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Digital Manager Jobs in Rochester, NY (NOW HIRING)

ADP

Digital Sales Associate

Fairport, NY · On-site

$13.25 - $18/hr

ADP is hiring a Digital Sales Associate. * Are you ready for your next best job where you can ... Ability to manage your time and present your ideas in a clear professional manner while leveraging ...

ADP

Digital Sales Associate

Fairport, NY · On-site

$13.25 - $18/hr

ADP is hiring a Digital Sales Associate. * Are you ready for your next best job where you can ... Ability to manage your time and present your ideas in a clear professional manner while leveraging ...

Mastech Digital

Windows System Admin

Rochester, NY · On-site

$50 - $65/hr

Mastech Digital provides digital and mainstream technology staff as well as Digital Transformation ... In this role, you will manage, configure, and maintain Windows servers to guarantee optimal ...

Mastech Digital

Windows System Admin

Rochester, NY · On-site

$50 - $65/hr

Mastech Digital provides digital and mainstream technology staff as well as Digital Transformation ... In this role, you will manage, configure, and maintain Windows servers to guarantee optimal ...

ADP

HRO Digital Sales Associate

Fairport, NY · On-site

$13.25 - $18/hr

ADP is hiring a Digital Sales Associate. * Are you ready for your next best job where you can ... Ability to manage your time and present your ideas in a clear professional manner while leveraging ...

ADP

HRO Digital Sales Associate

Fairport, NY · On-site

$13.25 - $18/hr

ADP is hiring a Digital Sales Associate. * Are you ready for your next best job where you can ... Ability to manage your time and present your ideas in a clear professional manner while leveraging ...

Soleo Communications

Paid Media Manager

Rochester, NY · On-site

Soleo Communications is seeking an innovative, self-motivated individual with strong communication and project management skills to join our Digital Marketing Team. As the Senior Paid Media Manager ...

Soleo Communications

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

Soleo Communications is seeking an innovative, self-motivated individual with strong communication and project management skills to join our Digital Marketing Team. As the Senior Paid Media Manager ...

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Digital Manager information

See Rochester, NY salary details

$14.3K

$91.7K

$161.8K

How much do digital manager jobs pay per year?

As of Sep 3, 2026, the average yearly pay for digital manager in Rochester, NY is $91,681.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,600.00 and $113,000.00 per year, depending on experience, location, and employer.

What does a digital manager do?

A Digital Manager oversees a company's digital presence, including managing websites, social media channels, and online marketing campaigns. They develop strategies to enhance brand awareness, engage with online audiences, and drive digital growth. Digital Managers often coordinate with various teams to ensure consistency across all digital platforms and analyze data to optimize performance. Their role is essential for businesses looking to maintain a strong and effective online presence in today's digital landscape.

What are the key skills and qualifications needed to thrive as a digital manager?

To thrive as a Digital Manager, you need expertise in digital marketing strategies, analytics, and project management, often supported by a degree in marketing, communications, or a related field. Familiarity with tools such as Google Analytics, social media platforms, content management systems (CMS), and possibly certifications like Google Ads or HubSpot is common. Strong leadership, adaptability, and effective communication are crucial soft skills for managing teams and collaborating with stakeholders. These skills ensure the successful planning, execution, and optimization of digital campaigns that drive business growth and engagement.

What are the typical challenges a digital manager faces when leading cross-functional digital projects?

Digital Managers often navigate challenges such as aligning diverse teams—including marketing, IT, and creative departments—toward unified project goals. Coordinating communication, managing tight deadlines, and balancing stakeholder expectations are common hurdles. Additionally, staying updated on digital trends and ensuring seamless integration of new technologies can be demanding. Successful Digital Managers use strong project management and interpersonal skills to foster collaboration and drive projects to completion.

What is the difference between Digital Manager vs Digital Marketing Specialist?

