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Digital Director Jobs in Reston, VA (NOW HIRING)

PLUS Communications

Digital Director

Arlington, VA · Hybrid

PLUS Communications is seeking a creative and hard-working Director to join our fast-growing digital practice to help top-tier advocacy campaigns and organizations win, every day. Responsibilities ...

PLUS Communications

Digital Director

Arlington, VA · On-site

PLUS Communications is seeking a creative and hard-working Director to join our fast-growing digital practice to help top-tier advocacy campaigns and organizations win, every day. Responsibilities ...

PLUS Communications

Digital Director

Arlington, VA · On-site

PLUS Communications is seeking a creative and hard-working Director to join our fast-growing digital practice to help top-tier advocacy campaigns and organizations win, every day. Responsibilities ...

Aristotle

Digital Design Director

Washington, DC

$90K - $135K/yr

Aristotle is looking for a Digital Design Director who can lead the creation of professional, audience-focused design across websites, digital campaigns, presentations, advertising, email, and ...

Aristotle

Digital Design Director

Washington, DC · On-site

$90K - $135K/yr

Aristotle is looking for a Digital Design Director who can lead the creation of professional, audience-focused design across websites, digital campaigns, presentations, advertising, email, and ...

Aristotle

Digital Design Director

Washington, DC · On-site

$90K - $135K/yr

Aristotle is looking for a Digital Design Director who can lead the creation of professional, audience-focused design across websites, digital campaigns, presentations, advertising, email, and ...

RSM

National Director of Digital Assets

Washington, DC · On-site

The National Director of Digital Assets is responsible for all digital asset assurance matters including accounting, auditing, and risk management. This partner position has ownership of the Firm ...

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Digital Director information

See Reston, VA salary details

$49.4K

$127K

$204.4K

How much do digital director jobs pay per year?

As of Aug 5, 2026, the average yearly pay for digital director in Reston, VA is $127,003.00, according to ZipRecruiter salary data. Most workers in this role earn between $88,400.00 and $156,100.00 per year, depending on experience, location, and employer.

What is a digital director?

A digital director is in charge of the digital strategy for one or more brands. As a digital director, your job is to manage all online marketing and social media efforts for your organization. Typical duties include designing the strategy, overseeing its implementation, and assessing its effectiveness. Other responsibilities are to assign tasks to team members, analyze marketing data, and interact with clients. This career requires a proven understanding of online marketing and branding, usually backed up by work experience in the field and a relevant college degree. Additional qualifications include strong analytical, communication, and management skills.

What is a digital director?

A Digital Director is a senior-level professional responsible for overseeing an organization's digital strategy and online presence. They manage digital marketing campaigns, coordinate web and social media initiatives, and ensure alignment with overall business objectives. Their role often involves leading a team of digital specialists, analyzing data to optimize performance, and staying up-to-date with emerging digital trends. Digital Directors play a key role in driving growth, enhancing brand visibility, and improving customer engagement through digital channels.

What is the difference between Digital Director vs Digital Marketing Manager?

AspectDigital DirectorDigital Marketing Manager
Required CredentialsBachelor's degree, often advanced degrees in marketing, business, or digital fields; extensive experienceBachelor's degree in marketing, communications, or related field; 3-5 years of experience
Work EnvironmentStrategic leadership in corporate or agency settings, overseeing multiple teamsExecuting marketing campaigns, managing digital channels, and analytics
Employer & Industry UsageUsed in large corporations, agencies, and brands focusing on digital strategyCommon in marketing departments across various industries

The Digital Director focuses on high-level digital strategy, overseeing teams and aligning digital initiatives with business goals. The Digital Marketing Manager handles day-to-day campaign execution and digital channel management. Both roles require digital marketing knowledge, but the Digital Director has a broader strategic scope and leadership responsibilities.

What are the key skills and qualifications needed to thrive as a digital director?

To thrive as a Digital Director, you need expertise in digital marketing strategy, analytics, and leadership, often supported by a relevant degree and substantial experience in digital roles. Familiarity with tools like Google Analytics, SEO platforms, CMS, and digital advertising systems, as well as certifications such as Google Ads or HubSpot, is typically required. Strategic thinking, effective communication, and the ability to inspire and manage cross-functional teams are critical soft skills. These competencies ensure the successful execution of digital initiatives that drive growth, brand engagement, and organizational objectives.

How does a digital director typically collaborate with other departments to achieve organizational goals?

