advertising agencies, overseeing marketing collateral approvals, budget management, and weekly progress review calls.
  • Execute the Division's e-marketing plan through the creation and dissemination of social media and email marketing content.
  • Analyze and deliver performance data of digital marketing campaigns to assess effectiveness.
  • Coordinate and participate in various events, including community openings, realtor events, and trade shows, to bolster brand presence.
  • Onsite hub visits to support community marketing needs
  • Manage the Division's participation in trade shows and housing exhibitions.
  • Maintain a monthly marketing calendar to track critical activities and deadlines.
  • Facilitate the creation and ordering of marketing collateral and community signage, acting as a liaison between construction and sales departments and coordinating telephone/internet services for new communities.

Your Toolbox
  • Bachelor's Degree required in Business, Economics, Real Estate, Finance, or similar discipline required.
  • 3-5 years of related experience preferred.
  • Basic understanding of real estate and residential land use.
  • Local real estate knowledge extremely beneficial.
  • Highly Proficient in Microsoft Excel, Word, and PowerPoint and working knowledge of mapping applications required.
  • Detail oriented with a strong acumen for critical, logical thinking and problem-solving.
  • Excellent interpersonal, written, and verbal communication skills.

Physical & Office/Site Presence Requirements:
Regular, in-person attendance at Company communities/job sites and offices during regular work hours is an essential function of this job. Requires the ability to work in excess of eight hours per day in the confined quarters of a construction trailer, the ability to operate a motor vehicle, read plans, climb stairs and ladders, bend, stoop, reach, lift, move and/or carry equipment which may be in excess of 50 pounds. Job may require occasional operation of construction equipment. Finger dexterity may be required to operate a computer keyboard and calculator.
  • This information is intended to be a general overview and may be modified by the company due to factors affecting the business.

General Overview of Compensation & Benefits:
We reasonably expect the base compensation offered for this position to range from an hourly rate of $17.31 - $25, subject to adjustment based on business-related factors such as employee qualifications, geographic pay differentials (e.g., cost of labor/living, etc.), and operational considerations.
  • This position may be eligible for bonuses.
  • This position may be eligible for commissions.
  • This position will be eligible for the described benefits listed in the above section in accordance with Company Policy.
  • This information is intended to be a general overview and may be modified by the Company due to factors affecting the business.

Life at Lennar
At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments. To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations. From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies. Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone's Included Day. At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally. Lennar Associates will have access to these benefits as outlined by Lennar's policies and applicable plan terms. Visit Lennartotalrewards.com to view our suite of benefits.
Join the fun and follow us on social media to see what's happening at our company, and don't forget to connect with us on Lennar: Overview | LinkedIn for the latest job opportunities.
Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.

What Lennar employees say

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About Lennar

Sourced by ZipRecruiter

Since 1954, Lennar has built over one million new homes for families across America. We build in some of the nation’s most popular cities, and our communities cater to all lifestyles and family dynamics, whether you are a first-time or move-up buyer, multigenerational family, or Active Adult.

Industry

Construction

Company size

5,001 - 10,000 Employees

Headquarters location

Miami, FL, US

Year founded

1954

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