AspectDigital Manager

Required CredentialsBachelor's degree in marketing, business, or related field; experience in digital campaigns
Work EnvironmentOversees digital projects, manages teams, and develops strategies
Employer & Industry UsageUsed across industries for digital strategy leadership
Common Search & ComparisonViewed as a higher-level role with broader responsibilities

The Digital Manager typically holds a broader strategic role, overseeing digital initiatives and managing teams, whereas a Digital Marketing Specialist focuses on executing specific marketing campaigns. The Digital Manager's responsibilities include planning, strategy, and leadership, while the Specialist handles campaign execution and analytics. Both roles require similar credentials but differ in scope and seniority.

How do you become a digital manager?

To become a digital manager, candidates typically need a bachelor's degree in marketing, communications, or a related field, along with experience in digital marketing, social media, or content management. Developing skills in data analysis, SEO, and digital tools like Google Analytics or marketing platforms is also important. Gaining relevant certifications and demonstrating leadership abilities can enhance prospects for this role.

What is the role of a digital manager?

A digital manager oversees a company's online presence, including digital marketing campaigns, social media, website management, and analytics. They develop strategies to increase digital engagement, optimize user experience, and use tools like SEO and analytics platforms to measure performance.

What are the most commonly searched types of Digital jobs in Rochester, NY?

The most popular types of Digital jobs in Rochester, NY are:

What are popular job titles related to Digital Manager jobs in Rochester, NY?

For Digital Manager jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Digital Manager jobs in Rochester, NY look for?

The top searched job categories for Digital Manager jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Digital Manager jobs?

Cities near Rochester, NY with the most Digital Manager job openings:

Digital Manager jobs near you
Infographic showing various Digital Manager job openings in Rochester, NY as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $91,681 per year, or $44.1 per hour.

Sr. Manager, Revenue Optimization Enablement - Digital Sales

Paychex

Rochester, NY • On-site

$117K - $184K/yr

Full-time

Medical, Retirement, PTO

Posted 13 days ago

Paychex rating

7.3

Company rating: 7.3 out of 10

Based on 176 frontline employees who took The Breakroom Quiz

237th of 500 rated business services

Job description

Paychex is reimagining how businesses manage their workforce by bringing payroll, HR, benefits, and advisory services together into a single connected HCM platform. As Paychex and Paycor come together, we're combining innovative technology, data-driven insights, AI, and human expertise to help organizations work smarter, support their people, and achieve better business outcomes. This is an exciting time to join our team as we continue to invest in innovation, simplify client experiences, and shape the future of work. At Paychex, you'll have the opportunity to grow your career, make a meaningful impact, and be part of something bigger as One Paychex.
Overview
As a Senior Manager of Revenue Optimization Enablement for Digital Sales at SurePayroll, you will own the Revenue Optimization Enablement Development team and lead a fundamental strategic shift from a team that answers questions to an AI first team that proactively detects problems, diagnoses root causes, and recommends actions across multiple business lines. You will lead your team to invent and scale the metrics that drive adoption and sales behavior, and to build agentic, automated analytical workflows that let teams self service. This role leads a critical part of SurePayroll's core infrastructure, not a supporting function. We are shifting from bespoke, one off data solutions to reusable pipelines, shared analytics capabilities, and measurement frameworks that power decision making across the business. The role combines payroll industry expertise with deep digital skills to identify valuable data, build data products, and optimize operations and revenue. The ideal candidate is a technically exceptional BI leader who thinks big about what AI powered data can enable, not just for today's needs but for the generative AI experiences the organization is building toward, with a relentless bias for action. You thrive in dynamic, ambiguous environments where the roadmap is evolving, the problems are genuinely hard, and the stakes are high for small business owners.
Responsibilities
  • Data Strategy: Develop and execute a data strategy that harnesses digital technologies to gather, store, and deliver data products to drive revenue and customer growth.
  • Team Leadership: Recruit, hire and manage a team of developers, providing mentorship, guidance, continuous career development and fostering a data-driven culture.
  • AI First Decision Intelligence: Build systems that proactively detect problems, diagnose root causes, and recommend actions across multiple business lines, including agentic, automated analytical workflows that let business teams self service.
  • Reusable Data Products and Measurement: Shift the org from bespoke, one off requests to reusable pipelines, shared analytics capabilities, and measurement frameworks that hold up to scrutiny and power decisions across the business.
  • Cross Functional Delivery: Own the execution of cross org projects, partnering with product, sales, marketing, and finance to translate data into decisions that drive business growth, and align measurement so every team is working off single source of truth.
  • Digital Analytics: Manage digital analytics tools and define techniques to extract meaningful insights from data, enabling evidence-based decisions.
  • Expertise: Leverage in-depth knowledge of regulations, compliance, and industry-specific challenges to ensure data strategies align with legal requirements.
  • Stay abreast of emerging technologies, industry trends, and competitor offerings to drive continuous improvement and innovation in the BI platforms.

