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Digital Marketing Associate Jobs in Rochester, NY

Lovingly

Head of Marketing

Hopewell, NY · On-site

Create cohesive brand experiences across digital and physical retail touchpoints Organizational Integration & Team Leadership * Build and mentor a high-performance marketing team in our hybrid ...

Excelsior Communities

Marketing Manager

Rochester, NY

$65K - $75K/yr

We are seeking a creative and detail-oriented Marketing Manager to support our brand, digital presence, and property marketing efforts. This role will oversee social media, advertising, reputation ...

Excelsior Communities

Marketing Manager

Rochester, NY · On-site

$75K/yr

We are seeking a creative and detail-oriented Marketing Manager to support our brand, digital presence, and property marketing efforts. This role will oversee social media, advertising, reputation ...

TransPerfect

Client Services Associate

Rochester, NY · On-site

... and digital marketing, SEO and website globalization to multimedia work, video, e-learning and ... What You Will Be Doing The position of the Client Services Associate is responsible for serving as ...

CDS Monarch, Inc.

Advancement Associate

Webster, NY · On-site

$55K - $65K/yr

The Annual Giving Associate leads the donor acquisition, renewal, digital fundraising, direct mail ... Partner with Marketing to align messaging for appeals and donor communications. * Support event ...

superiorplus

Marketing Performance Lead

Rochester, NY · On-site

The Marketing Performance Lead drives end-to-end marketing measurement and analytics, delivering actionable insights that optimize campaign performance, improve funnel conversion, and maximize demand ...

Keenfinity

Associate Electrical Engineer

Fairport, NY · On-site

... marketing organization in the United States and serves as the primary site for research and ... Analog and digital hardware design for motion detection and intrusion sensing products used in ...

Keenfinity

Associate Electrical Engineer

Fairport, NY

$78K - $88K/yr

Fairport, NY is the headquarters for the Radionix sales & marketing organization in the United ... Analog and digital hardware design for motion detection and intrusion sensing products used in ...

Keenfinity

Associate Electrical Engineer

Fairport, NY · On-site

$78K - $88K/yr

Fairport, NY is the headquarters for the Radionix sales & marketing organization in the United ... Analog and digital hardware design for motion detection and intrusion sensing products used in ...

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Showing results 21-40

All JobsDigital Marketing Associate JobsDigital Marketing Associate Jobs in Rochester, NY

Digital Marketing Associate information

See Rochester, NY salary details

$29.6K

$60.9K

$109K

How much do digital marketing associate jobs pay per year?

As of Aug 11, 2026, the average yearly pay for digital marketing associate in Rochester, NY is $60,867.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,900.00 and $70,100.00 per year, depending on experience, location, and employer.

What are some common challenges digital marketing associates face when managing multiple campaigns simultaneously?

Digital Marketing Associates often juggle multiple campaigns across various digital channels, which can lead to challenges in prioritization, time management, and maintaining consistent messaging. Balancing deadlines and adapting to shifting priorities—such as sudden changes in client goals or market trends—requires strong organizational skills and the ability to quickly analyze campaign performance data. Collaborating with designers, copywriters, and other marketing professionals is essential, so clear communication and teamwork are key to ensuring campaigns run smoothly and meet their objectives.

What is the difference between Digital Marketing Associate vs Content Marketing Specialist?

AspectDigital Marketing AssociateContent Marketing Specialist
CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentMarketing agencies, corporate marketing teams, e-commerce companiesContent creation teams, marketing agencies, corporate marketing departments
Employer & Industry UsageUsed across various industries for digital campaignsFocused on content strategy and creation within marketing teams
Common Search & ComparisonOften compared for entry-level digital marketing rolesCompared for content-focused marketing roles

The Digital Marketing Associate and Content Marketing Specialist roles share similar educational backgrounds and work environments, often overlapping in digital marketing teams. However, the associate focuses on executing digital campaigns, including social media, SEO, and paid ads, while the content specialist emphasizes creating and managing content strategies. Both roles are essential in modern marketing but serve different core functions within the digital marketing ecosystem.

What is a digital marketing associate?

Digital marketing associates create and execute effective online marketing and advertising campaigns. Additional duties vary depending on the client, but often include implementing social media strategies, creating blog posts, and working as part of a team. Experience with search engine optimization (SEO) is a must to help a client’s website rank well on Google and other search engines. Digital marketing associates need strong business, communication, and marketing skills to succeed in this career. They also need a proven track record of successful results from SEO and social marketing campaigns.

More about Digital Marketing Associate jobs
What are the most commonly searched types of Digital Marketing jobs in Rochester, NY? The most popular types of Digital Marketing jobs in Rochester, NY are:
What are popular job titles related to Digital Marketing Associate jobs in Rochester, NY? For Digital Marketing Associate jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Digital Marketing Associate jobs in Rochester, NY look for? The top searched job categories for Digital Marketing Associate jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Digital Marketing Associate jobs? Cities near Rochester, NY with the most Digital Marketing Associate job openings:
Digital Marketing Associate jobs near you
Infographic showing various Digital Marketing Associate job openings in Rochester, NY as of August 2026, with employment types broken down into 1% As Needed, 71% Full Time, 26% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $60,867 per year, or $29.3 per hour.

