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Digital Marketer Jobs in Iowa (NOW HIRING)

Haverkamp Properties

Fund Marketing Manager

Ames, IA · On-site

Digital Marketing and Events * Manage investor-focused strategies across the website, email, LinkedIn, paid media, and landing pages. * Develop marketing plans for webinars, dinners, presentations ...

Robert Half

Vice President of Marketing

Johnston, IA · On-site

Drive innovation across digital marketing, CRM, mobile engagement, loyalty, and emerging consumer channels. * Partner with executive leaders, member organizations, agencies, and industry stakeholders ...

People Inc.

Marketing Visual Designer

Des Moines, IA · On-site

$20 - $25/hr

Design digital marketing assets including emails, display ads, paid and social assets, GIFs, animations, landing page visuals, branded promotional content, presentation materials, event graphics, and ...

Weitz

Marketing Director

Des Moines, IA · On-site

Plan and execute digital marketing efforts, including targeted campaigns, social media strategy, and presales initiatives that support business development goals. * Oversee development of marketing ...

People Inc.

Graphic Designer, Marketing

Des Moines, IA · On-site

Design digital marketing assets including emails, display ads, paid and social assets, GIFs, animations, landing page visuals, branded promotional content, presentation materials, event graphics, and ...

Bayer

$109K - $163K/yr

Digital Enablement Lead As a Digital Engagement Lead, you will play a pivotal role in achieving sales goals and delivering a personalized customer experience by executing the Customer Engagement ...

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Digital Marketer information

See Iowa salary details

$33.3K

$72.7K

$128.7K

How much do digital marketer jobs pay per year?

As of Aug 24, 2026, the average yearly pay for digital marketer in Iowa is $72,681.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,700.00 and $76,600.00 per year, depending on experience, location, and employer.

What does a digital marketer do?

A digital marker works with a marketing team to spread awareness of a company’s product or brand. They work with analytic software to identify target audiences and create appropriate marketing campaigns. On a daily basis, they keep tabs on ongoing email campaigns, check analytics on current marketing campaigns, and adjust spending accordingly. In addition to planning new initiatives, they develop fresh content for website, blog, and social media accounts, including following up on social media activity and discussions.

What does a digital marketer do?

A Digital Marketer is responsible for promoting brands, products, or services through online channels such as social media, search engines, email, and websites. They develop and implement marketing campaigns, analyze online traffic, and use various digital tools to reach potential customers. Their goal is to increase brand awareness, drive traffic to websites, and generate leads or sales using data-driven strategies.

What are the main challenges digital marketers face when managing multiple campaigns across different platforms?

Digital marketers often juggle several campaigns simultaneously, each tailored to specific platforms like Google Ads, Facebook, or Instagram. The main challenges include maintaining consistent brand messaging, tracking performance metrics across various channels, and efficiently allocating budgets to achieve the best ROI. Additionally, keeping up with frequent algorithm changes and platform updates requires adaptability and continuous learning. Collaboration with designers, content creators, and analytics teams is key to overcoming these challenges and delivering successful campaigns.

What is the difference between Digital Marketer vs Content Marketer?

AspectDigital MarketerContent Marketer
Primary FocusOverall online marketing strategies, including SEO, social media, email, and paid advertisingCreating, managing, and distributing valuable content to attract and engage audiences
Skills & CertificationsSEO, SEM, analytics, social media marketing, certifications like Google Ads, HubSpotContent creation, copywriting, storytelling, SEO, content management systems
Work EnvironmentMarketing teams, agencies, digital departments across industriesContent teams, editorial departments, marketing agencies
Common UsageDeveloping comprehensive digital campaignsProducing blog posts, videos, and other content assets

While both roles focus on online engagement, a Digital Marketer manages broad marketing strategies across multiple channels, whereas a Content Marketer specializes in creating and distributing content to attract and retain audiences. Understanding these differences helps in choosing the right career path or hiring the right professional.

More about Digital Marketer jobs

What are the most commonly searched types of Digital Marketer jobs in Iowa?

The most popular types of Digital Marketer jobs in Iowa are:

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For Digital Marketer jobs in Iowa, the most frequently searched job titles are:

What job categories do people searching Digital Marketer jobs in Iowa look for?

The top searched job categories for Digital Marketer jobs in Iowa are:

What cities in Iowa are hiring for Digital Marketer jobs?

Cities in Iowa with the most Digital Marketer job openings:

What are popular job titles related to Digital Marketer jobs in IA?

For Digital Marketer jobs in IA, the most frequently searched job titles are:

Digital Marketer jobs near you
Infographic showing various Digital Marketer job openings in Iowa as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 13% Part Time, 1% Temporary, and 2% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $72,681 per year, or $34.9 per hour.