As a Digital Director, collaboration with departments such as marketing, IT, sales, and creative teams is essential to align digital initiatives with overall business objectives. You’ll often lead cross-functional meetings, set shared KPIs, and ensure digital strategies integrate seamlessly with offline campaigns. Effective communication and project management skills are crucial, as you’ll need to balance competing priorities and facilitate buy-in from various stakeholders. This collaborative approach not only drives cohesive digital experiences but also supports organizational growth and innovation.
More about Digital Director jobs
What are the most commonly searched types of Digital jobs in Reston, VA? The most popular types of Digital jobs in Reston, VA are:
What job categories do people searching Digital Director jobs in Reston, VA look for? The top searched job categories for Digital Director jobs in Reston, VA are:
What cities near Reston, VA are hiring for Digital Director jobs? Cities near Reston, VA with the most Digital Director job openings:
Digital Director jobs near you
Infographic showing various Digital Director job openings in Reston, VA as of July 2026, with employment types broken down into 85% Full Time, 12% Part Time, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $127,003 per year, or $61.1 per hour.

Digital Director

Information Technology Industry Council

Washington, DC • On-site

$110K - $120K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 17 days ago

Job description

Digital Director
About the role:
Global tech trade association ITI is seeking a Digital Director to lead our digital presence and social strategy at a pivotal moment for the technology industry and the policy debates shaping it. This is a senior individual contributor role ideal for a digitally savvy strategist who is equally comfortable setting direction and rolling up their sleeves to execute - someone who understands the policy landscape, knows how to reach and engage audiences, and brings fresh, forward-thinking ideas about how a tech industry association should show up online.
This person will own our digital channels end-to-end and serve as the connective tissue between our public affairs, policy, and advocacy teams.
Your Responsibilities:
Strategy & Vision
  • Develop and drive an integrated digital and social media strategy aligned with the organization's policy priorities, advocacy goals, and member engagement objectives.
  • Identify emerging platforms, tools, and formats and make smart recommendations about where and how the organization should leverage digital assets.
  • Establish KPIs, track performance, and translate data into actionable insights and narrative for leadership.

Digital & Content Development and Management
  • Own all aspects of the organization's website (itic.org), including content strategy and publishing, SEO and AI search optimization, performance, and vendor/platform management for technical maintenance and upgrades.
  • Develop and execute a content calendar across owned channels - website and social media (LinkedIn, X/Twitter, and others as relevant) - that reflects the organization's policy agenda and keeps audiences informed and engaged.
  • Ensure all digital content is accurate and appropriately calibrated for different audiences from policy audiences in the U.S to international stakeholders.

Policy & Stakeholder Fluency
  • Work closely with the policy team to translate complex legislative and regulatory issues into compelling, accessible digital content
  • Build familiarity with key policymakers, Hill staff, agency officials, and global counterparts to inform targeting and engagement strategies.
  • Support advocacy campaigns with digital amplification strategies that drive awareness and action among relevant audiences.

Innovation & Industry Perspective
  • Bring a tech-forward mindset to the role - actively experimenting with new tools, formats, and approaches that reflect the industry we represent.
  • Champion digital innovation internally, helping the organization model the kind of forward-thinking approach we advocate for externally.

Qualifications:
  • At least five years of experience in digital communications, social media strategy, or a related field, with at least a portion of that in a policy, advocacy, government affairs, or association context
  • Deep fluency in social media platforms and content strategy, with a strong portfolio of work that demonstrates both strategic thinking and hands-on execution
  • Genuine interest in and working knowledge of technology policy, including familiarity with key policy debates in the United States, EU and other key markets
  • Experience communicating to sophisticated, policy-oriented audiences
  • Strong writer and editor with the ability to adapt voice and format across channels and audiences
  • Comfort operating as a senior individual contributor in a mid-size organization - entrepreneurial, self-directed, and collaborative
  • Proficiency with digital analytics tools (Google Analytics, native platform insights, etc.) and the ability to use data to inform strategy
  • Experience with CMS platforms including modern WordPress, email marketing tools, and basic design and video editing tools (Canva, Adobe, or similar)
  • Demonstrated experience managing an organization's website end-to-end, including content management, technical oversight and vendor coordination
  • Familiarity with web analytics, site performance tools, and emerging best practices for optimizing content for both traditional search and AI-powered search experiences

What Success Looks Like in Year One:
  • A refreshed, cohesive digital presence that reflects the organization's policy leadership and tech-forward identity
  • A content and social strategy that is proactive rather than reactive - mapping to the policy calendar and anticipating key moments
  • Stronger engagement metrics across channels, particularly among policy and Hill audiences
  • Clear frameworks and workflows that make digital operation more efficient and scalable

Pay range: $110,000 - 120,000
Benefits:
  • Health, dental, vision insurance
  • Retirement plan
  • Life and disability insurance
  • Commuting allowance
  • Tuition and Professional Development Reimbursement
  • Paid time off and holidays

ITI is an Equal Employment Opportunity employer.

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