Head of Marketing

Lovingly

Hopewell, NY • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 29 days ago

Job description

About Lovingly
At Lovingly, we're redefining the gifting experience by combining AI-driven technology with deep human connection. Supporting over 1,500 independent florists, we ensure every gift is meaningful, personal, and effortlessly delivered. Our AI-first mindset extends beyond our products-it's embedded in how we approach marketing, making our team more data-driven, creative, and impactful.
The Opportunity
We're seeking a Head of Marketing who can harness the power of AI to transform our marketing landscape while delivering measurable business growth. This leader will unite AI innovation, creative excellence, and performance marketing into a cohesive growth engine that drives tangible results across our B2B, B2B2C, and D2C channels, spanning both digital and physical retail environments.
Core Responsibilities & Impact
AI-Powered Marketing Leadership
  • Pioneer AI integration across marketing operations, from predictive analytics to campaign optimization
  • Leverage AI-powered tools to enhance customer segmentation, personalization, and engagement
  • Develop scalable AI-enhanced marketing strategies that power next-generation gifting experiences
  • Drive continuous evolution of our AI capabilities, including strategic integration of LLMs
  • Transform AI-driven insights into actionable marketing strategies and measurable outcomes
Revenue & Performance Growth
  • Design and execute multi-channel marketing strategies with direct revenue accountability
  • Drive measurable business growth through integrated performance marketing
  • Implement AI-powered testing frameworks and data-driven optimization
  • Configure predictive modeling to identify market opportunities
  • Transform creative initiatives into quantifiable business outcomes with clear ROI metrics
  • Create cohesive brand experiences across digital and physical retail touchpoints
Organizational Integration & Team Leadership
  • Build and mentor a high-performance marketing team in our hybrid environment
  • Create efficient workflows between marketing, product, operations, retail, and data teams
  • Establish clear reporting structures demonstrating marketing's impact
  • Lead strategic partnerships and marketing innovations
  • Foster a culture of innovation and accountability
Brand & Content Excellence
  • Ensure brand consistency while driving performance across all channels
  • Implement AI-assisted content creation and optimization strategies
  • Lead integrated campaigns across paid media, organic growth, and lifecycle marketing
  • Work with agency partners to ensure creative execution drives measurable impact
  • Develop data-driven frameworks for measuring brand impact on revenue
  • Create compelling omnichannel experiences

Requirements
Must-Have Qualifications
  • 7+ years of marketing leadership experience with direct revenue responsibility
  • Proven expertise integrating AI into marketing workflows
  • Deep experience in performance marketing and full-funnel conversion
  • Strong background implementing AI-powered marketing tools
  • Demonstrated success leading teams in hybrid work environments
  • History of aligning creative execution with quantifiable outcomes
  • Experience in B2B, B2B2C, and D2C marketing at scale
  • Track record of managing omnichannel brand experiences

Essential Leadership Capabilities
  • AI-first mindset with strong understanding of LLMs and predictive analytics
  • Structure-oriented leader who builds clear frameworks
  • Cross-functional collaborator who ensures seamless integration
  • Results-focused manager who develops teams through measurable goals
  • Innovation driver balancing creative exploration with implementation
  • Experience unifying digital and physical retail marketing strategies
  • Proven ability to manage agency relationships

Benefits
Competitive Compensation
  • Competitive salary range between 120,000 and 165,000
  • 22 PTO days + 12 paid holidays
  • Comprehensive benefits (health, dental, vision)
  • 401k with 3% salary contribution
AI-Powered Work Environment
  • Access to cutting-edge AI marketing tools
  • Continuous AI training & professional development
  • 25% tuition discount at Marist College
  • Hybrid work model combining flexibility with collaboration
Impact & Growth
  • Shape the future of AI-driven marketing in gifting
  • Build and scale a high-performance marketing organization
  • Drive measurable growth across multiple channels
  • Partner directly with leadership to shape company direction
  • Innovate at the intersection of digital and physical retail
Application Process
Please submit:
  1. Your resume
  2. LinkedIn profile
  3. A 2-minute video covering:
    • Your experience implementing AI in marketing operations
    • A specific example of driving measurable revenue growth
    • How you've successfully led teams in a hybrid environment
    • Your approach to creating cohesive brand experiences

The position requires a leader who can seamlessly integrate our digital and physical presence while driving growth across all business channels. The ideal candidate will demonstrate a strong understanding of both traditional retail marketing and digital innovation, with the ability to create unified experiences that strengthen our brand and drive measurable business results.

Apply