ZipRecruiter

Log In

1

Digital Content Manager Jobs in Racine, WI (NOW HIRING)

Inpro

Digital Merchandising & PIM Specialist

Muskego, WI · On-site

$109K - $109K/yr

Manage website content updates and ongoing website improvements. • Support website ... digital analytics tools. • Conduct periodic audits for SEO, accessibility, content quality, and ...

The Marcus Corporation

Creative Coordinator

Milwaukee, WI · On-site

$50K - $56K/yr

Experience with Canva, Microsoft Office, and digital content management platforms preferred. * Knowledge of social media platforms and digital marketing best practices. * Photography and basic video ...

Ogden & Company, Inc.

Be Seen First

Marketing Associate

Milwaukee, WI · On-site

$50K - $60K/yr

Digital Marketing * Manage and update company websites.. * Create and schedule content for social media platforms, including Facebook, Instagram, LinkedIn, and other relevant channels. * Monitor ...

Ring & DuChateau

Proposal Coordinator

Brookfield, WI · On-site

Coordinate website updates and digital content * Manage event logistics and vendor communication. * Support client appreciation events, lunch-and-learns, and special initiatives. In this role you ...

C2 Staffing

Digital Project Manager

Milwaukee, WI · On-site +1

$80K - $110K/yr

... content teams, and client stakeholders throughout the full project lifecycle, from requirements ... years managing complex digital technology implementation projects using Agile methodologies ...

Hearst

Digital Sales Manager

Milwaukee, WI · On-site

WISN-TV, the ABC affiliate in Milwaukee, WI is looking for a Digital Media Sales Manager to provide ... content we create is authentic, accurate, and connected to the communities we serve. Benefits ...

Hearst Newspapers

Digital Sales Manager

Milwaukee, WI · On-site

WISN-TV, the ABC affiliate in Milwaukee, WI is looking for a Digital Media Sales Manager to provide ... content we create is authentic, accurate, and connected to the communities we serve. Benefits ...

Hearst

Digital Sales Manager

Milwaukee, WI

WISN-TV, the ABC affiliate in Milwaukee, WI is looking for a Digital Media Sales Manager to provide ... content we create is authentic, accurate, and connected to the communities we serve. Benefits ...

Hearst

Digital Sales Manager

Milwaukee, WI · On-site

WISN-TV, the ABC affiliate in Milwaukee, WI is looking for a Digital Media Sales Manager to provide ... content we create is authentic, accurate, and connected to the communities we serve. Benefits ...

Hearst Television

Digital Sales Manager

Milwaukee, WI · On-site

WISN-TV, the ABC affiliate in Milwaukee, WI is looking for a Digital Media Sales Manager to provide ... content we create is authentic, accurate, and connected to the communities we serve. Benefits ...

Hearst

Digital Account Manager

Milwaukee, WI · On-site

Digital Account Manager Milwaukee WI, United States WISN-TV, Hearst Television's NBC affiliate in ... ensuring that the content we create is more compassionate, and more representative of the ...

previous page

Showing results 41-60

All JobsDigital Content JobsDigital Content Manager JobsDigital Content Manager Jobs in Racine, WI

Digital Content Manager information

See Racine, WI salary details

$21.6K

$78K

$186.1K

How much do digital content manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for digital content manager in Racine, WI is $78,033.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,600.00 and $86,700.00 per year, depending on experience, location, and employer.

What is a digital content manager?

A digital content manager is a marketing specialist who updates websites to include new products and product descriptions. As a digital content manager, you work closely with content creators to create copy that accurately describes products and entices customers to make a purchase. Your additional duties are to track site traffic and assess the success of your strategies. Qualifications for this career include job experience as a content writer, a bachelor’s degree in marketing or related field, and skills derived from work in e-commerce. You must also be a strong leader and possess the vision to understand trends in digital sales.

What does a digital content manager do?

A Digital Content Manager is responsible for planning, creating, publishing, and managing digital content across various online platforms, such as websites, social media, and blogs. They develop content strategies that align with business goals, oversee content production, and ensure consistency in brand messaging. Digital Content Managers often collaborate with writers, designers, and marketing teams to optimize content for search engines and audience engagement. Their role is crucial in driving online presence and supporting digital marketing initiatives.

What are the key skills and qualifications needed to thrive as a digital content manager, and why are they important?

To thrive as a Digital Content Manager, you need expertise in content strategy, SEO, digital marketing, and a background in communications or related fields. Familiarity with content management systems (CMS) like WordPress, analytics tools such as Google Analytics, and basic HTML/CSS is typically expected. Strong project management, creativity, and communication skills help you collaborate effectively and produce engaging content. These skills ensure content is optimized, aligns with brand goals, and drives audience engagement and growth.

How does a digital content manager typically collaborate with other departments to execute content strategies?

A Digital Content Manager often works closely with marketing, design, and product teams to ensure content aligns with brand messaging and business goals. Regular meetings and cross-departmental planning sessions are common, allowing the manager to coordinate content calendars, integrate SEO best practices, and support campaigns. This collaborative environment helps ensure that content is consistent across platforms and effectively engages the target audience.