Qualifications
  • Bachelor's Degree in Relevant Field - Required
  • Master's Degree in Relevant Field - Preferred
  • 7 years of experience in Exceptional experience and proven track record in Digital Analytics and data-driven decision making in the Payroll Industry.
  • 5 years of experience in Supervisory experience or equivalent.
  • 5 years of experience in Technical experience with databases and data warehousing concept/tools and proven capability to strategically problem-solve using advanced quantitative and analytical skills.
  • 3 years of experience in Salesforce and its reporting tools.
  • Intermediate - Required
  • Possesses strong technical aptitude Intermediate - Required
  • Excellent interpretation of complex statistical data Intermediate - Required
  • Effective leadership skills Intermediate - Required

Compensation
In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $117,000-$184,000 annually. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range.
Live the Paychex Values
  • Act with uncompromising integrity.
  • Provide outstanding service and build trusted relationships.
  • Drive innovation in our products and services and continually improve our processes.
  • Work in partnership and support each other.
  • Be personally accountable and deliver on commitments.
  • Treat each other with respect and dignity.

    • What's in it for you?
    • We value your well-being: We provide over 21 comprehensive rewards, including medical coverage, virtual wellness classes, tuition reimbursement, 401(k) + employer match, adoption assistance, financial assistance, and much more.
    • We value your time: From paid time off to company holidays, culture days, and comprehensive work-life balance programs, we will ensure you have the flexibility you need to be your best.
    • We value your development: Our award-winning training and development programs empower our employees with ongoing learning opportunities to give you the building blocks to grow your career.
    • We value your perspective: Our company culture reflects the diversity of our employees. We want you to be you and your voice to be heard.
    • We value our communities: We offer paid time off for volunteerism and promote many company-wide and local initiatives that benefit organizations you care about.

      • Note: The benefits described apply to full-time employees. Benefits for part-time, contract, and intern roles may vary.
      Not sure if you meet every requirement?
      At Paychex, we know that great talent comes in many forms. If you're passionate about the role but don't check every box, we still encourage you to apply. You might be the right fit - either for this position or another opportunity with us.
      Paychex is an equal opportunity employer. We are committed to fostering a respectful and inclusive workplace where all individuals are treated fairly and evaluated based on their qualifications, experience, and merit. We comply with all applicable federal, state, and local laws prohibiting discrimination in employment.

    What Paychex employees say

    Pay

    Benefits

    Hours and flexibility

    Workplace

    Get the full story on Breakroom

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    About Paychex

    Sourced by ZipRecruiter

    Consult with America's businesses, leveraging Paychex key referral channels and partnerships to educate stakeholders on our services, and provide consultative solutions to increase market share and drive revenue.

    Industry

    Human resources consulting services

    Company size

    10,000+ Employees

    Headquarters location

    Rochester, NY, US

    Year founded

    1971

    Social media

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