Executive Director of Marketing

Dordt University

Sioux Center, IA • On-site

Full-time

Re-posted 12 days ago

Job description


DORDT UNIVERSITY
JOB DESCRIPTION
JOB TITLE: Executive Director of Marketing
DEPARTMENT: Marketing
REPORTS TO: Vice President for Advancement & Marketing
PURPOSE OF POSITION:
The Executive Director of Marketing champions a culture of collaboration, creativity, and joy-filled work, aligning a team to achieve mission-driven results through innovative strategies and life-giving relationships. This role provides strategic leadership for Dordt University's comprehensive marketing efforts, ensuring alignment with institutional priorities and fostering an environment where team members flourish in their calling. The Executive Director oversees brand governance, digital marketing, creative development, social media strategy, alumni and parent engagement, and reputation management to advance enrollment, enhance visibility, and strengthen Dordt's institutional reputation.
ESSENTIAL DUTIES AND RESPOSIBILITIES:
  • Strategic Leadership and Planning
    • Curate a culture of operational excellence rooted in Dordt University's mission and values.
    • Develop and implement integrated marketing strategies that support institutional goals and growth objectives across undergraduate, graduate, and online programs.
    • Champion innovation by exploring emerging platforms, technologies, and storytelling methods to keep Dordt competitive and relevant.
    • Establish systems for prioritizing marketing requests and allocation resources to maximize impact and efficiency.
    • Lead data-informed marketing plans and oversee performance metrics for campaigns across all channels.
  • Brand Governance & Creative Oversight
    • Provide overarching leadership for Dordt University's brand architecture, ensuring consistency of voice, visual identity, and messaging across all platforms.
    • Direct and mentor creative leaders, including the Director of Brand Strategy, fostering collaboration and excellence in design, content, and digital engagement.
    • Oversee production of creative assets, including video, photography, digital content, and print materials.
    • Enhance campus branding and guest experience through environmental branding and wayfinding.
  • Digital Marketing & Web Strategy
    • Develop and execute digital marketing initiatives such as paid social, digital advertising, SEO/SEM, email marketing, and marketing automation.
    • Partner with Enrollment leadership to integrate brand strategy into recruitment campaigns for all programs.
    • Ensure an optimized, accessible, and user-focused web presence.
  • Campaign & Project Management
    • Lead cross-channel marketing campaigns supporting admissions, advancement, academic programs, and institutional events.
    • Manage budgets, timelines, and vendor relationships to ensure on-time, high-quality execution.
  • Team Leadership & Collaboration
    • Foster a life-giving environment filled with gratitude, collaboration, and creativity.
    • Equip and mentor staff to share Dordt's mission with passion and purpose, ensuring alignment across departments and encouraging innovative approaches to storytelling and engagement.
    • Provide strategic oversight and mentorship for the Directors of Brand Strategy, Public Relations, and Alumni & Parent Relations, ensuring alignment with institutional priorities and integrated marketing objectives.
    • Work closely with Admissions, Academic Affairs, Advancement, University Centers, Student Success, and the President's Office to achieve strategic goals.
  • Social Media & Reputation Management
    • Lead the university's social media strategy across owned, paid, and earned channels.
    • Monitor trends and platform updates to ensure Dordt remains contemporary and competitive.
    • Train and support campus partners managing affiliated accounts.
    • Serve as the senior leader for reputation management and crisis communication, guiding PR strategy and advising university leadership.

KNOWLEDGE, SKILLS, AND ABILITIES:
  • A clear understanding and commitment to the Reformed perspective and mission of Dordt University and ability to clearly articulate and communicate the mission effectively.
  • Ability to express an active Christian commitment, which shall include identification with a local organized church that holds to beliefs that are consistent with the mission of the university.
  • Prospective members of the Dordt University community are expected to agree with its sexuality, gender identity, and sexual conduct policy which can be found on the DU website (contact the HR Office if you need additional information).
  • Bachelor's degree in Business, Marketing, Communications, or related field; Master's preferred.
  • 7+ years of marketing experience with leadership in social media strategy and digital campaigns.
  • Strong writing, storytelling, and content development skills.
  • Leadership experience with cross-functional teams and/or direct reports.
  • Experience with analytics tools, CRM/marketing automation systems, and social media management platforms.
  • Demonstrated ability to lead with joy, cultivate a collaborative culture, and inspire innovation while maintaining alignment with Dordt University's mission and Reformed perspective.
  • Strategic thinker with excellent judgement in high-visibility or sensitive situations.
  • Data-driven decision-making and performance tracking.
  • Ability to balance creative vision with operational execution.

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