What is the difference between Digital Content Manager vs Content Strategist?

AspectDigital Content ManagerContent Strategist
Primary FocusOverseeing content creation, publishing, and management across digital platformsDeveloping overall content plans and strategies to align with business goals
Skills & CertificationsContent management systems, SEO, digital marketing, project managementContent planning, SEO, analytics, branding
Work EnvironmentMarketing teams, digital agencies, media companiesMarketing departments, branding agencies, corporate communications

While both roles involve digital content, the Digital Content Manager primarily handles the execution and management of content, whereas the Content Strategist focuses on planning and developing overarching content strategies to meet business objectives.

More about Digital Content Manager jobs

What are the most commonly searched types of Digital Content jobs in Racine, WI?

The most popular types of Digital Content jobs in Racine, WI are:

What job categories do people searching Digital Content Manager jobs in Racine, WI look for?

The top searched job categories for Digital Content Manager jobs in Racine, WI are:

What cities near Racine, WI are hiring for Digital Content Manager jobs?

Cities near Racine, WI with the most Digital Content Manager job openings:

Digital Content Manager jobs near you

Digital Merchandising & PIM Specialist

Inpro

Muskego, WI • On-site

$109K - $109K/yr

Full-time

Posted 8 days ago

Job description

Product Information Management (PIMLY Ownership)
  • Serve as the primary administrator and business owner of the PIMLY platform.

• Manage the product content lifecycle from creation through ongoing maintenance and optimization.
• Coordinate product data collection and updates from Product Management, Product Development, Marketing, and other stakeholders.
• Ensure product information is accurate, complete, consistent, and aligned across all digital channels.
Product Detail Page (PDP) Optimization
  • Create, maintain, and continuously improve Product Detail Page (PDP) content.

• Develop compelling product descriptions that clearly communicate features, benefits, applications, and customer value.
• Maintain product attributes, specifications, dimensions, certifications, installation information, and supporting documentation.
• Ensure PDP content aligns with customer search intent and supports ecommerce conversion goals.
Digital Asset & Image Management
• Manage product imagery within PIMLY and support digital asset systems.
• Coordinate creation, optimization, and publication of product photography, lifestyle imagery, application photos, technical drawings, installation guides, product videos, BIM, and CAD resources.
• Ensure assets meet company branding, quality, accessibility, and e-commerce standards.
SEO & Product Discoverability
• Establish and maintain product content standards and governance processes.
• Conduct ongoing audits to identify missing, outdated, or inconsistent product information.
• Ensure compliance with ecommerce, marketplace, and Google Merchant Center requirements.
• Develop KPIs and scorecards related to product content, completeness, and quality.
• Recommend process improvements to streamline product content workflows.
Data Quality & Governance
  • Direct CRO initiatives using tools such as Microsoft Clarity and Salesforce dashboards to analyze user behavior, refine funnels, and improve overall user experience for specifiers and buyers.

Website & Digital Experience
  • Manage website content updates and ongoing website improvements.

• Support website personalization and customer experience initiatives.
• Monitor website usability and recommend enhancements.
• Analyze website behavior using GA4 and other digital analytics tools.
• Conduct periodic audits for SEO, accessibility, content quality, and user experience.
Ecommerce Operations
  • Support administration and optimization of Salesforce Commerce Cloud (SFCC).

• Monitor ecommerce performance metrics and customer purchasing behavior.
• Partner with Sales and Product teams to improve online merchandising.
• Assist with testing and deployment of new ecommerce functionality.
• Identify opportunities to improve product discoverability and conversion rates.
Analytics & Reporting
• Develop and maintain dashboards for website, ecommerce, and product content performance.
• Report on product page engagement, search rankings, product content completeness, conversion rates, ecommerce performance, and organic traffic growth.
• Translate data into actionable recommendations for stakeholders.
Cross-Functional Collaboration
  • Partner with Product Management to launch new products and update existing product information.

• Collaborate with Marketing Communications to ensure product messaging consistency.
• Work with IT and external vendors to support PIMLY, website, and e-commerce enhancements.
• Support continuous improvement initiatives across digital channels.
Required :
  • Bachelor's degree in Marketing, Ecommerce, Business, Communications, or related field.

• 2-5 years of experience managing product content, ecommerce, digital marketing, or website platforms.
• Experience working in a Product Information Management (PIM) system.
• Strong understanding of product content strategy and digital merchandising.
• Experience with SEO and content optimization.
• Strong organizational and project management skills.
Preferred:
  • Experience with PIMLY or other enterprise PIM platforms.

• Salesforce Commerce Cloud (SFCC) experience.
• Salesforce Marketing Cloud (SFMC) experience.
• Knowledge of Google Merchant Center requirements.
• Experience with product taxonomy and attribute management.
• Experience managing digital assets and DAM platforms.
• Basic HTML and CMS knowledge.
• Experience with Google Analytics (GA4) and digital reporting.
• Experience with SEO and content optimization
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Apply