Digital Marketer Jobs in Kansas (NOW HIRING)

Job Description:

Job Title: Digital Graphic Designer

Location: Overland Park, KS

Employment Type: Full-Time

About Capitol Federal

At Capitol Federal Savings Bank, we are committed to helping individuals, families, and communities achieve financial success. With a long-standing tradition of integrity, service, and financial stewardship, we strive to deliver exceptional banking experiences to every customer we serve.

Our team members are the foundation of our success. We believe in fostering a supportive environment where employees can grow professionally, contribute meaningfully, and build rewarding careers.

Position Summary

The Digital Graphic Designer develops and executes customer-focused digital creative that supports Capitol Federal's marketing, brand, and business objectives. This position creates engaging, on-brand visual assets across a variety of digital channels, including websites, email marketing, digital advertising, social media, digital signage, and other digital experiences. This role combines design expertise, audience insights, and performance-driven thinking to create compelling visual communications that inspire action. They leverage available data, knowledge, industry best practices and brand standards to develop effective creative assets. Additionally, the role supports the Creative Services team through additional graphic design work and initiatives, as needed.

Key Responsibilities

The responsibilities listed below represent the primary duties of this position. Additional duties may be assigned as needed.

• Develop and deliver customer-focused digital creative assets for websites, email marketing, digital advertising, social media, digital signage, online banking education, and other digital channels.

• Maintains, tracks and communicates the status of all projects from initial assignments through design, revision, layout and pre-launch via communication and workflow software.

• Collaborate with marketing stakeholders to translate campaign objectives, customer needs, and business goals into effective visual communications.

• Create original digital designs, graphics, animations, and visual assets that align with Capitol Federal's brand

• Apply strong design principles and best practices to layout, typography, color theory, visual hierarchy and accessibility.

• Prepare and optimize creative assets for various digital platforms, ensuring designs meet technical specifications, performance requirements, accessibility standards, and channel best practices.

• Utilize available insights, campaign results, behavior data to continuously improve creative effectiveness.

• Ensure that all marketing materials meet compliance regulations, as required for advertisements.

• Maintain industry and technical knowledge by attending workshops; reviewing professional publications; participating in approved professional societies.

• Support the Creative Services team with additional design, branding, video, marketing, and production initiatives as needed.

• Identify opportunities to automate, standardize and scale recurring design processes.

• Perform other duties as assigned.

• Participate in proactive team efforts to achieve departmental and company goals.

• Must comply with current applicable laws, regulations and bank policies and procedures. Comply with all safety policies, practices and procedures. Report all unsafe activities to supervisor and/or Human Resources.

Qualifications

• Bachelor's degree, preferably related to Fine Arts, Graphic Design, Digital Design or similar degree, or equivalent work experience.

• Minimum 3 years of digital graphic design or related experience, including preparatory experience. UI/UX and web design experience recommended.

Core Competencies

Successful candidates typically demonstrate the following competencies:

• Flexibility and the ability to manage multiple priorities.

• Familiarity with Mac, Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premier) and Microsoft Office.

• Working knowledge of Video and Motion Graphics editing and HTML, a plus, but not required.

• Strong understanding of digital design principles. Knowledge of UX and UI principles with the ability to create intuitive, customer-focused digital experiences.

• Ability to translate marketing objectives and business goals into compelling visual communications that drive action

• Strong organizational and project management skills

• Knowledge of digital marketing channels and emerging digital trends.

• Ability to collaborate and be a team player.

• A significant level of trust, credibility and diplomacy is required.

• In-depth dialogues, conversations and explanations with customers, direct and indirect reports and outside vendors can be of a sensitive and/or highly confidential nature.

• Communications may involve motivating, influencing, educating and/or advising others on matters of significance.

Why Join Capitol Federal?

Capitol Federal offers employees a supportive workplace and opportunities for career growth.

Benefits may include:

• Competitive compensation

• Retirement and savings plans

• Flexible Spending Accounts

• Paid time off and holidays

• Employee Assistance Program

• Health, Dental, Life and Disability coverage

• Parental Leave

• Professional development opportunities

• Career Advancement Pathways

CapFed is an equal opportunity employer.